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Zuum Reviews & Product Details

Verified User in Marketing and Advertising
AM
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Zuum?

It's probably the most comprehensive organic analytics tool out there. Review collected by and hosted on G2.com.

What do you dislike about Zuum?

I know it can't measure paid for the competition, but it'd be nice to separate out paid and organic for our own brand. Review collected by and hosted on G2.com.

What problems is Zuum solving and how is that benefiting you?

Zuum has been great to figure out what our most engaging posts are and what the competition is doing. Review collected by and hosted on G2.com.

Zuum Overview

What is Zuum?

Check out our free Facebook page performance report. It's available instantly at: http://zuumsocial.com/free-facebook-report/ Zuum is a social media analytics and reporting tool that data into intelligence. No social media analytics tool gives you a better data view for maximizing the impact of your social media properties. Here are a few of the features and capabilities of Zuum that users appreciate. Full Competitive Data: From performance benchmarking to detailed analysis of your competitor’s social media influencers and partners, Zuum gives you the most complete view of your industry landscape. Content & Campaign Analysis: Benchmarking is great, but content analysis is where you go to increase your ROI. Whether your analyzing a competitor’s hit campaign, or digging into your own posting to find what content drives performance, the info you’ll find in Zuum will give you a new perspective on what social media tactics work in your industry. Data Across 7 Networks. Facebook, Twitter, YouTube, Instagram, Google+, Pinterest and LinkedIn. Even Google Analytics for your brand. Zuum leaves no stone unturned in giving you the best picture of how your brand performs, and what you can do to increase the impact. Full Facebook Insights Data: Zuum has every Facebook page and post metric. Instantly available. We fully utilize the complete Facebook data set, because if you want to know what’s really going on, you have to look below the surface. All your data in one place: if you’d ever spent time putting a report together where you had to jump from one data source to another, you know the frustration. Zuum puts everything you need within a few clicks.

Zuum Details
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Zuum Community
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Product Description

A content strategy tool that helps marketers maximize the impact of their social media properties.

How do you position yourself against your competitors?

Zuum offers the most detailed analysis of how you and your competitor's content performs. From deep data points to post tagging and analyzing to campaign analysis.

If your goal is to increase the performance of your social media program, thorough content analysis is essential to your efforts. Zuum's takes content analysis to a new level. For marketers concerned about how their properties perform, Zuum show you how those competitors are doing, and then presents the data to help you conquer them.


Seller Details
Seller
Zuum
Year Founded
2011
HQ Location
Culver City, CA
Twitter
@ZuumSocial
914 Twitter followers
LinkedIn® Page
www.linkedin.com
6 employees on LinkedIn®
Description

A content strategy tool that helps marketers maximize the impact of their social media properties.


Doug S.
DS
Overview Provided by:
Freelance Creative Director / Copywriter

Recent Zuum Reviews

SJ
Sunatha J.Small-Business (50 or fewer emp.)
3.0 out of 5
"Limited in fitting substance"
Zuum's serious substance following is fabulous. It keeps me in the know about what my rivals are doing, permitting me to remain on the ball. I can ...
RD
Rodney D.Small-Business (50 or fewer emp.)
5.0 out of 5
"Increasing ROI through Social Media Contents"
Simple setup of social media accounts and adding members as well as connecting to large-scale brands. Effective integrations with business systems...
IM
Irene M.Mid-Market (51-1000 emp.)
4.5 out of 5
"A reliable social media alytics software"
The software is Customizable according to users needs and has a reliable invoicing system adapted to tracking business. Ease in implementation of ...
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Zuum Media

Zuum Demo - Zuum Customizable Reports
Includes custom cover sheet with your brand's main image
Zuum Demo - Example of Zuum's Contextual Charting arrangements
What’s contextual charting? It’s analyzing all angles of a metric to better understand how it’s performing and which direction it’s headed. There are 4 key areas. 1) how it compares to related metrics, 2) it’s historical trend, 3) it’s day-to-day fluctuation, and 4) which of its dimensions is dri...
Zuum Demo - Add your commentary for a complete data story.
Want to quickly create a Facebook page report with impact? Export this report to Powerpoint and add comment boxes noting the highlights. Then save as PDF and distribute. It’s fast and impressive.
Zuum Demo - Complete Campaign Analysis
Start to really understand what's going on, and why. Zuum offers unparalleled views of both your and your competitor's content.
Zuum Demo - Post Tagging for all your Facebook posts
Analyze any grouping of posts by any post metric on Facebook. It's this type of granularity that makes Zuum such a powerful tool.
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Video Reviews

11 out of 12 Total Reviews for Zuum

4.0 out of 5
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11 out of 12 Total Reviews for Zuum
4.0 out of 5
11 out of 12 Total Reviews for Zuum
4.0 out of 5

Zuum Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
SJ
Sales Support Specialist
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Zuum?

Zuum's serious substance following is fabulous. It keeps me in the know about what my rivals are doing, permitting me to remain on the ball. I can undoubtedly see what sort of satisfied reverberates with their crowd and utilize that to illuminate my own system. Review collected by and hosted on G2.com.

What do you dislike about Zuum?

Zuum misses the mark on coordinated effort highlights. Offering experiences and reports to my group can be unwieldy. The stage doesn't offer a consistent method for examining discoveries or conceptualize content thoughts together. Review collected by and hosted on G2.com.

What problems is Zuum solving and how is that benefiting you?

Zuum has been a instrument for grasping the serious scene. By keeping me informed about what's working for other people, I can tailor my substance technique to be more viable. This has prompted a huge expansion in site traffic and brand mindfulness. Review collected by and hosted on G2.com.

KA
Process Engineer
Mechanical or Industrial Engineering
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Zuum?

It was directed straight to set up its functionality and use its services. No sort of highly technical analytical skills was required. The data provided by the platform was accurate and reliable, so we made our use of its services a daily operating activity for the analytics team. The set of features varies from full competitive data analysis to content and campaign analysis, and to many more. With its offerings of services, we were able to achieve our required data in one place which was possible due to its integration with other tools. Review collected by and hosted on G2.com.

What do you dislike about Zuum?

Upon contacting customer support regarding the issues faced by us in the logging-in phase, we were not acknowledged seriously. Sometimes the processing speed slows down even with good internet connection speed. The platform was highly satisfactory for us but with slight room for improvements in the customization space. Review collected by and hosted on G2.com.

What problems is Zuum solving and how is that benefiting you?

Zuum has fulfilled our need for data analytics and has provided us with tools that provide a better data view with the help of features like full competitive data analysis, content and campaign analysis, and many more making our work easier and faster. Data provided by the platform is accurate and reliable, so we preferred its use over other platforms at times. We were also able to get our data in one place and save time without jumping from one data source to another. Overall is it a great tool for robust and reliable data analytics for our team. Review collected by and hosted on G2.com.

IM
Marketing manager
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Zuum?

The software is Customizable according to users needs and has a reliable invoicing system adapted to tracking business.

Ease in implementation of the product as it does not require any special training unlike it's competitors.

The platform enables accurate deliveries and provides dependable GPS solutions.

Flexibility interms of payments and fleet maintenance.

Proactive and personalised customer support services providers makes the product standout from others softwares.

Unlimited frequency of use and ease of use. Review collected by and hosted on G2.com.

What do you dislike about Zuum?

I have not used the product enough to notice any flaws. Review collected by and hosted on G2.com.

What problems is Zuum solving and how is that benefiting you?

The software has been crucial in concept testing and analysing customer's experience in real-time. Review collected by and hosted on G2.com.

RD
PRESIDENT
Financial Services
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Zuum?

Simple setup of social media accounts and adding members as well as connecting to large-scale brands.

Effective integrations with business systems and platforms.

Accuracy of tracking information and timely delivery(best customers experience improvement)

Ease of analysising contents. Review collected by and hosted on G2.com.

What do you dislike about Zuum?

No single dislike though extensive training is required to beginners. Review collected by and hosted on G2.com.

What problems is Zuum solving and how is that benefiting you?

Ease to analysising our competitors strengthg, getting influencers ,partners and effective reaching of potential customers. Review collected by and hosted on G2.com.

IG
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Zuum?

With Zuum, we have all our data in one place

We can analyze facebook data seamlessly

It wotks well with most social media profiles

Content and campaign management is easy Review collected by and hosted on G2.com.

What do you dislike about Zuum?

Zuum has been perfect in all aspects and no dislikes yet. Review collected by and hosted on G2.com.

What problems is Zuum solving and how is that benefiting you?

We have used Zuum for social media analytics and it works seamlessly thanks to easy integrations Review collected by and hosted on G2.com.

Kali A.
KA
J.D. Candidate
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
Paul M.
PM
Finance Director
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Zuum?

There are a good range f API set up to enable the user to get a good baseline comparison between their and competitors, good format and usable for Board presentation Review collected by and hosted on G2.com.

What do you dislike about Zuum?

The price can get quite high quickly which may make it a bit prohibitive for early stage companies where cash is tight. Pricing maybe worth being revisited by the company to build long term relationships with customers who pay more as they grow and generate revenue Review collected by and hosted on G2.com.

What problems is Zuum solving and how is that benefiting you?

Understanding competitors and what works for them and monitoring internal ROI and effectiveness of marketing Review collected by and hosted on G2.com.

Verified User in Insurance
UI
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Zuum?

provides information that would have been impossible to gather manually. Provides benchmarks against competitors that is very helpful. Review collected by and hosted on G2.com.

What do you dislike about Zuum?

unable to use for LinkedIn, as well as any ad information. Review collected by and hosted on G2.com.

Recommendations to others considering Zuum:

Great tool for a great price. Review collected by and hosted on G2.com.

What problems is Zuum solving and how is that benefiting you?

provided valuable competitor comparison information to our stakeholders. Review collected by and hosted on G2.com.

Verified User in Insurance
UI
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Zuum?

Has content and follower data across all platforms in one place. Good for competitive research Review collected by and hosted on G2.com.

What do you dislike about Zuum?

Due to API restriction, can't get much info on LinkedIn Review collected by and hosted on G2.com.

What problems is Zuum solving and how is that benefiting you?

Monitor the space Review collected by and hosted on G2.com.

Verified User in Food Production
UF
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Zuum?

There are countless applications. I have found Zuum especially helpful for developing strategic social media marketing efforts. Review collected by and hosted on G2.com.

What do you dislike about Zuum?

It could be a bit more user friendly. Some things are not very intuitive. Review collected by and hosted on G2.com.

What problems is Zuum solving and how is that benefiting you?

We have been able to pinpoint key influencers, and additionally, make sure our social media is integrated with our overall strategy. Review collected by and hosted on G2.com.