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Treasure Data Customer Data Platform Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

4 months

Treasure Data Customer Data Platform Media

Treasure Data Customer Data Platform Demo - Connect to all data silos and tools
Thousands of connectors, connection options and open data model provide the ultimate flexibility to connect granular data from all sources with speed and integrate with existing tools.
Treasure Data Customer Data Platform Demo - Real World Customer Profiles
The quickest to unify, cleanse & enrich identities across brand and BUs. Customer profiles make sense of past interactions, real time behaviors, and add AI-powered predictions. Amplify the value of 1P data!
Treasure Data Customer Data Platform Demo - Simplified Insights
Easy access to data and insights. Understand your audiences, uncover trends and optimize results with predicted behaviors, dynamic segments, lookalike audiences and dashboards.
Treasure Data Customer Data Platform Demo - Real-time Personalization
Rules and ML-driven segmentation, orchestration, activation drives valuable personalization and recommendations guide teams to do their best.
Treasure Data Customer Data Platform Demo - Frictionless experiences for Service and Sales teams
Customer insights and real time recommendation guide service and sales teams.
Treasure Data Customer Data Platform Demo - Orchestrate Omnichannel & Departments
Connect customer experiences across channels, departments & technologies.
Overview of Treasure Data CDP
Play Treasure Data Customer Data Platform Video
Overview of Treasure Data CDP
Cameron Davies, Chief Data Officer, Yum! Brands (Pizza Hut, Taco Bell, KFC) shares why they chose Treasure Data
Play Treasure Data Customer Data Platform Video
Cameron Davies, Chief Data Officer, Yum! Brands (Pizza Hut, Taco Bell, KFC) shares why they chose Treasure Data
Treasure Data's co-founder & CEO on our vision
Play Treasure Data Customer Data Platform Video
Treasure Data's co-founder & CEO on our vision
Treasure Data's approach to trust and security, from our CISO/CIO
Play Treasure Data Customer Data Platform Video
Treasure Data's approach to trust and security, from our CISO/CIO
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Treasure Data Customer Data Platform Reviews (164)

Reviews

Treasure Data Customer Data Platform Reviews (164)

4.5
164 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the platform for its flexible integration and powerful analytics capabilities, which enable effective data unification and actionable insights across teams. Many appreciate how it simplifies the creation of comprehensive customer profiles, enhancing personalization efforts. However, a common limitation noted is the steep learning curve for new users, particularly those without technical expertise.

Pros & Cons

Generated from real user reviews
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Verified User in Consumer Services
EC
Small-Business (50 or fewer emp.)
"NBLY and TD"
What do you like best about Treasure Data Customer Data Platform?

Responsiveness, great customer service and a willingness to be a good partner Review collected by and hosted on G2.com.

What do you dislike about Treasure Data Customer Data Platform?

I get impatient waiting for new features. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Mid-Market (51-1000 emp.)
"Best CDP Tool in Current Days"
What do you like best about Treasure Data Customer Data Platform?

The End to end analysis and Profile stitching at a single place is best part about Treasuredata. Review collected by and hosted on G2.com.

What do you dislike about Treasure Data Customer Data Platform?

TD should include few more connectors in their OOTB Connectors to make it feasible for more tools to use. Review collected by and hosted on G2.com.

Dan D.
DD
Director, Strategic Services
Small-Business (50 or fewer emp.)
"Treasure Data is a Powerful Data-Driven, Technical Customer Data Platform"
What do you like best about Treasure Data Customer Data Platform?

Treasure Data is used as a powerful data warehouse with an attached Customer Data Platform built on top of it. Treasure Data's data processing capabilities allow it to capture billions of rows of data at scale and process it in an efficient manner, allowing it to be a true source of record for all of your customer data. Treasure Data includes powerful technology to support robust data pipelines for technical teams, and an entire suite of integrations for marketing web personalization and audience communication activations across social advertising and direct marketing platforms. Review collected by and hosted on G2.com.

What do you dislike about Treasure Data Customer Data Platform?

Treasure Data allows organizations with strong technical teams to support the marketing team with an all-inclusive platform. A scenario where this may not be as appropriate would be for organizations without internal technical resources. Some features require technical customizations to fit the business use cases. Review collected by and hosted on G2.com.

Anjaneyulu P.
AP
Enterprise (> 1000 emp.)
"Nice but need to improve"
What do you like best about Treasure Data Customer Data Platform?

platform and support side nice and development platform is good Review collected by and hosted on G2.com.

What do you dislike about Treasure Data Customer Data Platform?

documentation and videos related to Treasure data Review collected by and hosted on G2.com.

Verified User in Automotive
AA
Mid-Market (51-1000 emp.)
"Review of TD"
What do you like best about Treasure Data Customer Data Platform?

The ability to link into media activation platforms.

The CSM team are very pro-active. Review collected by and hosted on G2.com.

What do you dislike about Treasure Data Customer Data Platform?

Some of the features published weren't readily out of the box, such as the DV360 connector. Review collected by and hosted on G2.com.

Verified User in Computer & Network Security
UC
Small-Business (50 or fewer emp.)
"Experiencing the platform"
What do you like best about Treasure Data Customer Data Platform?

Cost Management and Business process feasibility increases Review collected by and hosted on G2.com.

What do you dislike about Treasure Data Customer Data Platform?

Sometimes api does not send data properly. Review collected by and hosted on G2.com.

Abdul Hameed M.
AM
Software Engineer
Small-Business (50 or fewer emp.)
"Very Easy Way for performing ETL"
What do you like best about Treasure Data Customer Data Platform?

Interface and Speed , its helps to us to write the code in proper standard manner. Debugging of the code comes very handy, even making the modifications is very convinent. Review collected by and hosted on G2.com.

What do you dislike about Treasure Data Customer Data Platform?

There is nothing much to dislike , i would suggest to improve the speed. Apart from speed of loading the data from multiple sources would be very handy. No dislikes overall. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Enterprise (> 1000 emp.)
"Efficient and intuitive tool for CDP"
What do you like best about Treasure Data Customer Data Platform?

Through the use and study of the platform, I believe that TD brings efficient and intuitive solutions in the way of dealing with consumer data and the resulting insights, with clear and detailed information in addition to exemplary service. Review collected by and hosted on G2.com.

What do you dislike about Treasure Data Customer Data Platform?

I would highlight the need for a greater range of more specific examples of frequent but avoidable cases of inefficiency in the use of the platform. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Small-Business (50 or fewer emp.)
"good"
What do you like best about Treasure Data Customer Data Platform?

good to build customer centric profiles,easy to use. Review collected by and hosted on G2.com.

What do you dislike about Treasure Data Customer Data Platform?

sometimes it runs so slow and trouble opening. Review collected by and hosted on G2.com.

Verified User in Consumer Services
AC
Enterprise (> 1000 emp.)
"After switching to Treasure Data our marketing team is finally empowered"
What do you like best about Treasure Data Customer Data Platform?

Powerful platform with a lot of features to both handle large amount of data from all of our systems, and simple enough for our marketing team to be self empowered to tackle a lot of their use cases Review collected by and hosted on G2.com.

What do you dislike about Treasure Data Customer Data Platform?

The UI is not the prettiest, but we have seen many improvements there. Isn't the cheapest solution, but the pricing model, once you understand it, helps us understand and generally manage overall spend. Review collected by and hosted on G2.com.

Questions about Treasure Data Customer Data Platform? Ask real users or explore answers from the community

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GU
Guest User
Last activity almost 3 years ago

How does a customer data platform work?

GU
Guest User

What is Treasure Data Customer Data Platform used for?

Pricing Insights

Averages based on real user reviews.

Time to Implement

4 months

Return on Investment

17 months

Average Discount

16%

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Treasure Data Customer Data Platform Features
Data Enrichment
Expandability
Content Marketing
Marketing Metrics
Predictive Modeling
Recommendation Engine
Dynamic Segmentation
Journey Optimization
Journey Reporting
Dashboards
Advanced Data Filtering
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Treasure Data Customer Data...