I discovered Blogger about 10 years ago. At that time Blogger (and Google) was almost at the start. Nobody told me that I could earn 350 USD /month working every day 30 minutes for 10 years (I discovered this myself). This was (and this still is) the truth about Blogger. Blogger is a platform where you can write about anything in this world. You start to write on a subject the you know the best, and write every day about 500 to 800 words, then publish that post to be visible by everyone on the internet. Then little by little, Google promotes your blog (and your posts) to be read by an increasing number of people. For this you must publish interesting content almost every day. This is what I like the best about Blogger, with 30 minutes of work daily you will earn after 5 to 10 years approximately 350 USD from the ads that blogger will place on your blog (inside the posts that you write).
Blogger has a smaller number of features that Workpress (another blogging platform). Compared to wordpress Blogger is a toy for small childre. However, with Blogger you can start to blog immediatley for free, while with wordpress you have to learn little by little to blog and you have to pay. Review collected by and hosted on G2.com.
Blogger in owned by Google. Google is a very lazy machine. To have an increasing number of readers on Blogger you must publish daily for at least 1 year or so. In the first weeks after you start you will get like 1 reader each day. This is discouraging and many people quit after a few months when their traffic is 15 -25 readers /day. To earn 350 USD /month after 10 years you must have at least 3000 readers every day. Review collected by and hosted on G2.com.
- clean and easy to use
- easy social media connection Review collected by and hosted on G2.com.
scarcity of campaigns in Europe.
no interaction with brands.
several campaigns pending and got no answer Review collected by and hosted on G2.com.
My favorite thing about The Blogger Programme is that there is a lot of thought put behind those who get chosen and matched with brands. With something like freelance or youtube, anyone can really get paid to review products and in my opinion that seriously de-credits the review. You might have a major beauty influencer reviewing a Vegan drink because they were paid and they aren't even Vegan. Just an example. TBP matched brands with it's actual users from what I have gathered and therefore the reviews are truly authentic. I like the fact that I reviewing things I actual use and have some education on already. They do a fantastic job at this. Review collected by and hosted on G2.com.
I don't really dislike anything, except the fact that of course, you aren't always chosen. Matching is a bit sporadic but if you are the right person, you will get matched. Even though this is a semi-dislike, it is what makes reviews authentic. Review collected by and hosted on G2.com.
Good interface, it was easy to get the team on-boarded and trained up on it. Review collected by and hosted on G2.com.
Poor quality influencers, I think from the year we used it we had literally 5 influencers (tiny ones) actually follow through with campaigns. The advice from Blogger Programme was to pay them more... hardly thought leadership Review collected by and hosted on G2.com.
This was an amazing opportunity for a blogger like myself, however; it is really difficult to get brand deals. I used this platform more for community than anything else. There is a lot of competition and in order to get a brand deal you need to have a huge following and influence. Review collected by and hosted on G2.com.
In my opinion, with the criteria you need to get into The Blogger Programme, you might as well simply be approached by brands and not have to pay for the platform. Review collected by and hosted on G2.com.
I love the fact that with TBP it is a two way street. The brand is getting recognized but the blogger is getting paid! This is a struggle for both sides a lot of times with brands not knowing how to market and influencers being taken advantage of at times. I love that it is a fair practice and all contracts are mutually agreed upon. Review collected by and hosted on G2.com.
I dislike the fact that because TBP is getting more recognized there is more competition and getting picked as the right influencer for a brand is becoming more difficult. Review collected by and hosted on G2.com.