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Stackline Reviews & Product Details

Vinicius A.
VA
Key Account Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Stackline?

Stackline is the best platform I have worked so far. It gets consistent data, a very reliable information about 1P/3P world and also multiple options to combine data and extract the best strategy to boost my sales. Review collected by and hosted on G2.com.

What do you dislike about Stackline?

There are nothing I dislike about Stackline Review collected by and hosted on G2.com.

What problems is Stackline solving and how is that benefiting you?

I get a chance to understand the 1P and 3P world without making mistakes.

Stackline data gives me exactly what my costumers is thinking and buying. I can set up the perfect strategy to win Review collected by and hosted on G2.com.

Stackline Overview

What is Stackline?

On a mission to fuel the future of commerce by bringing brands and customers closer together, Stackline is the first full-funnel connected commerce platform for the world’s most innovative brands. Stackline's proprietary neural networks and deep learning systems surface and visualize transformational omnichannel insights, power market-leading advertising performance, and activate every step of the shopper journey. Brand leaders, product innovators, and performance marketers trust Stackline to power profitable growth in an increasingly complex retail ecosystem. Founded in 2014 in Seattle, Stackline employs over 250 connected commerce professionals creating value for 7,000 global brands. 

Stackline Details
Product Website
Languages Supported
Arabic, Danish, German, English, French, Hindi, Japanese, Dutch, Portuguese, Spanish, Chinese (Simplified)
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Product Description

Stackline is a retail intelligence and software company founded by a group of industry veterans and headquartered in Seattle, WA. Our technology optimizes e-commerce marketing performance for thousands of the world’s largest brands and retailers


Seller Details
Seller
Stackline
Company Website
Year Founded
2014
HQ Location
Seattle, US
Twitter
@StacklineHQ
1,955 Twitter followers
LinkedIn® Page
www.linkedin.com
266 employees on LinkedIn®
Description

On a mission to fuel the future of commerce by bringing brands and customers closer together, Stackline is an AI-enabled retail intelligence and activation platform for the world's most innovative brands. Business leaders, product innovators, performance marketers, and financial firms trust Stackline as the single source of commerce truth. Fueled by proprietary neural networks and deep learning systems, Stackline's market insights, revenue metrics, behavioral data, and autonomous functionality create the actions that determine success or failure.Founded in
014 in Seattle, Stackline employs over
50 connected commerce professionals, creating value for 7,000 global brands.


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Overview Provided by:

Recent Stackline Reviews

Verified User
U
Verified UserEnterprise (> 1000 emp.)
4.5 out of 5
"Stackline review"
Interesting data that fills gap in knowledge
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
4.5 out of 5
"Great platform, easy to use and analyze"
This is a great platform to see competitior data. I appreciate how you can go into the subcategories of the main segments and also filter by subcat...
Verified User
U
Verified UserMid-Market (51-1000 emp.)
4.0 out of 5
"Great Amazon Insights"
Stack line provides a user friendly experience to understanding the performance of our Amazon SKUs. The weekly meeting also provide a high level re...
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Stackline Media

Stackline Demo - Share of Shelf
Stackline Omni's visualized share of shelf shows your position and competitor share, segmented by retailer.
Stackline Demo - Pricing by region
Stackline Omni showcases pricing, by region, down to the brick-and-mortar location-level
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206 out of 207 Total Reviews for Stackline

4.4 out of 5
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206 out of 207 Total Reviews for Stackline
4.4 out of 5
206 out of 207 Total Reviews for Stackline
4.4 out of 5

Stackline Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for StacklineQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Verified User in Marketing and Advertising
UM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Stackline?

This is a great platform to see competitior data. I appreciate how you can go into the subcategories of the main segments and also filter by subcategories when looking into segment data. I did see that they have added new features on consumer insights, I haven't needed to use that function yet but I do think it is super useful just by playing around in it, and was a great idea to add to the platform Review collected by and hosted on G2.com.

What do you dislike about Stackline?

The program is very slow and laggy so it's not that great in that aspect. I also wish there was a better way for how you download data to compare segments/brands / products YoY. It gets confusing having a "main" and a "comparison" for each line in the report. I wish it was more similar to SPINS where it showed YA performance in the columns Review collected by and hosted on G2.com.

What problems is Stackline solving and how is that benefiting you?

Stackline is helping us solve the gaps we see in other category data reports on Amazon. It's very helpful to especially see how much money other brands are putting towards promos/search/etc. over time, and how that affects the product performance. I think if stackline would be able to intergrate the consumer insights features into the landing pages of each of the brands/products it would be so helpful seeing it all on one screen! Review collected by and hosted on G2.com.

Ryan S.
RS
Director of Ecommerce
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Stackline?

I use SL almost daily. Great market data, including competitive. This helps us gain clear perspective on where our brand sits from a market share standpoint on the Amazon platform.

From a product standpoint, the tool provides our NPD teams with valuable data on what products are trending upwards, helping our team identify key features to include/exclude based on overall value.

Search term data is great as it gives our demand gen team very specific information to leverage as we build our our own campaings. Review collected by and hosted on G2.com.

What do you dislike about Stackline?

I'm not a fan of the SL taxonomy. If there was one area they could really improve it woudl be this. We've been able to navigate it with their teams, but there's been several instances where key competitive brands/products don't show up in the expected categories, and therefore at times our data will be skewed. Obviously, creating segments can help offset this, but it's definitely a challenge to work around. Review collected by and hosted on G2.com.

What problems is Stackline solving and how is that benefiting you?

It's providing us insight into top selling items, how much share they are taking, and how they are doing it (ie non-branded search terms driving their success). Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
UA
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Stackline?

I like that stackline is very user friendly and easy to understand. I can look at many different metrics on one page or zoom into specifics and get down to the grain. The team is also super friendly and helpful, and always respond to questions quickly! I use stackline weekly to check market share/category data. Review collected by and hosted on G2.com.

What do you dislike about Stackline?

The only issue I have with Stackline is that the different application live on different pages, and it can get confusing switching between beacon and atlas. Review collected by and hosted on G2.com.

What problems is Stackline solving and how is that benefiting you?

Stackline is helping us track market share in categories of note, which allows us to share with key stakeholders where we are stealing marketshare from competitors. We have also begun to use stackline to help us manage chargebacks, which has helped us in scaling back hours spent disputing, giving time back to manage other parts of our business. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
UC
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Stackline?

Stackline is a very user firendly tool that provides insights into the ecommerce world for your brands, market and competitors. The tool is very easy to use and intuitive with easy access to key metrics such as market share, sales ($ and units), traffic, etc. The data is mostly directional but has been useful for us to make business decisions. Lastly, their customer support is also very friendly and helpful. Review collected by and hosted on G2.com.

What do you dislike about Stackline?

The taxonomy has been a challenge for us since the way they categorize certain products are not aligned to the way we look at the business. Filtering and segmentation has proved to be a challenge at times. Review collected by and hosted on G2.com.

What problems is Stackline solving and how is that benefiting you?

It has allowed us to have a better understanding of the market and our own business and enable us to make decisions. Review collected by and hosted on G2.com.

Alejandro V.
AV
Associate Brand Manager, Lysol
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Stackline?

New products are usually captured effortlessly, requiring no oversight from our team. Review collected by and hosted on G2.com.

What do you dislike about Stackline?

Our team finds custom product lists invaluable, and the Stackline team excels at creating an extensive library of SKUs. They also provide thorough analysis whenever business questions come up. The tool receives continuous updates, and any necessary changes to SKU classifications are promptly addressed. This tool has enabled us to answer many business questions effectively. Review collected by and hosted on G2.com.

What problems is Stackline solving and how is that benefiting you?

Providing market sizing, competitive analysis, and our business performance. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
UC
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Stackline?

The self service analytics that enables market share for amazon and other retailers with easy to navigate UX. Allows our team to better make decisions and understand our business. Stackline is easy to learn and integrates well within our process, making it a weekly if not daily go to. Review collected by and hosted on G2.com.

What do you dislike about Stackline?

There are some nuances around market grouping which may allow items that do not fit the segment to regularly appear in the group, which makes it somewhat timeconsuming to audit. Review collected by and hosted on G2.com.

What problems is Stackline solving and how is that benefiting you?

It gives us access to market share data for customers that we wouldnt normally be able to get data from such as unlocking market share data Review collected by and hosted on G2.com.

Tristan L.
TL
National Account Manager
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Stackline?

The interface is great. It is easy to build, view and download reports. Segments are easy to create and reuse. There is almost nothing I want out of Stackline's reporting tools that I am unable to get. It is especially valuable for the data and insights that are not available anywhere else (such as category and competitor data in Atlas). Review collected by and hosted on G2.com.

What do you dislike about Stackline?

-I need easier segment catgorizations/folders. Right now every segment created by anyone with the organization is contained in a single shared space. I need folders by business/brand at a minimum. Ideally, there would be a more robust categorization system, but I definitely don't want/need to see reports for any other brands.

-1P data does not always match Vendor Central, and that can be alarming

-3P data can often be very different than what is in Seller Central, and that is compounded by the inclusion of "rogue" 3P. I would love a way to see 1P, inside 3P and outside 3P so that I can better separate out sales and understand my business performance. This might be unclear, so I'm happy to talk about it more with someone. Review collected by and hosted on G2.com.

What problems is Stackline solving and how is that benefiting you?

I use Stackline to solve a range of problems. Stackline is, first and foremost, my primary source of competitor sales data. This allows me to track category share. Additionally, Stackline provides a range of measures not found in my retailer analytical tools such as traffic, traffic course, search term popularity, etc. Stackline is my number one tool for all data outside of my brand data. When I need to know more about where the catgory is and where it is headed, Stackline is the way to do it. Review collected by and hosted on G2.com.

Ferran d.
FD
Data Analyst
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Stackline?

Stackline offers a comprehensive and user-friendly platform for analysing Amazon marketplace data. The interface is intuitive and easy to navigate, allowing for efficient data exploration and analysis and making it a valuable asset in extracting insights to support our decisions.

One of the standout features of Stackline is its ability to provide accurate data for our competition, enabling us to make informed decisions and respond quickly to market trends. This is very useful as data includes sellout as well as as spend, traffic and conversion metrics, allowing us to effectively benchmark our performance against competition and make informed strategic decisions. Review collected by and hosted on G2.com.

What do you dislike about Stackline?

The lack of API documentation allowing us to easily integrate Stackline data with all other reports. Also this would enable us easier analysis due that we are interested in the number of items sold and an additional step of mapping how many items per ASIN is required (for our market each unit reported by Stackline may contain one or more items, depending on the ASIN). Review collected by and hosted on G2.com.

What problems is Stackline solving and how is that benefiting you?

Stackline offers a single source of truth for all marketplace data, allowing us to effectively benchmark against the competition as well as indentify opportunities by accuretely estimating market size, market shares and potential growth. Review collected by and hosted on G2.com.

Danielle M.
DM
eCommerce Media Manager - Amazon
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Stackline?

There is no shortage of data you can tap into with Stackline tools. Their dashboards make it easy to identify market opportunities, see where competition is gaining share, and manage ad campaigns and ad investment. Their tools are powerful and the managed service team is TOP NOTCH. I've worked with so many Amazon ad agencies, and none come even close to comparing to Stackline. I moved my organization from Flywheel (Ascential) to Stackline and I couldn't be happier with that decision. The team is sharp, attentive, detail oriented, organized and so kind. I use Stackline Becaon and Atlas all day every day and I'm still surprised at the number of insights I'm able to uncover from their software. They have a 1 month integration / on-boarding, then it took about 5 months to transition our 700 advertised SKUs to their structure and it was painless. Review collected by and hosted on G2.com.

What do you dislike about Stackline?

Billing is a little complicated to sort out. They don't have a streamlined pricing model, so it can be difficult to manage/forecast agency cost because nothing is a cut and clear price structure. Their sales team doesn't communicate well with their account managers, and sell pricing and features that are disconnected from reality. Review collected by and hosted on G2.com.

What problems is Stackline solving and how is that benefiting you?

Stackline's Atlas tool gives directional insight about what's happening in the Amazon marketplace, to be proactive about threats and opportunities. The Beacon tool makes analyzing sales performance much more streamlined, and Drive is a sophisticated tool that uses automation for managing and optimizing campaigns. I am able to visually lay out the relationship between retail sales and retail price, see how organic traffic is growing with ads, and so much more. Review collected by and hosted on G2.com.

CS
E Commerce Business Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Stackline?

Being able to see the trends and patterns of a product or a category. Review collected by and hosted on G2.com.

What do you dislike about Stackline?

The lag in in reporting(There is a delay of 1-2 weeks).

Itr would be great to get a notification when ever we lose buybox on an ASIN Review collected by and hosted on G2.com.

What problems is Stackline solving and how is that benefiting you?

Helps me understand the competitive landscape with a holistic view point. Review collected by and hosted on G2.com.