Save to My Lists
Paid
Claimed

Smartlead Reviews & Product Details

AA
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best about Smartlead?

Smartlead offers an intuitive interface that makes it easy for users to navigate and understand. The platform's tools and features are designed for efficient lead management, enabling businesses to streamline their processes and improve conversion rates. Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

While Smartlead offers many beneficial features, it occasionally lags, which can be a hindrance in time-sensitive scenarios. Additionally, it would be helpful if there were more customization options for reports to cater to specific business needs. Review collected by and hosted on G2.com.

What problems is Smartlead solving and how is that benefiting you?

Smartlead addresses the challenge of managing and organizing leads in a centralized system. By providing tools for lead categorization, tracking, and automation, it significantly reduces the time and effort required to manage potential clients or customers. This benefits me by streamlining the sales process, allowing for more efficient follow-ups, and ensuring no lead is overlooked. The analytics and insights provided by Smartlead also aid in understanding lead behavior, enabling more targeted and effective marketing strategies. Review collected by and hosted on G2.com.

Smartlead Overview

What is Smartlead?

Smartlead is a comprehensive email outreach platform that converts cold emails into consistent revenue. It scales your outreach with unlimited mailboxes, unlimited warmups, a limitless multi-channel infrastructure, and a unified inbox to handle your entire revenue cycle in one place. Trusted by over 31,000+ businesses, Smartlead excels in email deliverability, lead generation, cold email automation, and sales outreach. It is a powerful tool for businesses aiming to flood their pipelines with high-quality leads. Smartlead helps you to automate your entire outbound infrastructure using the most powerful cold email API and automation infrastructure in the market. Without lifting a finger, you can automate your entire campaign's flow, create campaigns, adjust settings, and push/pull data between software using our powerful API and webhook infrastructure. With Smartlead's robust API and webhook infrastructure, you can automate campaign creation and management, add thousands of mailboxes in seconds, drip feed leads to live campaigns, and manage leads, automation, and meeting bookings via the API. Manage your entire deal flow in one place with Smartlead's one-stop communication hub. Experience deal-closing efficiency by creating and managing agency-grade views for efficient lead management. Personalize views based on clients, teams, or campaign tags to streamline your workflow using predefined filters for quick setup and organization. Share your views with clients to enhance collaboration and ensure everyone is on the same page. Streamline team collaboration with one click. Assign tasks to team members based on priority and create notes for specific leads. Collaborate faster and more efficiently by setting reminders for follow-ups, pushing leads to another campaign, and seamlessly closing deals by tagging team members and managing tasks directly within your inbox.

Smartlead Details
Product Website
Languages Supported
English
Show LessShow More
How do you position yourself against your competitors?

Smartlead is a cutting-edge email outreach tool that empowers businesses to scale their outreach confidently. It offers unique IP servers, unlimited warmups, AI-driven conversations, and advanced email tracking to enhance sender reputation and ensure high deliverability. With features like custom-conditional email triggers, a centralized master inbox, mailbox rotation, and full white-label capabilities, Smartlead provides a robust and reliable solution for managing cold email campaigns. Its recent integration with GPT-4 and the introduction of community-generated templates further streamline email communication, making it easier to engage with leads and convert them into customers.

Key Features:
- Unlimited Warmups
- Unlimited Mailboxes
- Custom-Conditional Email Triggers
- GPT4 Smartbot for Master Inbox Management
- Automated Follow-Up
- Customized White Labeling
- Enhanced Tracking and Analytics
- Custom Views and Filters
- Built-in Email Verification
- Powerful API and Webhook Infrastructure
- Mailbox Rotation


Seller Details
Company Website
Year Founded
2021
HQ Location
175 Pitt St, Sydney, NSW 2000, Australia
Twitter
@smartlead_ai
1,069 Twitter followers
LinkedIn® Page
www.linkedin.com
100 employees on LinkedIn®
Description

Smartlead AI is a technology vendor specializing in AI-driven lead generation and marketing automation solutions. Their platform leverages advanced algorithms to help businesses identify and engage potential customers more effectively. With features designed to optimize outreach and improve conversion rates, Smartlead AI aims to enhance sales performance and streamline marketing efforts for organizations of all sizes. For more information, visit their website at https://www.smartlead.ai.


VN
Overview Provided by:

Recent Smartlead Reviews

Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
1.0 out of 5
"Fake feature roadmaps & rapidly degrading customer experience"
1) The tech is cutting edge for specialized cold emailing 2) The API is reasonably designed 3) Dedicated IP addresses
Noah G.
NG
Noah G.Small-Business (50 or fewer emp.)
5.0 out of 5
"My go to tool for cold outreach"
What I like about Smartlead is that it's really built for scale. Easy to manage thousands of email accounts, multiple campaigns. Super nice being a...
Emmanuel A.
EA
Emmanuel A.Small-Business (50 or fewer emp.)
5.0 out of 5
"Game changing tool for my agency, helping us generate 6-figures+ for our lead generation clients!"
Smartlead's support team has been really helpful and responsive for us when we need to use the platform. I'm also a big fan of their innovtion with...
Security Badge
This seller hasn't added their security information yet. Let them know that you'd like them to add it.
1 person requested security information

Smartlead Media

Smartlead Demo - Unlimited Email Warmups
Maintain a high sender reputation with AI-powered email interactions t.o avoid spam folders. Use humanized, natural email activity and smart replies to keep your emails out of spam
Smartlead Demo - SmartBot AI
Create persona specific high converting sales copy using SmartAI bot. Reply to your leads, using reply context and AI, single click. Train your AI bot to get to 100% categorisation accuracy.
Smartlead Demo - Premium Deliverability
Experience unmatched deliverability with Smartlead tailored approach, ensuring your messages consistently land in your lead's inbox. Build your sales pipeline reliably and with confidence.
Smartlead Demo - Master Inbox 3.0
MI3 simplifies communication and tracking, allowing sales reps to focus on closing deals. Real-time updates and data-driven market predictions help plan marketing strategies strategically.
Smartlead Demo - White Labeling Solution
Build Long-Lasting Relationships with Your Clients. Offer an exclusive white-labeled experience to extend your brand, automate manual reporting, and ensure client retention. The #1 white-label cold email tool for your agency.
A full demo of Smartlead.ai's engine and how to use all the features to build out a powerful outbound system with minimal effort.
Play Smartlead Video
A full demo of Smartlead.ai's engine and how to use all the features to build out a powerful outbound system with minimal effort.
Sergio and his team at AxoLeads achieved exceptional results with Smartlead, booking 17 calls and receiving 70 positive responses within just two weeks of launching their campaign.
Play Smartlead Video
Sergio and his team at AxoLeads achieved exceptional results with Smartlead, booking 17 calls and receiving 70 positive responses within just two weeks of launching their campaign.
Smartlead Meet Up 2024: Exclusive Sneak Pee with Cold Email Pros
Play Smartlead Video
Smartlead Meet Up 2024: Exclusive Sneak Pee with Cold Email Pros
Answer a few questions to help the Smartlead community
Have you used Smartlead before?
Yes

223 out of 224 Total Reviews for Smartlead

4.6 out of 5
The next elements are filters and will change the displayed results once they are selected.
Search reviews
Popular Mentions
The next elements are radio elements and sort the displayed results by the item selected and will update the results displayed.
Hide FiltersMore Filters
The next elements are filters and will change the displayed results once they are selected.
The next elements are filters and will change the displayed results once they are selected.
223 out of 224 Total Reviews for Smartlead
4.6 out of 5
223 out of 224 Total Reviews for Smartlead
4.6 out of 5

Smartlead Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for SmartleadQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
Log In
Want to see more insights from verified reviewers?
Log in to view review sentiment.
G2 reviews are authentic and verified.
Emmanuel A.
EA
Founder
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Smartlead?

Smartlead's support team has been really helpful and responsive for us when we need to use the platform. I'm also a big fan of their innovtion with helpful features to help tackle the deliverability issues happening in the past few weeks, such as their new Smart Delivery feature! Something else that's really cool for the tech geeks is the flexibility of Smartlead's API, which has allowed us to setup multiple Agency operations with Make.com and Airtable. Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

I havent had a bad experience or dislikes, only thing that comes to my mind is the once-in-a-while bug that can naturally spring up in the software which usually gets quickly fixed by the incredible support tem! Review collected by and hosted on G2.com.

What problems is Smartlead solving and how is that benefiting you?

Smartlead helps me solve lead generation problems for both myself and my clients as a lead generation agency through automating outreach for me, but also providing me a platform to track my deliverability in real-time. Review collected by and hosted on G2.com.

Eric N.
EN
Founder
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Smartlead?

The fact that you can set up as many inboxes as you want to warm and send from for a very low flat rate per month. It's made our outreach so much more efficient. Their API is also fantastic to automate workflows with. Easy to get started with their done for you inbox set up as well. I use the platform every day. It easily integrates with any tool we need because of their API and webhook features. Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

This is probably just an issue we see but sometimes it can load slowly but I also push more volume and inboxes than a regular user (we have 62k inboxes at the time of this writing) so I am on the edge here for sure. Review collected by and hosted on G2.com.

What problems is Smartlead solving and how is that benefiting you?

The ability to reach out to prospects with cold email and avoid spam filters all for a ridiculously low monthly price. Review collected by and hosted on G2.com.

Verified User in Consulting
AC
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Smartlead?

1) The tech is cutting edge for specialized cold emailing

2) The API is reasonably designed

3) Dedicated IP addresses Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

I have been lied to about feature roadmaps many times, also the customer support has gotten much worse over time. Some basic enterprise friendly features such as security controls (if you use this system any of your staff can download your entire leads database with a mouse click! This can't be disabled). Also any staff member can block entire domains, delete data, and all kinds of other malicious stuff. No way to turn this off.

In addition they have not built a useful analytics system whatsoever. You still can only pull data for 5 campaigns at a time and plenty of the data is missing from the data set.

This stuff matters and they haven't implemented it in 3 years of operations. It's starting to become a real problem and I don't know if I could recommend this to any org who cares about security and data integrity. It feels like their primary target customer is 1 person agencies. Review collected by and hosted on G2.com.

What problems is Smartlead solving and how is that benefiting you?

The ability to 1) import actual email copy via API and 2) distributed mailbox infrastructure that scales in a cost-effective manner are major, major problems for email marketers in 2025. They are world class in these two areas.

If you need hundreds of distributed mailboxes and want automated copy, it works. Review collected by and hosted on G2.com.

Rick s.
RS
Entrepreneur
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Smartlead?

Cannot speak to the cold email campaign yet. Only Email Warm UP. Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

Email warm up list is garbage! Hi bounce rate (not shown in health report). I started at 5 emails per day to ramp up to 50 per day by 2 weeks. Betwwen all my email boxes, I have averaged about 30 sent emails per account so far and have a bounce ratio of 4-5 emails per account. They do not have a clean list. Support tried to convince me this is normal and I should report each bounce. Kind of defeats the purpose of a warm up service vs manual warmup. Review collected by and hosted on G2.com.

What problems is Smartlead solving and how is that benefiting you?

Not that far yet. Email warmup hurts your sender rep rather then helps. Review collected by and hosted on G2.com.

AP
MD
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Smartlead?

I was recently havig an issue with some of the done for you email accounts. It wasn't an issue with the smartlead team as much as it was with the third party provider they work with. Akash, despite being one of the most notable people at the company, wasn't too busy to handle an issue for a small client. I think that speaks vlumes about who he is as a person and the company that was created created.

Also, I love watching the videos every week from Akash and V. Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

Not a smartlead issue but I wish you could purchase less than 75 emial accounts from mailreef. Review collected by and hosted on G2.com.

What problems is Smartlead solving and how is that benefiting you?

Deliverability. Review collected by and hosted on G2.com.

Jimmy R.
JR
Founder
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Smartlead?

After using Smartlead for a couple of years now, I really love the innovation the team is constantly working on. Deliverability has been the best compared to other tools on the market. Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

The analytics could use some love, at the moment it's not very insightful. Review collected by and hosted on G2.com.

What problems is Smartlead solving and how is that benefiting you?

Smartlead solves the most critical part of our work - delivering outbound emails to the prospect's inbox. There are a lot of features built around the tool that make it the best in the game, making it easy to collaborate, automate and manage a project. Review collected by and hosted on G2.com.

Kishore C.
KC
Demand Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Smartlead?

Smartlead is a very good marketing automation tool. It helps in sending emails by just setting the automation in the tool. Smartlead can be integrated with other CRM tools to import the data. We can also upload the CSV file of the prospects list in Smartlead. This tool is very user-friendly and we can run the campaigns daily on Smartlead by just setting the campaign settings. Smartlead Master Inbox helps in checking all emails in one place even if the emails are from different campaigns. Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

Nothing to dislike about Smartlead. Good features Review collected by and hosted on G2.com.

What problems is Smartlead solving and how is that benefiting you?

Marketing automation tools help in setting multiple campaigns at one time. We can run multiple campaigns at the same time with different zones and different industries. Unlimited number of prospects can be uploaded in Smartlead with the help of CSV file. We have the option of checking duplicate prospects which are already there in another campaign. Review collected by and hosted on G2.com.

Verified User in Environmental Services
AE
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Smartlead?

Literally nothing. It is more expensive than other tools and does not perform. Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

I have read a couple of similar reviews and decided to also speak up.

We have been running our campaigns through SmartLead for the past 3.5 months +-.

At first, everything was fine, we got decent results, nothing special.

All of a sudden. Our results plummet as we start a second campaign. FYI, we had 6 emails and at the time the reputation according to SmartLead was close to 100% for all of them.

Now just so this doesn't end up in a book-long rant about how bad the software is and ESPECIALLY the Customer Support, here are our current results of our active campaign:

3,457 sent - 22 replied(2%) -19 bounced(1.74%)

I have personally been battling with customer support for weeks - they blame ESP, our my copy, or spam words, or missing spintax.

Our copy is short, we send it as plain HTML, we have checked the spam words internally via SmartLead and externally via MailMeteor, we use spintax in every stage, every variant.

Do not use this software. Customer Support is the most useless thing they have as they only blame external factors that they have no ability to change or send you a blog post link with a 'common issue'.

Use snov, or instantly, or brevo, or klaviyo. just not this garbage.

Additionally, their software is very buggy, every third time I open a campaign I cant see my sequence or other tabs, very clunky and just bad. Review collected by and hosted on G2.com.

What problems is Smartlead solving and how is that benefiting you?

I wish Smartlead would help me solve my problems. But instead they have created more problems. Review collected by and hosted on G2.com.

Noah G.
NG
Founder
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Smartlead?

What I like about Smartlead is that it's really built for scale. Easy to manage thousands of email accounts, multiple campaigns. Super nice being able to whitelabel for clients as well. Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

I think the UI could be a bit nicer looking. Review collected by and hosted on G2.com.

What problems is Smartlead solving and how is that benefiting you?

Smartlead is helping me and our clients manage thousands of email accounts, send thousands of emails and can easily manage many campaigns. Great for managing email accounts, campaigns, monitoring deliverability, automations. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Smartlead?

The feature set that they claim to have appears to be solid and tricked me into buying it. It claims to work as a standard email marketing tool but fails in many ways. Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

They product is so insanely buggy, and the support is next to useless. Basic features like email warming, properly sequencing emails, syncing with CRM, app notifications, email formatting - all features Smartlead markets and claims work, do not work as advertised and their support will constantly blame the ESPs (when other competing solutions do not have similar issues).

I thought I was able to implement it quickly, but then it turned out their warming feature wasn't doing anything, because I saw that my emails from a new account were being bounced but SmartLead claimed they had 100% deliverability (which was impossible considering most emails were bouncing). Makes it clear their claims to remove emails from spam folders were likely false as well.

The amount of error popups I see in the tool when doing anything, including importing contacts, updating sequences, or anything in normal use is insane and impoosible to keep up with. Using this tool is exhausting on many levels.

For each of the noted problems above, I had to reiteratre the bugs many times with documentation to support, and easily spent 10+ hours / month showing the problems with support who took many cycles to try to understand the issues, and at the end they would never address any core usubility issues.

I have never had a more frustrating experience with a piece of software and can't wait to fully remove it from my stack once my sequences are done with them. Review collected by and hosted on G2.com.

What problems is Smartlead solving and how is that benefiting you?

They claim to help marketing email deliverability, but their bugs have only caused my deliverability to get worse. Review collected by and hosted on G2.com.

Response from Alka Gupta of Smartlead

Hi,

Thank you for sharing your feedback.

We genuinely appreciate you bringing this to our attention.

If you’re open to it, we’d love the opportunity to understand the issue in more detail so we can work towards a solution.

Please reach out directly via our Live Chat in the Smartlead app so that we can hop on a call and help you out with it.

We’re committed to making things right and ensuring you have a better experience moving forward.

Thank you again for your feedback, and we hope to resolve this quickly.