# Shift Paradigm Reviews **Vendor:** Shift Paradigm **Category:** [Salesforce Consulting Services](https://www.g2.com/categories/salesforce-consulting-services) **Average Rating:** 4.7/5.0 **Total Reviews:** 43 ## About Shift Paradigm The Best Marketers Trust Shift Paradigm. We’ve helped more than 3,000 high growth companies succeed through sales & marketing best practices. We choose only the best technology and then we quite literally write the book on strategy and tactics to ensure you succeed with these platforms. Marketo. Engagio. Salesforce.com. If you use, or are considering, one of these leading platforms we can help you achieve uncommon success. Contact us @ https://www.shiftparadigm.com/contact ## Shift Paradigm Reviews ### 1. Shift Paradigm Trusted review **Rating:** 5.0/5.0 stars **Reviewed by:** Ravi S. | A, Mid-Market (51-1000 emp.) **Reviewed Date:** January 24, 2023 **What do you like best about Shift Paradigm?** The best part is their staff who really know their job what to do and when to do with filteres method..The implementation flaw is well designed and well creates and their deep knowledge of market kills us and way they think who to behave when and which market.. determining the current situation..and LeadMD staff where so helpfull to achieve what we looked for. **What do you dislike about Shift Paradigm?** Some of things would be point for them and might be dislike as if there would be monthly retainer option it would so great... weekly update little improvement required ..little visibility require more towards the assigned work.. **Recommendations to others considering Shift Paradigm:** We suggest all can go for this easily and smooth manner Team to grow their company marketing and planning strategy and also business **What problems is Shift Paradigm solving and how is that benefiting you?** Shift Parasigm is really osam which really help to achieve the goal for our sales and marketing through out the year and also help us for faster result in all aspects ..The most and osam part they setup a marketing environment where we always think and implement about business...Channel manager was appointed to handle also this pain it's osam. ### 2. One of the best partner to promote your products/services. **Rating:** 3.5/5.0 stars **Reviewed by:** Pranjal M. | Business Development Associate, Mid-Market (51-1000 emp.) **Reviewed Date:** January 10, 2022 **Describe the project or task Shift Paradigm helped with:** They helped in promoting the services and in creating a buzz about the brand. **What do you like best about Shift Paradigm?** Instant support that they provide every time and the kind of features they provide to get the desired results effectively and efficiently. **What do you dislike about Shift Paradigm?** Interface and costing could have been better. **What problems is Shift Paradigm solving and how is that benefiting you?** It helped in getting faster and better results in terms of marketing and promotion compared to other resources available in the market. ### 3. Highly Recommend Working With LeadMD If You Are Planning to Implement Marketo This Year **Rating:** 5.0/5.0 stars **Reviewed by:** Allison L. | Marketing Campaigns Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** January 13, 2021 **Describe the project or task Shift Paradigm helped with:** LeadMD helped benefitexpress migrate from HubSpot to Marketing Professional to Marketo Engage. They also assisted in full implementation of Marketo for our environment. **What do you like best about Shift Paradigm?** Great people who know their stuff. They set us up for success from the get-go and have provided consultative advice as we transitioned from HubSpot to Marketo. The implementation was flawless and smooth. They are intelligent, and provided us with great leaders in Rachel and Andrew. Mal and Paul are great to bounce ideas off of. Team is great! **What do you dislike about Shift Paradigm?** There is nothing in my experience that I disliked about working with LeadMD. **Recommendations to others considering Shift Paradigm:** I would not recommend implementing Marketo without LeadMD to guide you. Unless you are a Marketo expert, it will be a much more challenging experience. Their services were worth every penny. **What problems is Shift Paradigm solving and how is that benefiting you?** We needed someone with specific Marketo experience to help us implement. The biggest benefits is the plethora of best practices they set up in our Marketo environment for us to use. From Tag and Channel Management to creating a Center of Excellence, Smart Lists and more. They were always ten steps ahead and thought of things to add to our instance that we would have never even knew we needed. ### 4. LeadMD is the prescription for Marketo Challenges **Rating:** 4.5/5.0 stars **Reviewed by:** Robert R. | Director of Marketing, Enterprise (> 1000 emp.) **Reviewed Date:** December 27, 2017 **Describe the project or task Shift Paradigm helped with:** LeadMD was contracted to help CCM build and partition its Marketo instance, while also providing valuable training to the CCM team. **What do you like best about Shift Paradigm?** The LeadMD team is extremely responsive, customer service oriented and flexible. Additionally, LeadMD is always able to add resources when specialized skills are required. **What do you dislike about Shift Paradigm?** I have been very happy with all services provided by LeadMD. **Recommendations to others considering Shift Paradigm:** Agree on high level marketing automation strategies early. Let them help organize and build your instance before doing too much in Marketo. ### 5. Best Consultant I've Ever Worked With **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Mid-Market (51-1000 emp.) **Reviewed Date:** January 13, 2021 **Describe the project or task Shift Paradigm helped with:** I've worked with LeadMD on several occasions and they cease to amaze me with all they know. We used them most recently to keep the guardrails on for a very quick (4 week) HubSpot to Marketo migration project. They were flexible with our consulting sessions, always had the right answers, and kept everything organized and on track for us. I would highly recommend them to any company looking to get Marketo up and running with best practices in mind. **What do you like best about Shift Paradigm?** Their ability to be adaptive in their approach as well as their deep knowledge of Marketo. **What do you dislike about Shift Paradigm?** I really cannot say that I've disliked one thing about them! **What problems is Shift Paradigm solving and how is that benefiting you?** We were trying to ensure a successful migration from HubSpot to Marketo in four weeks and we were able to achieve that! ### 6. Analysis and Implementation of Marketo **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** September 24, 2019 **Describe the project or task Shift Paradigm helped with:** Baseline and offer best practices for current marketo instance and the build and implementation of a new marketo instance. The combines additional systems from Pardot into Marketo as well. So we are now working out of 2 instances of marketo vs. 2 instances of Pardot and 1 instance of Marketo. The Business teams are now aligned to their instances. **What do you like best about Shift Paradigm?** Great communication, they have a plan with timelines for all aspects of the project and they are very thorough with determining current state and setting expectations and suggestions on future state. **What do you dislike about Shift Paradigm?** Maybe too many people involved in the process? **Recommendations to others considering Shift Paradigm:** Let them know what your expectations are, be transparent with them and utilize them as a partner t help you achieve your goals. **What problems is Shift Paradigm solving and how is that benefiting you?** As of right now we are expecting a detailed report on areas of opportunity for the current marketo instance. We've gotten a great detailed plan on the build and implementation of the new marketo instance. ### 7. LeadMD excellent at Marketo migration **Rating:** 5.0/5.0 stars **Reviewed by:** Patricia N. | Senior Director Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** September 30, 2019 **Describe the project or task Shift Paradigm helped with:** They led a Pardot/Marketo migration to Markto project for us. **What do you like best about Shift Paradigm?** They were proactive and kept us on task. We were constantly going out of scope and they kept bringing us back to ensure we met our timeframe. **What do you dislike about Shift Paradigm?** They were on the more expensive side, but worth it. **Recommendations to others considering Shift Paradigm:** Ensure you have the scope and costs nailed down in advance. **What problems is Shift Paradigm solving and how is that benefiting you?** Reducing our long term spend while bringing alignment and consistency across marketing. ### 8. Great Consultant **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.) **Reviewed Date:** September 25, 2019 **Describe the project or task Shift Paradigm helped with:** LeadMD help us implement Marketo and tie it to our instance of Salesforce. **What do you like best about Shift Paradigm?** LeadMD staff were super helpful, patient and did a great job of walking us through the process and explaining why and how things are done in Marketo. Great customer service! **What do you dislike about Shift Paradigm?** I wish there were monthly retainer options that are for few hours each month at a lower rate. That having been said they have been very flexible of working with us. **What problems is Shift Paradigm solving and how is that benefiting you?** LeadMd has help us to continue to explore ways that we can leverage Marketo and provide support to our sales teams. ### 9. The best partner for Marketo Implementartion! **Rating:** 5.0/5.0 stars **Reviewed by:** Raheel A. | Salesforce Administrator, Mid-Market (51-1000 emp.) **Reviewed Date:** February 14, 2019 **Describe the project or task Shift Paradigm helped with:** We used LeadMD for our implementation of Marketo in Q4 2018. They helped with initial set-up, integration with Salesforce, program and campaign design, lead scoring model and program creation, and nurture campaign strategy, migration and design. **What do you like best about Shift Paradigm?** How much they cared about our success. The stuck to the scope of work, over-delivered on what was agreed upon and then went above and beyond when we were having issues. When we needed additional hours to help with campaign migration, they worked with our budget and didn't try to oversell or get us more than we needed. Everything they delivered was well documented and they trained us well to ensure we didn't fail. The team we have was phenomenal and truly were all experts at Marketo- there wasn't a problem that they could not solve. **What do you dislike about Shift Paradigm?** All the major work was done exactly as requested and delivered on time. I would say communicating project status, getting weekly updates and the like is where there could have been improvement. But overall, that didn't impact the project getting completed on time at all. **Recommendations to others considering Shift Paradigm:** They are not the cheapest option, but without a doubt they are the most experienced team of Marketo experts you'll find and will not allow their clients to fail or be unsatisfied. ### 10. Magic bullet for our Marketo stand-up **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.) **Reviewed Date:** October 03, 2019 **Describe the project or task Shift Paradigm helped with:** After doing RFP, we selected LeadMD to set up a brand new Marketo instance for our org. This involved migration of assets from many different systems onto Marketo on a very tight schedule. **What do you like best about Shift Paradigm?** Very professional, on-time, committed team **What do you dislike about Shift Paradigm?** Not enough documentation around key decisions, pitfalls, and general lack of visibility around the work **What problems is Shift Paradigm solving and how is that benefiting you?** Centralized marketing automation system for multiple products ### 11. Truly knowledgable and professional partners. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** May 16, 2019 **Describe the project or task Shift Paradigm helped with:** They helped us with the audit and restructure of our Marketo instance. **What do you like best about Shift Paradigm?** They either always had an answer for us quickly or if not would go find one. They were always willing to help and seemed genuinely interested in our success. **What do you dislike about Shift Paradigm?** Also have had them do some execution work for us sending emails which has not been as smooth of a process. Unfortunately have had a lot of back and forth and errors on sends. **Recommendations to others considering Shift Paradigm:** Great for consulting services, I would be sure to interview whomever is doing execution. **What problems is Shift Paradigm solving and how is that benefiting you?** Marketing efficiency and effectiveness with our Marketing automation. ### 12. Amazing partner to work with **Rating:** 5.0/5.0 stars **Reviewed by:** JK S. | Director, Growth Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** February 26, 2019 **Describe the project or task Shift Paradigm helped with:** LeadMD helped us with a hefty migration to Marketo. We had well over 1500 lists, 155 forms, and 300 workflows. We migrated to Marketo in 3 months with no down time. **What do you like best about Shift Paradigm?** Incredibly professional and knowledgable. A joy to work with and delivered everything listed in the SOW on time and above our expectations. **What do you dislike about Shift Paradigm?** Had an overall good experience, nothing to dislike. **Recommendations to others considering Shift Paradigm:** Not the least expensive option, but definitely the best! ### 13. Exceeded expectations **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Networking | Enterprise (> 1000 emp.) **Reviewed Date:** November 05, 2018 **Describe the project or task Shift Paradigm helped with:** We consulted LeadMD to improve key marketing processes: lead scoring, lead routing, attribution, and reporting. **What do you like best about Shift Paradigm?** Despite us having a complex business model, LeadMD delivered a truly tailored product and exceeded expectations. Each team member held incredible depth of knowledge and brought industry best practices to the table. We knew that they were the experts. Furthermore, their client facing skills were top notch. They were flexible in managing our worst impulses, and were extremely tight with any deliverable dates. Lastly along the way, there were some massive operational and strategic shifts on our end that forced the project with LeadMD to change significantly. To their credit, LeadMD was able to keep up without changing the scope or timeline of the project. **What do you dislike about Shift Paradigm?** The engagement exceeded expectations. There were no major hiccups to share. The team consistently delivered updates and set expectations—as well as follow up with key persons in order head off any stalls. **Recommendations to others considering Shift Paradigm:** Ask to meet the core execution team as early as possible. ### 14. Attentive and Genuine **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Hospitality | Mid-Market (51-1000 emp.) **Reviewed Date:** September 19, 2018 **Describe the project or task Shift Paradigm helped with:** LeadMD helped us implement nurturing process in our Salesforce utilizing Pardot and Process Builder. They also helped us with the design and implementation of a new Sales Process in our Salesforce. **What do you like best about Shift Paradigm?** The working relationship was phenomenal! Everyone is very genuinely concerned about the success of the project. The team went above and beyond when called upon and when asked for help with other system problems. I am thoroughly impressed with the level of customer service provided by Brian Wright, Michael Davis, Katelyn, and Caleb. Everyone was professional and extremely talented at developing rapport and trust. **What do you dislike about Shift Paradigm?** There wasn't anything I disliked that I could solely blame on LeadMD. I believe responsibilities for the majority for dislikes of collaborative projects, should fall upon all parties and not solely on one. ### 15. An extension of our team. **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Electrical/Electronic Manufacturing | Mid-Market (51-1000 emp.) **Reviewed Date:** December 20, 2018 **Describe the project or task Shift Paradigm helped with:** LeadMD assisted us in the implementation to Marketo. They help us set a solid foundation for campaign planning, guided us in our migration, and set us up lead scoring and a lead lifecycle model applicable to our business. **What do you like best about Shift Paradigm?** We worked with a knowledgeable team with excellent communication. **What do you dislike about Shift Paradigm?** At times, it felt the implementation was a bit templated rather than tailored to our specific business, but I understand that this lays the foundation based on their best practices. ### 16. Awesome partnership! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** November 15, 2018 **Describe the project or task Shift Paradigm helped with:** We're working with the LeadMD on a new partnership to bring Conversational Marketing to their customers. We also plan to have our company's customers use LeadMD for marketing & conversational services. **What do you like best about Shift Paradigm?** The team I work with is incredibly hard working and easy to work with. **What do you dislike about Shift Paradigm?** Not much to dislike, we've been working together for a few weeks and have had an incredible experience so far! ### 17. Great Partners! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Education Management | Mid-Market (51-1000 emp.) **Reviewed Date:** August 24, 2018 **Describe the project or task Shift Paradigm helped with:** We started working with LeadMD to help us with our Marketo instance, and recently renewed our contract with them. **What do you like best about Shift Paradigm?** They are truly an extension of our team. They look at things strategically and will help map out your plan to achieve goals. But they also are very focused on correct implementation - and they are crazy-organized! **What do you dislike about Shift Paradigm?** I consider them best in class. They are a bit pricey, but it's worth it - the ROI is there. ### 18. Strong, Knowledgeable, Effective **Rating:** 4.5/5.0 stars **Reviewed by:** Jordan R. | Mid-Market (51-1000 emp.) **Reviewed Date:** January 23, 2018 **Describe the project or task Shift Paradigm helped with:** LeadMD was our trainer for Marketo and email automation. **What do you like best about Shift Paradigm?** Our trainer and the LeadMD team promised a number of deliverables and, in short, they delivered. It wasn't a hands-off virtual training, that could have easily been given by a number of pre-recorded videos, but an interactive, conversational experience that engaged us. **What do you dislike about Shift Paradigm?** I might suggest, as a learning tool, that the physical control of the tools being taught be turned over to the trainees periodically so that we can also learn by doing in a guided environment. **Recommendations to others considering Shift Paradigm:** I wish I'd asked more questions, so I would recommend that the trainee teams meet in advance of each session to formulate a list of goals for the session and any questions they might anticipate having. ### 19. Experienced and agile **Rating:** 4.5/5.0 stars **Reviewed by:** Andrew S. C. | Senior Product Marketing Manager, E-Learning, Mid-Market (51-1000 emp.) **Reviewed Date:** January 16, 2018 **Describe the project or task Shift Paradigm helped with:** Our company launched a new Marketo instance in December, and needed consultants to help us get up and running quickly. We also had a limited budget. LeadMD was able to quickly assemble an excellent team that equipped us with customized branded templates, campaign flows, and thorough virtual training. **What do you like best about Shift Paradigm?** Experience and agility. The team immediately jumped onto our project. Because they know Marketo so well, they were able to adjust the training and setup process to our accelerated schedule. They also jumped in to review our Salesforce sync which happened after our engagement ended. **What do you dislike about Shift Paradigm?** Cost is high. Fortunately we were able to fit an engagement within our budget, but it would be helpful to have a better sense of the total cost and ways we could reduce that. **Recommendations to others considering Shift Paradigm:** Ask lots of questions. They know their stuff, but if you aren't experienced in marketing automation, learn what you need to know. ### 20. Trusted Business Partner **Rating:** 5.0/5.0 stars **Reviewed by:** Kelsey T. | Marketing Specialist, Computer Hardware, Small-Business (50 or fewer emp.) **Reviewed Date:** December 14, 2017 **Describe the project or task Shift Paradigm helped with:** We've worked with LeadMD on several projects including ongoing marketing automation optimization, marketing and sales strategy, marketing and sales alignment, database cleanup and support, and database strategy. **What do you like best about Shift Paradigm?** As a small business, we rely on LeadMD as an extension of our team. They've taken the time to understand not only our marketing and sales challenges, but our challenges as an organization. The LeadMD team is knowledgeable, responsive, organized, and easy to work with. They are very good at setting expectations and timelines to keep projects running smoothly. **What do you dislike about Shift Paradigm?** With limited budget and internal bandwidth, it was difficult to prioritize projects and move at a fast pace when we first started working with LeadMD. They have done a great job keeping us on track this year! **Recommendations to others considering Shift Paradigm:** Highly recommend for all things marketing and sales related! Their expertise in Marketo, Salesforce, and business strategy is invaluable. ### 21. Rocky Start, Smooth Finish **Rating:** 4.0/5.0 stars **Reviewed by:** Justin Y. | Marketing Director, Financial Services, Mid-Market (51-1000 emp.) **Reviewed Date:** December 04, 2017 **Describe the project or task Shift Paradigm helped with:** We hired LeadMD for Marketo implementation. LeadMD was introduced to us during the Marketo sales process. **What do you like best about Shift Paradigm?** LeadMD is definitely on point with organization and communication. Our project ran like a well-oiled machine. After some misalignment on our initial SOW and deliverables, LeadMD worked with us on a remediation plan that exceeded our expectations. **What do you dislike about Shift Paradigm?** Early in the project, we felt like we were forced into the LeadMD box rather than LeadMD tailoring the deliverables around our unique business outcomes. This led to some unmet expectations and frustration on our part. However, as mentioned above, LeadMD worked with us to ensure we got the value we needed out of our investment/engagement with them. **Recommendations to others considering Shift Paradigm:** Make sure the SOW aligns with your business outcomes from the outset to prevent misalignment. ### 22. Strong marketing Consultancy Focused on Demand Management,Process, and Technology **Rating:** 5.0/5.0 stars **Reviewed by:** C. Edward B. | Chief Marketing Officer, Mid-Market (51-1000 emp.) **Reviewed Date:** February 28, 2018 **Describe the project or task Shift Paradigm helped with:** We need a outside assessment of our current demand management across process, technology, and data with eye towards shifting to a Account Based Demand Model. **What do you like best about Shift Paradigm?** The team assigned was very knowledge The on ramping process was excellent The follow up and project management was very good **What do you dislike about Shift Paradigm?** Just trying to find time to start the project with the right consultants was the biggest challenge, but it wasn't a substantial delay. **Recommendations to others considering Shift Paradigm:** LeadMd has been around from the beginning and provides substantial expertise across marketing automation, CRM-Salesforce, and Demand management process development. ### 23. So much fun to work with.. and they get stuff done! **Rating:** 5.0/5.0 stars **Reviewed by:** Cole E. | Manager, Marketing Operations, Mid-Market (51-1000 emp.) **Reviewed Date:** December 22, 2017 **Describe the project or task Shift Paradigm helped with:** I love working with LeadMD. They're responsive, easy to work with and understand, and absolute experts in their field. **What do you like best about Shift Paradigm?** Organized, easy to work with, documentation all along the way. **What do you dislike about Shift Paradigm?** If I had to dislike something, I could say the price, but I don't think that's fair. Of the partners we reviewed, they came in the highest but we picked them because there is no one better to work with. **Recommendations to others considering Shift Paradigm:** Keep up to date with your Box account. Much gets added to it and you might get lost. But it's all valuable information and useful all along the way. ### 24. LeadMD is more than just a consulting firm. They are an extension of our Marketing team. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** January 25, 2018 **Describe the project or task Shift Paradigm helped with:** LeadMD helped us progress our marketing maturity via a full Marketo/Salesforce health check, Lead Lifecycle deployment (including Lead Scoring, Nurturing, Reporting), Database cleanup, Email Marketing, Campaign set up and template optimization. **What do you like best about Shift Paradigm?** I have worked with many agencies and consulting firms in my 22+ years in B2B marketing and LeadMD stands out as the best. They are a true extension of my marketing team and play an active role in our success as a late stage startup. They also have exceptional project management processes that keep us on track. **What do you dislike about Shift Paradigm?** We had a few hiccups with project implementation --- primarily do to a lack of process documentation for key stakeholders outside of marketing. The LeadMD team acknowledged this and developed documentation as soon as this was identified as a critical need. ### 25. Best Partner to Complete Initiatives **Rating:** 4.5/5.0 stars **Reviewed by:** Brittney Z. | Marketing Operations Leader, Renewables & Environment, Enterprise (> 1000 emp.) **Reviewed Date:** December 15, 2017 **Describe the project or task Shift Paradigm helped with:** LeadMD has helped us establish multiple workflows within Marketo. They helped us with lead scoring, RCM - lead lifecycle, campaign design, data cleanup, etc. They are truly an extension of my small team and we wouldn't be where we are today without them. When it comes to planning, organizing, and executing projects, they are exceptional! **What do you like best about Shift Paradigm?** I love that they are always there to lend a hand or talk to if a problem arises! **What do you dislike about Shift Paradigm?** Not enough hours in a month to fulfill all initiatives. We have several on backlog that I'd love to get to! **Recommendations to others considering Shift Paradigm:** Need help with an initiative that you have no time to get off the ground floor? LeadMD should be your first choice for help! They will plan, organize, and execute for you and provide all documentation needed. Great resource and asset! ### 26. Marketo Admin Bootcamp **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.) **Reviewed Date:** April 05, 2018 **Describe the project or task Shift Paradigm helped with:** LeadMD provided a week long Marketo Admin Bootcamp training. The bootcamp was conducted at an offsite in Napa. The training was very interactive and participation was highly rewarded. Training was a mix of ppt presentations, trainer best practice advice, classroom discussions, troubleshooting exercises and real life examples. **What do you like best about Shift Paradigm?** The real life in classroom examples and hearing how others from other companies are using marketo. Listening to the peers in the classroom was extremely valuable. Hearing how others are solving marketing issues and using marketo in different ways really helped stretch my mind. **What do you dislike about Shift Paradigm?** The training was great overall, I do not have any complaints. ### 27. Solid consultants, solid solutions **Rating:** 5.0/5.0 stars **Reviewed by:** Kevin S. | Mid-Market (51-1000 emp.) **Reviewed Date:** January 24, 2018 **Describe the project or task Shift Paradigm helped with:** We had LeadMD build us a few Marketo templates (email and landing page) and helped us become compliant with email laws. **What do you like best about Shift Paradigm?** Seems like they're always available to answer any questions and very knowledgable about the subject matter. **What do you dislike about Shift Paradigm?** Email templates aren't perfect, but I think that's more of a Marketo constraint than anything else. **Recommendations to others considering Shift Paradigm:** Come to the table with your goals and know what you want to accomplish. It will speed things up tremendously. ### 28. If you want to be at your best, work with the best. **Rating:** 5.0/5.0 stars **Reviewed by:** Dario P. | Territory Demand Generation Manager, Computer Software, Mid-Market (51-1000 emp.) **Reviewed Date:** December 13, 2017 **Describe the project or task Shift Paradigm helped with:** Our first engagement with the LeadMD team was about building a lead lifecycle that fits our business model and positions us to move on to building meaningful nurture programs and (eventually) will lead us to be ready to measure multi touch campaign attribution. **What do you like best about Shift Paradigm?** The LeadMD team has truly taken the time to get to know our business, our Marketing "personality" and has been able to become a part of our team. The agile sprint management is clear and efficient. **What do you dislike about Shift Paradigm?** Can't think of anything! **Recommendations to others considering Shift Paradigm:** Keep the end goal in mind, don't try to preserve legacy bad habits/processes. ### 29. Integral Part of Our Success **Rating:** 5.0/5.0 stars **Reviewed by:** Caitlyn R. | Marketing Supervisor, Building Materials, Enterprise (> 1000 emp.) **Reviewed Date:** January 02, 2018 **Describe the project or task Shift Paradigm helped with:** When we first signed on with Marketo, we had one goal - solve our deliverability issues. But then we saw all that Marketo could offer and wanted to dive right in. The only problem was that we didn't know where to start. Lucky for us, LeadMD helped provide direction and structure to our plan. They provide us with solid guidance so we can execute the tasks and reach our goals. **What do you like best about Shift Paradigm?** The team at LeadMD is responsive! It works well in our industry because sometimes we just need quick answers. They are also friendly and easy to work with. **What do you dislike about Shift Paradigm?** I cannot say that I have had a negative experience with our LeadMD team. ### 30. LeadMD - Professional, knowledgeable, partners **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** January 16, 2018 **Describe the project or task Shift Paradigm helped with:** Marketo integration and implementation with Salesforce. Walked us through creation of Lead LifeCycle, lead scoring, and many other initiatives. **What do you like best about Shift Paradigm?** They've got the expertise to answer all of our questions, and the thought leadership to help bring us forward and get the most of our marketing automation. **What do you dislike about Shift Paradigm?** They're often not going to be able to jump in and troubleshoot at the drop of a hat - they're more structured and often booked 1-2 days in advance. I consider this a trait more than a drawback, but it is something to know. ### 31. Excellent trusted advisors **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** January 16, 2018 **Describe the project or task Shift Paradigm helped with:** LeadMD helped us implement Marketo across our entire global organization. **What do you like best about Shift Paradigm?** They really spend the time to get to know your business and then draw on their experiences to help you create something that will work for you. **What do you dislike about Shift Paradigm?** They're busy! As with any partnership if things slip on our side from a scheduling perspective it can take time to get things re-booked. ### 32. Marketing Automation Consulting **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** January 25, 2018 **Describe the project or task Shift Paradigm helped with:** Service provider helped implement and oversee our first time use of the marketing automation system, Marketo. **What do you like best about Shift Paradigm?** The process for working with LMD was very organized, they met deadlines, were punctual for meetings, and kept us on track for our engagement. **What do you dislike about Shift Paradigm?** The process seems cookie cutter in a sense, despite this LMD was able to get us going and on track. ### 33. Best in the Business! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Insurance | Mid-Market (51-1000 emp.) **Reviewed Date:** December 21, 2017 **Describe the project or task Shift Paradigm helped with:** We brought in LeadMD to help train our team on Marketo and to assist in the creation of campaigns within the system. **What do you like best about Shift Paradigm?** They are very easy to work with. It's like having an extra person on our team to help us with Marketo when we are stuck. And they always have an answer for us! **What do you dislike about Shift Paradigm?** In the beginning we lost track of our hours and ran out prematurely. They seem to be doing better with keeping us aware of our balance now. ### 34. Seamless Salesforce Implementation with LeadMD **Rating:** 5.0/5.0 stars **Reviewed by:** Renee Y. | Chief Executive Officer, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** September 26, 2017 **Describe the project or task Shift Paradigm helped with:** LeadMD handled our Salesforce implementation. They worked with our team to structure the application, identify missing data, import data sets, create reports for us and train our team. **What do you like best about Shift Paradigm?** The team at LeadMD were exceptional to work with. I found them to be extremely knowledgeable and insightful, answering all of our questions and providing guidance to help us get to the best possible outcome. **What do you dislike about Shift Paradigm?** I liked everything about the engagement. **Recommendations to others considering Shift Paradigm:** They are excellent. I will highly recommend LeadMD to anyone looking for marketing automation or Salesforce implementation support. ### 35. LeadMD **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Utilities | Mid-Market (51-1000 emp.) **Reviewed Date:** January 16, 2018 **Describe the project or task Shift Paradigm helped with:** Marketo strategy and development. Lead lifecycle project, nurturing, pain points etc. **What do you like best about Shift Paradigm?** Communication and expertise. They come in evaluate and let you know where the gaps are, which sometimes you do not see.. **What do you dislike about Shift Paradigm?** There is not much to dislike, we did have a few people change off and on ### 36. Great data oriented partner **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Medical Devices | Enterprise (> 1000 emp.) **Reviewed Date:** January 18, 2018 **Describe the project or task Shift Paradigm helped with:** LeadMD provided support with Marketo implementation, configuration and content strategy. **What do you like best about Shift Paradigm?** LeadMD demonstrates solid Marketo expertise and SFDC expertise and a good understanding of data flows and data structure. **What do you dislike about Shift Paradigm?** Because of the strong talent at LeadMd, there tends to be some turover. ### 37. Missed Scope and Milestones **Rating:** 0.5/5.0 stars **Reviewed by:** Verified User in Automotive | Small-Business (50 or fewer emp.) **Reviewed Date:** January 16, 2018 **Describe the project or task Shift Paradigm helped with:** We were disappointed by the delivery. Much of the functionality that we described to multiple stakeholders as 'must haves' were not included in the final scoping analysis. Even when we asked directly whether these items were included in the scope list items, we were assured they were covered within the items. To my dismay, I later found they were indeed--left out. To get this work implemented, it would have over doubled our cost moving forward. This would have made us rethink the whole Marketo platform, not only LeadMD. **What do you like best about Shift Paradigm?** The sales people were great (obviously). **What do you dislike about Shift Paradigm?** The result did not include what we had requested for (and were assured that was included) in scope. **Recommendations to others considering Shift Paradigm:** Make sure you listen to your customers needs. ### 38. Valuable Partners **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Enterprise (> 1000 emp.) **Reviewed Date:** December 21, 2017 **Describe the project or task Shift Paradigm helped with:** LeadMD has been an invaluable partner helping me to execute the digital strategy and providing day-to-day support. **What do you like best about Shift Paradigm?** Everyone at LeadMD is Marketo certified. This tells me I am working with the best in the industry! **What do you dislike about Shift Paradigm?** Throughout my relationship with LeadMD for the past two years, there is not much that I dislike about them. ### 39. Incredible team! It felt like they were part of our company **Rating:** 5.0/5.0 stars **Reviewed by:** Christina M. D. | VP of Marketing and Partnerships, E-Learning, Mid-Market (51-1000 emp.) **Reviewed Date:** September 11, 2017 **Describe the project or task Shift Paradigm helped with:** I can't even count the number of systems and solutions I have implemented over the years (marketing automation tools, CRMs,), and never before have I experienced such a thoughtful, strategic implementation. LeadMD is the Marketo expert, hands down. They helped us reevaluate our Lead Lifycycle and our Lead Scoring and implement the changes. The process they have is well-thought out. The team is an extension of your team. And they really care about the success of the solution and their client. **What do you like best about Shift Paradigm?** They go above & beyond to ensure success **What do you dislike about Shift Paradigm?** I want them to only work for me. Seriously though, there wasn't anything I disliked **Recommendations to others considering Shift Paradigm:** We should have hired them a year ago when we first implemented Marketo. But the clean up for quick and efficient. ### 40. A true partner, not just a vendor. **Rating:** 5.0/5.0 stars **Reviewed by:** Stefanie S. | Director, Digital Marketing, Marketing and Advertising, Enterprise (> 1000 emp.) **Reviewed Date:** August 10, 2017 **Describe the project or task Shift Paradigm helped with:** We utilized LeadMD from the beginning of our transition to marketing automation from an ESP to have a seat at the table as we made some crucial decisions with our stakeholders and Marketo. They provided guidance, helped educate and train our organization, set up standards, held office hours for support and created creative assets that matched our brand guidelines. **What do you like best about Shift Paradigm?** From day 1, the LeadMD became an extension of me and always provided support and guidance to empower me to communicate up and lead the project internally. **What do you dislike about Shift Paradigm?** I wish I had the budget for more hours each month as they are invaluable to our organization! ### 41. LeadMD has taught me to be the most successful marketer possible **Rating:** 5.0/5.0 stars **Reviewed by:** Jen G. | Director of Marketing & Business Development, Computer Software, Mid-Market (51-1000 emp.) **Reviewed Date:** July 18, 2017 **Describe the project or task Shift Paradigm helped with:** They have helped with anything and everything related to Marketing even if they don't have experience with the tool we're utilizing. They are killer Salesforce and Marketo consultants and have helped us develop successful strategies across all aspects of Sales and Marketing. **What do you like best about Shift Paradigm?** They strive to give the best possible recommendation. **What do you dislike about Shift Paradigm?** The only thing would be they do take some time to be an effective consultant by sprint planning and creating the best possible strategy. But it doesn't take long and they're response time is the fastest I've evern seen! **Recommendations to others considering Shift Paradigm:** Stop looking, you've found you're consultant for everything Marketing. ### 42. Incredible Team, Incredible Thought Leaders **Rating:** 5.0/5.0 stars **Reviewed by:** Scott T. | Digital Engagement Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** August 01, 2017 **Describe the project or task Shift Paradigm helped with:** LeadMD was part of the original implementation team and has then been our Marketo Partner. **What do you like best about Shift Paradigm?** Thought leadership, creative problem solving, client first attitude **What do you dislike about Shift Paradigm?** Wish they were closer in location. Absolutely nothing else. Highly recommend. **Recommendations to others considering Shift Paradigm:** I would recommend LeadMD to anybody looking for a solid, knowledgable and extremely enjoyable Marketo Partner. I have never had a better partner. They also have incredible knowledge regarding Salesforce. ### 43. I don't know what I would do without LeadMD. They are essential in my Marketing Automation Strategy. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** July 18, 2017 **Describe the project or task Shift Paradigm helped with:** They are my marketing automation consultant. They have helped me identify areas where we could improve processes to give us the results we need. They have then provided assistance in executing these processes when needed. They are a constant support and truly an extension of my team. **What do you like best about Shift Paradigm?** The team of people I have the pleasure to work with over there is second to none. Michael Davis is amazing to work with. I know that he always has my best interest in mind. I trust him and his team completely. **What do you dislike about Shift Paradigm?** It is sometimes hard to find the budget for this. ## Shift Paradigm Discussions - [Do you provide lead lists?](https://www.g2.com/discussions/outcomes-10fc09fa-030a-409d-aa8c-713aaa03a8ee) - 1 upvote - [What kinds of Marketing Stacks do you support?](https://www.g2.com/discussions/technology-support) - 1 upvote - [Who do I work with?](https://www.g2.com/discussions/service-policy-26fc472e-0bc8-4b4e-9870-9589d0d4aacd) - 1 upvote - [Can I buy Office Hours?](https://www.g2.com/discussions/pricing-a4005515-e020-40c6-a884-66f88f5a57bc) - 1 upvote - [What does your software do?](https://www.g2.com/discussions/outcomes-2c991f53-6f91-49ce-bb3f-41a3bf2af6f2) - 1 upvote - [View Shift Paradigm pricing details and edition comparison](https://www.g2.com/products/shift-paradigm/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-22+18%3A08%3A15+-0500&secure%5Bsession_id%5D=d47d6a4f-0d4e-4049-98d3-bd2bd85317ca&secure%5Btoken%5D=8cabb77600316931c24cfc9a708fb6ec5117c07b6c5662dff775af5a04802cb8&format=llm_user) ## Shift Paradigm Features **Planning** - Needs Assessment - Resource Allocation - Stayed within Budget - Statement of Work - Best Practices **Other Platform Features** - Notifications & Reminders - Contract Database - Contract Compliance - Integrations / APIs - E-Signature **Delivery** - Technical Expertise - Met Deadlines - Meeting Management - Project Updates - Scope Management - Roll-out **Support** - Go Live Support - Documentation - Training - Metrics - Admin Services **Team Quality** - Change Management Skills - Executive Presence - Vertical Expertise - Technology Partnerships ## Top Shift Paradigm Alternatives - [Winning by Design](https://www.g2.com/products/winning-by-design/reviews) - 4.8/5.0 (758 reviews) - [KlientBoost](https://www.g2.com/products/klientboost/reviews) - 4.8/5.0 (397 reviews) - [Salesforce Customer Success](https://www.g2.com/products/salesforce-customer-success/reviews) - 4.4/5.0 (364 reviews)