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Power Personas Reviews & Product Details

JT
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: Organic
(Original )Information
What do you like best about Power Personas?

Great insight into target personas. Uses personality science to provide actionable ideas for marketing and selling to your audience(s). Haven't seen any other app that does what Power Personas does. I used to create personas from scratch, but now, I just identify my persona and provide a few inputs, and it's all done for me. Review collected by and hosted on G2.com.

What do you dislike about Power Personas?

I haven't had any issues using the app. It's probably not for people who don't understand what personas are and the impact creating them can have on planning, focus and alignment. Review collected by and hosted on G2.com.

What problems is Power Personas solving and how is that benefiting you?

If you are a marketer, this is a great B2B app. Creating personas is critical to getting our clients and their teams on the same page, but developing them can be a time-suck. Power Personas is the ultimate do-it-for-me persona builder... but with the ability to customize as needed. And it also provides way more useful and actionable information than the basic personas we used to create. All in all, the app makes the agency look a lot smarter (and a lot more thorough) to our clients. Review collected by and hosted on G2.com.

Power Personas Overview

What is Power Personas?

Power Personas is an AI-powered behavioral segmentation & personalization platform that makes it easy for you to create ICPs and buyer personas that automatically show you how to align your content, messaging and branding with your customers, so it makes a bigger impact. Whether you’re targeting a single type of customer or multiple cohorts, our science-based, human-centered recommendations help just about everyone on your team.

Power Personas Details
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Product Description

Power Personas is an AI-powered behavioral segmentation & personalization platform shows you how to align your content, messaging and branding with your customers, so it makes a bigger impact. Whether you’re targeting a single type of customer or multiple cohorts, our science-based, human-centered recommendations help just about everyone on your team.


Seller Details
Year Founded
2020
HQ Location
Indianapolis, IN

Kirk E.
KE
Overview Provided by:
Explore The Best Ways To Attract, Engage & Convert Your Customers | AI-powered Behavioral Segmentation & Personalization Platforms for Marketing & Sales | powerpersonas.com | sdrICPs.com | Curious? Try it free.

Recent Power Personas Reviews

JT
J T.Small-Business (50 or fewer emp.)
5.0 out of 5
"Wow! A must-have for marketers!"
Great insight into target personas. Uses personality science to provide actionable ideas for marketing and selling to your audience(s). Haven't see...
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Power Personas Media

Power Personas Demo - Ideal Customer Profile
Power Personas generates a comprehensive marketing persona/ideal customer profile from basic demographics and psychographics that can be shared with marketing, sales, design and development teams.
Power Personas Demo - Specific insights for messaging
Power Personas include specific recommendations for messaging, including themes, voice & tone, subtext and more.
Power Personas Demo - Content suggestions
Power Personas includes specific content recommendations, including content types and subject lines.
Power Personas Demo - Sequences
Power Personas includes specific content sequence recommendations, derived from each persona's underlying behavioral preferences.
Power Personas Demo - Brand Archetypes
Power Personas identifies the Jungian brand archetypes that best match each persona's drives and desires.
Power Personas Demo - Empathy Maps
Power Personas automatically generates an empathy map for each persona
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