Postal Features
What are the features of Postal?
Logistics
- Direct Mail Design
- CRM & Marketing Automation Integration
- Custom Batch Sizes
- Delivery Speed
Testing & Tracking
- Mailing List Management
- Dashboards & Reporting
Platform Basics
- Procurement
- Fulfillment
- Inventory Management
- Gift Status Tracking
- Budgeting
Reporting
- Spend
Platform Additional Functionality
- Inventory Management
- Warehouse and Fulfillment
Platform Data
- Conversion Rate Measurement
Top Rated Postal Alternatives
Postal Categories on G2
Filter for Features
Logistics
Direct Mail Design | Features to design personalized mailers, such as postcards and letters. This feature was mentioned in 72 Postal reviews. | 87% (Based on 72 reviews) | |
CRM & Marketing Automation Integration | Syncs campaign results and information directly with CRM or marketing automation tools. 66 reviewers of Postal have provided feedback on this feature. | 87% (Based on 66 reviews) | |
Custom Batch Sizes | As reported in 58 Postal reviews. Allows users to send custom batch sizes, from a single personalized mailer to large batches. | 89% (Based on 58 reviews) | |
Delivery Speed | Mail is dispatched and sent within a reasonable timeframe. This feature was mentioned in 75 Postal reviews. | 92% (Based on 75 reviews) |
Testing & Tracking
Mailing List Management | Manage and segment mailing lists. This feature was mentioned in 58 Postal reviews. | 86% (Based on 58 reviews) | |
Dashboards & Reporting | Analytics to track delivery, response, and returns of mail. 70 reviewers of Postal have provided feedback on this feature. | 85% (Based on 70 reviews) | |
A/B Testing | As reported in 46 Postal reviews. Test different mailers to different audiences to test what's most effective. | 79% (Based on 46 reviews) |
Platform Basics
Warehousing | Based on 44 Postal reviews. Stores your company swag for you at a warehouse. | 86% (Based on 44 reviews) | |
Procurement | As reported in 48 Postal reviews. Manufactures or sources promotional products. | 86% (Based on 48 reviews) | |
Fulfillment | Delivers your swag to your desired location in bulk or individually. 50 reviewers of Postal have provided feedback on this feature. | 89% (Based on 50 reviews) | |
Inventory Management | Enables inventory alerts to keep track of company swag in real-time and can automatically order more. 47 reviewers of Postal have provided feedback on this feature. | 89% (Based on 47 reviews) | |
Gift Status Tracking | Based on 130 Postal reviews. Ability to provide each gift status and recipient actions every step of the way. | 89% (Based on 130 reviews) | |
Budgeting | As reported in 128 Postal reviews. Provides the ability for businesses to set and assign budgets for account-based direct mail campaigns. | 88% (Based on 128 reviews) |
Reporting
Spend | As reported in 53 Postal reviews. Gives a clear view of your promotional product spend and can tie back to users and teams. | 87% (Based on 53 reviews) | |
Conversion Rates | As reported in 43 Postal reviews. Tracks conversion and ROI from swag giveaways. | 83% (Based on 43 reviews) |
Platform Additional Functionality
Proof Portal | Provides a portal to review promotional product proofs before finalizing an order. This feature was mentioned in 38 Postal reviews. | 86% (Based on 38 reviews) | |
Budgeting | Sets up spending limits and budgets for each user or team. This feature was mentioned in 46 Postal reviews. | 86% (Based on 46 reviews) | |
CRM Integration | Based on 44 Postal reviews. Integrates with CRM software to enable automated swag shipments. | 88% (Based on 44 reviews) | |
Other Integrations | Other integrations that can include e-commerce platforms, marketing automation software, email marketing software and other marketing technology platforms. This feature was mentioned in 36 Postal reviews. | 83% (Based on 36 reviews) | |
API | Automate your promotional product management with your applications or campaigns directly via an API. This feature was mentioned in 32 Postal reviews. | 80% (Based on 32 reviews) | |
Customer Advocacy Integration | Integrates with Customer Advocacy platforms to enable real-time reward/swag fulfillment. 33 reviewers of Postal have provided feedback on this feature. | 81% (Based on 33 reviews) | |
Swag Stores | Creates customer facing or internal swag stores which lets people purchase your swag in real-time. This feature was mentioned in 37 Postal reviews. | 91% (Based on 37 reviews) | |
Inventory Management | Allows businesses to view their direct mail inventory in real time and receive alerts when inventory is low. This feature was mentioned in 96 Postal reviews. | 84% (Based on 96 reviews) | |
Warehouse and Fulfillment | Ability to store/warehouse gifts and complete the fulfillment of sending direct mail to every contact within targeted accounts. This feature was mentioned in 94 Postal reviews. | 82% (Based on 94 reviews) |
Platform Data
Conversion Rate Measurement | Ability to measure the conversion rate of accounts that can be attributed to account-based direct mail efforts. 95 reviewers of Postal have provided feedback on this feature. | 84% (Based on 95 reviews) |
