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Odoo Marketing Automation Reviews & Product Details

Junaid Siddiqui M.
JM
Retail Consultant
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Odoo Marketing Automation?

It enables us to segregate prospect database comfortably, and it assists us to convey the right message to suitable prospects. it is very helpful in frequent using and easy to implement, helpful support if when needed. Review collected by and hosted on G2.com.

What do you dislike about Odoo Marketing Automation?

doesnt have option to integrate with other business tools. Review collected by and hosted on G2.com.

What problems is Odoo Marketing Automation solving and how is that benefiting you?

Odoo CRM offers advanced marketing features, enabling you to create highly targeted campaigns individual customer preferences. Leveraging customer data and segmentation tools can deliver personalized content, automate email campaigns, and track the effectiveness of your marketing efforts. and also this helps us to keep customer follow up updated and reminders can be set. Review collected by and hosted on G2.com.

Odoo Marketing Automation Overview

What is Odoo Marketing Automation?

Odoo allows users to easily craft sophisticated end-to-end customer journeys, design engaging email campaigns in minutes, and allows them to seamlessly create automatic (and targeted) marketing campaigns. That’s right! Odoo has simplified the process entirely, and let’s users fully customize and create automatic (and targeted) marketing campaigns. Simply segment your prospects database to deliver the right message to the right prospect at the right time. Users can also set up advanced marketing workflows centered around your prospects. You can then nurture them efficiently (and effectively) through your sales funnel, 24/7! With Odoo, you can easily customize your workflows, thanks to their beautiful visual interface. Creating a multi-stage campaign, with several paths, is as simple as two-step campaigns. Add new actions and select “Time Triggers” directly on your workflow. Users can automate a whole lot more than just emails. Trigger any action you need to streamline your workflow. Create end-to-end customer journeys, and use those workflows to automate tasks, such as: moving a lead forward in the sales funnel, assigning engaged prospects to your sales team, updating a record, and much, much more! Users can utilize “if/then” actions to perform specific tasks after an email has been opened, clicked, or replied. Talk about marketing automation! You can easily automate your marketing processes with the Odoo Suite of Marketing Apps - they have it all!

Odoo Marketing Automation Details
Languages Supported
Arabic, Bulgarian, Catalan, Czech, Danish, German, Greek, English, Estonian, Basque, Persian, Finnish, French, Gujarati, Hebrew, Hindi, Croatian, Hungarian, Indonesian, Italian, Japanese, Georgian, Central Khmer, Korean, Latvian, Lithuanian, Macedonian, Mongolian, Dutch, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Albanian, Serbian, Swedish, Telugu, Thai, Turkish, Ukrainian, Vietnamese, Chinese (Simplified)
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Product Description

Odoo allows you to craft sophisticated end-to-end customer journeys, design engaging email campaigns in minute and allows you to seamlessly create automatic and targeted marketing campaigns. Create automatic & targeted marketing campaigns! Segment your prospects database to deliver the right message to the right prospect at the right time. Set up advanced marketing workflows that are centered around your prospects and nurture them efficiently through your sales funnel, 24/7. Craft sophisticated end-to-end customer journeys Easily customize your workflows thanks to a visual interface. Creating a multi-stage campaign with several paths is as simple as two-steps campaigns. Add new actions and select time triggers directly on your workflow. Automate much more than just emails Trigger any action you need to streamline your workflow. Create end-to-end customer journeys and use workflows to automate tasks such as moving a lead forward in your sales funnel, assigning engaged prospects to your sales team, updating a record and more. Use if/then actions to perform specific tasks after an email has been opened, clicked or replied. Marketing Automation - Create automatic & targeted marketing campaigns - Craft sophisticated end-to-end customer journeys - Automate much more than just emails - Lead management system You can Easily automate your marketing processes with the Odoo Suite of Marketing Apps Mass Mail, Marketing Automation, SMS, and Social, Odoo has it all!

How do you position yourself against your competitors?

Fully integrated suite of marketing applications: Email Marketing + Marketing Automation + Social Marketing + SMS. Odoo has it all!


Seller Details
Seller
Odoo
Year Founded
2005
HQ Location
Brussels, Belgium
Twitter
@Odoo
53,466 Twitter followers
LinkedIn® Page
www.linkedin.com
5,288 employees on LinkedIn®
Description

Odoo is an open-source enterprise resource planning (ERP) platform that offers a comprehensive suite of business applications designed to streamline operations across various functions. With modules for accounting, inventory management, sales, CRM, HR, project management, and more, Odoo enables businesses of all sizes to integrate their processes into a single system. Known for its flexibility, scalability, and user-friendly interface, Odoo can be customized to meet specific business needs, helping companies increase productivity and reduce operational costs.


Thiago V.
TV
Overview Provided by:

Recent Odoo Marketing Automation Reviews

Prajwal S.
PS
Prajwal S.Mid-Market (51-1000 emp.)
4.5 out of 5
"Best Market Disruptive Product and Pricing"
Ease of use Ease of implementation Ease of Intergration
Verified User
U
Verified UserEnterprise (> 1000 emp.)
4.5 out of 5
"Sales and Marketing"
What I like most about Odoo Marketing Automation is how it connects everything in one place, making it easy to manage email campaigns, track leads,...
Junaid Siddiqui M.
JM
Junaid Siddiqui M.Mid-Market (51-1000 emp.)
5.0 out of 5
"A friendly user experience review which can be taken into consideration to make the usage easier."
It enables us to segregate prospect database comfortably, and it assists us to convey the right message to suitable prospects. it is very helpful i...
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21 out of 22 Total Reviews for Odoo Marketing Automation

4.5 out of 5
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Odoo Marketing Automation Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons
G2 reviews are authentic and verified.
Verified User in Logistics and Supply Chain
UL
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Odoo Marketing Automation?

What I like most about Odoo Marketing Automation is how it connects everything in one place, making it easy to manage email campaigns, track leads, and analyze results. The automation tools are user-friendly, helping to create personalized workflows and target the right audiences. It streamlines marketing efforts and makes the whole process more efficient. Review collected by and hosted on G2.com.

What do you dislike about Odoo Marketing Automation?

Odoo Marketing Automation can feel limiting in terms of customization and scalability for complex marketing campaigns. While it offers basic automation features, it may lack the advanced segmentation, analytics, and integration options that larger businesses need. Additionally, its user interface can sometimes be unintuitive, leading to a steeper learning curve for new users. Review collected by and hosted on G2.com.

What problems is Odoo Marketing Automation solving and how is that benefiting you?

Odoo Marketing Automation simplifies the process of creating and managing marketing campaigns by automating repetitive tasks like email follow-ups, lead nurturing, and customer segmentation. This helps businesses save time, reduce manual effort, and ensure consistent communication with customers. By streamlining these processes, Odoo allows you to focus more on strategic planning and optimizing campaigns, ultimately leading to better customer engagement and higher conversion rates. Review collected by and hosted on G2.com.

Prajwal S.
PS
Digital Marketing Executive
E-Learning
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Odoo Marketing Automation?

Ease of use

Ease of implementation

Ease of Intergration Review collected by and hosted on G2.com.

What do you dislike about Odoo Marketing Automation?

No Support

Complicated UI

Less Features Available Review collected by and hosted on G2.com.

What problems is Odoo Marketing Automation solving and how is that benefiting you?

Centralized Data in CRM

Lead to Sales Funnel Automation Review collected by and hosted on G2.com.

Charu B.
CB
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Odoo Marketing Automation?

While creating the campagin in email we spend lot time but after using the odoo its just cake walk for us nd make more easier to create campagin. Easy to use, provide the support and easy to integrate with tools. Review collected by and hosted on G2.com.

What do you dislike about Odoo Marketing Automation?

It dosent provide the effective to upload the email list Review collected by and hosted on G2.com.

What problems is Odoo Marketing Automation solving and how is that benefiting you?

Campagin managemnet in email marketing Review collected by and hosted on G2.com.

David B.
DB
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Odoo Marketing Apps?

With the app I have been able to develop inbound marketing activities very well and execute digital marketing strategies in an easy and effective way Review collected by and hosted on G2.com.

What do you dislike about Odoo Marketing Apps?

There are many things to improve that the company is already aware of doing Review collected by and hosted on G2.com.

What problems is Odoo Marketing Apps solving and how is that benefiting you?

Execute digital marketing tactics to reach customers at the right time with the right offer Review collected by and hosted on G2.com.

Verified User in Mechanical or Industrial Engineering
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Odoo Marketing Automation?

Odoo allows me to craft a sophisticated end-to-end customer journey, design engaging email campaigns in a minute, and allows me also to create seamless automatic and targeted marketing campaigns Review collected by and hosted on G2.com.

What do you dislike about Odoo Marketing Automation?

Odoo Marketing Automation does not have a way for uploading an email list. Its very tedious Review collected by and hosted on G2.com.

What problems is Odoo Marketing Automation solving and how is that benefiting you?

Its helping me to engage with my existing clients Review collected by and hosted on G2.com.

MARTIN M.
MM
Senior System Administrator
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Odoo Marketing Automation?

Odoo Marketing Automation provides a good template for automating emails to customers. It also provides reports for email campaigns done which helps me track the status of the email sent. Review collected by and hosted on G2.com.

What do you dislike about Odoo Marketing Automation?

Odoo Marketing Automation does not provide a way for uploading an email list hence making it tedious entering one email at a time. Secondly, there is no way of integrating it with other business tools. Review collected by and hosted on G2.com.

Recommendations to others considering Odoo Marketing Automation:

You can consider Odoo Marketing if you are a start-up since it doesn't offer advanced features required for organizations handling large databases of customers. For example, you cannot import customer information into this tool for example from Excel, CSV, and other databases of database. The interface is also quite basic for use. Review collected by and hosted on G2.com.

What problems is Odoo Marketing Automation solving and how is that benefiting you?

I am using Odoo to automate emails such as updating my subscribers on new content on my website and other updates. I have saved time spent sending email manually using some other softwares. Review collected by and hosted on G2.com.

Athar A.
AA
Operation Manager
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Odoo Marketing Automation?

Email if not opened then we can send time to resend the same email and also we can send chain email in response to 1st email. its very good and automate seamlessly without great efforts Review collected by and hosted on G2.com.

What do you dislike about Odoo Marketing Automation?

Software implementers and developers are not in plenty in Pakistan which helps Review collected by and hosted on G2.com.

What problems is Odoo Marketing Automation solving and how is that benefiting you?

Automation of email to all leads helped reduce burden of work and improves email delivery and response. Review collected by and hosted on G2.com.

Simon C.
SC
Managing Director
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Odoo Marketing Automation?

Easy to use interface to create our email marketing newsletters Review collected by and hosted on G2.com.

What do you dislike about Odoo Marketing Automation?

Nothing nice interface to use so far can easily recommend Review collected by and hosted on G2.com.

Recommendations to others considering Odoo Marketing Automation:

Free trial means you can give it a go yourself easily Review collected by and hosted on G2.com.

What problems is Odoo Marketing Automation solving and how is that benefiting you?

Can build email newsletters much faster than the old system we used to use. Review collected by and hosted on G2.com.

Pritam G.
PG
Senior Marketing Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Odoo Marketing Automation?

I like the software interface, which makes it so easy for us to train our resources. And the add-on features like POS, Inventory stats are really good too. Review collected by and hosted on G2.com.

What do you dislike about Odoo Marketing Automation?

Honestly, there isn't much to dislike about Odoo. Review collected by and hosted on G2.com.

What problems is Odoo Marketing Automation solving and how is that benefiting you?

As an e-commerce platform, we have integrated our inventory into our daily sales, which helps keep track of our inventory in real-time. We have been able to reduce our wastages & theft because of this. Thanks to Odoo :) Review collected by and hosted on G2.com.

JAY J.
JJ
Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
What do you like best about Odoo Marketing Automation?

We have used email campaigns for our company and I would love to say that marketing automation to drafting an email works really well and it's changed the way we work. I must say, It's incredible to use in our company and if you are looking for the same then go ahead without thinking twice. Review collected by and hosted on G2.com.

What do you dislike about Odoo Marketing Automation?

We used email automation for a very long time and it's amazing. We didn't find anything disliking in this tool. Review collected by and hosted on G2.com.

What problems is Odoo Marketing Automation solving and how is that benefiting you?

There are multiple things to use apart from the email campaign even you can also works on lead generation too. One of our clients, integrated a lead funnel on their website and without any doubt they were really happy to that lead funnel and that's what we love the most to see our customers happy. Review collected by and hosted on G2.com.