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Nutshell Reviews & Product Details

Aaron T.
AT
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Nutshell?

The post-sales support from Nutshell is the primary reason I chose the platform. Suffice it to say I have not been disappointed. After using the service for a few months we've been able to come back and fine-tune our processes all with the help of a product expert and most importantly AT NO ADDITIONAL COST. Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

My biggest challenge using the service is getting acclimated to their terminology. For example, their use of Leads can refer to several different pipelines and/or processes. I'd prefer to be able to rename these internally, but it's not a deal breaker for sure. Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

I was looking for a platform that could manage multiple pipelines while giving my team transparency about their own successes. Nutshell has delivered on both fronts. Once an item has been keyed into the system it can be adapted for multiple contact points and leads making duplicate entries a thing of the past. Review collected by and hosted on G2.com.

Nutshell Overview

What is Nutshell?

Founded in 2010, Nutshell is an all-in-one sales, marketing and engagement platform that helps B2B organizations work together to win more deals. Simple enough for any user and sophisticated enough for any business, Nutshell is built for teams who are tired of juggling separate sales and marketing tools and don’t want to pay a full-time admin to manage their software. If you're aiming to boost revenue, streamline your sales process, or craft engaging marketing messages, Nutshell could be the solution. Every Nutshell subscription includes unlimited CRM contacts and data storage, fully customizable reporting tools, free data migration assistance, and world-class live support, all at an extremely affordable price. In 2024, Nutshell introduced Nutshell Marketing and Nutshell Engagement. Nutshell Marketing helps businesses create compelling email campaigns and landing pages to drive audience engagement, while Nutshell Engagement connects you with leads and customers throughout the sales journey via web chat and text messaging. Nutshell also integrates with popular tools like Google Workspace/Gmail, Microsoft Office/Outlook, QuickBooks Online, Intercom, and Slack. Nutshell also offers a mobile version, allowing sales reps to create, search, and edit contact information while in the field. Nutshell serves thousands of businesses around the world and has been named a top CRM for both user-friendliness and affordability. Nutshell has been honored as a "Leader" in G2's Grid® Report for CRM every quarter since Fall 2020.

Nutshell Details
Product Website
Languages Supported
English
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Product Description

Nutshell is CRM software that helps small-business sales reps win more deals.

How do you position yourself against your competitors?

Nutshell is an all-in-one sales, marketing and engagement platform for businesses that are tired of juggling separate sales and marketing tools, and don’t want to pay a full time admin to manage their software.

Nutshell is fully featured, it’s extremely affordable, and we offer the best support experience in the sales and marketing software space, hands down.

Our software works best for B2B businesses with inside sales teams that have relatively long sales cycles, or have sales models where building relationships is a priority. If your goal is to acquire customers and retain them for a long time, Nutshell will be a great fit.

With Nutshell, you’ll be up and running in days (not weeks), you'll never need an implementation consultant or “CRM administrator,” and your whole team will have access to free and friendly customer support.


Seller Details
Seller
Nutshell
Company Website
Year Founded
2009
HQ Location
Ann Arbor, Michigan
Twitter
@nutshell
2,819 Twitter followers
LinkedIn® Page
www.linkedin.com
1,126 employees on LinkedIn®
Phone
(888) 336-8808
Description

Nutshell is a customer relationship management (CRM) platform designed to help businesses streamline their sales processes and improve customer relationships. The platform offers features such as sales automation, pipeline management, and reporting tools, enabling teams to track their interactions and optimize their workflows. Nutshell caters to small and medium-sized businesses, providing an intuitive interface and integrations with various applications to enhance productivity and collaboration. For more information, visit their website at https://www.nutshell.com.


Andy F.
AF
Overview Provided by:
Building growth software at Nutshell

Recent Nutshell Reviews

Want H.
WH
Want H.Small-Business (50 or fewer emp.)
4.0 out of 5
"Nutshell: Almost the Perfect Fit – And Getting Better!"
We’ve been using Nutshell as our CRM for years, and while no system is ever exactly what you need, Nutshell comes pretty close. Here’s what we love...
Cole S.
CS
Cole S.Small-Business (50 or fewer emp.)
4.0 out of 5
"Nutshell has been a user friendly CRM to use"
I like how i can easily manage my tasks.
Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
4.0 out of 5
"Nutshell is easy to use and can handle a massive amount of contact data!"
Nutshell is easy to use and can handle a massage amount of contact data!
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Nutshell Media

Nutshell Demo - Sales Automation
Automate your sales process. Design and execute a sales process that reduces time-wasting tasks and helps your reps know what to do at every moment. Specify the actions and follow-ups that need to happen from initial qualification through final negotiations, and accurately measure the impact o...
Nutshell Demo - Pipeline Management
Find every contact, customer and conversation. Nutshell is the most flexible CRM for sales reps, offering four ways to view and manage your pipeline. List view, Map view, Chart view and Board view (drag-and-drop) let you decide how to work your deals, save views and share with your team.
Nutshell Demo - Reporting
Report on your performance. Nutshell’s easy-to-use, customizable reports give you at-a-glance insight into your business, so you can measure performance and pinpoint areas for improvement. Download presentation-ready charts and view “snapshots” of your business at different points in time so y...
Nutshell Demo - Email
Automate your email outreach. Whether you need to contact one prospect or a long list of them, Nutshell’s email templates, personal email sequences, and marketing software integrations help you stay at the top of your buyers’ inboxes with a fraction of the effort.
Nutshell Demo - Contact Management
Find every contact, customer, and conversation. Nutshell is your company’s central repository for customer knowledge. Store all your contact details, call notes, and email conversations in one place so everyone on your team can quickly access them.
Nutshell Demo - Email Marketing
Catch your buyers’ attention at every stage of the funnel with beautifully designed marketing emails. Nutshell Marketing seamlessly connects to your CRM data so you can target custom audiences in a snap and manage all your outreach out of a single tool.
Nutshell is the best B2B Next Action Selling CRM on the market. Start a free trial to find out why.
Play Nutshell Video
Nutshell is the best B2B Next Action Selling CRM on the market. Start a free trial to find out why.
See how easy it is to build a Sales Pipeline with Sales Automation in Nutshell.
Play Nutshell Video
See how easy it is to build a Sales Pipeline with Sales Automation in Nutshell.
Nutshell syncs seamlessly with Google and Microsoft to make sharing emails and calendar events back and forth a breeze.
Play Nutshell Video
Nutshell syncs seamlessly with Google and Microsoft to make sharing emails and calendar events back and forth a breeze.
Improve your team's efficiency and outcomes with Nutshell's email automation features.
Play Nutshell Video
Improve your team's efficiency and outcomes with Nutshell's email automation features.
Learn about the exciting product updates from 2024 and unveil our plans for Q1 2025
Play Nutshell Video
Learn about the exciting product updates from 2024 and unveil our plans for Q1 2025

Official Interactive Demo

Nutshell demo available

Try an interactive demo created by the software seller (right here on G2).

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Video Reviews

1,194 out of 1,195 Total Reviews for Nutshell

4.3 out of 5
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1,194 out of 1,195 Total Reviews for Nutshell
4.3 out of 5
1,194 out of 1,195 Total Reviews for Nutshell
4.3 out of 5

Nutshell Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for NutshellQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
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G2 reviews are authentic and verified.
Want H.
WH
Operations Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Nutshell?

We’ve been using Nutshell as our CRM for years, and while no system is ever exactly what you need, Nutshell comes pretty close. Here’s what we love – and where we think there’s room for improvement.

✅ What We Like:

- Pipeline Management – Keeps our sales process streamlined and easy to track.

- Automation – Saves us time and ensures no lead falls through the cracks.

- Constant Updates – Nutshell keeps evolving with new features, showing they listen to users. Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

❌ What Could Be Better:

- A few features and options that would benefit us aren’t available yet.

- Like any CRM, it’s tough to find one that fits every need perfectly.

- Reporting is good but it takes a while to get used to how it works, we would like some options to have cards as reports!

That said, Nutshell is always improving, and we’re hopeful that, in time, it’ll become our all-in-one solution! We use it every single day! Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

We’ve been using Nutshell for years, and it’s been an essential tool for keeping our sales process running smoothly. At its core, it solves a major challenge for us: it’s our central database for all prospects and clients, allowing our team to collaborate seamlessly. Review collected by and hosted on G2.com.

KH
Coordinator
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Nutshell?

The non profit I work for uses this software to have one place to track and follow up with people that are interested in knowing more about what we do (that hopefully leads to working with us). Once you understand what features are there, it is very easy to use. I am on and off Nutshell all day, and have to teach other teammates how to use it sometimes. The automations make it easy to communicate with your network once a new person drops into your pipeline. That takes one thing off of my plate, but still leaves a personal touch with the person on the other side of the email/text. Setting reminders (aka activities) keeps me on task without having to backtrack to figure out what my next step is. You just keep movig forward! Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

The hard part of Nutshell is the same as any tech related thing. You have to figure out the different features. Nutshell provides support and trainings that give you an overview of how to use it as well as updated trainings when a new feature is added. So, once you learn the new feature, you are able to integrate it into making your job easier. Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

If it wasn't for Nutshell, I would have to keep a separate document to keep tabs on hundreds of people at a time, continuously searching my email to see if the person responded or if I still hadn't responded yet, having a separate calendar just for reminders to follow up with people after a certain amount of time, etc. However, with Nutshell, that is for the most part automated and all in one place. It saves me hours in my work day. I can just start doing the task I am supposed to. Review collected by and hosted on G2.com.

Response from Jewell July of Nutshell

Thank you for sharing your positive review of Nutshell, Kelsey! We're glad that features like email automations and activity reminders are helping you streamline your workflows while providing a personal touch to new contacts. Cheers to saving time and moving forward!

All the best,

Jewell from Nutshell

Leslie A.
LA
Director of Sales, Alternative Channels
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Nutshell?

I found out about Nutshell by posting a question on LinkedIn, "LinkedIn friends, what is the best CRM you've used? (please do not include SalesForce)." I had people respond with many platforms I was somewhat familiar with but one of my industry friends said he uses Nutshell and has for years. I reviewed their website and set up a call with Jared Knotts and learned more about the platform and its functionality. The platform is easy to maneuver and cost-effective for what I get with the monthly subscription. What I love most about Nutshell is the INCREDIBLE customer service. With my subscription, I'm able to upload an excel document with leads, current customers, contacts and their customer service team formats the headers correctly and uploads the leads for me. I've also had a slew of questions and receive responses immediately, which is very helpful. I'm very happy with the platform and recommend it to any company looking for a new CRM option. Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

The only thing I dislike about the platform is there is not a way for me to just have leads and customers. When a lead is uploaded into the system, it's also a "company" which I don't like. With this said, I think there is a way to tag the "Companies" as with a lead or customer. I'm working on getting an answer to that question. This is the only complaint I have. Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

I used SalesForce the first year I was in my new job. I'm building my channel of business from the ground up and have so many leads. I was using Salesforce, got locked out and spent six months trying to get back in and never received a response back from their customer service team so I was tracking my business via excel document. I'm hiring a new salesperson for my team and need a place where all of the business is housed for us both to use. Nutshell has solved that problem for me. Review collected by and hosted on G2.com.

Response from Jewell July of Nutshell

Thank you so much for sharing your positive review of Nutshell, Leslie! Our team is excited that you've found Nutshell to be cost-effective, easy to use, and provides great customer support! I'm also glad to hear Nutshell is working as a single source of truth for your growing team!

As for your question about tagging Companies - you certainly can! Learn more about using tags for Companies, Leads, and People at our support article here: https://support.nutshell.com/en/articles/8429016-create-and-use-tags-in-nutshell.

Best,

Jewell from Nutshell

Shawn S.
SS
Evangelist
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Nutshell?

The scalibility of Nutshell is most helpful to me as a small business owner. I can add verious modules and services as my business grows and needs more capabilities. I don't need to pay for things I don't need at the outset. Since being a subscriber, I have upgraded to Nutshell Busines, added campaigns, and added visitor IQ. These services were upgraded or added as it made sense for my business. Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

What I like least about Nutshell is the feeling that current customers do not get as much priority as they did before they were customers. Getting a call with someone in Sales is impossible if you're already a customer. Also simply talking to someone about challanges with the system is difficult too. I understand that digital channels (email or chat) are less expensive but as a customer, I don't want to be managed down to most lowcost methods of providing service to me as an existing customer. It's kinda like dating versus marriage. You can win me as we date but you have to continue to date me during the marriage if you want it to last. Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

Nutshell is helping cetralize key components of growing a business. Independently maintaining people, leads, emails, pipelines, etc is one thing. Getting these components to talk to each other an steamline a connected experience for your business is where Nutshell's secret sauce exists. Review collected by and hosted on G2.com.

Response from Jewell July of Nutshell

Thank you for sharing your positive review of Nutshell, Shawn! We're excited to hear how Nutshell's features like Campaigns and VisitorIQ are helping you centralize important data and grow your business! And we agree - streamlining multiple components of business growth IS the key to Nutshell's secret sauce!

I also appreciate your feedback about our customer support channels. While we're only able to offer live phone support for customers on our Enterprise CRM plan, our support team strives to provide fast and effective assistance through live chat and email. Due to varying volumes of support tickets, some issues may take a bit longer to resolve than others - but our team always greatly appreciates your patience when working through a question or difficulty!

All the best,

Jewell from Nutshell

Cody L.
CL
Principal
Entertainment
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Nutshell?

WeI use Nutshell to identify, cultivate, and close deals with investors, having raised over $25M since using it. What I like best about Nutshell is how intuitively it helps me manage relationships with investors and collaborators, and how easy to use it is and easy to teach new users. Its straightforward interface makes tracking conversations, organizing tasks, and monitoring deal progress seamless. The robust reporting tools allow me to stay on top of fundraising efforts and ensure that no opportunity falls through the cracks, and it integrates with the tools we use. Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

It's not quite as full-featured as Salesforce in terms of integrations, but it is less expensive and WAY easier to use. Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

I use it to raise capital for new projects. It gives us a 360 degree view of our current and potential investors, with emails, chats, texts, calls, pitch deck visits etc all in one place. Review collected by and hosted on G2.com.

Response from Jewell July of Nutshell

Thank you for sharing your positive review of Nutshell, Cody! We're excited to hear how Nutshell has helped your business grow, especially in managing relationships with investors and collaborators. Providing you with a 360-degree view of your relationships so you can close more deals is Nutshell's primary goal!

We also appreciate your feedback about available integrations, and I've shared it with our product team for consideration in future updates!

All the best,

Jewell from Nutshell

Micheal G.
MG
Official Member of Forbes Technology Council
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Nutshell?

After trying many CRMs and failing to get traction with our team, we found Nutshell CRM to be a great fit. They provide all the core features to run a successful sales team, with a straightforward and effective UI, without all of the unnecessary clicks and clutter found in many CRMs. Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

Nutshell makes using CRM so simple and effective, it adapts well to different sales processes. If you have a defined sales process, this is going to work well for you. If you need the CRM to help you shape your sales process by giving guardrails, Nutshell may present some struggles as it is quite flexible. Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

Nutshell provides a simple and effective approach to sales activity scheduling and monitoring, as well as the ability to create custom sales pipelines to that match our process. The email marketing is simple to use and we are able to quickly launch braodcast campaigns. Nutshell continually adds new features and integrations making it a unified platform for our sales team. Review collected by and hosted on G2.com.

Response from Jewell July of Nutshell

Thank you for sharing your positive review of Nutshell, Michael! We're excited that Nutshell is helping you run your sales team effectively, whatever your sales process! And I'm glad to hear how features like activity scheduling, pipeline customization, and email marketing are empowering your sales team to get more done, all in one place.

All the best,

Jewell from Nutshell

FP
Enterprise Account Executive
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Nutshell?

I appreciate how Nutshell simplifies a complicated sales process for both beginners and experienced sales representatives. Unlike larger, more cumbersome CRMs on the market, Nutshell features an intuitive drag-and-drop interface that makes it easy to move tasks around. Integrating into our phone system was a breeze!

For me, sending emails or templated emails from within Nutshell has saved so much time from using a 3rd party email program and then having to mark the activity. Automated follow-ups, reminders, and lead assignments have also saved time. Other CRMs may have these features, but they go about it in a more cumbersome way - too many clicks, etc. Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

Although it connects with key tools that enhance its functionality, it lacks as many native integrations as larger CRMs, which may necessitate third-party software for specific workflows. But if you keep it light, you shouldn't have that issue. For my use case, reporting is useful but not as deep as enterprise CRMs. All of this depends on your ORG and how it's structured. For my needs, it gets everything done! Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

Nutshell helps keep everything organized by centralizing leads, contacts, and communication in one place, so I'm never scrambling for info. It tracks deals visually (I love this feature), automates follow-ups, and syncs with my email to show which prospects are engaged. Plus, the reporting helps keep me on track with performance and revenue targets, while the team collaboration features keep everyone aligned. It’s simple, efficient, and lets me focus on what matters most—building relationships and closing deals! Review collected by and hosted on G2.com.

ML
Sales and social media manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Nutshell?

Nutshell is amazing it's really helping our business grow and has some great features i love the fact i can see when emails have been opened and links have been clicked it really helps me see what emails work best. we didn't have a CRM before but I have used different companies in the past and Nutshell is its above them all. I have had a few small issues and the customer service has been amazing they have been quick, supportive and attentive they have made sure they have kept me up-to-date all the way through until the issues have been fixed. The ease of transferring data from quick books was great so issues at all so with the integration its been fantastic. As i use it everyday i can see how much its going to help me the potential is really there

Thank you again couldn't recommend it enough Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

my only thing is to have people on site more as i am from te UK if i have an issue in the morning i have to wait untill your time. Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

we didnt have sales until i started so was usuing just quick books so its helped in everyway keeping track of customers arranging call backs with ease and sending emails. Review collected by and hosted on G2.com.

Response from Jewell July of Nutshell

Thank you so much for sharing your positive review of Nutshell, Mollie! We're excited to hear how Nutshell is helping your company grow! And I'm glad that features like email open and click tracking, data importing, tracking customers, and scheduling activities are all empowering your team to manage relationships more effectively!

I also appreciate your feedback about our support hours and will share it with our team.

All the best,

Jewell from Nutshell

BD
Managing Operator
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Nutshell?

The user interface is incredibly intuitive, making it easy to navigate even for someone without a technical background. Setting up and customizing workflows was a breeze, and I can now track leads, manage customer interactions, and automate follow-ups with just a few clicks. Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

The program does have a large list of options and possiblities. At first glance I though that it might be too much... more than I needed. But after diving in a bit, I determined to only use exactly what I needed and forget about the options/services that were not important to me. It's alot to unpack, at first glance. Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

One of the standout features for me is the powerful reporting and analytics tools. I can easily monitor sales performance, track key metrics, and generate detailed reports in real-time. This has allowed me to make informed decisions and improve my productivity significantly. Review collected by and hosted on G2.com.

Response from Jewell July of Nutshell

Thank you for sharing your positive review of Nutshell, Brian! Our team is glad to hear that Nutshell is easy to use and helps you track leads and automate follow-ups! We're also excited that Nutshell's reporting and analytics tools are helping you monitor your sales performance and improve productivity!

Nutshell does have a lot of features to unpack - and the use-as-you-grow approach is exactly why we create so many useful features for our customers! If you'd like more resources to get the most out of Nutshell for your use case, check out our Guided Tours page: https://www.nutshell.com/guided-tours. We offer ongoing live demos and pre-recorded webinars that can help you dive into Nutshell's features and determine what options might be the most beneficial for your team!

All the best,

Jewell from Nutshell

James M.
JM
founder
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Nutshell?

Its a simple bit of software to get your herad around, you get a good amount of functionaility just on the basic package if your just starting out, and the customer service is great, one time they spent an hour with me getting the system just as i wanted it Review collected by and hosted on G2.com.

What do you dislike about Nutshell?

as with everything more functionaility on the lower levels, to get the system i really want it will cost me $42 a month and for a single user in a start up thats just to much of a hit on cashflow Review collected by and hosted on G2.com.

What problems is Nutshell solving and how is that benefiting you?

it just make keeping track of enquiries easier, im also looking at what else it can do, but its early days Review collected by and hosted on G2.com.

Response from Jewell July of Nutshell

Thank you for sharing your positive review of Nutshell, James! We're glad that Nutshell's functionality and customer service are meeting your needs and helping you grow your business!

All the best,

Jewell from Nutshell