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Moz Pro Reviews & Product Details - Page 35

Moz Pro Overview

What is Moz Pro?

Moz Pro is the proven, all-in-one SEO toolset: keyword research, link building, site audits, page optimization, rank tracking, reporting, and more. With Moz Pro, you get: • Access to site tracking where you can learn how your site health, link building, and keyword performance impact your SEO success • Research Tools that analyze your competitors’ efforts, optimize your keyword research and show you new opportunities for link building outreach • A wealth of resources for learning SEO and inbound marketing

Moz Pro Details
Product Website
Languages Supported
English
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Product Description

Moz is an authority in online search with powerful SEO and Local Search platforms to help marketers improve the position of their brands, business locations and competitive rank in search results. Moz's platforms are powered by world-class quality data, both robust and fresh enough to serve as the foundation upon which critical business decisions are made. For both large enterprises looking to gain an edge in the increasingly complex and ever-changing world of search or agencies seeking an SEO platform to accelerate client growth, Moz has a solution. Check it out at www.moz.com.

How do you position yourself against your competitors?

Built by industry experts with the mission of removing SEO complexity, Moz Pro is an all-in-one, easy-to-operate toolset to help SEOs at any scale who want to increase traffic to their website. With 43.8 trillion links and 1.25 billion keyword suggestions, this platform is powered by robust and fresh enough world-class data to help inform your critical business decisions.

Moz Pro offers hands-on support and actionable insights, in-depth keyword research, link profile analysis, competitor data, performance tracking, and customizable reporting.


Seller Details
Seller
Moz
Company Website
Year Founded
2004
HQ Location
Seattle, WA
Twitter
@moz
549,535 Twitter followers
LinkedIn® Page
www.linkedin.com
350 employees on LinkedIn®
Description

Moz is a leading provider of search engine optimization (SEO) software and tools, designed to help businesses improve their online visibility and drive organic traffic. Founded in 2004, Moz offers a suite of products including keyword research, link building, site audits, and rank tracking, all aimed at enhancing SEO strategies. The company is renowned for its data-driven insights and community-driven approach, providing resources such as the Moz Blog and the Moz Academy for ongoing learning in SEO best practices.


Miro M.
MM
Overview Provided by:

Recent Moz Pro Reviews

Apurva S.
AS
Apurva S.Mid-Market (51-1000 emp.)
4.5 out of 5
"Identify Website Issues"
I like the best about Moz Pro is its website keywords rank tracking feature which is more similar with the ranking which we track on google. It id...
Verified User
E
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Good product with very simple intro for SEO"
It's simplicity and it's course for SEO. I made keyword research really easy and the initial success manager call, that taught us how to use the pr...
Janette S.
JS
Janette S.Small-Business (50 or fewer emp.)
5.0 out of 5
"I love Moz, it's a really useful bit of kit."
I really enjoy the keyword research and rank-tracking

Moz Pro Pricing

Exclusive savings on Moz Pro through G2 Deals

Save up to 25% on Moz Pro - the ultimate all-in-one solution for SEO success.

How to claim this offer

Unlock savings of up to 25% on your first-year subscription to a Moz Pro annual plan! Seize this exclusive offer by simply subscribing through our dedicated landing page, and watch your discount be seamlessly applied at checkout.

Deals
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Moz Pro Media

Moz Pro Demo - Keyword Explorer
Keyword research is the bedrock of SEO. With a research tool like Keyword Explorer, you can figure out what keywords people are searching, what keywords you're already ranking for, the demand for certain searches, and the strength of other sites competing for your target keywords. Keyword Expl...
Moz Pro Demo - Page Optimization
Ensuring that your pages are correctly optimized for your target keywords is a basic and essential part of on-page SEO. With Page Optimization reports in Moz Pro we'll score your pages out of 100 and provide a to-do list of recommendations in order of priority to help improve your score. You c...
Moz Pro Demo - Rankings
Tracking your keyword rankings is the best way to learn how well you're performing in the organic search results for your target keywords over time. If you are trying to increase traffic to your site, you may start by updating your content, creating more content or improving your on-page optimiza...
Moz Pro Demo - Site Crawl
Running regular site audits is essential for keeping on top of any major issues that could be damaging your site's visibility. When you set up your Campaign, our friendly bot, Rogerbot, will crawl your site every week seeking out any issues that may impact your rankings, or the ability of search ...
Moz Pro Demo - Link Research with Link Explorer
Links (also called backlinks or inbound links) are created when one page links to another; you can think of them like votes that pass visitors and link equity to your site from other pages on the web. Domain Authority (DA) is a search engine ranking score developed by Moz that predicts how well a...
Moz Pro Demo - Custom Reports
Custom SEO reports are a great way to communicate your work to your colleagues and clients. With Moz Pro, you can build customized reports with ranking, link, optimization, and site crawl data. Schedule your reports to run automatically, and email them to stakeholders on a regular basis.
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Video Reviews

569 Moz Pro Reviews

4.3 out of 5
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569 Moz Pro Reviews
4.3 out of 5
569 Moz Pro Reviews
4.3 out of 5

Moz Pro Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Moz ProQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Verified User in Food & Beverages
UF
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Moz Pro?

It can be helpful for establishing ballpark estimates for feasibility studies. Review collected by and hosted on G2.com.

What do you dislike about Moz Pro?

On most of the data it seems they are guessing. I compared several metrics vs our orbit internal tools and the numbers were wildly off Review collected by and hosted on G2.com.

Recommendations to others considering Moz Pro:

Not sure if the value generated was worth the price of admission Review collected by and hosted on G2.com.

What problems is Moz Pro solving and how is that benefiting you?

Understanding web traffic and competitors Review collected by and hosted on G2.com.

Kevin G.
KG
Senior Web Analyst
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Moz Pro?

The interface is intuitive and the data available allows for actionable insights. Review collected by and hosted on G2.com.

What do you dislike about Moz Pro?

Would like to be able to better customize some of the reporting but the out of the box functionality is good as is. Review collected by and hosted on G2.com.

What problems is Moz Pro solving and how is that benefiting you?

Our use of Moz went down three different paths. 1) Initial keyword research. We were trying to uncover the keywords that would drive traffic but also remained extremely relevant to our content and audience. One component of the keyword research is the relatively new relevance score that can help gauge whether a keyword is on target for the content you are trying to create. This relevancy helps to expand your initial concept and sometimes exposes related concepts that may not have made it into your list originally. 2) Keyword Tracking. Once we had optimized a page we used Moz to review how the optimizations we put in place were performing in the search engine results. 3) Lastly, we used Moz for on-page optimization grading. This allowed us to review pages that we hadn't yet had a chance to review previously and take action on those pages.

From use of Moz we were able to drive relevant traffic and explore concepts that we had maybe not considered before. Through the expanded content we increased visibility for our clients' site and exposed our clients' site to a broader audience. This broader related audience increased top-of-funnel visitors that played into a long-term content strategy. Review collected by and hosted on G2.com.

MV
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Moz Pro?

Moz is a great tool for tagging keywords by topic and sales funnel and then monitoring them. Review collected by and hosted on G2.com.

What do you dislike about Moz Pro?

Moz still lacks a lot of reports that would be useful/time efficient to have automatically generated. Review collected by and hosted on G2.com.

Recommendations to others considering Moz Pro:

If you have an SEO department, you should implement and use Moz. Review collected by and hosted on G2.com.

What problems is Moz Pro solving and how is that benefiting you?

With Moz, I am able to track how people are searching for and engaging with websites. Review collected by and hosted on G2.com.

Verified User in Tobacco
UT
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Moz Pro?

I like that the tool is very easy to navigate. I use the rank tracker along with open site explorer, and the keyword explorer on a daily basis. These tool help me make sure that we are building and maintaining SEO ranking with our site. Review collected by and hosted on G2.com.

What do you dislike about Moz Pro?

When using the Keyword explorer when you search a keyword there is a section called SERP analysis and this only gives you the info on the first page (about the top 10 ranked pages) I would like to see this be a bit more extensive. I also think that the Rank checker should automatically update the ranks on the keywords you choose in stead of having to manually updated each line daily. Review collected by and hosted on G2.com.

Recommendations to others considering Moz Pro:

I think that this tool has a number of great functions for a SEO professional looking to optimize and maintain their site for a small or large business. Review collected by and hosted on G2.com.

What problems is Moz Pro solving and how is that benefiting you?

We use this to maintain and gain SEO keywords within google and other Search engines. We do benefit from using the tools as it gives us insights in our own rankings as well as our competitors. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Moz Pro?

Moz is a great no-nonsense platform for basic SEO. I like that I can go on and find the answer to a question quickly for a client or co-worker. (It usually requires so little clicking around with Moz's platform, that I can just keep them on the phone, which they appreciate.) Keyword Explorer is among the most straightforward SEO tools of its type that I've used, and creating keyword lists and campaigns is relatively painless because there are no bells and whistles.

Moz resources are top-notch as well and they're one of my go-tos for SEO news and best practices. I feel well-supported by their team, even without hands-on help. Review collected by and hosted on G2.com.

What do you dislike about Moz Pro?

There's nothing I overtly dislike about using Moz, but I do wonder how accurate the metrics are from time to time since we have received conflicting information from other platforms when searching simultaneously. Review collected by and hosted on G2.com.

Recommendations to others considering Moz Pro:

Moz Pro is probably not your best bet if you run an Ecomm site with a large number of categories and product pages. In that case, you would need to invest in something with more campaigning and segmentation capabilities. Moz Pro is perfect for small to mid-size companies and marketing firms, particularly those that deal with services rather than products. Review collected by and hosted on G2.com.

What problems is Moz Pro solving and how is that benefiting you?

Moz Pro is helping us shape up our SEO and our clients' SEO with confidence. It's offers an overall SEO picture without extraneous tools which. In my experience with past platforms, all the "extras" confused and convoluted marketing goals. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Moz Pro?

Easy to use interface, good keyword research. Review collected by and hosted on G2.com.

What do you dislike about Moz Pro?

Link index and other features are not keeping up with the market. Review collected by and hosted on G2.com.

What problems is Moz Pro solving and how is that benefiting you?

Keyword research etc. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Moz Pro?

It lists all the kinds of crawler issues that are common on accounts, such as missing H1 tags, meta descriptions, etc. It gives you an overview of what to look out for and also steps to fix it, maintaining a good tracking system for SEO issues. Review collected by and hosted on G2.com.

What do you dislike about Moz Pro?

It is not the best for agency, I feel like it was originally designed for 1 account only. The capacity 25/25 is small and keyword usage can become difficult when you're spreading them thin between all 25. Review collected by and hosted on G2.com.

Recommendations to others considering Moz Pro:

Use their support system!! They are very helpful. Keep in mind they arent SEO consulting, but some employees will truly analyze your data for you if you're struggling to interpret yourself. They explain the metrics they use very clearly & have a great free library with tons of SEO articles that complements Moz Pro. Review collected by and hosted on G2.com.

What problems is Moz Pro solving and how is that benefiting you?

We're trying to monitor SEO ebbs and flows over time to see how our on-site optimizations help or hurt SEO. Review collected by and hosted on G2.com.

BW
Marketing
Marketing and Advertising
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Moz Pro?

Moz is a tool that is easy to approach for a newbie. While providing advanced functionality to expert users. As you probably know, Moz puts our a lot of really great content. Naturally they are great at guiding you through the process of learning Moz, while educating you in general SEO principals. I really feel like I have grown into Moz. Review collected by and hosted on G2.com.

What do you dislike about Moz Pro?

Moz has a way of sinking their teeth into you with the data they collect. At this point it wouldn't be easy for me to switch to something like Ahrefs, which I have seriously considered. I also find that some of their SERP data is a hair off reality. Nothing crazy, but in a super competitive keyword search it matters if I'm 3rd or 2nd, and moz will sometimes report one to two positions higher or lower than reality. Review collected by and hosted on G2.com.

Recommendations to others considering Moz Pro:

I'd highly recommend Moz to anyone looking, but I would advise you to also take a look at Ahrefs, and see if it meets your requirements. I find Ahrefs to be a bit more feature rich, and a better value than Moz, but honestly, you'll be in good hands either way. Review collected by and hosted on G2.com.

What problems is Moz Pro solving and how is that benefiting you?

I use Moz to monitor our SERPS, keywords, domain authority, and fin technical errors on our website all with the goal of getting ranked higher on Google. I also use Moz to pull technical information on my competitors' websites when doing competitive audits. Other members of the team use Moz on behalf of our clients and have no complaints. Review collected by and hosted on G2.com.

Andrew C.
AC
Digital Marketing Coordinator
Medical Devices
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Moz Pro?

My favorite feature is page optimization because it gives you a score from 0 - 100 and it offers recommendations to improve the page. Review collected by and hosted on G2.com.

What do you dislike about Moz Pro?

I wish it offered more clarity on the actual search phrases visitors use. Review collected by and hosted on G2.com.

What problems is Moz Pro solving and how is that benefiting you?

Moz Pro improves our page rankings, especially for blog posts, which has increased our traffic. Review collected by and hosted on G2.com.

Ryan Paul S.
RS
Managing Director
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
What do you like best about Moz Pro?

Keyword tracker and website crawl tool. The report identifies any problems with the website and a series of recommendations of what needs fixing. You can also analyse specific pages and MOZ gives them a traffic light grade so you know what you need to do to improve the overall score of that page. Review collected by and hosted on G2.com.

What do you dislike about Moz Pro?

The MOZ toolbar is only available for Chrome - need one for Safari! Also, the chromebar is flaky at best. It doesn't always work and you often find yourself refreshing the page for it to bring the metrics in. Review collected by and hosted on G2.com.

Recommendations to others considering Moz Pro:

Look at the overall reports and subscribe to their webinars to further understand how the software works and how to use all of its features. Review collected by and hosted on G2.com.

What problems is Moz Pro solving and how is that benefiting you?

Identify where client websites rank and how they can improve their overall score. Review collected by and hosted on G2.com.