SEO Alerting	Delivers instantaneous notifications to alert users to significant issues or changes that could compromise a website's SEO health. This feature was mentioned in 215 Moz Pro reviews.	81% (Based on 215 reviews)
SEO Auditing	Evaluates a website's overall SEO health and recommends actions to correct potential issues or improve content. This feature was mentioned in 200 Moz Pro reviews.	84% (Based on 200 reviews)
Technical SEO	As reported in 201 Moz Pro reviews. Provides an SEO web crawler that consistently monitors and identifies technical issues within a website.	80% (Based on 201 reviews)

SEO Content & Rankings

Link Building	Provides tools for backlink analysis and identifies relevant link building opportunities. This feature was mentioned in 418 Moz Pro reviews.	78% (Based on 418 reviews)
Keyword Research	Suggests related keywords for a given search term and provides metrics such as keyword volume, difficulty, and competition. 427 reviewers of Moz Pro have provided feedback on this feature.	85% (Based on 427 reviews)
SERP Rank Tracking	Based on 418 Moz Pro reviews. Tracks organic rank for targeted keywords and reports on current and historical metrics for average position, visibility, share of voice, traffic, etc.	86% (Based on 418 reviews)
Localization	Based on 210 Moz Pro reviews. Provides keyword ranking data based on geographic location and device type.	74% (Based on 210 reviews)
Content Insights	As reported in 189 Moz Pro reviews. Offers tools to optimize SEO content such as long-tail keywords, audience insights, content intelligence, or an AI writing assistant.	75% (Based on 189 reviews)

SEO Reporting

Competitor Analysis	See feature definition	As reported in 422 Moz Pro reviews. Provides competitor data on key metrics such as backlinks, SERP rankings, organic search traffic, domain strength. etc.	84% (Based on 422 reviews)
Data Visualization		As reported in 212 Moz Pro reviews. Displays rankings and key metrics visually, such as through charts or graphs	77% (Based on 212 reviews)
Custom Reports		Enables users to build customized SEO reports 210 reviewers of Moz Pro have provided feedback on this feature.	74% (Based on 210 reviews)
White Label		Enables users to add their own branding to SEO reports 198 reviewers of Moz Pro have provided feedback on this feature.	68% (Based on 198 reviews)