Best Software for 2025 is now live!
Show rating breakdown
Save to My Lists
Paid
Claimed
Optimized for quick response

MikMak Reviews & Product Details

Erik G.
EG
Senior Media Analyst
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MikMak?

I work with the MikMak team when creating landing pages and links, as well as reporting and when planning future activations. The MikMak rep we have been working with recently, Asma Begum, is always super responsive whenever we need new links generated and happy to help! The team has also done an great job reporting out on results to the client. Review collected by and hosted on G2.com.

What do you dislike about MikMak?

At times, the process to get new landing pages set up can be confusing and also the reporting features in the platform could use some upgrades to become more seamless. Review collected by and hosted on G2.com.

What problems is MikMak solving and how is that benefiting you?

Solving a way to track purchases after new limitations to conversion tracking. Review collected by and hosted on G2.com.

MikMak Overview

What is MikMak?

MikMak is the leading global platform for eCommerce acceleration for multichannel brands and provides analytics and eCommerce enablement software to help product manufacturers and CPG companies understand their consumers' online behavior, determine the best use of marketing dollars, and drive online sales.

MikMak Details
Product Website
Discussions
MikMak Community
Languages Supported
German, English, French, Spanish
Show LessShow More
Product Description

MikMak Insights is a multichannel eCommerce analytics platform that helps brands develop and apply eCommerce strategies that work, with a complete understanding of consumers' online behavior and preferences, including attributable sales data, benchmark insights, and shopper demographic and psychographic insights. MikMak Commerce is a multi retailer eCommerce enablement solution that gives your consumers the power to choose where they want to shop, from wherever they are engaging with your brand.


Seller Details
Seller
MikMak
Company Website
Year Founded
2014
HQ Location
New York, NY
Twitter
@mikmaktv
970 Twitter followers
LinkedIn® Page
www.linkedin.com
142 employees on LinkedIn®
Description

We grow brands commerce-first, globally. Spanning 100 countries and 7000 Media & Retailer Partners Worldwide. Our brand, retailer, and consumer insights will guide and impact decision-making across your entire organization to drive real business results.


Lindsey  G.
LG
Overview Provided by:

Recent MikMak Reviews

Verified User
A
Verified UserEnterprise (> 1000 emp.)
5.0 out of 5
"Reliable!"
We use MikMak for our media plans and it's a great reliable platform! Wanted to give a shoutout to Asma Begum for always being super proactive and ...
Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"The best support from Asma Begum, always!"
Having Asma as our primary point of contact is amazing. Communication is great, with every question or concern addressed promptly and thoroughly. H...
DK
Donny K.Mid-Market (51-1000 emp.)
5.0 out of 5
"Amazing Support from Asma Begum!"
I can always count on Asma to provide exceptional support in a timely and efficient manner. Since she became our primary point of contact, we've ex...
Security Badge
This seller hasn't added their security information yet. Let them know that you'd like them to add it.
0 people requested security information

MikMak Media

MikMak Demo - MikMak Shopper Intelligence
Powered by an industry-exclusive partnership with LiveRamp, MikMak Shopper Intelligence combines the robust first-party data collected in MikMak Commerce experiences with invaluable consumer demographic and psychographic audience segments from Epsilon.
MikMak Demo - MikMak Benchmark Insights
MikMak Benchmark Insights provides on-demand eCommerce intelligence for your brand and category, allowing you to see how you stack up against the competition and better optimize your marketing spend from the moment you begin using the MikMak Platform.
MikMak Demo - MikMak Insights
Multichannel eCommerce analytics that help brands develop and apply eCommerce strategies that work, with a complete understanding of consumers' online behavior and preferences.
MikMak Demo - MikMak Commerce
Multi retailer eCommerce enablement that gives your consumers the power to choose where they want to shop, from wherever they are engaging with your brand.
MikMak Demo - MikMak partners with DoorDash
MikMak is the first eCommerce enablement and analytics platform to integrate directly with DoorDash. MikMak launched the first-of-its-kind integration for brands, enhancing shopper convenience and providing closed-loop sales attribution. Learn more at: https://www.mikmak.com/product-updates
Play MikMak Video
Play MikMak Video
Play MikMak Video
Play MikMak Video
Play MikMak Video

Official Downloads

Answer a few questions to help the MikMak community
Have you used MikMak before?
Yes

52 out of 53 Total Reviews for MikMak

4.4 out of 5
The next elements are filters and will change the displayed results once they are selected.
Search reviews
Popular Mentions
The next elements are radio elements and sort the displayed results by the item selected and will update the results displayed.
Hide FiltersMore Filters
The next elements are filters and will change the displayed results once they are selected.
The next elements are filters and will change the displayed results once they are selected.
52 out of 53 Total Reviews for MikMak
4.4 out of 5
52 out of 53 Total Reviews for MikMak
4.4 out of 5

MikMak Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for MikMakQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
Log In
Want to see more insights from verified reviewers?
Log in to view review sentiment.
G2 reviews are authentic and verified.
DK
eCommerce Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about MikMak?

I can always count on Asma to provide exceptional support in a timely and efficient manner. Since she became our primary point of contact, we've experienced a noticeable improvement in communication, with prompt responses to every query. Asma's expertise has been a tremendous asset to our team, offering thoughtful insights and practical solutions that make a real difference. Her professionalism, reliability, and dedication consistently exceed expectations, and it's clear she genuinely cares about ensuring things run smoothly. We truly value her contributions and look forward to continuing our collaboration. Review collected by and hosted on G2.com.

What do you dislike about MikMak?

Nothing comes to mind. We use MikMak for all our media. Review collected by and hosted on G2.com.

Recommendations to others considering MikMak:

Sign up! Review collected by and hosted on G2.com.

What problems is MikMak solving and how is that benefiting you?

Where we need to focus our marketing efforts. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
UC
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about MikMak?

MikMak is a user friendly platform that allows for easy access to analytics and data, with multiple slicers to drill down to see detail as granular as needed. Really enjoy seeing the results and leveraging them for actionable insights. Our account team is very knowledgable and supportive ! Review collected by and hosted on G2.com.

What do you dislike about MikMak?

Would love to have a more seamless way to test new creative, such as an online builder where we can test creative on to see if it will work on the landing pages Review collected by and hosted on G2.com.

What problems is MikMak solving and how is that benefiting you?

We cannot have our own DTC, MikMak solves that with a simple interface that we can drive to from any media. Review collected by and hosted on G2.com.

Vincent G.
VG
Media Activation Director
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about MikMak?

The dashboard. We're able to cut data any way we need to in order to get an idea of performance at a granular level and compare that with the same performance cuts that we would see from D2C campaigns running to brand.com Review collected by and hosted on G2.com.

What do you dislike about MikMak?

I feel the landing page experiences can be better designed for desktop. I'd like to see it better incorporate video. Review collected by and hosted on G2.com.

What problems is MikMak solving and how is that benefiting you?

A number of our clients do not have a D2C component and do not sell products on their brand pages. Mikmak makes it easy to point users in the right direction to make purchases or research products on 3P retail partners and the dashboard is able to give us an accurate number of sales/revenue in order for us to better determine the performance of our paid media campaigns. Review collected by and hosted on G2.com.

Dillon M.
DM
Assistant Digital Marketing Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about MikMak?

As a CPG brand, MikMak is amazing at driving users quickly down the funnel leading to higher conversion and therefore more revenue. We have been users of MikMak for 2 years at this point and continue to build our relationship with their recent 3.0 release and we're finding ways to easily integrate their tools within our ecosystem.

The customer service for MikMak could not be better. Kieran is our current CSM and they are absolutely incredible. Previously we've worked with a few other account managers and CSMs and they have all been amazing to work with, consistently finding ways to get the most out of the platform. Onboarding was very smooth, and the MikMak team helped make implementation easy. Review collected by and hosted on G2.com.

What do you dislike about MikMak?

The only area for MikMak to improve is the custom URL request process, but I've been told that's transitioning with the 3.0 release. Review collected by and hosted on G2.com.

What problems is MikMak solving and how is that benefiting you?

MikMak drives consumers down the funnel and shortens the path to purchase with its multichannel retail approach. Review collected by and hosted on G2.com.

Verified User in Food & Beverages
AF
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about MikMak?

Having Asma as our primary point of contact is amazing. Communication is great, with every question or concern addressed promptly and thoroughly. Her expertise has been invaluable, providing us with insightful recommendations and practical solutions that truly make a difference. Asma’s professionalism, reliability, and commitment to ensuring everything runs smoothly are second to none! Review collected by and hosted on G2.com.

What do you dislike about MikMak?

Nothing comes to mind for this! All is great! Review collected by and hosted on G2.com.

What problems is MikMak solving and how is that benefiting you?

Problem being solved is tracking for offline purcahse intent metrics. Review collected by and hosted on G2.com.

SN
E-Com and Digital Marketing Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about MikMak?

Adding personalized creative backgrounds Review collected by and hosted on G2.com.

What do you dislike about MikMak?

It's a managed service. Having a self service option would make it easier and quicker to make changes. Review collected by and hosted on G2.com.

What problems is MikMak solving and how is that benefiting you?

I have the ability to showcase multiple retailers that I want to. This is helping shoppers choose the retailer that they want to purchase at instead of restricting them to one. Review collected by and hosted on G2.com.

JN
Digital Investment
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best about MikMak?

MikMak, with our respresentative at least, has been a very respectful and reliable relationship. They are prompt about urgent turnarounds, as well as informative when there are questions to be answered. Review collected by and hosted on G2.com.

What do you dislike about MikMak?

I would say the time difference when working with a global representative, but even then, we can always count on them for a timely response. Review collected by and hosted on G2.com.

What problems is MikMak solving and how is that benefiting you?

A variety of retailers, and tracking shopping data to connect to media Review collected by and hosted on G2.com.

RK
associate director
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about MikMak?

the team is very friendly and fast to reply Review collected by and hosted on G2.com.

What do you dislike about MikMak?

the additional steps needed in order to get live Review collected by and hosted on G2.com.

What problems is MikMak solving and how is that benefiting you?

lack of shoppable websites

mikmak allows us to allow consumer to have a seamless experience Review collected by and hosted on G2.com.

Verified User in Consumer Goods
AC
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best about MikMak?

We use MikMak for our media plans and it's a great reliable platform! Wanted to give a shoutout to Asma Begum for always being super proactive and helping our team with whatever we need in a timely manner. She has a positive attitude and is willing to go the extra mile! Thank you Asma :) Review collected by and hosted on G2.com.

What do you dislike about MikMak?

No concerns so far. We utilize mikmak for the majority of our plans with no issues. Review collected by and hosted on G2.com.

What problems is MikMak solving and how is that benefiting you?

------------------------------- Review collected by and hosted on G2.com.

Verified User in Food & Beverages
UF
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about MikMak?

We recently started using MikMak commerce landing pages to drive more of our paid media efforts directly to purchasability on our retailer partners' website, and have been very happy with our results. We feel strongly that this provides a quicker, easier, and more seamless path to purchase for our consumers, who are more and more accustomed to lightning quick eCommerce purchase experiences. We love being able to quickly and easily customize our landing pages, add and change products as needed, and the ability for us to see dynamic and easily digestible data that helps inform our media strategy. Review collected by and hosted on G2.com.

What do you dislike about MikMak?

The page builder user experience can still be a little clunky and has some glitches. There does appear also still to be some gaps between which retailers are showing product availability and what product is actually currently available in those retailers. Review collected by and hosted on G2.com.

What problems is MikMak solving and how is that benefiting you?

Shorter and easier path to purchase! MikMak provides a great bridge from our branded content to product purchase, something we could not do as easily before. Review collected by and hosted on G2.com.