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Lofty Reviews & Product Details - Page 4

Lofty Overview

What is Lofty?

Powered by practical AI, Lofty’s award-winning platform for real estate professionals integrates all the critical components agents, teams and brokers need to optimize every step of the customer journey from search to settlement. With a single, flexible hub to automate marketing programs, streamline the sales process, maximize collaboration, and convert more leads into transactions, Lofty empowers the modern real estate professional to spend less time juggling technology applications and more time building relationships and their business.

Lofty Details
Product Website
Languages Supported
English
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Product Description

All the tools you need to succeed in real estateWith a powerful all-in-one platform, Chime helps you launch marketing campaigns, track your leads, build customer relationships, manage your website and communicate with your team seamlessly from your mobile or laptop. Chime frees you from too many fragmented apps, which waste your precious time and create headaches!


Seller Details
Seller
Lofty
Company Website
Year Founded
2016
HQ Location
Phoenix, Arizona
LinkedIn® Page
linkedin.com
127 employees on LinkedIn®
Description

Lofty (formerly Chime Technologies) provides an AI-powered platform that helps real estate professionals to increase their productivity and accelerate business growth. Featuring award-winning technology, the Lofty platform is designed to optimize every step of the real estate journey, from search to settlement. It automates marketing programs, streamlines the sales process, and maximizes collaboration between agents, empowering them to spend more time building relationships and their business.


Dave C.
DC
Overview Provided by:

Recent Lofty Reviews

Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Lofty is great for consolidating all your activities into one place"
I really like that I can connect multiple MLS memberships in one place so I can easily setup auto searches for my clients interested in different a...
DB
DJ B.Small-Business (50 or fewer emp.)
4.0 out of 5
"Good CRM"
I like how easy it has been to figure out using Lofty as I am new to using it and has been pretty straightforward.
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
3.5 out of 5
"good website and CRM solution for Realtors"
Lots of tools available, and the ability to expand usage is great
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Lofty Media

Lofty Demo - Lofty Robust Mobile App
Lofty Robust Mobile App
Lofty Demo - Lofty IDX Websites
Lofty IDX Websites
Lofty Demo - Lofty AI Assistant
Lofty AI Assistant
Lofty Demo - Lofty Social Studio
Lofty Social Studio
Lofty Demo - Lofty Comprehensive Reporting
Lofty Comprehensive Reporting

Official Downloads

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Video Reviews

363 Lofty Reviews

4.4 out of 5
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363 Lofty Reviews
4.4 out of 5
363 Lofty Reviews
4.4 out of 5

Lofty Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for LoftyQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Verified User in Real Estate
AR
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Lofty?

I like the overall system and the set of features that it has. The lead routing is a bit cumbersome and there are so many options on tags, sources, pipelines, etc that it gets really messy if you implement them all. The smart plans are great too. Review collected by and hosted on G2.com.

What do you dislike about Lofty?

Honestly, I wish that things like the AI system were easier to manage. There are certain ways that you have to do things in the system that are counter-intuitive and could use refining. You can tell that the system was built by software engineers and not end users. When it comes to implementation - the sales staff is ready to go during the sales process, but then after 3 days, you are on your own with only email/chat support. Review collected by and hosted on G2.com.

What problems is Lofty solving and how is that benefiting you?

in it's simplest form - managing my customers. Review collected by and hosted on G2.com.

Response from Ana Mastrogiuseppe of Lofty

Hi! We appreciate your feedback. It's great to hear you value Lofty's overall system and features, though we understand your concerns about lead routing and complexity with tags, sources, and pipelines. We're working on refining our AI system and improving user experience based on your input. We're committed to supporting you throughout your journey with Lofty.

Andrew P.
AP
Realtor
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Lofty?

I love having a website that works seamlessly with my CRM. Review collected by and hosted on G2.com.

What do you dislike about Lofty?

Technical support is not US based and is extremely difficult to work with. Many times getting something fixed takes weeks if not months. Review collected by and hosted on G2.com.

What problems is Lofty solving and how is that benefiting you?

Lead capture from website visitors. Customer relationshop management in general. Review collected by and hosted on G2.com.

Response from Ana Mastrogiuseppe of Lofty

Hi Andrew! Thanks for your feedback! We're glad you like the CRM integration and lead capture features. We’re sorry about the issues with support and are working to improve response times. Your input helps us get better!

Joshua Jae M.
M
Lead Generation Specialist
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Lofty?

It easy to navigate and very friendly user that it can easily be learn. I use it everyday. Review collected by and hosted on G2.com.

What do you dislike about Lofty?

AI has it's downside, it doesn't label DNC correctly. Support takes a long time to reach out as well. Review collected by and hosted on G2.com.

What problems is Lofty solving and how is that benefiting you?

It is very easy to create a landing page Review collected by and hosted on G2.com.

Response from Ana Mastrogiuseppe of Lofty

Thank you for your feedback! We're glad to hear that you find Lofty easy to navigate and user-friendly. We apologize for any inconvenience with the AI labeling and the delay in support. We are constantly working to improve our services and appreciate your input!

Myrene Mae A.
MA
Cold Caller
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Lofty?

The way it can be organized easily. It's very amazing Review collected by and hosted on G2.com.

What do you dislike about Lofty?

AI needs to be improved more. Sometimes it can create mistakes in labeling leads Review collected by and hosted on G2.com.

What problems is Lofty solving and how is that benefiting you?

Support, they send updates immediately but sometimes it takes too long Review collected by and hosted on G2.com.

Response from Ana Mastrogiuseppe of Lofty

Thank you for your feedback! We understand the importance of accurate labeling and are continuously working to enhance our AI for better performance. We appreciate your patience and support!

Deanna C.
DC
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Lofty?

Love the fact that Lofty is easy to use and has a social marketing suite. Hands down one of the easier CRMs to learn and completely robust system that has lead generation, social media capabilities and great work flows for past clients and new leads. Highly recommend! Review collected by and hosted on G2.com.

What do you dislike about Lofty?

Has a little bit of a learning curve but getting connected Review collected by and hosted on G2.com.

What problems is Lofty solving and how is that benefiting you?

Having an affordable all in one system is crucial. Wonderful to be able to handle new leads, past clients, social media marketing all in one spot. Review collected by and hosted on G2.com.

Response from Ana Mastrogiuseppe of Lofty

Hi Deanna! Thanks for your review! We’re glad you find Lofty easy to use and appreciate its all-in-one features. We’re working on making the learning curve smoother and are here to help if you need anything.

Robert T.
RT
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Lofty?

I think they are pretty good at lead hunting. Pumping in your zillow leads and/or pay per clicks and setting up follow ups for them - they are good at. And the interface is better than others on that front. However, the CRM is really only great for purchase lead hunting. Review collected by and hosted on G2.com.

What do you dislike about Lofty?

By far the worst thing about Chime / Now Lofty is the customer support. They sales team and support team makes committments that aren't going to happen or you wait on it for over a year as they take forever to return emails. If teir 1 can't solve your issue than it isn't getting solved. I suppose if you had a small real estate business, only focused on purchase leads, and aren't coming from a major competitor then Chime / Lofty will not bother you too much. They are also very upselling on the major other features and the intergrations for most other vendors don't work as you would think. Review collected by and hosted on G2.com.

What problems is Lofty solving and how is that benefiting you?

In a noisy world of Real Estate CRMs - Lofty is trying to bring a solid interface with great tech. Review collected by and hosted on G2.com.

Response from Kyndra Bibler of Lofty

Robert, thank you for taking the time to share your feedback! We are so sorry to hear of your poor experience with Lofty and apologize for any inconvenience. We are making efforts and adding staff members to better our support and customer success channels. I've also escalated this to our leadership team.

Kory P.
KP
COO
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Lofty?

I absolutely love the AI Assistant in addition to the robust automations available. Review collected by and hosted on G2.com.

What do you dislike about Lofty?

Support can stumble with complex problems. Review collected by and hosted on G2.com.

What problems is Lofty solving and how is that benefiting you?

Centralized place for all real estate leads. Standardization of lead qualification process. Review collected by and hosted on G2.com.

Response from Ana Mastrogiuseppe of Lofty

Hi Kory! Thank you for your feedback! We’re thrilled you love the AI Assistant and automations. We’re working on improving support for complex issues and appreciate your input. If you need any help or have more suggestions, please let us know!

Verified User in Real Estate
UR
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Lofty?

Lots of tools available, and the ability to expand usage is great Review collected by and hosted on G2.com.

What do you dislike about Lofty?

Difficult to navigate help desk, and figure out how to edit independently. Review collected by and hosted on G2.com.

What problems is Lofty solving and how is that benefiting you?

Website and CRM Review collected by and hosted on G2.com.

Response from Ana Mastrogiuseppe of Lofty

Hi! Thank you for your feedback! We're happy to hear you value Lofty’s tools and expansion options, and we’ll use your input to improve the help desk experience.

Verified User in Real Estate
AR
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Lofty?

Lofty has strong core features and customization options, making it amenable to how your real estate group does business. It has basic integration options for working (GMail, Google Calendar, Microsoft Outlook, etc.) and a vast array of integrations for your Leads (Realtor, Zillow, Agent Image, etc.). The ability to post to your social media straight from Lofty (though there are *serious* limitations on files size) pair well with the marketing options Lofty provides. Lofty also has potential features and automation that would make your day-to-day work (from calling Leads, crafting CMAs, setting up tasks and To Do lists for listings and transactions) easier. Review collected by and hosted on G2.com.

What do you dislike about Lofty?

To use the full breadth of Lofty features and make it a true one-stop-shop of a Real Estate CRM platform they will nickel-and-dime you. Do you want to make CMAs straight from Lofty? Monthly fee! Do you want to call from Lofty? Monthly fee! They sell it as a CRM that does it all, but only if you are willing to transfer from your previous tools, implement them in Lofty, and pay a fee. Is it worth it? We'll see!

Setting things up in Lofty is also a hassle and a half. We are three months in (after using a change management company to help) and we are still building basic smart plans to automate our communications and pipeline flows. Review collected by and hosted on G2.com.

What problems is Lofty solving and how is that benefiting you?

Lofty was implemented before I started. It was chosen because our real estate group when with Driven Leads for Google PPC Lead Generation.

Now, after having transferred all data and tools from our previous CRMs, I am attempting to make Lofty our single source of truth. In the past, we would text from Top Producer, call from Vulcan7, etc. Moving those functions into Lofty has made it easier to track communications with Leads and setup our drip campaigns and automation. We are still working on the infrastructure for Lead Generation and Conversion. Having it all in Lofty has made life easier. Review collected by and hosted on G2.com.

Response from Ana Mastrogiuseppe of Lofty

HI! We're pleased you find Lofty's core features and integrations beneficial, though we understand your concerns about additional fees and the setup process. It's great that consolidating tools into Lofty has streamlined communication tracking and automation for your real estate group. Thanks again for choosing Lofty!

Zachary K.
ZK
Realtor
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Lofty?

The ai assistant and how it can capture leads Review collected by and hosted on G2.com.

What do you dislike about Lofty?

make the ai assitant have better responses Review collected by and hosted on G2.com.

What problems is Lofty solving and how is that benefiting you?

-Captures leads on website

-Ai assistant talks to and converts leads

-Keeps me organzied Review collected by and hosted on G2.com.

Response from Ana Mastrogiuseppe of Lofty

Hello Zachary, we can't thank you enough for your wonderful review! Your feedback brightened our day, and we're delighted to hear that you enjoyed your experience with us. It's customers like you that motivate us to continuously strive for excellence.