LinkedIn Marketing Solutions Reviews & Product Details - Page 2

This is the best Application to apply for jobs and get your company into market and keep people aware of your business. Review collected by and hosted on G2.com.

Its just that we need to be a premimum member to connect to many people or tallk to them. Review collected by and hosted on G2.com.

The ability of the platform to reach a wider & bigger audience provided a great opportunity for mass targeting. With its exceptional precision in targeting, the solution provides distinguishable advantages that other social media platforms are unable to replicate. Review collected by and hosted on G2.com.

The price is quite a heft and it will definitely make a whooping hole in the marketing budget. Other than that, sometimes the advantages of the platform also falls short as compared to others in low price. Review collected by and hosted on G2.com.

You can reach so many different people across all industries and sub-verticals. The reality is there isn't anything else that enables seamless access to everyone from decision-makers to gate-keepers, and you can set very customized targeting in whatever initiatives you are trying to put into play. It's the best platform to reach any B2B audience, period. Review collected by and hosted on G2.com.

Overall, LinkedIn Marketing Solutions is an effective tool for reaching most B2B audiences, but it requires a substantial budget and mastery of the platform. There isn't much transparency in metrics and ad serving on the platform, which may make it difficult to determine the effectiveness of your campaigns. Review collected by and hosted on G2.com.

Our rep is AMAZING - everyone I've ever encountered at LI is so helpful Review collected by and hosted on G2.com.

I really can't think of anything. Have had a few bugs recently I guess. Review collected by and hosted on G2.com.

My favorite things about LinkedIn are skill based targeting and company lists. Skills targeting allows you to target people by not only the skills they list on their profile, but also the skills they include in job descriptions and in their bio. Combined with job function, job seniority, and company/industry targeting, it is extremely powerful. Not only do you target someone based on what their job is, but also what they actually do in their day-to-day. You can also use this to target competitor users or integration partner users. Company lists are amazing because they enable ABM campaigns, but their hidden superpower is that they can be used to generate reports on how companies are engaging with your website and page, not just ads. Also, lead gen campaigns are amazing. Review collected by and hosted on G2.com.

I wish LinkedIn's lead gen forms were more customizable, web remarketing audiences were more customizable, lead gen retargeting audiences updated automatically, matched audiences matched faster, lookalikes were close to anywhere as useful as they are on Facebook, and that you could run more than one ad type in a campaign. It's crazy that you can't have a static image ad, a carousel ad, and a video ad in the same campaign. Review collected by and hosted on G2.com.

LinkedIn marketing both from a paid and organic standpoint is an incredible tool when it comes to providing important company updates, reaching specific users that are associated with their industry or role, or when it comes to business development and growth internally in terms of reaching new potential clients from an ad agency standpoint. While it's targeting is hyper specific it serves a very specifically beneficial purpose that other social platforms simply cannot accomplish. Review collected by and hosted on G2.com.

Of course LinkedIn is a very specific platform that is highly related to organizational communications and as such is extremely limited for what it can do for our clients as a creative ad agency. There are certainly times when it can be used to grow business for our clients, especially for industry specific products or services, but holistically, it's much better served as an internal tool. Also, it is certainly not the most cost efficient marketing platform when it comes to social ads. Review collected by and hosted on G2.com.

Building the business networks and generating the leads for the business opportunities. Review collected by and hosted on G2.com.

The price is on the higher side. It will be better to have plans like basic, professional and enterprise. Review collected by and hosted on G2.com.

Ability to reach broader audience

Segmented audiences

Types of ads Review collected by and hosted on G2.com.

Definately the price is spicy but for a top client or decision maker, could be a super relevant option. Review collected by and hosted on G2.com.

The exactitude to reach people with professional and work interests Review collected by and hosted on G2.com.

Is not so specific to have estimations before running ads Review collected by and hosted on G2.com.

The best part is that you can reach out to people by specifying job titles, seniority and experience levels. You can also target employees of a specific company and even people who have recently got promoted or even have got a new job. Review collected by and hosted on G2.com.

The only thing that comes to mind is the high advertising cost. Sometimes the cost per click (CPC) for targeting a particular country (say UK or UAE) can cost more than $10 Review collected by and hosted on G2.com.