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Influencity Reviews & Product Details

Hiroshi M.
HM
Influencer Associate
Small-Business(50 or fewer emp.)
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Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Influencity?

I’ve had a great experience using Influencity! The platform is user-friendly and makes managing influencer campaigns seamless. It provides valuable insights into influencer performance, helping optimize our collaborations. Highly recommend it for anyone looking to streamline their influencer marketing efforts! Review collected by and hosted on G2.com.

What do you dislike about Influencity?

It was a bit hard to get the hang of it but once you get used to it, you won't have any problems. Even though you have a problem, there are customer support where willing to hop onto a 1-on-1 meeting and guide you accordingly to solve it right away. I have been enjoying it! Review collected by and hosted on G2.com.

What problems is Influencity solving and how is that benefiting you?

Gives you the tool to search for the right influencers for your influencer campaigns. Review collected by and hosted on G2.com.

Response from Flor Murillo of Influencity

Thank you for your review! We're glad you find Influencity user-friendly and effective for managing campaigns. We appreciate your feedback on the learning curve and are happy our support team could assist you, we are always here for you ✨

It’s great to know we’re helping you find the right influencers for your campaigns, as our objective is to help brands and agencies to run their campaigns from end-to-end in one same place.

Thanks for sharing your experience with us!

Influencity Overview

What is Influencity?

Influencity is an AI-powered Influencer Marketing solution that allows for complete Influencer Relationship Management on a single platform. Our technology stack includes 60+ features that help companies large and small customize their workflows and successfully execute end-to-end influencer campaigns. Influencity allows you to: - Find the perfect influencers in seconds. We put a database of +170M influencer profiles at your fingertips and help you zero in on ideal profiles with over 20 filters. Search according to influencer engagement, location, gender, age, interests, audience demographics, and more. - Gain valuable profile insights to see the stats not shown on social media and organize influencers into lists to see their percentage of overlapping followers. - Estimate the results of your campaign before investing a penny and tailor workflows to the needs of your team. - Measure and compare results from post to post, influencer to influencer, and campaign to campaign in visual-first reports.

Influencity Details
Product Website
Languages Supported
German, English, French, Italian, Portuguese, Spanish
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Product Description

Influencity is the most complete Al-powered influencer marketing software that allows worldwide agencies and brands to execute end-to-end influencer campaigns.

How do you position yourself against your competitors?

Influencity has the largest influencer database on the market. This is possible because we are not a marketplace; we don’t need influencers to register in our platform to provide you with their metrics. By giving users the right tools, we give you complete control of all communication and negotiation with your influencers, making your work easier, faster, and more efficient.


Seller Details
Company Website
Year Founded
2014
HQ Location
Madrid, ES
Twitter
@InfluencityES
4,243 Twitter followers
LinkedIn® Page
www.linkedin.com
33 employees on LinkedIn®
Description

The most completed AI-powered Influencer Marketing platform for worldwide brands and agencies, with a full stack of solutions to manage and optimize influencer campaigns at scale. It is the platform of choice for companies like Johnson & Johnson, Nestlé, Havas Media, Samsung, Ogilvy, and others.


Daniel S.
DS
Overview Provided by:
CEO & Founder of Influencity

Recent Influencity Reviews

Catalina M.
CM
Catalina M.Small-Business (50 or fewer emp.)
5.0 out of 5
"Una plataforma completa que me ayuda a tomar decisiones"
Llevo 8 años trabajando con influencers y gracias a esta herramienta que llevo usando por casi 2 años he podido tomar mejores decisiones, he podido...
kirsten v.
KV
kirsten v.Small-Business (50 or fewer emp.)
4.5 out of 5
"Great tool for SOV"
User interface, detailed reports, availability influencers, campaign tracking, SOV services, education content and blog
Angelica  C.
AC
Angelica C.Small-Business (50 or fewer emp.)
5.0 out of 5
"Una herramienta muy util"
Me gusta lo intuitiva que es la plataforma, tambien considero que tiene las herramientas necesarias para gestionar una campaña de influencers, desd...
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Influencity Media

Influencity Demo - Influencity's discover
Discover is like a Google Search bar for influencers. Look through our database of over 200 million profiles and find the perfect fit for your brand.
Influencity Demo - Influencity's profile analyses
Analyze any profile anywhere in the world. See influencer KPIs, follower quality, interests, hashtags and mentions, as well as their audience demographics such as location, gender and age ranges.
Influencity Demo - Influencity´s email outreach
Reach out to influencers and monitor email performance in real time.
Influencity Demo - Influencity´s proposals
Discover all the powerful actions you can take within a proposal—edit selections, collaborate with clients, track status updates, and streamline your influencer campaigns with ease.
Influencity Demo - Influencity’s reports
Use Reports to measure the performance of your sponsored posts.
Play Influencity Video
Play Influencity Video
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Have you used Influencity before?
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228 out of 229 Total Reviews for Influencity

4.6 out of 5
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228 out of 229 Total Reviews for Influencity
4.6 out of 5
228 out of 229 Total Reviews for Influencity
4.6 out of 5

Influencity Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
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Cons

Overall Review Sentiment for InfluencityQuestion

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Catalina M.
CM
Directora de comunicaciones
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Influencity?

Llevo 8 años trabajando con influencers y gracias a esta herramienta que llevo usando por casi 2 años he podido tomar mejores decisiones, he podido brindar un servicio a mis marcas mucho más completo que antes y lo agradecen. Me tomó tiempo elegir una plataforma, luego de probar varias y esta realmente la recomiendo por todos los servicios que ofrecen y además por que tiene una usabilidad muy amigable. Review collected by and hosted on G2.com.

What do you dislike about Influencity?

Antes tenían más artículos sobre temas relacionados al mundo del marketing en su blog, creo que sería muy bueno ir subiendo contenido interesante contingente en relación a el marketing digital, inteligencia artificial, todas las temáticas que están en voga y que nos involucran a todos y para cualquier mercado. Review collected by and hosted on G2.com.

What problems is Influencity solving and how is that benefiting you?

Me ayuda con la información de cada influencer en detalles para poder evaluar su perfil, desempeño, además me ayuda con la reportería para las marcas con las que trabajo, el cual es muy copleto y ordenado. Review collected by and hosted on G2.com.

Aurora F.
AF
Social Media Director
Mid-Market(51-1000 emp.)
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Review source: Seller invite
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What do you like best about Influencity?

Me gusta que es muy sencilla e intuitiva.

Arroja la data más importante de los perfiles analizados.

Permite conocer los promedios de distintas métricas a analizar.

También me gusta que te da buen soporte técnico y comercial con las dudas que se tienen de la herramienta.

Lo uso a diario para poder hacer reportes y analizar algunos inlfuencers en el mercado para poder proponer mejores etsrategias.

La implementación fue muy sencilla, ya que simplemente se creo la cuenta y listo. Review collected by and hosted on G2.com.

What do you dislike about Influencity?

Le hace falta que pueda acceder a data de Facebook. Review collected by and hosted on G2.com.

What problems is Influencity solving and how is that benefiting you?

No tengo ningún problema con Influencity, más bien la herramienta llegó a ayudarme a resolver temas de Influencers marketing, donde podemos identificar métricas y negocio. Review collected by and hosted on G2.com.

Response from Flor Murillo of Influencity

Muchas gracias por contarnos tu experiencia Aurora! Nos encanta saber que encuentras Influencity intuitivo y útil para analizar perfiles, generar reportes y mejorar estrategias. También nos alegra que nuestro soporte técnico y comercial haya sido de ayuda, estamos siempre aquí para ayudarte en lo que necesites.

Apreciamos tu sugerencia sobre el acceso a datos de Facebook. Siempre estamos trabajando para mejorar la plataforma y ofrecer más funcionalidades, así que lo tendremos en cuenta para el futuro.

Gracias por confiar en Influencity y por usarlo en tu día a día. ¡Seguimos aquí para ayudarte con tus campañas!

Marina M.
MM
Analista de marketing
Small-Business(50 or fewer emp.)
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Review source: Seller invite
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What do you like best about Influencity?

La plataforma permite analizar campañas de manera eficiente, centralizando toda la información en un solo lugar. Además, ofrece un análisis detallado de los perfiles cargados, brindando una visión completa para tomar decisiones estratégicas. Review collected by and hosted on G2.com.

What do you dislike about Influencity?

Desde que usamos la plataforma, no hay algo que no nos guste de ella! Review collected by and hosted on G2.com.

What problems is Influencity solving and how is that benefiting you?

Hace analisis que antes haciamRealiza análisis que antes hacíamos manualmente, ahorrando tiempo y optimizando el proceso. Nos permite centralizar toda la información en un solo lugar y explorar nuevos perfiles que se alineen con nuestras necesidadesos de forma manual y nos llevava mucho mas tiempo. podemos tener todo en un mismo lugar y buscar nuevos perfiles que funcionen con nuestro perfil Review collected by and hosted on G2.com.

Response from Flor Murillo of Influencity

Maria, nos alegra saber que Influencity te ayuda a centralizar y optimizar el análisis de campañas, ahorrando tiempo y estando todo en un mismo lugar. Queremos facilitar el trabajo para marcas y agencias, para que todo sea mas sencillo :)

Seguiremos mejorando para incluir nuevas funcionalidades que les sean útiles en su día a día,

Muchas gracias por confiar en nosotros 😊

María M.
MM
Senior Influencer Marketing Directo
Small-Business(50 or fewer emp.)
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Review source: Seller invite
Incentivized Review
What do you like best about Influencity?

Lo que más me gusta de Influencity es lo intuitiva y completa que es la plataforma. Facilita muchísimo la búsqueda y gestión de influencers, permitiendo filtrar de manera precisa según las necesidades de cada campaña. Además, las analíticas detalladas ayudan a tomar decisiones más estratégicas y basadas en datos. Sin duda, una herramienta imprescindible para cualquier equipo de influencer marketing. Review collected by and hosted on G2.com.

What do you dislike about Influencity?

Me gustaría que Influencity ofreciera acceso a datos de más plataformas, como Twitter, para tener una visión aún más completa del rendimiento de los influencers. También sería genial poder personalizar los reportes con el branding de nuestra agencia, lo que facilitaría la presentación de resultados a clientes de manera más profesional. A pesar de esto, la plataforma sigue siendo una gran herramienta para la gestión de campañas. Review collected by and hosted on G2.com.

What problems is Influencity solving and how is that benefiting you?

Uno de los desafíos de Influencity es que el mercado de las plataformas de influencer marketing es muy competitivo, con herramientas que constantemente lanzan nuevas actualizaciones y funcionalidades. Esto hace que a veces se sienta que le faltan ciertas mejoras, como el acceso a datos de Twitter o la posibilidad de personalizar los reportes con el branding de la agencia. Sin embargo, sigue siendo una plataforma sólida y útil para la gestión de campañas. Review collected by and hosted on G2.com.

Response from Flor Murillo of Influencity

María, nos alegra mucho saber que encuentras la plataforma te resulta intuitiva y completa! La idea es poder ayudarlos en cada parte de la campaña, desde buscar influencers hasta medir las publicaciones para ver cómo les fue, o bien pagarles a los influencers.

Gracias por tu feedback respecto a las demás redes sociales, lo tendremos en cuenta para el futuro.

Muchas gracias por compartir tu experiencia!

Michael M.
MM
Integrated Marketing Strategy Director
Mid-Market(51-1000 emp.)
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Review source: Seller invite
Incentivized Review
What do you like best about Influencity?

I love the immense amount of data aggregation on any given influencer or creator cross platform Review collected by and hosted on G2.com.

What do you dislike about Influencity?

In some cases Influencer agencies do the same thing. Influencity is a great tool for initial research for influencers but once connection has been made and you have an ongoing relationship with an influencer and their representation and/or agencies, influencity can become an afterthought or extra step since you can get similar data from the companies that you are working with already. Review collected by and hosted on G2.com.

What problems is Influencity solving and how is that benefiting you?

Initial influencer data discovery. This also assists in us determining how much we are willing to pay for any given influencer versus what their fee is. Review collected by and hosted on G2.com.

Response from Flor Murillo of Influencity

We're thrilled to hear that you value Influencity's data aggregation capabilities across platforms—it’s one of our core strengths in helping brands and agencies make informed decisions for their campaigns.

Thanks for your feedback as well. We’re always looking for ways to enhance its long-term value for users who manage ongoing partnerships. Your insights help us refine our platform to better support these evolving needs.

It’s great to know that Influencity assists in pricing decisions and overall influencer research.

Thanks again for your support. 🚀

Angelica  C.
AC
Asistente
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Influencity?

Me gusta lo intuitiva que es la plataforma, tambien considero que tiene las herramientas necesarias para gestionar una campaña de influencers, desde la busqueda hasta el analisis de la campaña. Review collected by and hosted on G2.com.

What do you dislike about Influencity?

Algunas veces he tenido poblemas al analizar las redes de algun influecer, se queda cargando y al final no lo busca y tengo que hacer un nuevo analisis lo que conlleva gastar un credito extra. Review collected by and hosted on G2.com.

What problems is Influencity solving and how is that benefiting you?

Hago una busqueda rapida de influencers tambien me ayuda a conocer sus metricas lo qie facilita la evaluación y selección de perfiles. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
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Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Influencity?

It’s super easy to use, and the interface is very clear. Finding influencers and keeping track of campaigns is simple, and the price is pretty good compared to other similar tools. Review collected by and hosted on G2.com.

What do you dislike about Influencity?

It doesn’t let you check Twitter profiles, which is a bit frustrating if you want to work with influencers on that platform. It would be great if they added this feature! Review collected by and hosted on G2.com.

What problems is Influencity solving and how is that benefiting you?

It makes influencer discovery much easier by providing useful data in one place, saving me time when researching profiles. The campaign tracking features also help keep everything organized, so I can measure results and make better decisions for future campaigns. Review collected by and hosted on G2.com.

Response from Flor Murillo of Influencity

We are so glad that you find Influencity helpful for your campaigns! We can assist you from searching influencers to even pay them in one single invoice.

Thanks for your feedback regarding Twitter. I will let our Product team know so they can take it into consideration fro the future.

Thanks for sharing your experience!

Verified User in Marketing and Advertising
UM
Small-Business(50 or fewer emp.)
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Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Influencity?

Influencity’s extensive database of influencers is impressive and handy. The platform is intuitive to navigate, and the detailed analytics provide valuable insights into influencer metrics, audience demographics, and engagement rates. This simplifies the process of identifying and selecting the right influencers for campaigns which is a must in our job! Review collected by and hosted on G2.com.

What do you dislike about Influencity?

While the platform offers a comprehensive influencer database and user-friendly interface, some limitations, like the absence of Twitter profile analysis, prevent me from rating it higher. Review collected by and hosted on G2.com.

What problems is Influencity solving and how is that benefiting you?

It helps me find the right influencers faster and provides useful audience insights to make better decisions for campaigns. Review collected by and hosted on G2.com.

Response from Flor Murillo of Influencity

Thank you for your thoughtful review! We're thrilled to hear that you find Influencity’s extensive database, intuitive platform, and detailed analytics valuable for your campaigns. Our goal is to simplify influencer discovery and provide the insights you need to make informed decisions for all your campaigns.

We appreciate your feedback regarding Twitter profile analysis. We're always working to enhance our platform, and your input helps us prioritize future improvements. We will take it into consideration for the future.

Thanks for sharing your experience!

Valentina O.
VO
Ejecutiva de cuenta
Small-Business(50 or fewer emp.)
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Review source: Seller invite
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Translated Using AI
What do you like best about Influencity?

What I like most about Influencity is its ability to offer detailed and accurate metrics of influencer profiles. The platform allows for a comprehensive evaluation of reach, audience demographics, and interaction rate of each influencer. Additionally, its intuitive and user-friendly interface facilitates the comparison and selection of suitable influencers for each campaign, saving time and optimizing results. The campaign performance analysis tool is especially useful for measuring return on investment and adjusting strategies in real time. Review collected by and hosted on G2.com.

What do you dislike about Influencity?

One of the areas that could improve in Influencity is the integration of real-time data. Although the platform offers valuable and detailed information, sometimes the metric updates may not reflect immediate changes in the influencers' social networks, which can affect decision-making in dynamic campaigns. Additionally, some users have mentioned that the variety of available influencers can be limited in certain regions or specific niches, which could make selection difficult in more specialized markets. Review collected by and hosted on G2.com.

What problems is Influencity solving and how is that benefiting you?

Influencity solves the problem of effective evaluation and selection of influencers by providing detailed metrics and in-depth analysis of their profiles. This benefits you by offering a precise and efficient tool to identify the influencers that best align with the needs and objectives of the marketing campaigns you manage. By centralizing and simplifying the data analysis process, Influencity allows for informed and strategic decision-making, optimizing the impact and return on investment of the campaigns for the different brands you work with. Review collected by and hosted on G2.com.

Response from Flor Murillo of Influencity

Valentina, we are very glad to know that Influencity is helping you in different aspects of your campaigns, whether analyzing profiles to see their metrics or making a forecast of how the campaign would go. The platform is designed to assist you at every point of the campaigns, so you can also search for new influencers and measure the posts they made to see how the campaign went.

We will take your comments into account for future developments and improvements of the platform.

Thank you very much for your support :)

Cecilia U.
CU
Content Manager
Small-Business(50 or fewer emp.)
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Review source: Seller invite
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(Original )Information
What do you like best about Influencity?

It is a real budget friendly complete marketing influencer tool, for my organization it took a while to decide between a wide range of options including hypeauditor and upfluence, however influencity showed the best value result apreciation and what we loved the most is the kind follow up from the Strategy Director & VP Sales Alejandro Concejero, who was a key point for us to decide to purchase. Review collected by and hosted on G2.com.

What do you dislike about Influencity?

Sometimes it takes up to 15 minutes to analyze profiles that have not yet been analyzed by Influencity, but this is not a deal breaker. Review collected by and hosted on G2.com.

What problems is Influencity solving and how is that benefiting you?

Influencer marketing is a strategy that my organization has been skeptical of due to the lack of information provided by influencers. With Influencity, my team is able to analyze which profile aligns with our brand ideals and will help us reach our market. Review collected by and hosted on G2.com.

Response from Flor Murillo of Influencity

Cecilia, thank you so much for all your feedback! We are glad that you chose us for your influencer marketing campaigns, and don't hesitate to contact Alejandro or any of us in case you have any assistance, we are here for you :)

We are committed to helping our clients make informed decisions and reach their target market effectively.

Thanks for your support!