InAppStory Features
What are the features of InAppStory?
Analysis
- Application Attribution
- Campaign Analysis
Planning
- Collaborative Editorial Calendars / Scheduling Content
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InAppStory Categories on G2
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Analysis
Application Attribution | Attributes app installs to the marketing campaigns and media sources that drove it. 10 reviewers of InAppStory have provided feedback on this feature. | 98% (Based on 10 reviews) | |
Campaign Analysis | Measures impact and effectiveness of mobile marketing campaigns. This feature was mentioned in 11 InAppStory reviews. | 98% (Based on 11 reviews) | |
Uninstall Tracking | Measures user-level uninstall insights. | Not enough data | |
Custom Dashboards | Creates custom data views to suit every team member's needs. | Not enough data |
Campaigns
Proximity Marketing | Collects geo-location data on mobile users to customize relevant campaigns. | Not enough data | |
Push Notifications | Pushes notifications or text messages to mobile devices | Not enough data | |
Bulk SMS | Provides templates for mass mobile messaging campaigns | Not enough data | |
Two-Way Text Messaging | Facilitates two-way text messaging to encourage consumer engagement and loyalty | Not enough data | |
Email Campaigns | Personalizes and optimizes email mobile marketing campaigns. | Not enough data | |
Audience Segmentation | Identifies the most granular audience segments based on actions, inactions, and user properties. | Not enough data |
Engagement
Coupons and Promotions | Sends out coupons and promotions to reward and entice mobile device users. | Not enough data |
Platform
Optimization | Optimizes marketing campaigns for mobile devices. | Not enough data | |
Integrations - Mobile Marketing | Integrates advertising/campaigns into mobile applications, games, and mobile browsers. | Not enough data | |
Internationalization | Facilitates global text message and mobile marketing campaigns. | Not enough data | |
Public Leaderboard | Offers a public leaderboard for users to view current standings | Not enough data | |
Private Leaderboard | Offers a private leaderboard for administrators to view current standings | Not enough data | |
Analytics | Measure and report on user engagement with the platform | Not enough data |
Authoring Tools
Ad Templates | Offers pre-made ad templates that can be filled in. | Not enough data | |
HTML5 Authoring | Allows users to make ads using HTML5. | Not enough data | |
Automated Ad Creation | Auto-creates ads using templating and/or data. | Not enough data | |
Lanugage Translation | Provides tools to produce ads in multiple languages. | Not enough data |
Testing Tools
Dynamic Versioning | Allows for multiple versions of a marketing campaign to be run simulanteously. | Not enough data | |
A/B Testing | Test changes to a screen by administering the change to a portion of visitors and measuring conversion. | Not enough data |
Publishing Tools
Demand Side Platform Built-in | Provides a demand side platform within the software itself for ad distribution. | Not enough data | |
Demand Side Platform Integration | Offers integrations with outside demand side platforms for ad distribution. | Not enough data | |
Campaign Scheduling | Schedules marketing campaigns. | Not enough data |
User Analysis
Survey Implementation | Allows you to deploy NPS surveys to users. | Not enough data | |
Data Analysis | Analyzes user survey responses and information in the application. | Not enough data |
User Support
User Segmentation | Organizes users into predefined groups and provides different responses based on group. | Not enough data | |
Multi-Language Support | Supports multiple languages. | Not enough data | |
Behavior-responsive Messaging | Provides responses based on user behavior and feedback. | Not enough data |
Walkthrough Type
Audio-visual Walkthroughs | Supports audio and video-based walkthroughs. | Not enough data | |
Text Bubble Walkthroughs | Supports text bubble walkthroughs. | Not enough data |
Marketing Gamification
Templates | Offers templates or examples of commonly used competition or game structures | Not enough data | |
Simultaneous Competitions | Allows administrator to run multiple campaigns at the same time | Not enough data | |
Behaviors | Ability to define and track custom user behaviors | Not enough data | |
Rewards | Offers a variety of different rewards for completing actions | Not enough data | |
Customization | Allows administrator to create custom competitions and rewards based on marketing campaigns | Not enough data | |
Mobile App | Mobile app or mobile optimized site allows users to participate and view scores on their mobile devices | Not enough data |
Integrations
CRM Integration | Integration with CRM software to access and incorporate customer data | Not enough data | |
Social Media Integration | Integration with popular social networks for users to promote content or share their progress | Not enough data |
Planning
Collaborative Editorial Calendars / Scheduling Content | Create editorial calendars that can be accessed by multiple users. Schedule content in advance to post at a later date. 11 reviewers of InAppStory have provided feedback on this feature. | 97% (Based on 11 reviews) | |
Scheduling Integration | Create content plans or calendars for multiple users and schedule content in advance. | Not enough data |
Publishing
Execute Content Publication | Ability to publish content either from the source it was created or through a third party. | Not enough data |
Social Media
Social Media Integration | Create and publication of content for social media platforms. | Not enough data |
