Impartner PRM Features
What are the features of Impartner PRM?
Control
- Role-Based Permissions
- Opportunity Management
- Recognized Escalation
Utility
- Individual Portals
- Marketing Material Bank
- Broad Workflows
- Action Tracking
- Shared Calendar
Platform Basics
- Lead Management
- Content Management
- Group and User Management
Campaign Execution
- Email Marketing
Reporting
- Partner Performance
Additional Features
- Partner Engagement
Integrations
- CRM Integration
Top Rated Impartner PRM Alternatives
Impartner PRM Categories on G2
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Control
Role-Based Permissions | Based on 213 Impartner PRM reviews and verified by the G2 Product R&D team. Assigns information access rights based on company, role, or group | 86% (Based on 213 reviews) | |
Opportunity Management | Based on 196 Impartner PRM reviews and verified by the G2 Product R&D team. Includes systems for assigning leads and projects based on region, bidding, or other factors | 80% (Based on 196 reviews) | |
Recognized Escalation | Based on 151 Impartner PRM reviews and verified by the G2 Product R&D team. Allows partners to move deals into the main channel while retaining input and receiving compensation | 78% (Based on 151 reviews) |
Utility
Individual Portals | Based on 167 Impartner PRM reviews and verified by the G2 Product R&D team. Provides a private portal for each partner | 84% (Based on 167 reviews) | |
Marketing Material Bank | Based on 187 Impartner PRM reviews and verified by the G2 Product R&D team. Acts as a repository for marketing, advertising, and sales collateral | 85% (Based on 187 reviews) | |
Broad Workflows | Based on 182 Impartner PRM reviews and verified by the G2 Product R&D team. Enables multiple partners to collaborate on appropriate projects | 82% (Based on 182 reviews) | |
Action Tracking | Based on 167 Impartner PRM reviews and verified by the G2 Product R&D team. Enables businesses to track actions taken towards a business' strategy with their partners. | 83% (Based on 167 reviews) | |
Shared Calendar | Based on 143 Impartner PRM reviews and verified by the G2 Product R&D team. Ability to share a calendar with partners to schedule and plan meetings. | 75% (Based on 143 reviews) |
Platform Basics
Lead Management | Based on 60 Impartner PRM reviews. Ability to upload and automatically distribute leads, as well as lead nurturing and scoring capabilities. | 82% (Based on 60 reviews) | |
Content Management | As reported in 77 Impartner PRM reviews. Allows channel partners to create co-branded or locally customized content from centrally managed templates. | 85% (Based on 77 reviews) | |
Group and User Management | Ability to assign groups and users different levels of access depending on the role of those groups and users. 71 reviewers of Impartner PRM have provided feedback on this feature. | 88% (Based on 71 reviews) |
Campaign Execution
Email Marketing | Ability for channel partners to create personalized emails, newsletters, or announcements using your branding and content. 50 reviewers of Impartner PRM have provided feedback on this feature. | 79% (Based on 50 reviews) | |
Search Marketing | Allow channel partners to generate traffic and enhance visibility via search engines through both paid and unpaid activities. 43 reviewers of Impartner PRM have provided feedback on this feature. | 75% (Based on 43 reviews) | |
Web Syndication Management | As reported in 43 Impartner PRM reviews. Ability to distribute and showcase your product and solutions via your channel partners’ websites. | 76% (Based on 43 reviews) | |
Social Media Management | Ability for partners to schedule and manage content across social media channels. This feature was mentioned in 42 Impartner PRM reviews. | 77% (Based on 42 reviews) | |
Events | As reported in 47 Impartner PRM reviews. Provides partners with pre-built event templates that include automated email workflows for event management (i.e. webinars, in-person event registration, etc.). | 76% (Based on 47 reviews) | |
Microsite Management | Ability to setup and personalize co-branded microsites or landing pages. This feature was mentioned in 45 Impartner PRM reviews. | 77% (Based on 45 reviews) |
Reporting
Campaign Performance | Based on 49 Impartner PRM reviews. Provides visibility into marketing campaign performance to then optimize strategy moving forward. | 75% (Based on 49 reviews) | |
Partner Performance | As reported in 58 Impartner PRM reviews. Identifies high performing channel partners to be able to target them with more content, campaigns, and marketing development funds. | 80% (Based on 58 reviews) | |
Fund Tracking | As reported in 40 Impartner PRM reviews. Provides the ability to track marketing development funds (MDF), like funds uploaded, funds claimed, and funds dispersed. | 78% (Based on 40 reviews) |
Additional Features
Partner Engagement | Ability to enourage partners to use your platform, which can involve learning and engagement (i.e. leaderboards, gamification, etc.). This feature was mentioned in 66 Impartner PRM reviews. | 79% (Based on 66 reviews) |
Account Mapping
Common overlaps | Based on 45 Impartner PRM reviews. Finds common overlap between you and your partner's prospects | 69% (Based on 45 reviews) | |
Mapping Segmentation | Defines partnership overlaps into prospects, open opportunties or current customers This feature was mentioned in 43 Impartner PRM reviews. | 72% (Based on 43 reviews) | |
Account Mapping Playbook | Provides suggestions for what to do when data between partners intersect 42 reviewers of Impartner PRM have provided feedback on this feature. | 68% (Based on 42 reviews) |
Partner Discovery
Competitive Discovery | Based on 38 Impartner PRM reviews. Allows users to search by brand to see who is driving traffic for your competitors. | 68% (Based on 38 reviews) | |
Social media discovery | Based on 36 Impartner PRM reviews. Allows users to | 69% (Based on 36 reviews) | |
Content-Based Discovery | Based on 44 Impartner PRM reviews. Allows users to identify partners by content based on search rankings to ensure optimal collaboration. | 73% (Based on 44 reviews) |
Partner Collaboration
Brand Messaging | Allows users to provide partners with approved creative, current offers, and curated product catalogs they’ll need to promote your brand. 48 reviewers of Impartner PRM have provided feedback on this feature. | 78% (Based on 48 reviews) | |
Offer Management | Based on 38 Impartner PRM reviews. Allows users to give key partners offers and sales deals to encourage them to keep your offers front and center. | 75% (Based on 38 reviews) | |
Catalog Management | Allows users to provide partners with product catalogs to help gudie them towards the right products to promote This feature was mentioned in 38 Impartner PRM reviews. | 79% (Based on 38 reviews) |
Analytics
Conversion Tracking | As reported in 36 Impartner PRM reviews. Allows users to track partner conversions | 74% (Based on 36 reviews) | |
Customer value tracking | As reported in 36 Impartner PRM reviews. Allows users to track the partners that bring in your most loyal customers. | 75% (Based on 36 reviews) | |
ROI Measurement | Based on 41 Impartner PRM reviews. Allows users to measure partner-influenced revenue to show ROI | 72% (Based on 41 reviews) |
Integrations
Data warehouse Integration | Allows users to integrate data from data warehouse software into the partner ecosystem platform This feature was mentioned in 40 Impartner PRM reviews. | 74% (Based on 40 reviews) | |
CRM Integration | Allows users to integrate data from a CRM into the partner ecosystem platform 55 reviewers of Impartner PRM have provided feedback on this feature. | 85% (Based on 55 reviews) | |
Account-Based Marketing Software Integration | Allows users to integrate Account-Based Marketing Software into the partner ecosystem platform 37 reviewers of Impartner PRM have provided feedback on this feature. | 73% (Based on 37 reviews) |
