Google Ads Pros and Cons

It has monopoly On Internet. and Behaves Like A God Of this virtual World. Review collected by and hosted on G2.com.

No Support Inspite of Hefty payment. Support Staff Not feel Competent if adverises has Budget less than one Lac per annum.

in This Consumer Competitve market Where Every Company is Thinking of Consumer. google Only Policy is to Kill Competition and Least worried About Customers.

No Reply on Call, Chat and Even on Email. The Worst part is When They Display a message We may take Few days to few Months On replying your issue.

First its very Difficult to catch Support and in any case if you are lucky to Catch Someone on Chat or Support they Will Disconnect you Just Saying ], Your issue is forward to relevent Team. and Then ypuo keep on Waiting and will not Get any reply for days after days. Review collected by and hosted on G2.com.

Ads are shown in search and via a vast network. You can target ads to audiences and use various ad types now. Review collected by and hosted on G2.com.

Their promotions are misleading. Their ad recommendations are also misleading. I missed out of a $500 credit because of the promotional offer and my budget spend being just a few dollars shy of the mark. Their Max Performance Ads raised my daily budget by more than 300% blowing my budget within days instead of to the end of the month.

Google support silos their complaints. There's no help for promotions support -- they claim its marketing and they have no control over marketing support.

Google's Max Performance Ads support claimed that my budget would have remained intact for the month, but they already went PAST my monthly budget within a few days. Review collected by and hosted on G2.com.

I like the detailed setup and helpful tools like the Keyword planner. If you use Shopify, now you can even skip the Google Tag Manager and have a direct integration with your business Google account in just several clicks. Review collected by and hosted on G2.com.

It may be tricky to use if you are a niche B2B business. Google operates from a dimension of B2C businesses, so some of your ads may have limited reach if Google thinks your ads go against their rules and standards (even if they don't). A lot of issues are resolved by AI algorithms, and these "solutions" often not help at all. Review collected by and hosted on G2.com.

Very easy to use, user friend, and implementation that is data base took that time than, customer support is 24*7 on chatbot and call back support, 7 number of features are the best, integration happend in a 2 days of time line. daily usage provides earlier freuqeucy for usage. Review collected by and hosted on G2.com.

Nothing as such just no offline consideration will assure a swith generation mismap in future. Review collected by and hosted on G2.com.

I love being able to integrate other marketing products that I use to ensure proper tracking and fully optimized campaigns. I am in the platform daily, so knowing the ins and outs is extremely important. The ease of use is not always there, but implementing Google Ads into a marketing strategy is usually necessary. Review collected by and hosted on G2.com.

Over the past few years, CPCs have continued to rise which causes strain for my advertisers. The customer support is not great. Review collected by and hosted on G2.com.

Campaign overview section to see the best performing ads at a glimpse. Review collected by and hosted on G2.com.

not very easy to use on mobile and some of the automated suggestions are not tailored to the type of ads that are running -e.g braod match keywords are always suggetsed even the the strategy required longer tail phrase match Review collected by and hosted on G2.com.

I liked Google search and Google display ads for reaching out to target audiences all across the india and world.if you do the proper setup you can fetch clients for your brand from any corner of the world just by Executing the Google Ads campaign. Review collected by and hosted on G2.com.

Google ads have the pre requisite condition of spending xx amount of money to get the whitelist for running the campaigns on YouTube. I don't like these they should remove this condition. Review collected by and hosted on G2.com.

The range of products available within Google Ads is second-to-none and as a result it's simply not plausible to not use it. Review collected by and hosted on G2.com.

The recent layout updates resolved the majority of my issues but of all the platforms I deal with on a daily basis, Google Ads has the worst support I have ever experienced. Review collected by and hosted on G2.com.

1. It has all the tools and tips to do keyword research, understand your business, do market research.

2. Integrates with almost all the platforms and tools you need. Review collected by and hosted on G2.com.

1. There's a steep learning curve but once you master it, it's amazing.

2. Conversion tracking can be pain in the ass. Review collected by and hosted on G2.com.

The best is because is Google, and even many problems I had have with the accounts setting, bidding and performance now they are implementing updates in customer service and AI use. Review collected by and hosted on G2.com.

Bidding, ads not showing, not getting enough leads and calls Review collected by and hosted on G2.com.