Force24 Reviews & Product Details

Deep integration with CRM

"Mistake-proof" set up

Endless options to automate

Product's improving all the time

Great account management Review collected by and hosted on G2.com.

Sometimes slow to implement integrations Review collected by and hosted on G2.com.

it seems to be a solid platform for managing marketing campaigns and customer engagement. Review collected by and hosted on G2.com.

i don't have personal opinions, so I'm unable to provide a review of dislikes in Force24 Review collected by and hosted on G2.com.

We were recommended Force24 through our business partner, and given the pain points of the system we were using, we jumped at the opportunity. We were immediately impressed with the UI; it was far more intuitive and accessible. Furthermore, the aspect of automated journeys and the journey manager was way ahead of anything we had seen or used before. This is probably the defining feature; now we have an integration live with our CRM, and we are running several fully autonomous campaigns, which churn out lists of warm leads for our business. With a careful set-up, guided by the plethora of available training material, we found our feet quickly and are already seeing ROI, which we expect to increase as we continue to learn. Review collected by and hosted on G2.com.

We found the editor to be an improvement on our previous system, but still, it can be a little painful. We found the workaround to this, and a very welcome feature is the ability to edit the RAW HTML of the email. While this offers full control over the design, it does require a beginner level of HTML knowledge. Some training on this would be beneficial, mainly as your usual graphic designer or marketer is not likely to be well-versed in HTML and/or CSS. Review collected by and hosted on G2.com.

Force24 has allowed us to take our email campaigns to the next level by integrating with HubSpot, meaning we can not only sync up our CRM but allow our website, CRM and F24 so work seamlessly and remove the manual intervention which has dragged us down in the past. Review collected by and hosted on G2.com.

It's too early to say at the moment as we are fairly new to the platform. The only dislike has come from one or two of our content marketers when first using the platform to build emails but this was purely due to the usual teething problems of learning the platform and how it's laid out, the terminology etc which is slightly different to what they are used to. However, this isn't even a problem now since they are becoming more accustomed to it as we ramp up our usage. Review collected by and hosted on G2.com.

The automatic filtering and creation of lists from our CRM is particularly useful. We deal with a diverse range of customers, and by being able to segment them as to how we've done so on our CRM, we're able to tailor content accordingly to their potential purchasing considerations. Review collected by and hosted on G2.com.

The integration process with Netsuite has been quite time-consuming; we began the process back in June, however, have only just got properly integrated in October. This was partly my fault for causing some delays between stages due to other commitments, but it is a particularly long process. It also felt that the integration of the API of Netsuite was a little bit of guesswork, with a lot of trial and error taking place. Review collected by and hosted on G2.com.

The template snippets for the email campaigns were worth the investment. If you plan out your typical email structures and aspirational items, you can get great value from this extra add-on, particularly in time saved and achieving consistency. The layout of the journey manager dashboard makes it easy to understand active and completed count with a health status, equally the layout our the journey is straight forward. It definitely offers more to a 'standard' automation platform, which is why it is an attractive option, we hope to be able to take advantage of these features soon. Review collected by and hosted on G2.com.

The list grouping is more complex than it needs to be, which makes it slightly undesirable. Integrating onto our chosen CRM platform with unique requirements proved a challenge and resulted in a delay in onboarding. The admin/finance side of things could do with being improved too. Review collected by and hosted on G2.com.

The platform allows you to customise your emails quickly and easily. For example, we use the genius blocks function so we don't need to create 10 different templates. Review collected by and hosted on G2.com.

Sometimes there can be bugs within the platform that make formatting the templates difficult. We also ask the team to create custom templates for us, which they always do to a high standard but are never editable. This means if we want to make changes to the templates, we have to ask the dev team, which can cause delays. Review collected by and hosted on G2.com.

The people - you can always get in contact with a member of the team who can help. George was especially useful with several questions we had around the platform but specifically the type of campaigns we are running and what we should be doing more of. Review collected by and hosted on G2.com.

Sometimes sending a test email takes an age.

The other area is amending an image size for an email - it would be really helpful if you had a tool or video explaining how to crop an image so it displays correctly. Review collected by and hosted on G2.com.

I joined my company as an email marketer a couple of months ago and started using Force24 for the first time. The support from Force24 has been nothing but first class.

Firstly, my Account Director Melinda has been incredibly helpful, going above and beyond, supporting me with everything from data cleaning, nurture sequencing and having branded content templates created for me.

The LiveChat feature on the platform is always quick and helpful - my questions are always answered and the support team even provide you with custom videos to illustrate what they are saying.

There are also lots of pre-filmed video training sessions to support new users, as well as weekly live webinars that show different parts of the platform in depth. As well as this, the CEO/Founder Adam is currently running a weekly creative Masterclass focusing on different topics such as email deliverability, SLs and brand strategy.

On top of the strong customer service and support, the platform itself is very easy to use whilst maintaining sophisticated capabilities - there are so many features including SMS, I don't know if I'll ever be able to use them all myself - but I hope to grow my team in the future to fully utilise the Force24 platform to the max.

Thank you Melinda & Team Force24! ***** Review collected by and hosted on G2.com.

Nothing - I'm fully satisfied with my experience and have nothing negative to report :) Review collected by and hosted on G2.com.

From the initial sales process through to the integrations and training, everyone at Force24 we have dealt with has been incredibly helpful and supportive in ensuring we have been set up correctly. The platform is far more advanced than anything we have used before and provides us with the tools and resources necessary to transform our marketing. Review collected by and hosted on G2.com.

The platform initially takes some getting used to and isn't as straightforward as previous platforms we've used however, Force24 provides plenty of training and support to overcome this. The 121 training is especially useful and a great benefit provided by Force24. Review collected by and hosted on G2.com.