# Flodesk Reviews **Vendor:** Flodesk **Category:** [Email Marketing Software](https://www.g2.com/categories/email-marketing) **Average Rating:** 4.8/5.0 **Total Reviews:** 270 ## About Flodesk Flodesk is the best email marketing platform for small businesses. Built for small business owners, solopreneurs, creators, and coaches, Flodesk combines beautiful, brand-first email design with professional-grade marketing automation — all in an interface intuitive enough to use without onboarding, training, or a design team. Founded in 2019, Flodesk is a bootstrapped company serving 100,000+ businesses globally, with $36M+ in annual recurring revenue and no outside funding. Flodesk has been profitable since its second week after launch. What makes Flodesk different from other email marketing platforms: - Flodesk's patented layout technology is the only email design system that renders custom fonts and brand-forward layouts consistently across all major email clients and devices — including Gmail, Apple Mail, Outlook, and mobile. Upload your own fonts, store your full brand palette, and send emails that look exactly as designed, every time. - Flodesk delivers approximately 99% platform-wide email deliverability — nearly 10 percentage points above the ESP industry average — and average open rates of 36–47%, compared to an industry benchmark of approximately 21%. Flodesk Workflows include multi-trigger marketing automation, real-time instant reactions, advanced audience segmentation with and/or filter logic, split paths with natural rejoin, and behavior-based ecommerce triggers for Shopify and Flodesk Checkout. These are enterprise-grade automation capabilities in an interface any business owner can navigate without a developer. - Flodesk forms: including spin-the-wheel forms, video forms, countdown timer forms, full-page landing pages, and link-in-bio pages — convert at more than 2x the industry average. - Flodesk Checkout lets you sell products, services, subscriptions, and digital goods with zero platform fee, Buy Now Pay Later support (Klarna, Affirm, Afterpay), Apple Pay, Google Pay, one-click upsells, abandoned cart recovery, and automatic sales tax collection. - Every paid plan includes unlimited email sends, with no per-email charges and no feature paywalls. Pricing starts at $25/month. A free plan is available for list building, and a 14-day free trial requires no credit card. Flodesk is the email marketing platform where your brand comes first — not an afterthought. For small businesses where the inbox is a competitive advantage, Flodesk is purpose-built to help you show up beautifully, automate intelligently, and grow sustainably. ## Flodesk Pros & Cons **What users like:** - Users love the **ease of use** of Flodesk, appreciating its simplicity and intuitive design for creating content. (48 reviews) - Users love the **beautiful and diverse templates** offered by Flodesk, enhancing their email aesthetics and branding. (24 reviews) - Users love the **powerful automation and stunning design** of Flodesk, making email marketing effortless and effective. (16 reviews) - Users love Flodesk for its **intuitive interface** , which is beautiful, clean, and easy to navigate, enhancing their experience. (15 reviews) - Users love Flodesk for its **beautiful and intuitive interface** , making email management effortless and enjoyable. (15 reviews) - Users value the **helpful and pleasant customer support** from Flodesk, enhancing their overall experience significantly. (14 reviews) - Users love the **intuitive email design** features of Flodesk, highlighting its ease of use and beautiful results. (14 reviews) - Users rave about Flodesk's **intuitive automation** , making email setups simple and enhancing their service-based businesses effectively. (12 reviews) - User Interface (12 reviews) - Users commend Flodesk for its **affordability** and simplicity, making email marketing accessible without tiered pricing. (11 reviews) **What users dislike:** - Users desire **missing features** like A/B testing and improved image handling for a better Flodesk experience. (5 reviews) - Users desire more **font and template manipulation options** in Flodesk to enhance personalization and flexibility. (5 reviews) - Users express frustration over the **limited email management features** , including lack of list view and API scheduling options. (4 reviews) - Users feel the **limited customisability** of Flodesk templates hinders their creative flexibility and experience. (4 reviews) - Users express frustration over the **lack of integrations** , wishing for more connectivity options with Flodesk and other services. (4 reviews) - Layout Issues (4 reviews) - Limitations (4 reviews) - Users feel the **limited customization** options hinder their ability to fully personalize their Flodesk experience. (4 reviews) - Email Issues (3 reviews) - Users find that **additional fees for each feature** can make Flodesk quite expensive over time. (3 reviews) ## Flodesk Reviews ### 1. Easy-to-Use Newsletter Design with Powerful Customization **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** May 27, 2026 **What do you like best about Flodesk?** How much I can customize the design of my newsletters, and the ease of use. **What do you dislike about Flodesk?** I wish I could use custom subdomains. Also, there aren’t nearly as many Flodesk integrations as Mailchimp, which makes it harder to connect it with the sites I build for my clients. I also wish there was a better way to organize my emails. The folders shouldn't be a sub tab, it should be the main one. **What problems is Flodesk solving and how is that benefiting you?** I like creating custom, beautiful experiences for people, which I am able to do with this platform. ### 2. Easy Templates and Helpful Email Stats **Rating:** 4.5/5.0 stars **Reviewed by:** Heather W. | Founder/Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** March 16, 2026 **What do you like best about Flodesk?** Ease of template use + the stats that are produced with each emai hat is sent, **What do you dislike about Flodesk?** I wish there were more opportunities for Zoom calls. His would cut down the lag between email assistance and crossing one's fingers and hoping someone responds in teh FB group **What problems is Flodesk solving and how is that benefiting you?** As a solopreneur running a virtual fitness studio, I needed an email platform that was visually polished and easy to use without a tech background. Flodesk solved that. The templates are beautiful out of the box, the interface is intuitive, and I can create emails that reflect my brand without hiring a designer. Coming from Constant Contact, the difference in ease of use was immediate. For a one-woman operation, that simplicity is not a nice-to-have; it is essential. ### 3. Stylish Templates & Excellent Support **Rating:** 4.5/5.0 stars **Reviewed by:** Valencia H. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 11, 2026 **What do you like best about Flodesk?** I love the look of the templates in Flodesk; they are just a step above what I've seen out there. The customer service folks are nice and professional, and whenever I reach out to the help desk, they are always polite, professional, and helpful. I enjoy the features Flodesk offers to connect to other platforms like my website, and I use Zapier to connect my website to Flodesk for new leads. **What do you dislike about Flodesk?** I'd love for Flodesk to choose Kajabi and Squarespace as two additional companies they integrate with, so then I wouldn't need Zapier. **What problems is Flodesk solving and how is that benefiting you?** I use Flodesk to create and schedule emails for my business. The templates are superior, and integration with my website via Zapier helps capture new leads. Customer service is always polite and helpful. ### 4. Intuitive Design, Effective Automation for Email Campaigns **Rating:** 5.0/5.0 stars **Reviewed by:** Naomi M. | Community builder, Small-Business (50 or fewer emp.) **Reviewed Date:** November 04, 2025 **What do you like best about Flodesk?** I like that Flodesk is very clean and aesthetically pleasing. You don't have to think a lot about the layouts. You can easily duplicate emails and do some AB testing. You can easily set up flows depending on triggers. It's just very intuitive working. **What do you dislike about Flodesk?** For me, what could be improved is having a bit more flexibility with the drag and drop in the layouts. **What problems is Flodesk solving and how is that benefiting you?** Flodesk automates my after-purchase flow and newsletters, saving me from manual follow-ups. Customers get timely event info, reminders, and business updates, enhancing communication. ### 5. Flodesk Makes Email Marketing Easy for Small Businesses **Rating:** 5.0/5.0 stars **Reviewed by:** Sharifa K. | Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** May 25, 2026 **What do you like best about Flodesk?** Flodesk makes email marketing easy for small business owners. It has helped my business so much! **What do you dislike about Flodesk?** I don’t really have anything I dislike. It has surpassed my expectations. **What problems is Flodesk solving and how is that benefiting you?** I am able to automate emails through segmented groups and serve my current and possible clients in the background by scheduling emails. ### 6. Visually Intuitive and Easy Email Marketing **Rating:** 4.0/5.0 stars **Reviewed by:** Ashley D. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 01, 2026 **What do you like best about Flodesk?** I find Flodesk incredibly easy to use for creating emails and segmenting my audience. Its visually color-coded platform is fantastic, especially for someone like me who loves the visual aspect. It's great for consistently connecting with my clients through beautifully designed, responsive emails that work well on both desktop and mobile devices. **What do you dislike about Flodesk?** I wish that you could go through the process of combining two email sequences more easily, without having to make them all as templates. **What problems is Flodesk solving and how is that benefiting you?** Flodesk lets me consistently connect with clients via beautifully designed and responsive emails for desktop and mobile. It simplifies reaching my clients effectively. ### 7. Easy to Learn, Beautiful Designs, and Insightful Analytics **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** April 23, 2026 **What do you like best about Flodesk?** I love how easy Flodesk is to use. I recommend it to all of my clients because I know they will be able to quickly learn the platform. Flodesk is always growing and improving. I love the analytics, the designs, the templates. I love all of it! **What do you dislike about Flodesk?** Sometimes, small features need to be added for a smoother user experience. But to the Flodesk team's credit they are quick to make updates and really listen to their users. **What problems is Flodesk solving and how is that benefiting you?** They make email marketing fun and easy, which makes me actually want to market my business instead of constantly pushing it off. ### 8. Beautiful Templates and Easy Use **Rating:** 5.0/5.0 stars **Reviewed by:** Jennifer F. | Teacher, Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** October 28, 2025 **What do you like best about Flodesk?** I’ve been using Flodesk for some time now, and I’m genuinely delighted with how it has transformed my email marketing experience. When I changed over to Flodesk, I came from another email platform that was pretty bland. As someone who places a high value on aesthetics, clarity, and ease of use, Flodesk hasn’t disappointed. The templates in Flodesk are gorgeous, modern, and fully customizable. They help me create a professional presence for my subscribers.The interface is clean and easy to use and the customer support has been amazing. I have recommended Flodesk as an email platform to many of my colleagues.If you’re looking for an affordable email platform that’s as enjoyable to use as it is to read, Flodesk is the perfect choice! **What do you dislike about Flodesk?** Advanced automation features are something I would like to see more of. I know Flodesk continues to add more and more features, and I have confidence that more will be added. **What problems is Flodesk solving and how is that benefiting you?** A way to easily connect and communicate with my subscribers. ### 9. Sleek, functional, feature rich, easy-to-use email platform at a reasonable price **Rating:** 5.0/5.0 stars **Reviewed by:** Svetlana D. | Owner, Professional Training & Coaching, Small-Business (50 or fewer emp.) **Reviewed Date:** January 29, 2026 **What do you like best about Flodesk?** This is a sleek-looking, easy-to-use email management platform with automations, sequencing, forms, and checkout landing pages. It integrates seamlessly with my website, which made setup and day-to-day use straightforward. If you want more interactive form design options, they also offer video and spinner form templates. Customer support is amazing, users can provide input on design features, and the Facebook community is very active and collaborative. **What do you dislike about Flodesk?** nothing at the moment, I'm super happy with it **What problems is Flodesk solving and how is that benefiting you?** I use it for email newsletters and marketing campaigns, as well as for testing landing pages. It also helps with email list management, automations, and analytics, among other related tasks. ### 10. Simple and effective email marketing **Rating:** 5.0/5.0 stars **Reviewed by:** Alicia M. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Flodesk?** I use Flodesk for client newsletters, drip campaigns, marketing, and mass email sending. I appreciate how it tracks everything and helps put people in the right audience. The user interface is easy to use, even if you're low tech like me. The customer support is very good. I find the newsletter templates to be quite pretty and highly customizable. The workflow for campaigns is a feature I value. **What do you dislike about Flodesk?** Sometimes editing can be difficult, especially with issues related to template layout and design. **What problems is Flodesk solving and how is that benefiting you?** Flodesk solves tracking and audience targeting issues with its workflow, has an easy user interface, and customizable templates. It's easy to use even for low-tech users like me, and the customer support is excellent. ### 11. Effortless Communication & Team Collaboration **Rating:** 5.0/5.0 stars **Reviewed by:** Glenna Marie F. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 14, 2026 **What do you like best about Flodesk?** I used Flodesk to communicate with my family, friends, team, and customers. It is super efficient and very easy to use. I love that you can choose when to send messages and the very clean look it offers. It was super easy to set up and I appreciated that I could share my templates with my team. I definitely highly recommend it 10/10. **What do you dislike about Flodesk?** I wish there were a few more pricing options **What problems is Flodesk solving and how is that benefiting you?** I find Flodesk super efficient, easy, and love the option to schedule messages. Its clean look and easy setup make it a breeze to use and share templates with my team. ### 12. Intuitive, Easy, and Customer-Focused Experience **Rating:** 5.0/5.0 stars **Reviewed by:** Amy S. | Photographer, Small-Business (50 or fewer emp.) **Reviewed Date:** October 24, 2025 **What do you like best about Flodesk?** It's very easy, intuitive, and the company itself exudes nothing but positivity and putting the customer first. I use it often, from single emails to sequences, and love how it seamlessly integrates with the Squarespace platform. The emails look wonderful and I never have any issues using it. Speaking of the Squarespace integration, it was something I and many others requested in their forums and they ACTUALLY delivered! And when they announced they were taking away the unlimited emails plan, they allowed original members like myself to keep mine—as they promised from the beginning. I really could not say anything better about Flodesk—from customer support to "hit send," it's truly wonderful. **What do you dislike about Flodesk?** It's minor—I just wish it would have a little library of the photos I've already uploaded and that I could crop them within the email interface. **What problems is Flodesk solving and how is that benefiting you?** Like I mentioned, they're really great at listening to their customer's feedback and requests and delivering on those. The latest Squarespace integration was impressive! ### 13. Flodesk: Perfect for Custom Designs and Ease of Use **Rating:** 5.0/5.0 stars **Reviewed by:** Sophia L. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 12, 2026 **What do you like best about Flodesk?** I find Flodesk's customization features fantastic for a designer like me, as they allow me to fully tailor my emails to be on-brand, functional, and effective. The automations are seamless, letting me set up a welcome sequence once for my subscribers, which I really appreciate. I also think the platform is very user-friendly and easy to navigate. The initial setup was very easy too. **What do you dislike about Flodesk?** I would like to see an app rather than having to log on in the web. **What problems is Flodesk solving and how is that benefiting you?** Flodesk allows me to fully customize my emails to be on brand, functional, and effective. I appreciate the seamless automations for a welcome sequence, which makes things easy for my subscribers. The platform is user-friendly and easy to navigate. ### 14. Stunning Design, Effortless to Use **Rating:** 5.0/5.0 stars **Reviewed by:** Danielle W. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 16, 2026 **What do you like best about Flodesk?** Flodesk has been s so intuitive from day one - not only than, but it's gorgeous. In comparison to other email providers and business emails I receive, the design component of Flodesk is bar-none!! Systemizing Flodesk is easy to use, it has great tutorials and the support help is incredibly thorough and expedient. **What do you dislike about Flodesk?** I really wish that there was a way to organize the emails that you've already sent a little bit easier. I wish we could have an organization system that when they're done, they go into a file folder that you don't necessarily still see them. **What problems is Flodesk solving and how is that benefiting you?** Flodesk makes communicating with my audience really easy, helping me connect with people who trust my advice. ### 15. Exceptional Value: Gorgeous Templates, Competitive Pricing, and Top-Tier Support **Rating:** 5.0/5.0 stars **Reviewed by:** Anya G. | Podcast Host, Small-Business (50 or fewer emp.) **Reviewed Date:** May 24, 2026 **What do you like best about Flodesk?** The most competitive monthly pricing options, gorgeous template designs and exceptional customer service **What do you dislike about Flodesk?** Nothing. Everything is exceptional. The best email service provider out there. **What problems is Flodesk solving and how is that benefiting you?** My open and click rates have been going down and the customer service gave me a tangible engagement plan ### 16. Effortless Email Marketing, Yet Room for Improvement **Rating:** 5.0/5.0 stars **Reviewed by:** SUSAN&SAM . **Reviewed Date:** March 18, 2026 **What do you like best about Flodesk?** I like the simplicity of creating the emails in Flodesk. I appreciate being able to upload images and even our brand colors and fonts, ensuring everything is coordinated with the website and our brand. It looks very professional when I upload them, and you'd think I had much more experience because I can create great-looking emails with it. We're happy to have Flodesk help us along in our next venture. **What do you dislike about Flodesk?** Additional layouts and ability to make more changes in the layouts **What problems is Flodesk solving and how is that benefiting you?** I use Flodesk for email marketing and workflows, starting from scratch with no experience. It lets me create professional-looking emails, brand-coordinated with our site and Instagram, easily uploading images, colors, and fonts. ### 17. Love flodesk!!! **Rating:** 5.0/5.0 stars **Reviewed by:** Miriam P. | Co-Founder + Enrollment Strategist, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2025 **What do you like best about Flodesk?** I send out a weekly email to 1000+ people, and I love flodesk so much. I have used other programs (not to be named... but you know them) and I appreciate flodesk's interface, how easy it is to use, how visually appealing it is, and their analytics which are super helpful for this non-data-oriented consultant. Perhaps most importantly, their customer service is EXCELLENT. Anytime an issue is posted on their Facebook group, it is met with an immediate, caring and thoughtful response. It feels like they genuinely care about the vendors who use the product. Five stars, 2 thumbs up, all the things. **What do you dislike about Flodesk?** I really love flodesk. I can't always trust the reporting if emails are opened on desktop vs. mobile, but other than that, I love it and appreciate the data analysis it provides. **What problems is Flodesk solving and how is that benefiting you?** flodesk helps me keep in touch with my customers, helps me stay top of mind in a visually appealing and easy-to-use way. ### 18. Flodesk, simplified and beautiful newsletters **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Photography | Small-Business (50 or fewer emp.) **Reviewed Date:** March 13, 2026 **What do you like best about Flodesk?** Designing in Flodesk is dramatically easier than the last platform I used. It isn’t glitchy, and the templates are lovely, which can save a user a lot of time. I find the design process fairly intuitive, and I especially love features like the arrows that let you move a block or an image up or down. Overall, it feels thoughtfully constructed. Customer support has also been highly responsive and friendly, which makes me feel like a valued customer. **What do you dislike about Flodesk?** So far there aren't many things I dislike about Flodesk. If I were to include some constructive criticism, I would say there are a few things in settings that can be tricky to find when you are first learning to use it. I will be attending a training they are offering soon, to help me learn more about things I can control and features I may not know about. **What problems is Flodesk solving and how is that benefiting you?** Flodesk is helping us keep customers thinking of our agency, by sending them beautiful newsletters. It is also keeping warm leads abreast of the work our photographers are doing, making them more likely to consider us for future projects. ### 19. Easy-to-Customize Templates and Smooth Editing in Flodesk **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** March 06, 2026 **What do you like best about Flodesk?** There are a lot of different templates and it is really easy to customise them. Editing and changing fonts and finding images is also a very smooth process. In addition it is easy to navigate Flodesk, even for a novice at email marketing! The pop-ups and sign-up forms were very attractive, and I was very pleased with how they looked on my website. **What do you dislike about Flodesk?** I don't have anything that I dislike! The only downside for me is that it is a bit expensive. **What problems is Flodesk solving and how is that benefiting you?** Flodesk enabled me to build an email list very quickly and I soon started sending a monthly newsletter to promote my coaching business and showcase my new coaching offers, workshops, etc. ### 20. Beautiful, Easy-to-Use UI with Smooth Integrations **Rating:** 5.0/5.0 stars **Reviewed by:** Ivy F. | Founder/CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** March 16, 2026 **What do you like best about Flodesk?** I really appreciate the user interface for its ease of use, the beautiful design, and how smoothly it integrates with other applications. **What do you dislike about Flodesk?** I’d really love it if Flodesk customer service offered a chat option or another way to connect with the help desk more efficiently. That said, I’ve noticed that when you post in the Facebook group, Petra does an amazing job of responding quickly. **What problems is Flodesk solving and how is that benefiting you?** Flodesk makes it easy for me to set up automations for my email system and create checkout pages for my digital products. Both of these features help my business run faster, smoother, and more efficiently, because everything can run in the background. ### 21. Beautiful, Intuitive Email Marketing Made Easy with Flodesk **Rating:** 5.0/5.0 stars **Reviewed by:** Ashley E. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** April 10, 2026 **What do you like best about Flodesk?** Flodesk is, without a doubt, one of the most beautiful and user-friendly email platforms out there. It’s clean, intuitive, and genuinely easy to use. **What do you dislike about Flodesk?** I wish it were more affordable for me as a business owner who basically just breaks even every year. **What problems is Flodesk solving and how is that benefiting you?** I like how easy it is to design an email that actually looks good. ### 22. Easy Drag-and-Drop Setup with Beautiful Email Templates **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.) **Reviewed Date:** April 08, 2026 **What do you like best about Flodesk?** I love that it is easy to use-drag and drop setup saves me hours of time. Also love many beautifully designed email templates. Integrating the software into my Shopify was quite easy as instructions were easy to find and use. **What do you dislike about Flodesk?** The only downside for me is on my side, not Flodesk. I just don't use all the great features available. I wonder sometimes if Flodesk should have more tiers of plans such as Basic, Advanced, Professional? **What problems is Flodesk solving and how is that benefiting you?** Flodesk allows me to create beautiful workflows and email promotions that are easy to follow and instantly functional. ### 23. FloDesk Makes Creating Engaging Newsletters Simple **Rating:** 5.0/5.0 stars **Reviewed by:** Nancy M. | Founder, Lead Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** February 20, 2026 **What do you like best about Flodesk?** FloDesk is very easy to use and I've recommended it to other colleagues who want to create engaging newsletters without having to deal with a complicated platform. Its simplicity is what draws me most. **What do you dislike about Flodesk?** I would like more font options, like a cursive font for a signature line, rather than having to use layout block with cursive font embedded in it. **What problems is Flodesk solving and how is that benefiting you?** I'm able to stay in contact with my list more frequently because of its ease of use. ### 24. User-Friendly, Flexible Campaigns, Great Customer service and Email Deliverability **Rating:** 5.0/5.0 stars **Reviewed by:** Milan M. | Co-Founder, Marketing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** March 11, 2026 **What do you like best about Flodesk?** It’s easy to use and very user-friendly. The customer service is great, and I really appreciate the flexibility it offers for marketing campaigns, along with strong email deliverability. **What do you dislike about Flodesk?** I’d like to see a few more design options, but it’s not that important to me. **What problems is Flodesk solving and how is that benefiting you?** CRM functionality and strong email deliverability for marketing campaigns. It allows us to run frequent marketing and manage different promotions at the same time. ### 25. Extremely User-Friendly and Intuitive—Without Being Overbuilt **Rating:** 5.0/5.0 stars **Reviewed by:** Gia H. | Events Manager at UC Davis School of Law, Small-Business (50 or fewer emp.) **Reviewed Date:** May 06, 2026 **What do you like best about Flodesk?** It’s extremely user friendly and intuitive. It’s not overbuilt. **What do you dislike about Flodesk?** Flodesk works in all of the ways I need it to. **What problems is Flodesk solving and how is that benefiting you?** Automating emails, opt-in forms, branded content - allows me to create professional pieces of work for myself and my clients. ### 26. Great client education emails **Rating:** 5.0/5.0 stars **Reviewed by:** Mary C. | Pet Photographer, Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2026 **What do you like best about Flodesk?** I like the layout and interface. I think it is very user friendly and easy to navigate. I would reccomend it to anyone specially photographers. The templates are beautiful and easy to use. **What do you dislike about Flodesk?** I honestly can’t think of any downsides. It’s a great program, and so far I haven’t found anything to fault. **What problems is Flodesk solving and how is that benefiting you?** I use it to send marketing messages, educate clients, and share updates with my clients. ### 27. beautiful & on-brand **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** February 18, 2026 **What do you like best about Flodesk?** Ease and beauty. I can get my emails to look like a designer made them (and I made them myself in 20 minutes!) It's just always open on my computer welcome sequences, funnels, forms, weekly emails (everything lives there and it actually looks like my brand.) **What do you dislike about Flodesk?** The automation and segmentation features are pretty simple compared to other platforms. It sounds like you'll hit a ceiling pretty fast if you want to do complex/advanced tagging, detailed conditional logic. It's not a dealbreaker for how I use it, but worth knowing going in. **What problems is Flodesk solving and how is that benefiting you?** I came over from sending weekly in Mailchimp, and it definitely solved the "I hate doing this" problem. Email marketing used to feel like a chore I'd put off because everything looked generic/uninspired and the tools felt clunky. Flodesk made designing emails something I actually enjoy. My emails go out consistently now, they look good, and I'm not dreading the process ### 28. Effortless Newsletters, Email Sends, and Contact Uploads **Rating:** 5.0/5.0 stars **Reviewed by:** Julie A. | CEO/Certified Personal Trainer/Certified Nutrition Coach, Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2026 **What do you like best about Flodesk?** I love how simple it is to create newsletters, send emails and upload contact lists. There are also so many features available I haven’t even used yet! **What do you dislike about Flodesk?** I think it would be helpful to have a smaller package/cost available if you only use certain tools on Flodesk (for example, if you just use the email tool) **What problems is Flodesk solving and how is that benefiting you?** Sending emails to large groups and monthly newsletters ### 29. Professional Client Emails That Elevate My Brand **Rating:** 5.0/5.0 stars **Reviewed by:** Kimberly L. | Realtor, Small-Business (50 or fewer emp.) **Reviewed Date:** May 06, 2026 **What do you like best about Flodesk?** The emails I send to my clients look more professional than just something from my gmail account. They make them look more legitimate. **What do you dislike about Flodesk?** I find the integration with creating workflows a bit cumbersome. **What problems is Flodesk solving and how is that benefiting you?** N/A ### 30. Flodesk makes my communication beautiful **Rating:** 5.0/5.0 stars **Reviewed by:** Melanie S. | Fine Artist / Creative Director, Small-Business (50 or fewer emp.) **Reviewed Date:** September 12, 2025 **What do you like best about Flodesk?** When I found flodesk i was so happy. I'm a visual person, a fine artist and designer, so aesthetics are hugely important to me and I try and put my stamp on everything that leaves my studio...including me email. With flodesk I'm able to make each email, each newsletter lovely and on brand. So my followers aren't just receiving text, they're getting an experience. In addition, my opt in forms, and sign up links for socials are all so easy to manage and make beautiful. **What do you dislike about Flodesk?** The only thing I can say that isn't 100% positive is that I'd love more gallery options...but I know Flodesk is always looking for ways to improve and adjustments come almost monthly now after their last customer survey. It's fantastic. **What problems is Flodesk solving and how is that benefiting you?** Flodesk seems to be creating new upgrades every month or two. They are frequently requested updates so i'm always happy to see an update email come through. ### 31. Flodesk Templates Make Branding and Messaging Stand Out **Rating:** 5.0/5.0 stars **Reviewed by:** Vicki G. | Owner and Artist, Small-Business (50 or fewer emp.) **Reviewed Date:** March 10, 2026 **What do you like best about Flodesk?** I love the templates and how easy they make it to create branding and messaging that stand out. **What do you dislike about Flodesk?** I am very happy with Flodesk so far, nothing I dislike yet. **What problems is Flodesk solving and how is that benefiting you?** The emails and forms are stunning, and I’m really excited to dive into email marketing. Flodesk offers so many helpful resources and ideas that make it easier to market my business. ### 32. Simple to Use, Excellent Customer Service **Rating:** 5.0/5.0 stars **Reviewed by:** Lacey E. | Author, Small-Business (50 or fewer emp.) **Reviewed Date:** April 01, 2026 **What do you like best about Flodesk?** I love its simplicity. I have been writing newsletters for a decade and Flodesk is my favorite by far! **What do you dislike about Flodesk?** There have been no actual downsides. I'm so happy with them. **What problems is Flodesk solving and how is that benefiting you?** They are solving the problem of quick and easy newsletter writing. I can streamline my work with this weekly feature. ### 33. Intuitive Email Marketing with Effortless Templates **Rating:** 5.0/5.0 stars **Reviewed by:** Nancy R. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 05, 2026 **What do you like best about Flodesk?** I love using Flodesk for my email marketing because it's intuitive and easy to use. The ready-made templates are a huge time-saver, allowing me to focus more on my business. I enjoy the variety of features, such as fonts and colors, which make it easy to highlight important information. The functionality to effortlessly insert links to products is invaluable for my small business. **What do you dislike about Flodesk?** N/A **What problems is Flodesk solving and how is that benefiting you?** I find Flodesk makes it easy to use ready-made templates, saving me time for my business. It's intuitive, and its features like various colors and easy link insertion are invaluable for highlighting and promoting products. ### 34. Intuitive UI for Creating Beautiful, Engaging Email Newsletters **Rating:** 5.0/5.0 stars **Reviewed by:** Barbara G. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 23, 2026 **What do you like best about Flodesk?** Ive been using Flodesk for mine and my clients email newsletters for a number of years and I really like the user interface. It’s a super intuitive platform, that you can use to create really beautiful emails. The integrations available are excellent and the business is really engaged and ask for feedback all the times It’s a really great platform if you want to make email newsletters easier and more engaging. **What do you dislike about Flodesk?** Sometimes introducing headers can be a bit fiddly **What problems is Flodesk solving and how is that benefiting you?** Helps me build beautiful email newsletters for my small business clients ### 35. Constantly Evolving Software That Truly Listens to Users **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Mental Health Care | Small-Business (50 or fewer emp.) **Reviewed Date:** April 02, 2026 **What do you like best about Flodesk?** That this software is a living and breathing organism constantly growing and developing as well as listening to the users' needs **What do you dislike about Flodesk?** it is getting expensive for me, but I am grateful for the support offered **What problems is Flodesk solving and how is that benefiting you?** I am growing my list and delivering free and paid programs ### 36. Very Easy to Use with Great Templates **Rating:** 5.0/5.0 stars **Reviewed by:** Andreea R. | Health Coach, Small-Business (50 or fewer emp.) **Reviewed Date:** March 12, 2026 **What do you like best about Flodesk?** It is very easy to use and have great templates. **What do you dislike about Flodesk?** Nothing :) Or maybe the price is a little higher for my needs :) I only have 2046 subscribers. **What problems is Flodesk solving and how is that benefiting you?** It helps me to send mails to my subscribers. It is a small comunity, so far I don't have great results, but I hope it will improve. ### 37. As an author and business owner, I recommend Flodesk to everyone I know **Rating:** 5.0/5.0 stars **Reviewed by:** Nadège d. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** October 30, 2025 **What do you like best about Flodesk?** I love how intuitive the product is and how elevated, polished, beautiful, and professional the templates are. I can provide a high-level customer experience and a luxury brand. I also love the customer service and how helpful the staff is. They care about the product, the people, and take feedback seriously. **What do you dislike about Flodesk?** I can't say there is anything I dislike - especially since I anytime I struggled with the platform, I was instantly met with great customer support who solved the issue. **What problems is Flodesk solving and how is that benefiting you?** Other email providers don't offer the same branded, luxury experience. The emails feel simple or ugly, but all my Flodesk emails are branded beautifully and now with checkouts I am able to make money directly from emails which is wonderful. ### 38. Gorgeous, Intuitive Platform with Helpful Analytics and Fast Support **Rating:** 5.0/5.0 stars **Reviewed by:** Jess L. | Business Doula, Pricing Coach, Astrologer, and Brand Designer, Small-Business (50 or fewer emp.) **Reviewed Date:** March 17, 2026 **What do you like best about Flodesk?** Flodesk is a GORGEOUS platform. Very intuitive to use, helpful analytics, and when you need customer support, they're on it quickly. **What do you dislike about Flodesk?** There is nothing I dislike about Flodesk. **What problems is Flodesk solving and how is that benefiting you?** I'm using Flodesk for email marketing and now checkout for a paid workshop. Both are helpful in promoting my business and connecting with my audience. ### 39. Great tool with sleek design and sooo helpful **Rating:** 5.0/5.0 stars **Reviewed by:** Johanna M. | Somatic Coach and Founder of the bodymind way, Small-Business (50 or fewer emp.) **Reviewed Date:** October 28, 2025 **What do you like best about Flodesk?** I love the wide range of usability without overwhelm. The Dashboard is easy to navigate and offers a sleek design. All the components I wish for to design my emails and make them engaging are available and easy to use. I especially like to integrate polls in my newsletter. Whenever I reached out to the customer support, they got back to me quickly and I received the support I needed. **What do you dislike about Flodesk?** When analysing my data I would love to have an option that allows me to show the number of total audience, but excludes subscribers marked as inactive. **What problems is Flodesk solving and how is that benefiting you?** To be in touch with my community. Let's me send out my regular newsletter but also information to special groups in my community. ### 40. Beautiful, Simple Emails with Powerful Segments and Workflows **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.) **Reviewed Date:** March 16, 2026 **What do you like best about Flodesk?** Flodesk helps me create beautiful emails without complicating things. I love using segments to organize my subscribers and worksflows help me create welcome series and product flows to communicate with customers automatically. I love the pricing and customer support is always helpful by email. I've used several other email providers Flodesk is what I stuck with. It has great features, but doesn't over complicate it. **What do you dislike about Flodesk?** The new pricing if I want to start a new business! But it's competitive with everything else out there. **What problems is Flodesk solving and how is that benefiting you?** Managing subscribers, creating workflows ### 41. Beautiful, Clean Interface That’s Easy to Use **Rating:** 5.0/5.0 stars **Reviewed by:** Lauren F. | Business Owner, Freelance Web Designer, Small-Business (50 or fewer emp.) **Reviewed Date:** February 13, 2026 **What do you like best about Flodesk?** I love Flodesk’s interface. It’s beautiful, clean, and easy to use. **What do you dislike about Flodesk?** Flodesk is very beginner-friendly, but that can also mean it feels a bit more limited than some other platforms. For example, there isn’t an option to add HTML directly into your emails. **What problems is Flodesk solving and how is that benefiting you?** Flodesk makes it really easy to send emails efficiently, so I can stay focused on my other long list of tasks. ### 42. Flodesk scaled my sales 122% **Rating:** 5.0/5.0 stars **Reviewed by:** Abigail D. | Owner & Creative Director, Small-Business (50 or fewer emp.) **Reviewed Date:** March 25, 2026 **What do you like best about Flodesk?** I can send beautiful emails very easily with their straight-forward email builder. **What do you dislike about Flodesk?** I’d like to see more A/B testing options, but I know that’s coming soon! **What problems is Flodesk solving and how is that benefiting you?** Flodesk helps me stay in touch with my customers, which ultimately has lead to an increase in sales. ### 43. Best Choice for Beginners Building an Email List **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Mental Health Care | Small-Business (50 or fewer emp.) **Reviewed Date:** November 06, 2025 **What do you like best about Flodesk?** I tried Flodesk because it was recommended by a very successful and trusted source on YouTube that said it was the easiest email service to use to build an email list and send professional looking emails. Being someone who has little patience I was thankful for the recommendation and was able to learn how to set up workflows to allow me to offer a freebie, which was a pdf, in exchange for the person’s email address. I set things up to look pretty with photos I had chosen and everything worked great. **What do you dislike about Flodesk?** I really do not enjoy learning how to use any program so if I could pay an assistant to bypass all of this I still would! But there are many easy to follow, step by step tutorials on YouTube about everything Flodesk has to offer, so if you are anything like me, as soon as you sign up, find videos to help you, and start building your email list without wasting time trying to figure it all out yourself! (Yes, I did try that and only got so far before becoming exhausted, then found a video 😅) **What problems is Flodesk solving and how is that benefiting you?** Delivering freebies so I can collect emails for my YouTube channel. ### 44. Finally Excited About Email Marketing! **Rating:** 5.0/5.0 stars **Reviewed by:** Kristen A. | Business Owner & Artist, Small-Business (50 or fewer emp.) **Reviewed Date:** August 20, 2025 **What do you like best about Flodesk?** I absolutely love Flodesk! The automations and workflows have been a game-changer for me. It’s so easy and intuitive to set up emails, with just the right amount of options — enough to customize without being overwhelming. I had dreaded starting an email list for years, but once a fellow artist introduced me to Flodesk, everything clicked. Now I’m able to craft beautiful emails with confidence, track my stats, and build workflows that actually save me time. It’s been such a helpful tool for my business, and I’m genuinely excited to keep learning and growing with Flodesk. **What do you dislike about Flodesk?** The only small challenge I’ve had is figuring out how to save my signature so I can easily add it to every email. It’s not a big deal, but having a built-in signature feature would make things even smoother. (Or someone to teach me how to use the feature if it is already there.) **What problems is Flodesk solving and how is that benefiting you?** Flodesk has solved the problem of overwhelm and procrastination when it came to building my email list. For years, I dreaded the idea of starting because other platforms felt too complicated or had too many options. Flodesk makes it simple and intuitive — I can easily design beautiful emails, set up workflows, and track my results without stress. The balance of customization and ease of use has taken away the fear, and now email feels like a natural, enjoyable part of my business. That’s helping me connect with my audience consistently and grow my art business with confidence. ### 45. Easy to use, simple, yet powerful email marketing! **Rating:** 5.0/5.0 stars **Reviewed by:** Ashley J. | Christian Online Business Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** August 19, 2025 **What do you like best about Flodesk?** Flodesk makes it easy to design on-brand emails without needing a graphic designer. The interface is clean, intuitive, and easy to use, which saves us time while still giving our subscribers a beautiful experience. We also love the workflows and how simple it is to set up automation for new subscribers or nurture sequences. **What do you dislike about Flodesk?** If we could change anything about Flodesk, it would be the navigation when working inside large folders. For example, we have a folder with 47 emails we’re updating for an upcoming event. Once we save one email, there’s no simple way to move directly to the next, using the back arrow takes us all the way back to the main dashboard, and we have to re-click into folders and sort alphabetically to find where we left off. The only workaround we’ve found is to duplicate the webpage tab, which works but isn’t ideal. **What problems is Flodesk solving and how is that benefiting you?** Flodesk has made email marketing so much simpler for our team. The automation workflows also save us hours of manual follow-up by welcoming new subscribers and guiding them through nurture sequences automatically. On top of that, the clean design and easy-to-use interface make it simple for our whole team to jump in and manage campaigns without needing tech expertise. Overall, it helps us stay consistent with communication and build stronger relationships with our audience. ### 46. Easy Creativity, Insightful Email Workflow Analytics, and Great Support **Rating:** 5.0/5.0 stars **Reviewed by:** Colleen C. | Director, Small-Business (50 or fewer emp.) **Reviewed Date:** May 08, 2026 **What do you like best about Flodesk?** I love the ease of creativity. I love the analytics feedback about my email workflows.. And I had a great experience with customer service. **What do you dislike about Flodesk?** There was a learning curve at the beginning, but I didnt actually dislike it, I enjoyed learning the software. **What problems is Flodesk solving and how is that benefiting you?** Flodesk is giving me a great way to communicate well with my customers. ### 47. Email Marketing for our Flower Farm **Rating:** 5.0/5.0 stars **Reviewed by:** Hard Scrabble B. | Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** February 19, 2026 **What do you like best about Flodesk?** Flodesk has completely revolutionized our business. As a small business that serves nationally an improved email marketing has helped us reach a larger client base. The ease of the software makes it very achievable. **What do you dislike about Flodesk?** I haven't found any significant challenges. **What problems is Flodesk solving and how is that benefiting you?** Drop email systems and automations have allowed us to maintain customer relationships in a tactful way. ### 48. Effortless Email Flows with Flodesk **Rating:** 5.0/5.0 stars **Reviewed by:** marianne B. **Reviewed Date:** October 27, 2025 **What do you like best about Flodesk?** I find Flodesk very easy to use, which makes my work with email flows straightforward and efficient. I appreciate how it facilitates writing automatic emails, ensuring that clients remain informed, even after the deal is closed. This feature is incredibly beneficial for my business as it maintains communication seamlessly. Setting up the email flow is another aspect I find particularly valuable, as it streamlines my tasks effectively. Additionally, the speed and ease of use are compelling reasons that make me want to continue using Flodesk in the future. Overall, Flodesk is a great tool that I would confidently rate a 10 out of 10, reflecting my high satisfaction and readiness to recommend it to others. **What do you dislike about Flodesk?** I'm concerned about the lack of clarity in distinguishing email flows. When setting up new flows, it's difficult to see the difference between existing ones, making it easy to accidentally send emails through the wrong flow, potentially impacting the wrong client. **What problems is Flodesk solving and how is that benefiting you?** I use Flodesk for writing automatic emails, ensuring clients feel informed even after deals close, which benefits my business by maintaining client engagement. ### 49. Flodesk Makes Monthly Newsletters Simple and Smooth **Rating:** 5.0/5.0 stars **Reviewed by:** Tatiana T. | Travel Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** March 30, 2026 **What do you like best about Flodesk?** Flodesk is very easy to use. The templates make creating emails feel simple and straightforward. Putting together a monthly newsletter wasn’t something I used to look forward to, but I’ve used Flodesk a few times now and the process has been clear, smooth, and easy to follow. **What do you dislike about Flodesk?** I don’t have any dislikes at the moment. **What problems is Flodesk solving and how is that benefiting you?** I needed to start emailing my clients, and I wanted a way to monitor who was reading my emails. ### 50. Super Slick ESP with Second-to-None Support **Rating:** 5.0/5.0 stars **Reviewed by:** Nathan H. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2026 **What do you like best about Flodesk?** One of the best esp’s around! The platform is super slick to use and the support is second to none. **What do you dislike about Flodesk?** There are no downsides. I’ve been using for 4 months and like everything out the UX. **What problems is Flodesk solving and how is that benefiting you?** It’s helping with mass segmentation and email delivery. ## Flodesk Discussions - [Is MailChimp or Flodesk better?](https://www.g2.com/discussions/is-mailchimp-or-flodesk-better) - 1 comment - [View Flodesk pricing details and edition comparison](https://www.g2.com/products/flodesk/reviews?page=3§ion=pricing&secure%5Bexpires_at%5D=2026-05-30+16%3A31%3A28+-0500&secure%5Bsession_id%5D=6ba53d4d-300a-42f2-b0da-2c0e8d140a11&secure%5Btoken%5D=5bc6d070541187bc8dd8ec1b5a7685e542eb4661359902602c7043e146b63c38&format=llm_user) ## Flodesk Integrations - [Agentforce 360 Platform (formerly Salesforce Platform)](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews) - [Canva](https://www.g2.com/products/canva/reviews) - [Claude](https://www.g2.com/products/claude-2025-12-11/reviews) - [ClickUp](https://www.g2.com/products/clickup/reviews) - [Facebook](https://www.g2.com/products/facebook/reviews) - [Follow Up Boss](https://www.g2.com/products/follow-up-boss/reviews) - [GoFundMe Pro](https://www.g2.com/products/gofundme-pro/reviews) - [Google Workspace](https://www.g2.com/products/google-workspace/reviews) - [HoneyBook](https://www.g2.com/products/honeybook/reviews) - [Hostfully](https://www.g2.com/products/hostfully/reviews) - [Instagram for Business](https://www.g2.com/products/instagram-for-business/reviews) - [Interact](https://www.g2.com/products/the-quiz-collective-interact/reviews) - [Kartra](https://www.g2.com/products/kartra/reviews) - [Klaviyo](https://www.g2.com/products/klaviyo/reviews) - [Linktree](https://www.g2.com/products/linktree/reviews) - [Make](https://www.g2.com/products/integromat-by-celonis-make/reviews) - [Manychat](https://www.g2.com/products/manychat/reviews) - [Openai](https://www.g2.com/products/openai/reviews) - [Practice Better](https://www.g2.com/products/practice-better/reviews) - [Shopify](https://www.g2.com/products/shopify/reviews) - [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) - [Square Payments](https://www.g2.com/products/square-payments/reviews) - [Squarespace](https://www.g2.com/products/squarespace/reviews) - [Squarespace Domains](https://www.g2.com/products/squarespace-domains/reviews) - [Stripe Connect](https://www.g2.com/products/stripe-connect/reviews) - [Stripe Payments](https://www.g2.com/products/stripe-stripe-payments/reviews) - [Substack](https://www.g2.com/products/substack/reviews) - [ThriveCart](https://www.g2.com/products/thrivecart/reviews) - [Typeform](https://www.g2.com/products/typeform/reviews) - [Wix](https://www.g2.com/products/wix/reviews) - [WooCommerce](https://www.g2.com/products/woocommerce/reviews) - [WordPress.com](https://www.g2.com/products/wordpress-com/reviews) - [WordPress.org](https://www.g2.com/products/wordpress-org/reviews) - [Zapier](https://www.g2.com/products/zapier/reviews) - [Zenler](https://www.g2.com/products/zenler/reviews) ## Flodesk Features **Email Marketing** - Email and Mobile Preview - Manage Email Lists - High-Volume Sending - Building and Personalizing Emails - Sending Outbound Emails - Manage Email Deliverability - Automated Email Responses - Multi-user Account - Surveys **Templates** - Text and Themes - Stock Images - Proofing - Mobile Responsive **Agentic AI - E-Commerce Tools** - Cross-system Integration - Adaptive Learning - Natural Language Interaction **Edit** - Pre-Made - Build - HTML **Logistics** - Analytics - Issues - Integrations - Shareable Link **Generative AI** - AI Text Generation **Reporting & Analytics** - A/B Testing - Basic Reporting **Generative AI** - AI Text Generation - AI Text Summarization **Agentic AI - Email Marketing** - Autonomous Task Execution - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Cross-system Integration **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications - CRM Integration - Social Media Integration - E-Commerce Integration ## Top Flodesk Alternatives - [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) - 4.5/5.0 (2,440 reviews) - [AWeber](https://www.g2.com/products/aweber/reviews) - 4.2/5.0 (616 reviews) - [Constant Contact](https://www.g2.com/products/constant-contact/reviews) - 4.1/5.0 (7,207 reviews)