Flashtalking by Mediaocean Reviews & Product Details

Flashtalking has relieved so many hindrances for us on the Paid Social side of the business, from things as simple as duplicating ads to a consolidated report that saves us so much time. The product team is fast to work and are highly communicative about platform capabilities. Review collected by and hosted on G2.com.

There are still some interface developments, but overall it's a great tool to have. Review collected by and hosted on G2.com.

Flashtalking has many features, but the one I would say is the best. It is the AI ​​that it integrates, and that has allowed me to generate creatives for all types of advertising campaigns on display or social networks. I often use this function when we have clients within the automotive industry. And it helped me generate publications that contextualize the situation I want to address. Review collected by and hosted on G2.com.

At the time of writing this I have nothing bad to comment, flashtalking is a platform that offers very useful solutions for marketing professionals like me. The technical questions I have had have been well attended to by their customer support. Review collected by and hosted on G2.com.

It reduces time spent on communications between the creative team and the paid social practitioners. Additionally, the margin of error in building ads is reduced to close to zero as paid social practitioners can import and setup the ads automatically as they are in their final version approved by the client, with low manual intervention required. Review collected by and hosted on G2.com.

Loading times can be sometimes a bit longer than expected. Review collected by and hosted on G2.com.

Well organised and easy to access all aspects of the media content from creative manager to campaign manager. Simple to learn and understand and with fast and quick changes to keep up with dynamic campaigns.

Great customer support with any tech issues. Review collected by and hosted on G2.com.

The reporting section can be quite faulty. Sometimes reports don't load properly and the interface can be quite slow. Changing settings on the data grids can sometimes be faulty also. Review collected by and hosted on G2.com.

In order to understand the interactions people have with our ads on the Internet, I use Flashtalking. It reduces the workload by making use of its powerful algorithm to identify the customer. With the knowledge gained, I can better optimize my social media advertising campaigns. The best thing is that it takes little time to adapt to the platform because the implementation is very fast. Review collected by and hosted on G2.com.

It is not a 100% automatic tool, you need to be aware of the ads it generates to make sure you protect your brand and your identity as a company. What I would suggest is integrating an asset blocker, but this obviously increases the cost. Review collected by and hosted on G2.com.

It integrates perfectly with the main social networks and their advertising programs. Its use is relatively easy, it only requires a small learning curve. In which you have the help of the technical support team during your first steps on the platform. Then I must say that everything becomes a bit automatic. It is a platform for daily use so the cost benefit will depend on how good or bad the market is at that moment. Review collected by and hosted on G2.com.

The implementation takes a while and is a bit technical, but as I mentioned before the technical support was there for us at all times. However, one thing I must mention is that the after sales service is already a bit lacking and needs to improve. Review collected by and hosted on G2.com.

My team and I enjoy this platform every day. It has really had a positive impact on our workflow. It streamlines the entire creative creation and management cycle across our various advertising channels, and it also avoids unnecessary time and expense thanks to its automation features. Review collected by and hosted on G2.com.

Having Flashtalking does reduce the workload, however you must keep in mind that it is necessary to have human control over the actions of the AI ​​because sometimes it generates ads or makes decisions that it considers correct and they are not. As for the implementation, it was quite simple because we had the support of the sales team throughout the process. Review collected by and hosted on G2.com.

Creating multiple banners for all channels is easy. Flashtalking AI helps us generate multiple banners of different sizes for our display advertising. It also helps us categorize those ads and distribute them to the audience that can most empathize with them. Review collected by and hosted on G2.com.

Customer service is average. I ask a question and they don't care about my problem, they just give me the most obvious answer. Therefore, I recommend trying flashtalking and getting to know its virtues and limitations. Review collected by and hosted on G2.com.

Overall its really great. I love that we can push creative directly to The Trade Desk. There are a couple technical hurdles that make learning the platform a bit hard, but over all its great. Review collected by and hosted on G2.com.

havign to setup macros when we first build out a new creative campaign. Its also a hassle to have the creative manually approved. On Frdiay afternoons, this has slowed us down, and we were not able to launch campaigns because we were waiting on FT creative to be approved. Review collected by and hosted on G2.com.

I've been working on several platforms for many years, and I like working in Flashtalking, especially regarding decision trees. The interface is straightforward and supplemented well by the Help Center articles. The team are also friendly and helpful; they're always willing to have a call and talk through any issues and opportunities. They're also very receptive to feedback and take it on board for future developments. Review collected by and hosted on G2.com.

The only downside is some of the creative builder features. They're not entirely on par with other creative builders, especially regarding animations. However, they've taken a lot of feedback on board and are looking to develop this offering further. My only other issue is that the Help Center does need to be updated to match some of the new layout and features. Review collected by and hosted on G2.com.