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43 Epom Ad Server Reviews
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Catching up with the varied ad campaigns was getting a bit hectic, and this is when we decided to go with Epom ad server. One thing we liked the most is that it makes handling complex ad campaigns a simple task. It also supports a range of ad formats and allows you to monitor the campaign’s performance on the go.
Nothing so far. It is overloaded with features that could be overwhelming for some, but we are loving every bit of it.
We are able to manage our ad campaigns more efficiently and effectively. Review collected by and hosted on G2.com.
This is tough to answer as I didn't come anything that I disliked. Review collected by and hosted on G2.com.
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50+ targeting attributes that ensure precise targeting, the opportunity to use RTB bidder and take part in an RTB auction instead of daisy-chaining, a variety of available video mobile formats, free template builder and rich media templates. Review collected by and hosted on G2.com.
The ad server has a steep learning curve, which may be not so fine if you’re a complete novice in advertising. Review collected by and hosted on G2.com.
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Awesome optimization tools - we can set up the rules for traffic bidding and if the traffic source doesn't fit our bid or targeting options it's automatically blacklisted. So, we don't pay for low-performing traffic. Instead, for best-perfrofming traffic sources we set the bid multipliers to be sure that we always win the impression. Review collected by and hosted on G2.com.
As we are the newbies to the programmatic buying, we'd like to have more tutorials. Review collected by and hosted on G2.com.
Epom DSP has literally become the best investment of the year. Simple interface, a wide range of ad formats and amazing targeting options. White label Dsp has a super easy setup page, where you can set up logo, terms and conditions within 10 minutes.
One of their main benefits are native and popup ads, which is not common for the majority of DSPs which have pretty standard ad formats.
Epom DSP has a minimum commitment of $2000 and 5% setup fee, which is the most compatible price on the market, as one of the DSPs we considered before choosing Epam charges $7000 for white labeling option. Review collected by and hosted on G2.com.
Everything's ok so far, it's been almost a year since we've started using Epam's DSP and can't complain Review collected by and hosted on G2.com.
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Great algorithm for KPIs automation - we set up rules for getting maximum performance, lower bids and fast ROI. The platform automatically blacklists low-performing traffic sources and we just don’t waste our money on them;
Quality mobile and in-app inventory at affordable price;
Really smart platform. If I am not winning bids, the system tells me the exact reason why that happens. And I fix it asap.
Usability - the platform is well designed and easy to navigate. DSPs are normally very complex, however, Epom provides good UX.
REAL Instant reporting - we have the ad performance statistics delivered in 1 second Review collected by and hosted on G2.com.
Currently video inventories are still in the implementation process Review collected by and hosted on G2.com.
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Ad server helps us manage multiple projects at a time. We use it for mobile arvertising in our games and it’s the most complete solution we’d ever used.
They are constantly developing new features, which is great for us, but may be useless for small publishers that seek simple functionality.
Despite the UX, the core value of epom ad server for our business is huge. Its one if the cheapest solutions on the market, but one of the most feature- packed. Definitely not for newbies. Review collected by and hosted on G2.com.
The interface may be slow during mass operations, eg mass uploads. Review collected by and hosted on G2.com.
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We decided to create own DSP to buy traffic because it is important for us to own the data. Also, we used many ad networks before and it was rather difficult to make thorough analysis of multiple campaigns from various accounts. Now, we have an aggregated stats in one dashboard. Also, the support we get from Epom team is always very prompt and useful. The platform is user friendly and on the most part intuitive. Review collected by and hosted on G2.com.
Bidding rules and multipliers were difficult to understand at a first glance. Review collected by and hosted on G2.com.
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Feature we enjoy best is for sure automated optimization: you can constantly optimize I2C & eCPM without digging into the ad server account. We can run AB tests, use mass uploads and use their extensive targeting. However, the very best feature we appreciate is the absence of the discrepancies. If you are a big publisher, you know how much can even 15% discrepancy cost you. Review collected by and hosted on G2.com.
I needed 3 demos and a help of the personal manager to get everything setup right. I have an entreprise Account and it works best for us. Review collected by and hosted on G2.com.
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We use Epom white-label DSP account for media buying. It's cool that we have the aggregated data from all the SSPs and traffic sources that we buy from - it saves a lot of time for analysis and gives us a full picture of campaigns to take further data-driven decisions. The analytics is great and allows us to run performance campaigns. Review collected by and hosted on G2.com.
We haven't experienced any significant drawbacks at the moment Review collected by and hosted on G2.com.