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Dstillery
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4.3 out of 5 stars
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Dstillery Reviews & Product Details

Editadmin
GM
Mid-Market(51-1000 emp.)
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Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Dstillery?

It is cookieless! We get to test a cookieless audience in anticipate of cookie deprecation later this year. Review collected by and hosted on G2.com.

What do you dislike about Dstillery?

There are no downsides that I experienced. Review collected by and hosted on G2.com.

What problems is Dstillery solving and how is that benefiting you?

Reaching Relevant audiences without the use of cookies Review collected by and hosted on G2.com.

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Response from Hannah Ashton of Dstillery
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Thank you for your feedback, Greg! We look forward to continuing working with you to conquer cookie deprecation.

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Dstillery Overview

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What is Dstillery?

Dstillery is the leading AI ad targeting company. We empower brands and agencies to target their best prospects for high-performing programmatic advertising campaigns. Backed by our award-winning Data Science, Dstillery has earned 21 patents (and counting) for the AI technology that powers our precise, scalable audiences. Our newest technology, ID-free®, is patented, privacy-safe behavioral targeting that can reach any display ad impression and can be used with any Dstillery product. Our premier user segment product, Custom AI Audiences, is a just-for-your-brand targeting solution that refreshes hundreds of millions of users every 24 hours to deliver the best performance. To learn more, visit us at www.dstillery.com.

Dstillery Details
Product Website
Discussions
Dstillery Community
Languages Supported
English
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Product Description

Helping marketers build custom audiences and activate them across all screens.

Seller Details
Seller
Dstillery
Company Website
Year Founded
2008
HQ Location
New York
Twitter
@Dstillery
3,909 Twitter followers
LinkedIn® Page
www.linkedin.com
94 employees on LinkedIn®
Description

Dstillery is the leading AI ad targeting company. We empower brands and agencies to target their best prospects for high-performing programmatic advertising campaigns. Backed by our award-winning Data Science, Dstillery has earned
3 patents (and counting) for the AI technology that powers our precise, scalable audiences. Our newest technology, ID-free®, is patented, privacy-safe behavioral targeting that reaches 100% of ad impressions and can be used with any Dstillery product. Our premier user segment product, Custom AI Audiences, is a just-for-your-brand targeting solution that refreshes hundreds of millions of users every
4 hours to deliver the best performance. To learn more, visit www.dstillery.com. For career opportunities, visit dstillery.com/careers.

Dstillery I.
DI
Overview Provided by:
Dstillery Inc

Recent Dstillery Reviews

HASSAN I.
HI
HASSAN I.Mid-Market (51-1000 emp.)
5.0 out of 5
"Awesome Experience"
The distillery is an excellent marketing company specializing in data management and campaign measurement.
Read more
GuoPeng Z.
GZ
GuoPeng Z.Enterprise (> 1000 emp.)
5.0 out of 5
"programmatic trading"
Top-tier AI-powered ad targeting company that excels at empowering brands and agencies with a focus on precision.
Read more
Jared H.
JH
Jared H.Mid-Market (51-1000 emp.)
2.5 out of 5
"dstillery has a good sales team but the follows up fall flat"
i thought the sales team did a good job at presenting but once signed up i felt like support was lacking
Read more
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1 person requested security information

Dstillery Media

Dstillery Demo - Dstillery's Audience Studio
Audience Studio provides insights, management, and activation of targeting solutions.
Dstillery Demo - ID-based Insights
Studio offers users 13 different insights features including: - Audience recommendations: Quick and easy recommendations for which audiences to activate, so users can spend more time meeting customers goals and less time wasted in difficult tools. - Audience Overlap and Rank: Overlap various au...
Dstillery Demo - ID-based Management
A self-service tool for ID-based audience creation and management. Studio allows customers endless audience creation possibilities making it a value-add to drive increased adoption of our audience products.
Dstillery Demo - ID-based Activation
Studio has endless activation options through our partner network: - Send audiences: Easily setup a partner and send audiences through our automated activation flow. This removes the need for lengthy processes and allows customers quick execution on their own time. - Audience management: Monito...
Dstillery Demo - ID-free® Targeting
A self-service tool for ID-free model training, evaluation, and deployment. The ID-free targeting pages allows a customer to run all the necessary steps required to build and send a ID-free model to a DSP for targeting.
Dstillery Demo - ID-free® Targeting
How does it work? - Train: A three step wizard workflow that allows customers to select modeling parameters, ID-free model seeds, and other miscellaneous requirements. - Evaluate: Allows customers to see various aspects of the ID-free model. The most important metric being the scale/performance...
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115 out of 116 Total Reviews for Dstillery

4.3 out of 5
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115 out of 116 Total Reviews for Dstillery
4.3 out of 5
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115 out of 116 Total Reviews for Dstillery
4.3 out of 5
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Dstillery Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for DstilleryQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Jonathan W.
JW
Managing Partner
Small-Business(50 or fewer emp.)
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Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )
What do you like best about Dstillery?

Their audience segmentation and customization Review collected by and hosted on G2.com.

What do you dislike about Dstillery?

How long it takes for the audiences I have ordered to hit our DSP profile. Granted, this likely has less to so with Dstillery and more to do with LiveRamp, but I had to put something here. Also their platform has gotten worse over time when looking at audience insights.

edit: the platform has gotten progressively worse, data isnt being properly compiled and any outreach leads me to believe no one knows whats going on with their platform. Review collected by and hosted on G2.com.

Recommendations to others considering Dstillery:

Test them out, I have had a lot of success with them. I test audience partners all the time and Dstillery Custom AI beats other audiences in over 80% of our tests. Review collected by and hosted on G2.com.

What problems is Dstillery solving and how is that benefiting you?

Audience generation through lookalikes is always something we are trying to improve on when we don't have CRM/1st party lists to inject into our campaigns. Their AI lookalikes have been a great resource to improve that. Not only do we get strong demo data on users, but the audiences perform well in our campaigns. Review collected by and hosted on G2.com.

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Response from Tara Picaro of Dstillery
Editedit

Thanks for taking the time to leave a review, Jonathan! We're so happy you've found success with our Custom AI audiences as well as our support team. We look forward to testing cookieless targeting with you!

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Jared H.
JH
Media Supervisor
Marketing and Advertising
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Dstillery?

i thought the sales team did a good job at presenting but once signed up i felt like support was lacking Review collected by and hosted on G2.com.

What do you dislike about Dstillery?

support is not ready available and i think that is hard as a buyer to feel a bait and switch on the support and follow ups to get the sale and then post sale to be very distant Review collected by and hosted on G2.com.

What problems is Dstillery solving and how is that benefiting you?

when we need to make audience pacakges to get to our dsp and scale issues its hard to figure it out Review collected by and hosted on G2.com.

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Response from Hannah Ashton of Dstillery
Editedit

Thank you for your feedback – we’re committed to enhancing our support and client success to provide a seamless experience from onboarding through every stage of our partnership. We appreciate your insight!

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HASSAN I.
HI
Account Manager
Information Technology and Services
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Dstillery?

The distillery is an excellent marketing company specializing in data management and campaign measurement. Review collected by and hosted on G2.com.

What do you dislike about Dstillery?

It has a large and comprehensive data set. Review collected by and hosted on G2.com.

What problems is Dstillery solving and how is that benefiting you?

it can answer all the query and questions and it provide information about digital marketing. Review collected by and hosted on G2.com.

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Response from Tara Picaro of Dstillery
Editedit

Thank you for your kind review, Hassan! We love to hear that you have had an awesome experience working with Dstillery, and your feedback motivates us to keep delivering the best for our clients.

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GuoPeng Z.
GZ
Programmatic Trading
Enterprise(> 1000 emp.)
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Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Dstillery?

Top-tier AI-powered ad targeting company that excels at empowering brands and agencies with a focus on precision. Review collected by and hosted on G2.com.

What do you dislike about Dstillery?

In my opinion, there are no significant downsides. The range of targeting segments available is impressive, performance is consistently strong, and the service from our Dstillery team is exceptional. Review collected by and hosted on G2.com.

What problems is Dstillery solving and how is that benefiting you?

Audience Targeting Review collected by and hosted on G2.com.

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Response from Hannah Ashton of Dstillery
Editedit

Thank you for your positive review! We’re so glad to hear that our ad targeting and strong relationship have made a strong impact on your audience targeting success.

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DH
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Dstillery?

The performance. Across our lead gen campaigns for clients, performance is what drives investment, and Dstillery has a great track record of consistently being a top 2-3 performer. The CPMs are also very competitive with their peer set. Review collected by and hosted on G2.com.

What do you dislike about Dstillery?

No real downsides in my opinion. The breadth of targeting segments available is quite strong, the performance is typically great, and the service we get from our Dstillery team is top notch. Review collected by and hosted on G2.com.

What problems is Dstillery solving and how is that benefiting you?

Dstillery has a lot of custom options when it comes to audience testing. Paired with their more off-the-shelf data segments, we typically see strong performance for clients. Review collected by and hosted on G2.com.

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Response from Hannah Ashton of Dstillery
Editedit

Thank you for your kind review, Dave! We're so glad to hear your positive feedback and look forward to continuing working with you.

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Verified User in Marketing and Advertising
AM
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Dstillery?

customer service is great! data segments are always relevent Review collected by and hosted on G2.com.

What do you dislike about Dstillery?

I do not love the push for ID-less data segments Review collected by and hosted on G2.com.

What problems is Dstillery solving and how is that benefiting you?

Dstillery solves my problem of searching for numerous single segments in platform by sending over custom audiences for our team to tap into Review collected by and hosted on G2.com.

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Response from Hannah Ashton of Dstillery
Editedit

Thank you for your feedback! We're glad to hear you have a strong relationship with our client success team and have seen success with our custom audiences. Looking forward to a continued partnership!

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Share
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AI
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Dstillery?

I like using Dstillery becasue it allows me to access a pool of data segments relatively easily.

The ease of using their website to search and deploy these segments is also great.

I think the best part about using Distillery is the use of their pixels which can be used to build audiences for future campauigns as well. Review collected by and hosted on G2.com.

What do you dislike about Dstillery?

The UI of their website seems a little dated. Review collected by and hosted on G2.com.

What problems is Dstillery solving and how is that benefiting you?

Dstillery allows me to build audiences very quickly. Review collected by and hosted on G2.com.

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Response from Hannah Ashton of Dstillery
Editedit

Thank you for your review and feedback! We look forward to continuing and growing within our partnership.

Helpful?
Share
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Verified User in Marketing and Advertising
AM
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Dstillery?

Dstillery is one of our top-tier vendors in Programmatic, it consistently delivering exceptional results that leaves our clients impressed. Dstillery expertise in audience analytics is particularly noteworthy, with consistently strong audience performance that consistently exceeds expectations. Clients have reported impressive outcomes that not only meet but often exceed their goals, leading to a high level of client satisfaction. Review collected by and hosted on G2.com.

What do you dislike about Dstillery?

Nothing, I think the only thing that we disliked at first was the whole needing to apply piels on clients sites, but that has been fixed. Review collected by and hosted on G2.com.

What problems is Dstillery solving and how is that benefiting you?

The cookieless targeting and its ability to generate efficient lookalike audiences contribute significantly to its reputation for excellence. Clients benefit not only from impressive audience performances but also from the strategic advantages gained through these cutting-edge capabilities, solidifying Dstillery's position as a leading player in the data intelligence and marketing space Review collected by and hosted on G2.com.

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Response from Hannah Ashton of Dstillery
Editedit

We're very glad to hear about the great success you've seen with Dstillery. Looking forward to continuing our partnership!

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Miranda G.
MG
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Dstillery?

The most helpful thing about Dstillery is its data and its amazing service towards the client, as well as its friendly use in every deal we have. Review collected by and hosted on G2.com.

What do you dislike about Dstillery?

Sometimes it doesn't reflect the spend for them, but it's not frequent so its ok. Review collected by and hosted on G2.com.

What problems is Dstillery solving and how is that benefiting you?

Getting more completed applications at a lower CPA Review collected by and hosted on G2.com.

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Response from Hannah Ashton of Dstillery
Editedit

Thank you for leaving a review. We are glad you've had a great experience working with our client success team!

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Andres S.
AS
Programmatic Analyst
Enterprise(> 1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Dstillery?

They can reach ambitious benchmarks on flights that involve very few weeks Review collected by and hosted on G2.com.

What do you dislike about Dstillery?

PMPs are expensive and there are a few constraints in tarteging when working on setup Review collected by and hosted on G2.com.

What problems is Dstillery solving and how is that benefiting you?

As cookie deprecation has become a thing Dstillery helps with their algorithms signalling for user behavior data Review collected by and hosted on G2.com.

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Response from Hannah Ashton of Dstillery
Editedit

Thanks for taking the time to leave a review, Andres! We appreciate your feedback.

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