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Drift Reviews & Product Details - Page 2

Drift Overview

What is Drift?

Drift is a human-centric, AI-powered buyer engagement platform. A platform that automatically listens, understands and learns from buyers to provide individualized and human experiences at every touchpoint of the buying journey. A platform that not only helps businesses translate conversational data and buyer behavior into deeper customer relationships, more pipeline and revenue, but a platform that completely modernizes the B2B website experience. Drift was built to transform the B2B buying process, and we continue to innovate as that process changes. Our goal is for your teams to not burn hours moving between disparate systems in order to deliver the best possible customer experience, but to spend more time doing what they do best — building pipeline, closing deals and strengthening customer relationships.

Drift Details
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Product Description

Drift’s Conversation Cloud lets businesses engage with buyers in a personalized way at every stage of their journey — from researching to chatting with sales to post-sales help. It's made up of three core solutions: Conversational Marketing, Conversational Sales, and Conversational Service, all powered by our underlying Conversational AI. Conversational Marketing connects marketers and website visitors in real-time conversations to surface the right content for visitors, answer their questions, or qualify and convert best-fit buyers through the funnel. Conversational Sales helps sellers close deals faster by giving them a unified place to get real-time buyer insights, collaborate with teammates, and jumpstart personalized conversations through chat, video, email, or phone. Conversational Service provides real-time personalized customer care and helps support agents focus on high-priority customers by deflecting low-level issues and empowering customers to answer their own questions.

How do you position yourself against your competitors?

Drift doesn’t just “have” AI. It brings generative AI, machine learning and a history of conversational AI innovation together to deliver outcomes tailored for every business and every unique customer journey.

We’ve always been focused on engaging with buyers on their time and their terms, because these conversations are central to the customer experience. The difference is that now — thanks to the help of AI — we’ve enabled our engagement tools to not only understand the buyers coming to your website, but to react to them, too.


Seller Details
Seller
Salesloft
Company Website
Year Founded
2011
HQ Location
Atlanta, GA
Twitter
@Salesloft
18,796 Twitter followers
LinkedIn® Page
www.linkedin.com
1,253 employees on LinkedIn®
Description

Salesloft powers durable revenue growth for the world’s most demanding companies. Salesloft’s industry-leading Revenue Orchestration Platform uses purpose-built AI to help market-facing teams prioritize and take action on what matters most, from first touch to upsell and renewal. More than 5,000 customers including Google, 3M, IBM, Shopify, Square, and Cisco gain a performance force multiplier with Salesloft by shifting to a durable revenue engagement model, helping them solve the complexities of modern B2B sales and unlock revenue efficiency. For more information visit www.salesloft.com.


Sarah H.
SH
Overview Provided by:

Recent Drift Reviews

Verified User
U
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"Partnerships Manager"
User-friendly and easy to navigate, I had a hard time setting up some stuff in relation to my account the the Drift support team was extremely help...
ganesh m.
GM
ganesh m.Mid-Market (51-1000 emp.)
5.0 out of 5
"Super sales prospecting tool"
the Live feed Notification Single sing on the customer support is super
Shubham C.
SC
Shubham C.Enterprise (> 1000 emp.)
5.0 out of 5
"Ease of access with smooth experience"
It provides a categorised and structured form of the enquiries. Working on it makes the taskes really easy. I use it daily for 8 hours straight. It...
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Drift Media

Drift Demo - Bionic Chatbots
Redefine what it means to have an online conversation with Drift's enterprise-grade Bionic Chatbots, which leverage AI and your own content to give your buyers the freedom, security, and flexibility to take the conversation wherever they need to go. 
Drift Demo - Conversational Landing Pages
Conversational landing pages transform passive browsing into active conversations. Unlike traditional landing pages where your visitors may have questions but don’t have time to wait around for an answer, Drift’s conversational landing pages serve up information relevant to the asset you’re shari...
Drift Demo - Fastlane
Transform your web forms into a direct line to your sales pipeline. Fastlane plugs into your website forms to let your target leads jump straight into a live conversation or book a meeting. No more forcing leads to wait for follow-up after filling out a form.
Drift Demo - Prospector
Unlock the full potential of your sales strategy with Drift Prospector. This AI-driven tool accurately forecasts buying signals within your most valued accounts, blending direct engagement, external intent insights, and Salesforce data to map out the buying journey. Equip your sales force with th...
Drift Demo - Site Concierge
Drift’s Site Concierge delivers multi-faceted digital experiences unique to each website visitor based on their individual interests, intent, and stage. This results in individualized experiences for them, and more quality pipeline for you — all with less effort from your marketing team. 
Drift Demo - Conversation Insights
With Drift Analytics & Insights, you get a clear picture of website performance — analyzing which conversational approaches, on which pages, generate your highest-converting leads. And which source and influence the most pipeline and revenue. So you can do more of what works best.
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Video Reviews

1,251 Drift Reviews

4.4 out of 5
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1,251 Drift Reviews
4.4 out of 5
1,251 Drift Reviews
4.4 out of 5

Drift Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for DriftQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Susann F.
SF
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Drift?

I like that through drift, if I am not available to speak with the person who reached out, the lead can book a meeting with me so that we can speak at a later point in time which works for both os us. I also like that I can set specific requirements for that meeting, such as a buffer time inbetween that meeting and the next, as well as setting a time limit as to how soon a meeting can be booked with me, which gives me enough time to prepare for it. Review collected by and hosted on G2.com.

What do you dislike about Drift?

Whilst it is great that leads can book meetinsg with me direclty, there is a fault in drifts system. My working hours are set from 9-5 however, leads have been able to book meetings with me outside of my working hours, which is quite annoying. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

I can qualify leads very easily and direct them to te right departments if they are not a qualified sales lead. Overall, it saves me time in my daily job when I can speak with leads straight away via the chat. Review collected by and hosted on G2.com.

Luisa Z.
LZ
Account Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Drift?

The best thing that Drift Video has is the call to action like "play a 1-minute video", because it clearly states that it is a short video (making it more appealing for people to actually play it), and it also invites people to click on it. It also allows having a chat within each video so that people leaves their comments and it provides insight into the percentage of the video that was played. This tool works amazing for when I need to show a customer how to do X or Y within our platform because it's easier for people to follow instructions from a video rather than a help article, but this has a great potential for prospecting as well. Cherry on top is the encouraging messages that show right before you start recording. Review collected by and hosted on G2.com.

What do you dislike about Drift?

The Chrome extension doesn't work at all times, so sometimes it makes it hard when you know that a video would be the best tool for a specific email. I would love for this to be enhanced in future updates because the product itself is very good. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

- Grab the attention of customers

- Make it appealing to follow instructions

- Saving time in providing step-by-step instructions

- Creating more meaningful relationships with my customers Review collected by and hosted on G2.com.

Verified User in Higher Education
AH
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Drift?

Drift is a valuable lead collection platform for our team. I like how easy it is to use to create playbooks, and that Drift has improved their product by adding features like AI, A/B testing, and reusable blocks that cut down on the time needed to build playbooks. Drift's customer support team is a joy to work with, and is always there to quicky help. I am in the Drift platform every day both in the application having conversations and creating/editing playbooks. I appreciate their tagging system that we use to integrate with our marketing automation platform for lead creation and event registrations. Review collected by and hosted on G2.com.

What do you dislike about Drift?

We are not able to view number of conversational landing page downloads or who clicked the download button which would be valuable for our team. Additionally, AI topics cannot be added to reusable blocks which would be helpful to more quickly duplicate the sometimes complicated AI conversation flow! Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

Drift gives our site visitors an alternative to forms to submit demo requests, and provides a channel for a high volume of customer support requests that we are able to serve with AI and structured non-AI playbooks. Review collected by and hosted on G2.com.

Verified User in Computer Software
AC
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Drift?

I love that it allows us to have inbound conversations with prospects or customers. Drift gives us the power to find out how we can help customers in the most effective and effecient manner. Scheduling is now easier than ever since our calndears are integrated. Review collected by and hosted on G2.com.

What do you dislike about Drift?

What I don't like about drift is getting notifications that are not linked to my territory. I wish prospects were required to input their business email so that other common domains were not routed. This would make sifting through drift prospects easier. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

Its helping by giving the best possible information of an inbound lead. Marketing leads are not always easily understood. Leads that come from drift are activley speaking to you and letting you know what they need. It is also solving the problem of having little to no contact information for some accounts because you can use a contact to get the correct email domain for the entire account you support. Review collected by and hosted on G2.com.

Glorianna S.
GS
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Drift?

Playbooks help save our staff so much time, dealing with a large volume of inquiries and job applications. Customer support has been responsive and very helpful. Implementing and integrating the chatbot into our processes has been easy and will be used frequently! Review collected by and hosted on G2.com.

What do you dislike about Drift?

Biggest challenge is that while it integrates to Salesforce, Drift attributes can only be mapped/pushed to the native Salesforce objects/modules (specifically only to Leads and Contacts objects). This is not ideal since we plan to make several playbooks to help with various processes, so only being able to view all the information under the Leads object for us makes it very 'busy', for lack of a better word. It would be better if Drift could map/push attributes to customized Salesforce objects.

Other dislikes include the inability to test reusable blocks before updating the 'published/active' playbooks they're in and the inability to customize meeting durations (eg, want 20-minute meetings). Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

Drift is reducing the amount of time our staff spend on responding to inquiries, conducting interviews and scheduling meetings. Our staff appreciate it and we can now redirect their hours spent working to other meaningful tasks. Review collected by and hosted on G2.com.

Mark J.
MJ
Sales Development Representative
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Drift?

It is an easy to navigate and easy to learn software. Allows you to hit the ground running during onboarding, even if you've never seen or used it before. I also like the ability to do multiple things within it, like Video, Messaging etc. Review collected by and hosted on G2.com.

What do you dislike about Drift?

When you arent on the webpage, it is sometimes slow to load when you navigate back. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

It is providing another channel for inbound sales leads, and doing some of the initial leg work so that we can expedite conversion of those leads. It is taking away some mundane tasks that I have to do outside of Drift. Review collected by and hosted on G2.com.

Verified User in Leisure, Travel & Tourism
CL
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Drift?

I love that Drift allows my work week to sort itself out! By giving my host families the power to schedule themselves, it helps me put my efforts else. Hunting down families by call and text just to book a longer phone call is always a pain, but now with Drift it does the heavy lifting for me! I love that it has multiple unique functions including customizing my own timeframe, connecting with my outlook calendar and sending personalized messages to my families. I love Drift where has this been my whole work career! Review collected by and hosted on G2.com.

What do you dislike about Drift?

Sometimes there has been issues when needing to change the timeframe of a meeting that a family has requested. Often times I must cancel the meeting and create a normal outlook meeting instead. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

Drift is providing a quick and easy way for my families to schedule a meeting with me. It helps from waisting my time hunting them down and giving them an ever changing timeframe to book with me. Review collected by and hosted on G2.com.

Matthew T.
MT
SDR
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Drift?

Its user friendly interface paired with dynamic notifications to keep me up to date with prospects I am actively working has definitely helped make a more efficient and streamlined process when it comes to managing my territory of accounts. Review collected by and hosted on G2.com.

What do you dislike about Drift?

Cost,training, initial setup and information is not always correct Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

Drift allows us to track and keep tabs on existing users and prospects that we are actively reaching out to by providing actionable insights and data that we can then use to better tailor a more custom personalized prospecting sequence and cadence. It also allows for up to date information on who is a top priority and what accounts should be prioritized accordingly. Review collected by and hosted on G2.com.

Brittany W.
BW
Account Development Specialist
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
What do you like best about Drift?

The most helpful thing about Drift is that it alerts you that a customer is attempting to chat even if you're not logged into the platform. Although, we do not utilize Drift daily, its a very valuable feature to have. The company does a great job of having learning sessions to discuss implementation of the platform and how to be effective. Review collected by and hosted on G2.com.

What do you dislike about Drift?

Although Drift provides a lot of relevant information when entering into a conversation. I do not like that fact that I have to go and scroll through the conversation to look for the customers name. I feel that should be one of the first things you see upon entering a conversation. Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

Drift is benefical to me because it allows customers to schedule appointments with me. Once you block off time on your calandar and choose what times you'd like to meet with customers, Drift will allow customers to book meetings with that in mind. I also think its pretty cool that Drift routes specific employees to specific conversations depending on what the customer inputs. Also, I like the fact that it shows customer engagement and what customers are looking at when browsing your website. Review collected by and hosted on G2.com.

Alan D.
AD
Sales Development Representatives
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review
(Original )Information
What do you like best about Drift?

Drift stands out for its ability to drive real-time engagement, enhance customer experiences, and ultimately boost conversions. Drift has been the highest contributor for SDR meetings at algolia. It also allows for meetings to be booked with minimal effort through fastlane.

Alongside this Drift is extremely easy to use. I use it on a daily bases and I can activate and deactivate in a matter of seconds. It is also extremely usefult that drift can work in the backround while I complete other daily tasks. Review collected by and hosted on G2.com.

What do you dislike about Drift?

On some occasions their is poor quality of information provided by customers which makes it impossible to follow up after the interaction through drift. Alongside this, there can be a lot of spam from gmail accounts Review collected by and hosted on G2.com.

What problems is Drift solving and how is that benefiting you?

As a sales representative it can be hard to get in contact with prospects. Drift offers the ability to be in contact in real time with a potential prospect. This can allow us to help and gather necessary information to help schedule meetings for a later date. Review collected by and hosted on G2.com.

Response from Joshua Morgan of Drift

Hi Alan! Thanks for taking the time to leave a review! Instant replies are so important as the faster we can get with a prospect, the less likely we are to lose them to a competitor. I'd love to hear more about not providing good quality information and the span dislike. You can email me at jmorgan@drift.com

--Joshua Morgan: Customer Advocacy @ Drift