daasity Reviews & Product Details

With daasity, I'm able to get critical insights and answers to how our business is performing. Today, the D2C world is littered with analytics across multiple platforms. With daasity, we're able to combine these data points into a comprehensive view of our business. daasity contains helpful pre-formatted reports, yet I find the custom report suite creation to be the most valuable asset. Finally, the daasity agency provides helpful solutions when we have unique business questions and needs. Review collected by and hosted on G2.com.

There are a few platforms that are not yet automated (we market in a few unique channels), so at times there is manual entry to create an overall marketing performance. That said, Daasity has made progress in consistently adding more platforms into their automation. Finally, at times I wish a few reports would refresh in real time (they do overnight). Review collected by and hosted on G2.com.

With Daasity, you can implement a very sophisticated data infrastructure without having a big data team. For those with data teams, it arms them with a flexible tool they need to be most efficient. The data structure is built, tested and used by experts that have been merchants before. Review collected by and hosted on G2.com.

ot something I dislike, but a word of advice: The way it is intended to be leveraged, the enterprise version of Daasity is not canned reporting dashboards. You need someone data-forward to manage the platform to actualize its success across your business. If you don't have that, you should leverage their agency. Review collected by and hosted on G2.com.

Daasity's suite of integrations makes ingesting and consolidating new data sources straightforward and efficient. This makes it easy to build a powerful data warehouse to answer our most challenging business questions. In addition, the Daasity team is very helpful in assisting us when we to customize our data sources for specific business rules and reporting needs. Our Daasity Team partners are also generally very helpful and our relationship is more akin to teammates instead of 3rd party vendors. Review collected by and hosted on G2.com.

The Daasity workflow, while very comprehensive, is also very time consuming. If we could optimize the workflow and reduce execution time then we could increase the  cadence of updates. This would provide a number of positive benefits. Our data would be more timely, and in the event of a workflow execution issue, we could amend those problems more rapidly. Review collected by and hosted on G2.com.

Building your own reports without having to build a custom BI solution is incredible for smaller teams. Daasity is powerful and affordable and can unlock incredible customer and business insights for teams of all sizes when used correctly. Review collected by and hosted on G2.com.

There is a learning curve when using Daasity / Looker to build your own reports (which is where it's most powerful). I recommend spending the time to learn the tool before deciding it's "not useful." Review collected by and hosted on G2.com.

Daasity has out-of-the-box reports/dashboards, but shines when you can get customized reporting. If you have premium support, you can get their team to create dashboards and reports specific to your vision, so long as your systems are all connected (GA, Shopify, other integrations, etc). Review collected by and hosted on G2.com.

The downside is a somewhat difficult learning curve if you want to create dashboards yourself. But that's the nature of something like Daasity - if there's that much potential to pull from so many data sources, it's bound to be tough to make something if you're a casual user. Review collected by and hosted on G2.com.

Excellent ecommerce and amazon out of the box functionality. Customization value added for bespoke marketing programs, in particular influencer. Also ability to integrate selling from specialty retailer partners for a 360 view of business performance. Review collected by and hosted on G2.com.

Ultimately a great tool for growing a growing brand - but does require dedicated management from the brand-side to ensure customizations are executed to brand intent - and that data quality remains intact. Review collected by and hosted on G2.com.

low cost, automated ETL that integrates all your disparate data to get a view on the health of your business Review collected by and hosted on G2.com.

hard to know how performance of your business compares to the competition Review collected by and hosted on G2.com.

Creating a customized dashboard is easy when you have a dedicated rep who works quickly and accurately. Darcy, my rep, is particularly great at providing examples, suggestions, and multiple options. She's helped me create a dashboard that offers insights beyond what I had expected from our initial conversation. Review collected by and hosted on G2.com.

The tool isn't super intuitive to use on your own, so I'm constantly reaching out to my rep for help. I also find that creating a separate excel file to pull in data is redundant. I also wish that it was possible to add markers to events to call out initiatives. Review collected by and hosted on G2.com.

Data models and data architecture is more complete when compared to competitors, especially for Shopify. Amazon seller central integration was way easier to implement compared to other solutions. Daasity has connectors that other solutions simply don't have or just can't output a proper data model. Also like the fact that they have professional services to do custom work as needed, very useful when you don't have a data team. Review collected by and hosted on G2.com.

Their solution is based on them hosting all your data on their own Snowflake instance, although they are very flexible in loading data to your own Snowflake instance, in which case this installs a lot of objects that are non relevant to you and doesn't adhere to your Snowflake architecture principles since you have no control on the installation. This means that if you have your own Snowflake instance, you can't set everything up yourself.

This is good for an organization that doesn't have a data team at all, but for organizations with a data team and data engineers within, this is harder to manage and maintain, not to mention the security aspect of giving over the password so they can install the necessary architecture in Snowflake themselves. Review collected by and hosted on G2.com.

The self-serve nature of the product really allows you to surface insights that you need quick access to. Review collected by and hosted on G2.com.

It wasn't a great fit for us because a lot of our business exists in retail, which can't be programmatically captured. And as our business grows in retail it will continue to be harder to attribute revenue and advertising spend effectively. Review collected by and hosted on G2.com.