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Club (formerly Brandbassador) Reviews & Product Details

Club (formerly Brandbassador) Overview

What is Club (formerly Brandbassador)?

Club is an ambassador marketing platform designed to help brands harness the power of word-of-mouth marketing by building a vibrant community of loyal customers. Our solution enables brands to engage with their audience effectively, turning satisfied customers into enthusiastic brand advocates. By leveraging gamified Missions, Club facilitates the creation of authentic user-generated content, enhances social engagement, and ultimately drives revenue growth. Targeted at brands looking to expand their reach and deepen customer relationships, Club serves a diverse range of industries, from fashion and beauty to technology and lifestyle. The platform is particularly beneficial for businesses that recognise the value of community-driven marketing and wish to tap into the organic promotion that comes from genuine customer advocacy. One of the key features of Club is its ability to publish Missions that engage enthusiastic community members. These Missions can be tailored to align with specific marketing goals, whether it’s generating buzz around a new product launch or encouraging customers to share their experiences. By fostering authentic posts from followers who genuinely support the brand, Club helps build trust and credibility, which are essential components of successful marketing strategies. The platform allows brands to infinitely scale their community, accommodating an unlimited number of engaged members without compromising the quality of interactions. Club also streamlines the management of ambassador marketing by automating manual tasks such as payment processing and reward distribution. This saves brands valuable time and reduces the stress associated with managing community engagement. Additionally, brands retain full control over their community, including the ability to determine who can join and participate in Missions, ensuring a curated and focused group of advocates. The mobile app for creators further enhances accessibility, allowing brands to connect with their community on-the-go and respond to engagement in real-time. Overall, Club is a user-friendly platform that combines community building, authentic engagement, and streamlined management. By utilising Club, brands can effectively turn their customers into loyal ambassadors, amplifying their reach and enhancing their marketing efforts through genuine connections and shared experiences.

Club (formerly Brandbassador) Details
Product Website
Languages Supported
English
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Product Description

Your brand's reach has limitless potential! With the right tools, you can harness the power of word-of-mouth marketing to introduce your brand to a wider audience and turn customers into loyal brand ambassadors. Club is an ambassador marketing platform that helps your brand build a community and benefit from this powerful marketing strategy. Forge lasting relationships with customers who already advocate for your products and, through gamified Missions, create genuine, user-generated content, amplify social engagement, and increase revenue. Club helps you... - Expand your audience by publishing Missions for enthusiastic community members. - Build trust through authentic posts from followers who genuinely stand behind your products. - Infinitely scale your community with an unlimited number of engaged members. - Save time and stress by automating manual tasks like making payments and distributing rewards. - Retain full control over your community, including who may join and participate in Missions. - Connect with your community on-the-go through our mobile app for creators - Do all this (and more) on one easy-to-use platform.

How do you position yourself against your competitors?

Unlike influencer marketing platforms, Club focuses on building long-term ambassador relationships with your existing and growing community of loyal customers, followers, and fans. Rather than recruiting ambassadors through our platform, we encourage brands to use Club to connect with and manage ambassadors acquired organically through their social channels. This ensures that ambassador content remains authentic and is created by true fans, maximising conversions.

Club has helps countless brands explode their social reach and revenue while reducing the time needed to manage unlimited brand ambassadors. With easy segmentation giving you full control over which ambassadors participate in specific tasks, you're able to hyper-focus ambassador marketing campaigns. Comprehensive insights reported directly on the platform inform you of what's working so you can abandon what isn't.

You're never alone. Our responsive team of ambassador marketing experts provide partnered brands with training, check-ins, support, and future planning. We only succeed when you succeed.


Seller Details
Company Website
Year Founded
2017
HQ Location
London, England
Twitter
@Brandbassador
1,471 Twitter followers
LinkedIn® Page
www.linkedin.com
109 employees on LinkedIn®
Description

Brandbassador is a marketing platform designed to help brands build and manage ambassador programs. By connecting businesses with influencers and brand advocates, Brandbassador enables companies to increase their reach and engagement through authentic word-of-mouth marketing. The platform offers tools for recruitment, communication, and performance tracking, streamlining the process of leveraging brand ambassadors to drive sales and brand loyalty. For more information, visit their website at https://www.brandbassador.com/.


Amy R.
AR
Overview Provided by:

Recent Club (formerly Brandbassador) Reviews

Hanin D.
HD
Hanin D.Small-Business (50 or fewer emp.)
5.0 out of 5
"Great platform for micro-influencer activations!"
Club is an amazing tool if you plan to activate many influencers monthly or for specific campaigns. The NA-KD Influencer Marketing team had the ple...
Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
4.0 out of 5
"Streamlined Influencer Collaboration Platform with Great Potential"
The platform excels in simplifying the management of ambassador programs. Its intuitive interface makes it incredibly easy to set up campaigns, tra...
Verified User
E
Verified UserSmall-Business (50 or fewer emp.)
5.0 out of 5
"Game changing service and results."
The team, customer support and the level of service is amazing... In just 3.5 months we have accomplished with their expertise: 83k in 3.5 months ...
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Club (formerly Brandbassador) Media

Club (formerly Brandbassador) Demo - Sign up and engage your community
Discover how easy it is to sign up and start engaging with your community through the Club app. Our user-friendly interface makes it simple to connect with your audience and foster genuine interactions.
Club (formerly Brandbassador) Demo - Recruit your community with ease
A personalised link helps you effortlessly grow your audience and bring more advocates to your brand.
Club (formerly Brandbassador) Demo - 100+ ready-to-go marketing mission templates
Explore over 100 ready-to-go marketing missions designed to engage your brand community. These missions are crafted to drive user-generated content, boost social engagement, and increase brand visibility.
Club (formerly Brandbassador) Demo - Automated tools drive revenue and social buzz
See how Club’s automagic tools can generate revenue and buzz for your brand while you sleep. Our automated features ensure continuous community engagement and brand growth without extra effort.
Club (formerly Brandbassador) Demo - Segment your community for your goals
Discover how to organize your community into clubs for better management and targeted engagement. Group your members to create a more personalized and effective community experience.
Club (formerly Brandbassador) Demo - Track all your activities in one easy-to-use platform
Keep track of all your community activities with ease. Our comprehensive tracking tools provide insights and data to help you monitor engagement, manage missions, and measure success.
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Video Reviews

105 Club (formerly Brandbassador) Reviews

4.7 out of 5
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105 Club (formerly Brandbassador) Reviews
4.7 out of 5
105 Club (formerly Brandbassador) Reviews
4.7 out of 5

Club (formerly Brandbassador) Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for Club (formerly Brandbassador)Question

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Club (formerly Brandbassador)?

The platform excels in simplifying the management of ambassador programs. Its intuitive interface makes it incredibly easy to set up campaigns, track ambassador performance, and streamline communication. I also appreciate the gamification aspect, which motivates ambassadors to stay engaged and perform their best. The built-in analytics dashboard provides clear insights that help optimize campaigns, making it a powerful tool for driving results. Review collected by and hosted on G2.com.

What do you dislike about Club (formerly Brandbassador)?

While the platform is generally intuitive, there’s room for improvement in certain areas. For example, the search and filtering options for finding the right ambassadors could be more robust, allowing for deeper customization. Additionally, integration capabilities with other marketing tools are somewhat limited, which can make it challenging to streamline workflows across platforms. Enhancing these features would make the platform even more versatile and user-friendly. Review collected by and hosted on G2.com.

What problems is Club (formerly Brandbassador) solving and how is that benefiting you?

identify and engage with the right affiliates through its database, saving time and resources. Review collected by and hosted on G2.com.

Hanin D.
HD
Influencer Marketing Lead
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best about Club (formerly Brandbassador)?

Club is an amazing tool if you plan to activate many influencers monthly or for specific campaigns. The NA-KD Influencer Marketing team had the pleasure of partnering with Club for our Black Week campaigns, with successful results! The team is great and always helpful. Review collected by and hosted on G2.com.

What do you dislike about Club (formerly Brandbassador)?

Influencer segmentation can be improved, but they're always open to receiving tickets and implementing new features. Review collected by and hosted on G2.com.

What problems is Club (formerly Brandbassador) solving and how is that benefiting you?

Mass bookings, specially for campaigns that required a higher reach. Review collected by and hosted on G2.com.

KC
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Club (formerly Brandbassador)?

Brandbassador is an impressive tool if you are looking to create an ambassador program for your business. It's extremely versatile and has so many customizable options to do *exactly* what you want to do with your community.

In 7 months we've achieved:

-$63k in revenue

- 247 social posts and stories

- Increased engagement on social posts

- 75+ pieces of usable content

The level of detail and support provided by the team is amazing. Our onboarding with Charlotte was seamless and our quarterly calls with Maria are ones that I actually look forward to! She is always available to help, has great ideas and insights and really has helped us be successful.

The customer support in general is also incredible, they are always avaialbe to answer questions, help out Ambassadors and fix little things here and there that sometimes go awry. It's a really easy tool to implement and integrate into exisiting platforms that you're using. Review collected by and hosted on G2.com.

What do you dislike about Club (formerly Brandbassador)?

The only "negative" thing I can say about the tool is that I wish it was possible to create your own templates for missions so it would be easier to create certain missions onthe fly. I am able to kind of do this using the mission drafts, but it would be a nice addition. Review collected by and hosted on G2.com.

What problems is Club (formerly Brandbassador) solving and how is that benefiting you?

Brandbassador has helped us create a robust ambassador program that allows us to reward loyal customer, drive sales, collect UGC content and increase social engagement. Review collected by and hosted on G2.com.

Saloni S.
SS
Social Media Executive
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Club (formerly Brandbassador)?

Brandbassador is a very easy tool to access. The tool is easy to use and keeps track of everything regarding the ambassador's activity, and mission updates and even all the help available anytime we want. I recommend this tool to every emerging brand or company who wants to grow their brand with the people around them. Review collected by and hosted on G2.com.

What do you dislike about Club (formerly Brandbassador)?

There is nothing I would like to change in the tool. Any improvement done in the tool will be great to us. Review collected by and hosted on G2.com.

What problems is Club (formerly Brandbassador) solving and how is that benefiting you?

The problems related to missions and its performance. Problems related to any technical stuff. Mike is always there helping me and my teammate in solving any problem we face. This platform have helped us in achieving a great number of revenue last year and we are so happy to achieve this milestone. Review collected by and hosted on G2.com.

Response from Trelawney Erwin of Club (formerly Brandbassador)
(Original )

Hello Saloni,

Thank you so much for your review and for mentioning how helpful you find our support team. They work so hard to make sure you're getting the support you need.

Thanks so much for the feedback on the analytics. As we're always looking for ways to improve, we'd love to hear what other aspects you would like to see in the analytics.

It's a pleasure working with you.

Cheers!

Team Brandbassador

MX
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Club (formerly Brandbassador)?

I am really loving the Brandbassador Platform! I have been working with Robert Fox, Technical Success Manager, directly for over a year and I can not express not only how helpful he is, but a true delight to work with! From last minute asstance to walking me through each step of a proccess, it's been a breeze! With his support, we have been able to boost our achievements and opportunities for our brand ambassadors. Review collected by and hosted on G2.com.

What do you dislike about Club (formerly Brandbassador)?

Would love for there to be a location in the U.S.! Review collected by and hosted on G2.com.

What problems is Club (formerly Brandbassador) solving and how is that benefiting you?

Creating ways for our ambassadors to help boost our products, sales and keeping up with trends! Review collected by and hosted on G2.com.

Verified User in Retail
ER
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
(Original )Information
What do you like best about Club (formerly Brandbassador)?

The team, customer support and the level of service is amazing... In just 3.5 months we have accomplished with their expertise:

83k in 3.5 months

288% ROI in 3.5 months

400+ pieces of content

There's no way we would have been able to achieve the success we have as fast as we have without both the platform and the Brandbassador team to implement it.

They made it super easy to use and integrate with our Shopify store and get our community going. Not only that but the features are so numerous that it is tough to find anything else that can do it all in one platform. Review collected by and hosted on G2.com.

What do you dislike about Club (formerly Brandbassador)?

I literally can't think of one downside. We have received far and away much more than what we were hoping for. Review collected by and hosted on G2.com.

What problems is Club (formerly Brandbassador) solving and how is that benefiting you?

We were severly lacking an overall method of getting customers to support with UGC. Brandbassador through their missions makes it a breeze. We determine where we are lacking, put together a mission and voila we get exactly what we need.

Additionally, we have a very loyal base of customers and before implementation they were yearning for a way to get involved with the brand... With Brandbassador now we have a growing army of evangelists who feel connected and part of our brand and community. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion
AA
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: Organic
(Original )Information
What do you like best about Club (formerly Brandbassador)?

The possibility of creating missions to collaborate with the ambassadors not only gives you the ability to become more creative but also your community to always create better content as guiding them in what kind of content you want them to create has never been easier. Reaching such a broad audience has never been easier. Also, it is very easy to keep in touch with the community via the message center, so any problems ambassadors might encounter can be solved very fast to encourage growth from both sides.

On another note, I am looking forward to seeing what exciting new opportunities Club will bring. Review collected by and hosted on G2.com.

What do you dislike about Club (formerly Brandbassador)?

Except for the bugs that sometimes appear which can show down our processes, there is not much to dislike. But nevertheless, the chat support is always there and usually, every small bug is fixed quite fast. Review collected by and hosted on G2.com.

What problems is Club (formerly Brandbassador) solving and how is that benefiting you?

Brandbassador is helping us to grow in both top-performing and new markets in which we have just launched new products. It's a very good addition to our influencer marketing in that it gives us the possibility to very quickly grow our community in all markets. It has helped us build a very fun and interactive collaboration with our community, very time-saving! Review collected by and hosted on G2.com.

Response from Trelawney Erwin of Club (formerly Brandbassador)

Hello Iunona,

We're so glad to hear that you're getting continuously better content from your brand ambassador community and that you find our support team quick to resolve any issues you have.

It's a pleasure working with you and we can't wait to see how you grow in the future and continue expanding into new markets!

Cheers,

Team Brandbassador

Priya K.
PK
Social Media Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Club (formerly Brandbassador)?

Brandbassador streamlined influencer marketing, offering intuitive features and detailed analytics of each missions which help us achieve $1M in revenue.

Also, the support team and account handling team is very friendly and helpful. Review collected by and hosted on G2.com.

What do you dislike about Club (formerly Brandbassador)?

We have ambassadors with mostly less number of followers. It would be greate if we will be able to get famous ambassadors with high followers count for our brand so there should be some option there where we as a brand can approch ambassadors.

Or some features to run ads on brandbassador where we can attrach nee ambassadors. Review collected by and hosted on G2.com.

What problems is Club (formerly Brandbassador) solving and how is that benefiting you?

Steamlining the influencer marketing process. Review collected by and hosted on G2.com.

Ryan L.
RL
Fitness Community Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best about Club (formerly Brandbassador)?

The organisation and how seemless it is to pull the data is easy, the tech teams response to fixing and glitches & taking ownership of helping with ambassadors makes it a lot easier.

Rob Fox and Janey that help us within the UK daily, are the most fast paced & brilliant people that I have worked with compared to other ambassador platforms, if it wasnt for them consistently taking ownership for us on behalf of the brand its likely we wouldnt be performing how we are today Review collected by and hosted on G2.com.

What do you dislike about Club (formerly Brandbassador)?

My only feedback would to make payments GBP based not just dollars Review collected by and hosted on G2.com.

What problems is Club (formerly Brandbassador) solving and how is that benefiting you?

Any problems we have get resolved so quickly they dont seem like problems Review collected by and hosted on G2.com.

HH
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Club (formerly Brandbassador)?

Our quarterly discussions with Winnie, our dedicated account manager, are consistently enjoyable. She aids us in defining our objectives and ensures our account stays on track. Winnie has always been readily available to assist us with any challenges, and the overall customer support we receive from Brandbassador is exceptional.

The straightforward and efficient mission setup process provided by Brandbassador deserves high praise. Thanks to its user-friendly interface, we can effortlessly establish multiple missions each week.

Since our account overhaul earlier this year, we've been remarkably successful in accumulating authentic user-generated content (UGC) from ambassadors spanning the globe. This UGC has played a pivotal role in various digital marketing campaigns, delivering impressive results. Review collected by and hosted on G2.com.

What do you dislike about Club (formerly Brandbassador)?

One minor critique we have is that occasionally, new messages vanish from the dashboard. Fortunately, we can quickly locate them by searching for the ambassador's name. Besides that minor issue, we absolutely adore the platform! Review collected by and hosted on G2.com.

What problems is Club (formerly Brandbassador) solving and how is that benefiting you?

With Brandbassador, we can effectively facilitate the generation of genuine reviews from satisfied customers who truly appreciate our products. Moreover, we've successfully gathered a substantial amount of authentic user-generated content (UGC), a task that was previously challenging to accomplish organically. Review collected by and hosted on G2.com.