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CDK CRM Reviews & Product Details

Verified User in Automotive
AA
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about CDK CRM?

The text messaging feature is easy to use. Review collected by and hosted on G2.com.

What do you dislike about CDK CRM?

Nearly everything else. The system makes split deals hard to follow up on by the BDC agent since only one person can be an active (primary) agent at a time unless they are given special permissions to add events or "to do's" on top of the assigned agent. Review collected by and hosted on G2.com.

Recommendations to others considering CDK CRM:

Double check all your customer files that transfer. Many of them do not transfer correctly. Review collected by and hosted on G2.com.

What problems is CDK CRM solving and how is that benefiting you?

Automotive Sales and Leasing Review collected by and hosted on G2.com.

CDK CRM Overview

What is CDK CRM?

CDK CRM exists to help dealers convert leads into sales, prospects into customers, and customers into trusted long-lasting and rewarding relationships. As pioneers in automotive CRM, we offer a sophisticated yet service-oriented operation that encompasses a dynamic technology platform, a large, responsive call center, and integrations with all DMS providers. Learn why so many dealerships and dealer groups choose to partner with CDK.

CDK CRM Details
Languages Supported
English
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Product Description

Elead helps Auto Retailers bridge the gap between sales, service, and marketing operations. The companys automotive CRM, Contact Center, and Service Drive technologies are the foundations of its all-encompassing suite of retail solutions empowering dealers to operate more profitably through strategic business advantage.

How do you position yourself against your competitors?

Today's automotive retail demands a more sophisticated recipe to contend with disruptions; one that requires a focus and discipline for us and our Dealer communities to connect with consumers according to new technology expectations. ELEAD CRM is committed to building a future of innovation that brings people together and ignites exceptional experiences at moments that matter in their lives.

Our independence as a privately-owned company underpins our competitive advantage. We are accessible to clients no matter our company role - even the highest-ranking members in the organization. We are nimble in our product development. We listen, assess and implement.


Seller Details
Year Founded
1972
HQ Location
11809 Domain Drive, Austin, Texas 78758, United States
Twitter
@CDKGlobal
6,492 Twitter followers
LinkedIn® Page
www.linkedin.com
8,021 employees on LinkedIn®
Ownership
NASDAQ:CDK
Total Revenue (USD mm)
$1,960

HE
Overview Provided by:

Recent CDK CRM Reviews

AG
Autum G.Small-Business (50 or fewer emp.)
5.0 out of 5
"Everything smooth!"
I like how smoothly the CDK CRM integrates with CDK Drive. The worksheets are very easy for our salespeople to build and very easy to edit or make ...
Verified User
A
Verified UserSmall-Business (50 or fewer emp.)
4.0 out of 5
"Great Automotive CRM"
It is very robust and easy to navigate from the standpoint of automotive dealership employees and agency partners.
Verified User
U
Verified UserMid-Market (51-1000 emp.)
5.0 out of 5
"Number 1 Automotive CRM"
What I like best about elead is its ease of use and navigation
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CDK CRM Media

CDK CRM Demo - DealBuilder
DealBuilder.PNG
CDK CRM Demo - Desking with Max Profit
Desking with Max Profit
CDK CRM Demo - DealBuilder
DB9.PNG
CDK CRM Demo - SERVICE1ONE SHOP
Shop.jpg
CDK CRM Demo - Service Lane
Service Lane
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Have you used CDK CRM before?
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75 out of 76 Total Reviews for CDK CRM

4.4 out of 5
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75 out of 76 Total Reviews for CDK CRM
4.4 out of 5
75 out of 76 Total Reviews for CDK CRM
4.4 out of 5

Overall Review Sentiment for CDK CRMQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
AG
Finance. Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
What do you like best about CDK CRM?

I like how smoothly the CDK CRM integrates with CDK Drive. The worksheets are very easy for our salespeople to build and very easy to edit or make additions too. I use this daily to build deals and send through to our DMS. Anytime I have needed customer support, the technical dept as been efficient in solving my issues. Review collected by and hosted on G2.com.

What do you dislike about CDK CRM?

I with CDK was more up to date with it's texting and email follow up. CRMs are really making strides with AI and I feel CDK is behind in that aspect. Review collected by and hosted on G2.com.

What problems is CDK CRM solving and how is that benefiting you?

Building deals and commuunicating to our DMS. We really have transitioned away from using CDK CRM for lead follow up. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about CDK CRM?

It is very robust and easy to navigate from the standpoint of automotive dealership employees and agency partners. Review collected by and hosted on G2.com.

What do you dislike about CDK CRM?

Customer support is not the most helpful – they will attempt to assist you, but there are not always valuable solutions provided when you contact the support number. Review collected by and hosted on G2.com.

What problems is CDK CRM solving and how is that benefiting you?

Elead is a great CRM for automotive groups that have multiple dealerships. As an agency partner, we use the CRM for email and SMS text campaigns, which are very easy to create and send within the platform. The database is easy to segment and the exclusion period is very reasonable. Review collected by and hosted on G2.com.

BC C.
BC
GENERAL SALES MANAGER
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
(Original )Information
What do you like best about CDK CRM?

I like the ease of use and the opportunity to push customer data to our CRM, we use them every day with a staff of 20 Review collected by and hosted on G2.com.

What do you dislike about CDK CRM?

I would like the service tool to be included with the sales tool Review collected by and hosted on G2.com.

What problems is CDK CRM solving and how is that benefiting you?

We are able to process sales much quicker, and this allows us to be more productive Review collected by and hosted on G2.com.

PS
BDC Director
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about CDK CRM?

Being able to quickly look up customers and work the deal right from the CRM. Review collected by and hosted on G2.com.

What do you dislike about CDK CRM?

Support takes forever and not very knowledgable Review collected by and hosted on G2.com.

What problems is CDK CRM solving and how is that benefiting you?

Keeps all our customers in one spot. We use it daily for new and past customers. Easy to use even for those who are not computer savvy. Review collected by and hosted on G2.com.

Verified User in Automotive
UA
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about CDK CRM?

What I like best about elead is its ease of use and navigation Review collected by and hosted on G2.com.

What do you dislike about CDK CRM?

I dont really have anything that I dislike about elead Review collected by and hosted on G2.com.

What problems is CDK CRM solving and how is that benefiting you?

Elead helps us organize and access customer information and keep track of previous interactions Review collected by and hosted on G2.com.

Katie T.
KT
Bdc Manager
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about CDK CRM?

Integrates your tools together and follow up tasks are on point. Review collected by and hosted on G2.com.

What do you dislike about CDK CRM?

Nothing right now except being able to set up auto reports Review collected by and hosted on G2.com.

What problems is CDK CRM solving and how is that benefiting you?

Missing deals and customers with follow up is limited Review collected by and hosted on G2.com.

Kaitlyn E.
KE
Senior Technology & Delivery Specialist, Inventory Manager
Enterprise(> 1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about CDK CRM?

The system works well to discover all of our customers that we have in the database and allows us to figure out how in-depth we need to be to acquire their business. We have so many customers that we get internet leads on, show up to the dealership or by phone, and we need to be able to track the conversation progress. Review collected by and hosted on G2.com.

What do you dislike about CDK CRM?

Thus far I personally don't have any dislikes. Just recently the "flow" of automated tasks has been updated for all new leads which have been a huge help so unnecessary tasks aren't created. I understand that it can't apply to old leads but maybe one day there will be a workaround to make it so. Review collected by and hosted on G2.com.

Recommendations to others considering CDK CRM:

Strongly suggest this platform as it creates many opportunities to be successful in your business. Review collected by and hosted on G2.com.

What problems is CDK CRM solving and how is that benefiting you?

Same as mentioned above. The "flow" has been resolved for all new leads and making sure that salesman responds to our internet leads guests promptly to best get their business. Review collected by and hosted on G2.com.

Sherry W.
SW
Marketing Manager
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about CDK CRM?

The analytics are fantastic. Reporting is top-notch; you can review the sales, service, and BDC teams. You can also find out which vendors are delivering sales and cut the ones that aren't, which will save you a lot of money. Review collected by and hosted on G2.com.

What do you dislike about CDK CRM?

Nothing. I love everything about eLead, from the sales team to the support team, and the tech support is also excellent. They all work so well together. You feel like you are a part of their team and not just a customer. Review collected by and hosted on G2.com.

What problems is CDK CRM solving and how is that benefiting you?

We were having a hard time keeping the sales team accountable. With eLead, they feel like they are managing their own business, making them much more productive at work! Review collected by and hosted on G2.com.

Alissa F.
AF
Business Development Manager
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about CDK CRM?

There is nothing that I like about eleads Review collected by and hosted on G2.com.

What do you dislike about CDK CRM?

The consistent errors and functionality of the software make it very difficult to prepare documents to our customers successfully. What I dislike even more is that when you call their support line, they never are able to fix any of the problems you are having! Review collected by and hosted on G2.com.

Recommendations to others considering CDK CRM:

My recommendation when you are considering Elead, is to consider something different and do not waste your time or money! Review collected by and hosted on G2.com.

What problems is CDK CRM solving and how is that benefiting you?

We are only creating more problems for ourselves with Elead, we are not solving any. There are no benefits that we have had that we couldn't get from a more successful CRM company. Review collected by and hosted on G2.com.

Debra S.
DS
Internet Manager
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about CDK CRM?

They continue to grow in the CRM business and support all dealership platforms; simple to use and are a perfect match for us! Review collected by and hosted on G2.com.

What do you dislike about CDK CRM?

Well, this is nothing I dislike, but sometimes the auto pops get to be too many, and having to call tech support for assistance which should be in the admin tools. Well and I would get this today

and they have been down with Vegas Server issues for hours...Better Communication, alternate servers. Review collected by and hosted on G2.com.

What problems is CDK CRM solving and how is that benefiting you?

The benefits are that you do not lose contact, and it is a great assistant to every salesperson that utilizes this tool. Review collected by and hosted on G2.com.