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Buffer Reviews & Product Details - Page 50

Buffer Overview

What is Buffer?

Buffer is an intuitive, streamlined social media management platform trusted by brands, businesses, agencies, and individuals to help drive meaningful engagement and results on social media. Buffer is a team of real people, aligned with common values. Being a Buffer customer should feel like you have a whole team of people cheering for you. We want to see you succeed on social!

Buffer Details
Discussions
Buffer Community
Languages Supported
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Product Description

Buffer makes it super easy to share any page you're reading. Keep your Buffer topped up and we automagically share posts for you through the day.

How do you position yourself against your competitors?

Buffer places a premium on customer support, user experience, education resources, and clarity. We want to see you succeed on social media, as easily and completely as you can.

The suite of Buffer tools puts a premium on publishing and analytics.


Seller Details
Seller
Buffer
Year Founded
2010
HQ Location
San Francisco, CA
Twitter
@buffer
945,039 Twitter followers
LinkedIn® Page
www.linkedin.com
226 employees on LinkedIn®
Description

The most flexible social media toolkit from the most flexible company. ✨Create, schedule, publish, and analyze your posts in one place.


Mike E.
ME
Overview Provided by:

Recent Buffer Reviews

StartupStage S.
SS
StartupStage S.Small-Business (50 or fewer emp.)
3.5 out of 5
"Great software solution for managing Social media!"
Simplcity of sending and adjusting tone and hastags by platform. However I did notice a a 20% decrease when I start using the feature. I am unsure ...
Anne O.
AO
Anne O.Small-Business (50 or fewer emp.)
4.5 out of 5
"Buffer manages your social media pipeline"
I love that I can customize the posts for each different platform I plan to post on. It really helps cater the message to the audience that uses di...
Cori F.
CF
Cori F.Small-Business (50 or fewer emp.)
5.0 out of 5
"Great for building a social media presence"
You can connect most of your social media platforms and create a schedule. It allows you to cusomize the posts so while they may be similar, you're...
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Buffer Media

Buffer Demo - Social media planning and publishing
Plan your social schedule ahead of time with a calendar view or queue view.
Buffer Demo - Reply to comments
Engage with your Instagram and Facebook audiences.
Buffer Demo - Create your own Start Page
Build a link in bio page in minutes.
Buffer Demo - Easy to understand analytics
Get insights and answers to help you optimize your content.
Answer a few questions to help the Buffer community
Have you used Buffer before?
Yes

Video Reviews

1,008 Buffer Reviews

4.3 out of 5
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1,008 Buffer Reviews
4.3 out of 5
1,008 Buffer Reviews
4.3 out of 5

Buffer Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for BufferQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Abhijeet D.
AD
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

It allows you to post up to 10 statuses on facebook but with varying dates so that you will stay on top of your social media activity. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

You have to pay for the full version, but the free version will get you by for a while. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

At least try it out, you might find out you really enjoy it Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Keeping social media account active for department Review collected by and hosted on G2.com.

David Y.
DY
Information Technology Specialist
Broadcast Media
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

I like the simplicity of Buffer. It is very intuitive and easy to set-up and use. The scheduling and editing options with live preview are one rare and great features among the all content management tools I have used. Buffer also analyzes your feed to determine the best times to post your content, based on your audience's engagement. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

I dislike the fact that Buffer does not always follow the schedule that you set and sometimes misplaces links or changes them. The price can be a little expensive than othe platforms, but Buffer is oriented towards pro businesses Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Without Buffer, we would spend significantly more time logging into each network and posting. It saves time and therefore money on labor having to go to each platform individually Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

It's very easy for anyone with access to go in and view the schedule and make changes/additions where needed. Using Buffer We're better able to reach our audience, as we're targeting a time they're online. Review collected by and hosted on G2.com.

Verified User in Health, Wellness and Fitness
UH
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
(Original )Information
What do you like best about Buffer?

I like how I can post to multiple platforms with one click! Its really simple and I do not have to edit each individual post i can simply copy and paste what my team gives me to post right from my email! Review collected by and hosted on G2.com.

What do you dislike about Buffer?

Sometimes it’s glitchy and I have to redo things. Unfortunately some social media platforms have different acceptable posts for example instagram is ok to have an alcoholic beverage in the picture but facebook does not. There is no way to filter that out without individually editing. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Take the one to slowly play around on the page. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

I am solving the problem of time management. Only one person needs to run the social media now because it’s all in one place. Review collected by and hosted on G2.com.

Response from Alfred Lua of Buffer

Hi, there, thank you for your nice review! I'm sorry that Buffer has been glitchy for you at times. If you don't mind emailing us at hello@buffer.com, our Customer Advocates would love to take a look at any issues you might be facing and help.

Lynne D.
LD
Freelance Content Marketer/Freelance Writer
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

I like that I can schedule posts for many social media accounts all on one page and that it's quick and easy and super user-friendly. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

There's nothing at this point that I dislike. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

It is linked to Pablo to help you with your image editing and making unique posts. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Time management

social media marketing

planning ahead

social media engagement Review collected by and hosted on G2.com.

Kyle K.
KK
Running Coach
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

There are some alternatives, and I've tried a few of them, but nothing I've experimented with has worked as well for social media scheduling as Buffer. From integrating with Pablo to my Google Chrome browser, it's one of my most used tools. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

One thing I do with Buffer did was erase the latest queue slot if I post it early. For example, if I have an Instagram post scheduled to go out at 10am but I manually post it at 9:30am, buffer will move the next post to the 10am slot and I'll still get a notification. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

The free option is great and the entry level plan is inexpensive and all most people will ever need! Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

It lets me connect with my audiences easier. I can pre-write my Twitter & Instagram posts at once instead of having to manually write+post them one at a time. Review collected by and hosted on G2.com.

Franco C.
FC
Artista grafico
Marketing and Advertising
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

Buffer is better than any other service. First of all the simple and plain interface is impressive (especially if you manage in the past other platforms, sometimes messy and confused). Buffer offers you a simple and elegant interface that is easy to use and help you to stay focused on the content. The free plan is great if you can't invest so much on a planning app. Also Buffer will find for you the best time to post. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

A major issue is the Instagram thing. You can't schedule Instagram post. Buffer will only send you a reminder to post on it. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Use it, and since it allows you to try for some day the premium feats test it all out. You will find a lovely solution to all your "social issues". Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

It's really difficult to have a massive social presence, and Buffer is helping me to manage and engage my social medias. I use it with my personal profiles, company profiles and with clients profiles. A great, great tool. Review collected by and hosted on G2.com.

Afshana D.
AD
Digital Strategist
Marketing and Advertising
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

For sharing content across all your social media sites, if I want a great solution with the nice user interface, then It's buffer. I like their interface which is simple but intriguing. The scheduling and editing options with live preview are one rare and great features among the all content management tools I have used. In fact, you can customize the message for each network, which awesome. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

The limitation is the free version like you can't add more than 10 posts for one channel within a day.

Besides, they don't have website integration like Co-scheduled, you have to go to their websites always! For content business, we need to stay on our website and manage contents from there. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

One of the few content management tools worth trying, I must say. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Scheduling regular content on all platforms without spending too much time on it and it's easy to use with great UI. Review collected by and hosted on G2.com.

Daniel M.
DM
Postdoctoral Research Assistant
Higher Education
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

I like the very foundation of this app in that you can schedule posts for future dissemination. It is simple to use, and works across platforms. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

It took me a while to get the different platforms to schedule at the same time with the same posts. I had a few problems trying to get them all to post at the same time asI have a number of users for different things on different platforms. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Promotion of my blog and science communication on Twitter Review collected by and hosted on G2.com.

Response from Alfred Lua of Buffer

Hi, Daniel, thank you so much for your review and feedback. I understand that the setup process can take a while, especially when you are setting up many profiles, and it's something we can improve. Hope things are feeling smoother once you have set up your profiles. (Otherwise, please feel free to email us at hello@buffer.com, and we would love to help.) Thanks again for the feedback.

Caroline K.
CK
Graphic Design Associate
Graphic Design
Enterprise(> 1000 emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

The interface is easy to use. You can pick up how to navigate everything very quickly. We connected to several social media channels and can schedule and post with relative ease. Their customer service has always been friendly and prompt with responses. They are honest and helpful. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

I wish the connection with Instagram was easier. You cannot schedules posts to go directly to the platform. You need to have the Buffer app in order to get a reminder on your phone to manually post at the designated time. I will say that Buffer makes it super easy to manually post from the app. They just copy the text, pull the image into IG and you paste the text and hit Share. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

I highly recommend. It's easy to use and oversee all the content going out on various social media channels. It makes it easy to manage all of you accounts in one place. In addition to posting content, you can view analytics for your various channels to see how posts are performing and when they perform the best. And their customer support is wonderful! They are friendly, responsive and helpful. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

It has been a huge lifesaver to manage all of our social media channels for various departments in one place. Buffer offers a review process so we can look over posts before they go live and ensure all content has once consistent voice that best represents us. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

There is no better service to use for social media management than Buffer. It's intuitive and easy to use. Anyone can pick it up in a day. It is smart enough to predict what graphics you want to post and sometimes fills in by itself. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

When you click away from posts, content sometimes disappears to nowhere. That and bad hashtag analytics (don't use the hashtags it suggests, it's lying). Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Don't rely on hashtag recommendations from Buffer -- do your own analytics research before going in! Just because you put things on Buffer doesn't mean they all need to go live. Use Buffer to visualise how all your posts would look. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Mainly scheduling. But also, it is a good tool to visualise how it'll look when you have multiple posts ready to go. Review collected by and hosted on G2.com.

Response from Alfred Lua of Buffer
(Original )

Hi, there, thank you for the honest review of Buffer. I'm sorry that your social media post draft can sometimes disappear when you click away. We have heard that feedback a few times and are keen to improve the experience. We appreciate your additional nudge.

As for the hashtag analytics, would you mind sharing a bit more about that? I would love to share this with our Product team as it seems like one that we should be working on. Thank you for your help!