Buffer
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Buffer
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4.3 out of 5 stars
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Buffer Reviews & Product Details - Page 45

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Buffer Overview

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What is Buffer?

Buffer is an intuitive, streamlined social media management platform trusted by brands, businesses, agencies, and individuals to help drive meaningful engagement and results on social media. Buffer is a team of real people, aligned with common values. Being a Buffer customer should feel like you have a whole team of people cheering for you. We want to see you succeed on social!

Buffer Details
Discussions
Buffer Community
Languages Supported
English
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Product Description

Buffer makes it super easy to share any page you're reading. Keep your Buffer topped up and we automagically share posts for you through the day.

How do you position yourself against your competitors?

Buffer places a premium on customer support, user experience, education resources, and clarity. We want to see you succeed on social media, as easily and completely as you can.

The suite of Buffer tools puts a premium on publishing and analytics.

Seller Details
Seller
Buffer
Year Founded
2010
HQ Location
San Francisco, CA
Twitter
@buffer
945,039 Twitter followers
LinkedIn® Page
www.linkedin.com
226 employees on LinkedIn®
Description

The most flexible social media toolkit from the most flexible company. ✨Create, schedule, publish, and analyze your posts in one place.

Mike E.
ME
Overview Provided by:
Mike Eckstein

Recent Buffer Reviews

StartupStage S.
SS
StartupStage S.Small-Business (50 or fewer emp.)
3.5 out of 5
"Great software solution for managing Social media!"
Simplcity of sending and adjusting tone and hastags by platform. However I did notice a a 20% decrease when I start using the feature. I am unsure ...
Read more
Anne O.
AO
Anne O.Small-Business (50 or fewer emp.)
4.5 out of 5
"Buffer manages your social media pipeline"
I love that I can customize the posts for each different platform I plan to post on. It really helps cater the message to the audience that uses di...
Read more
Cori F.
CF
Cori F.Small-Business (50 or fewer emp.)
5.0 out of 5
"Great for building a social media presence"
You can connect most of your social media platforms and create a schedule. It allows you to cusomize the posts so while they may be similar, you're...
Read more

Buffer Pricing

Free
Free
Essentials
Starting at $6.00
Per Month
Team
Starting at $12.00
Per Month
Agency
Starting at $100.00
Per Month
See all 4 Buffer pricing levels
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Buffer Media

Buffer Demo - Social media planning and publishing
Plan your social schedule ahead of time with a calendar view or queue view.
Buffer Demo - Reply to comments
Engage with your Instagram and Facebook audiences.
Buffer Demo - Create your own Start Page
Build a link in bio page in minutes.
Buffer Demo - Easy to understand analytics
Get insights and answers to help you optimize your content.
Answer a few questions to help the Buffer community
Have you used Buffer before?
Yes

Video Reviews

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easy and simple to use
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1,008 Buffer Reviews

4.3 out of 5
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1,008 Buffer Reviews
4.3 out of 5
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4.3 out of 5
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Buffer Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for BufferQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Verified User in Philanthropy
AP
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

It’s easy to add new accounts and upload content simultaneously. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

It’s very easy to accidentally delete the text you are writing because drafts aren’t saved automatically. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Scheduling social media posts for times when know one is working. Review collected by and hosted on G2.com.

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Ryan R.
RR
Digital Marketing Manager, eCommerce
Mid-Market(51-1000 emp.)
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Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

Ease of setup for each post and scheduling is no problem. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

Honestly there is not a lot to dislike here. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Easy and Cheaper than most solutions out there. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Social Media Management Review collected by and hosted on G2.com.

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Verified User in Real Estate
UR
Mid-Market(51-1000 emp.)
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Review source: G2 invite
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What do you like best about Buffer?

I liked the asthetics of this app and it was very easy to use and set up. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

Connecting to social media platforms took some time. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

We wanted to achieve organization as well as to be able to pre schedule our posts and project what they would look like weeks in advance. Review collected by and hosted on G2.com.

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Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

The ability to schedule content reliably across primary social media platforms from one screen. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

Does not always work--content sometimes fails and you have to reconnect profiles/pages. Also does not support tagging other accounts on all platforms. For instance, you can tag other accounts/pages on Twitter and Facebook but not LinkedIn. They seem to make updates and enhancements frequently, though. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Very easy to use and reliable for the most part--I have stuck with this platform for a long time now. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Scheduling content on multiple social media platforms efficiently. Biggest benefit is saving time. Review collected by and hosted on G2.com.

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Verified User in Animation
AA
Small-Business(50 or fewer emp.)
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Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

The user friendly dashboard and the ability to schedule posts. I also like the composer tool. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

Sometimes the dashboard can be buggy and my posts don’t go through. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Try it and see if you like it. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

I gain productivity time back by scheduling posts ahead of time. Review collected by and hosted on G2.com.

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Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
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Review source: G2 invite
Incentivized Review
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best about Buffer?

This tool is easy to use and makes it easier to schedule and post future social media posts. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

This tool doesn't allow you to easily switch between social media accounts when scheduling posts. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Make it easier to switch between social media accounts for quick scheduling. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Automate social media posts for clients. Review collected by and hosted on G2.com.

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Ryan M.
RM
Sr. Recruiter
Mid-Market(51-1000 emp.)
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Validated Reviewer
Verified Current User
Review source: Seller invite
What do you like best about Buffer?

I love Buffer because I can spend 30 minutes and plan out my weekly posts. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

Nothing, It is a great tool that I have used for 4 years. I have used the pay and the free versions. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Buffer allows me to have a larger than life social media presence without spending all day working on it. I can plan for a few days ahead and buffer posts automatically. Review collected by and hosted on G2.com.

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Response from Alfred Lua of Buffer
Editedit

Hi, Ryan, thank you so much for the kind review and continuous support! If you have any other feedback, please feel free to share it with us (or me at alfred@buffer.com). Thanks.

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Sophie O.
SO
Youth Development and Community Outreach Coordinator
Civic & Social Organization
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

I love how my teammates can all have access to our buffer timelines so we can strategize our posting strategy. Also, the ability to have a third party app post to Instagram for us is amazing. The interface is also very aesthetically pleasing which is important for me. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

I want there to be some better insights about what's working and what's not. If possible, I would like for the ability to post Instagram stories. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Our organization was blasting out content and news to social way too often and things were getting messy. Buffer let those without a background in social media marketing see the need to space out content. Review collected by and hosted on G2.com.

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Response from Alfred Lua of Buffer
Editedit
(Original )

Thanks so much for the awesome review, Sophie! I'm very glad to hear that you and your team are enjoying using Buffer together. If you are up for sharing, I would love to hear more about what insights might be helpful for you. You can email me at alfred@buffer.com. Thanks!

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Verified User in Internet
UI
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

I like being able to post to multiple channels at once. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

Other systems I've used (i.e. HootSuite) offer a lot more functionality and are easier to use. Buffer has an outdated UI that's clunky and annoying. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Use something else. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Social media management Review collected by and hosted on G2.com.

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Gail G.
GG
Freelance Social Media Consultant
Marketing and Advertising
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

You can set custom times for posting and just add your posts to the queue. Easy to use! Review collected by and hosted on G2.com.

What do you dislike about Buffer?

You can’t just schrdule one post multiple times, they’d have to be individually posted. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Great especially for one client so you can use the free version Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Saves time scheduling to different platforms and the analytics are in one place. Analytics are basic though. Review collected by and hosted on G2.com.

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Buffer