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Buffer Reviews & Product Details - Page 42

Buffer Overview

What is Buffer?

Buffer is an intuitive, streamlined social media management platform trusted by brands, businesses, agencies, and individuals to help drive meaningful engagement and results on social media. Buffer is a team of real people, aligned with common values. Being a Buffer customer should feel like you have a whole team of people cheering for you. We want to see you succeed on social!

Buffer Details
Discussions
Buffer Community
Languages Supported
English
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Product Description

Buffer makes it super easy to share any page you're reading. Keep your Buffer topped up and we automagically share posts for you through the day.

How do you position yourself against your competitors?

Buffer places a premium on customer support, user experience, education resources, and clarity. We want to see you succeed on social media, as easily and completely as you can.

The suite of Buffer tools puts a premium on publishing and analytics.


Seller Details
Seller
Buffer
Year Founded
2010
HQ Location
San Francisco, CA
Twitter
@buffer
945,039 Twitter followers
LinkedIn® Page
www.linkedin.com
226 employees on LinkedIn®
Description

The most flexible social media toolkit from the most flexible company. ✨Create, schedule, publish, and analyze your posts in one place.


Mike E.
ME
Overview Provided by:

Recent Buffer Reviews

StartupStage S.
SS
StartupStage S.Small-Business (50 or fewer emp.)
3.5 out of 5
"Great software solution for managing Social media!"
Simplcity of sending and adjusting tone and hastags by platform. However I did notice a a 20% decrease when I start using the feature. I am unsure ...
Anne O.
AO
Anne O.Small-Business (50 or fewer emp.)
4.5 out of 5
"Buffer manages your social media pipeline"
I love that I can customize the posts for each different platform I plan to post on. It really helps cater the message to the audience that uses di...
Cori F.
CF
Cori F.Small-Business (50 or fewer emp.)
5.0 out of 5
"Great for building a social media presence"
You can connect most of your social media platforms and create a schedule. It allows you to cusomize the posts so while they may be similar, you're...
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Buffer Media

Buffer Demo - Social media planning and publishing
Plan your social schedule ahead of time with a calendar view or queue view.
Buffer Demo - Reply to comments
Engage with your Instagram and Facebook audiences.
Buffer Demo - Create your own Start Page
Build a link in bio page in minutes.
Buffer Demo - Easy to understand analytics
Get insights and answers to help you optimize your content.
Answer a few questions to help the Buffer community
Have you used Buffer before?
Yes

Video Reviews

1,008 Buffer Reviews

4.3 out of 5
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1,008 Buffer Reviews
4.3 out of 5
1,008 Buffer Reviews
4.3 out of 5

Buffer Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for BufferQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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G2 reviews are authentic and verified.
LD
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

It's simple and they are wonderfull, you can access to help in your dashboard, just must to go at your down/right corner and press an icon like a chat message. You will access into their help system, very complete and helpfull if you are a bit lost in their system. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

They don't allow you to customize anything in their web, you cant choose where you want the features, even if you pay, this is a bad new for all people because their competitors have this feature. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

If you want just schedule posting in social media, take this one, is the best, if you need something more complete, don't take this one. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

We need a easy schedule posting and buffer have the best choice for it, you can schedule a lot at the same time, program at an exact time, day, etc. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

I love that when scheduling out posts for a multitude of clients, it's out-of-sight, out-of-mind. Once you create and schedule your post, you don't need to worry about it. Plus, you can look back at the analytics to see how each post performed. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

Accounts tend to get disconnected somewhat frequently, which causes problems posting. However, it's quick and straightforward to reconnect. Some more features would be great, such as hashtag-rating or suggestions. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Managing a large number of social media accounts is so much easier. Adding a single post to multiple platforms for the same client is no big deal. You can set a recurring schedule to which Buffer adheres, and your posts will follow that schedule with no deviation. If you'd rather, you can schedule individual posts for specific times outside of a regular schedule. It really takes all the hassle and worry out of planning. Review collected by and hosted on G2.com.

Response from Alfred Lua of Buffer

Hi, there, thank you for the detailed review and feature suggestions. I'm sorry about the account disconnections. It's something we are keen to minimize and improve. Thanks for bearing with us on that.

Verified User in Writing and Editing
UW
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

Buffer is easy to use and makes it simple to schedule & post social media updates. I like that you can schedule all your posts at the beginning of the week and not think about it again. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

I wish there was an easier way to format for the various platforms. Plus, the free version limits the number of accounts you can connect and the number of posts you can schedule. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Having the app on my phone makes checking my posts and scheduling new ones really easy. Review collected by and hosted on G2.com.

Lucía F.
LF
Community Manger y Marketing Interno
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
Translated Using AI
What do you like best about Buffer?

Firstly, the possibility of managing more than one social network from a single place, having control of your social networks on the same screen saves you a lot of time. Being able to schedule your posts to appear throughout the day is also one of the positive aspects of this program or application. Buffer has extensions for any browser, so you can work with your favorite browser along with Buffer. If you work in a small business, the free plan can serve you perfectly as you can manage up to 4 social networks at the same time. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

Sometimes notifications fail, and some links to social networks like Twitter and Facebook. The monthly subscription for small businesses where you can connect more members of your company so that the networks are managed by more than one person is too expensive. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Without a doubt, I would recommend this application or program for any company that wants to promote itself on different social networks. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

The presence of the company on social media is continuous and at all hours, there are no schedules and that is one of its benefits. Social media today is the best advertising for your company. Review collected by and hosted on G2.com.

Response from Alfred Lua of Buffer

Hi, Lucia, thank you for your kind review of Buffer. I'm sorry that Buffer hasn't worked well for you at times. When such issues occur again, would you be up for letting us know at hello@buffer.com? We would love to look into them and see if there's anything we can fix or improve. Thanks for the help!

AC
Social Media Marketing Director & Student Intern
Small-Business(50 or fewer emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

I love the ease of Buffer when scheduling social media posts. Once you schedule it, you walk away stress free! It is a life saver. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

I only dislike that you cannot schedule videos on Instagram, but instead have to post them manually. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Definitely implement Buffer into your marketing! Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

We are solving the problem of conveniently scheduling social media posts at optimal time to reach our target audience. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

Buffer is easy to use, let's us manage multiple accounts and helps provides analytics reporters that our customers require. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

Buffer can sometimes have a glitch where is publishes a post twice. It would also be great in the future to integrate Facebook ads manager. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Buffer allows us to schedule posts which is a necessity of our business. It also provides valuable metrics that help show social media value to our clients. Review collected by and hosted on G2.com.

Kalie S.
KS
1st Grade Teacher, Head Track and Field Coach
Religious Institutions
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Seller invite
Verified User in E-Learning
UE
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

Easy to not only create content once and post on multiple social media, but also it allows users to customize the content for each of the channels before posting.

It allows delayed posting and give you stats. I am using free version and I am totally happy using it. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

I wish it could be smarter in getting pure text from me and convert it to a nice art work before posting. Or sometimes, I do not have any image, I was hoping either the tool can generate an image or pick one from templates. It is quite manual and the process is not very well integrated.

It has a tool called Pablo that lets you pick images and add text on it, but it is super simple. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Over the last couple of month of use, I have seen lots of communication of releasing new social media integration and also features. This tool has a good team behind it and I am positive that it will help with content management for your business.

Free version is limited to 5-8 social media accounts. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Managing contents on multiple social media accounts from one place. Review collected by and hosted on G2.com.

Vanessa R.
VR
Equipo de marketing
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
Translated Using AI
What do you like best about Buffer?

The possibility of controlling all your company's social networks on a single screen saves you a lot of work time, makes customer contact faster, and provides quicker responses, increasing their satisfaction. With this tool, you can also keep the customer or potential customer informed about the company's activities, any upcoming fairs, as well as the latest news regarding products. The support is exceptional. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

The free plan is fantastic because you can manage 3 social accounts, but the problem is if you use more than 3 social networks since you have to pay, that is the only bad news I see about using Buffer. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

My recommendation is that if you work in a large company and manage more than 3 social networks, use this application because you will optimize a lot of the time you are at the workplace. With Buffer, you will have total control of your social networks instantly. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Above all, it has saved me time at my workplace, I have managed to optimize my workday and my tasks as a CM of my company, being able to dedicate more time to other things. Review collected by and hosted on G2.com.

Response from Alfred Lua of Buffer

Hi, Vanessa, thank you so much for the kind words and recommendation!

Verified User in Retail
UR
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

Easy to schedule on nearly all platforms. Can also set up repeat blasts of the same post. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

It doesn't integrate everything. For example, you cannot use .gif's with it. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

There are pricing tiers that you can select. Consider testing the free version first to make sure it meets your needs. There are some file formats and platforms it does not support. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

We use this to create and schedule social media posts for our clients. Frankly, we use a free version of it and find it meets our needs entirely. Review collected by and hosted on G2.com.