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Buffer Reviews & Product Details - Page 33

Buffer Overview

What is Buffer?

Buffer is an intuitive, streamlined social media management platform trusted by brands, businesses, agencies, and individuals to help drive meaningful engagement and results on social media. Buffer is a team of real people, aligned with common values. Being a Buffer customer should feel like you have a whole team of people cheering for you. We want to see you succeed on social!

Buffer Details
Discussions
Buffer Community
Languages Supported
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Product Description

Buffer makes it super easy to share any page you're reading. Keep your Buffer topped up and we automagically share posts for you through the day.

How do you position yourself against your competitors?

Buffer places a premium on customer support, user experience, education resources, and clarity. We want to see you succeed on social media, as easily and completely as you can.

The suite of Buffer tools puts a premium on publishing and analytics.


Seller Details
Seller
Buffer
Year Founded
2010
HQ Location
San Francisco, CA
Twitter
@buffer
945,458 Twitter followers
LinkedIn® Page
www.linkedin.com
226 employees on LinkedIn®
Description

The most flexible social media toolkit from the most flexible company. ✨Create, schedule, publish, and analyze your posts in one place.


Mike E.
ME
Overview Provided by:

Recent Buffer Reviews

StartupStage S.
SS
StartupStage S.Small-Business (50 or fewer emp.)
3.5 out of 5
"Great software solution for managing Social media!"
Simplcity of sending and adjusting tone and hastags by platform. However I did notice a a 20% decrease when I start using the feature. I am unsure ...
Anne O.
AO
Anne O.Small-Business (50 or fewer emp.)
4.5 out of 5
"Buffer manages your social media pipeline"
I love that I can customize the posts for each different platform I plan to post on. It really helps cater the message to the audience that uses di...
Cori F.
CF
Cori F.Small-Business (50 or fewer emp.)
5.0 out of 5
"Great for building a social media presence"
You can connect most of your social media platforms and create a schedule. It allows you to cusomize the posts so while they may be similar, you're...
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Buffer Media

Buffer Demo - Social media planning and publishing
Plan your social schedule ahead of time with a calendar view or queue view.
Buffer Demo - Reply to comments
Engage with your Instagram and Facebook audiences.
Buffer Demo - Create your own Start Page
Build a link in bio page in minutes.
Buffer Demo - Easy to understand analytics
Get insights and answers to help you optimize your content.
Answer a few questions to help the Buffer community
Have you used Buffer before?
Yes

Video Reviews

1,008 Buffer Reviews

4.3 out of 5
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1,008 Buffer Reviews
4.3 out of 5
1,008 Buffer Reviews
4.3 out of 5

Buffer Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for BufferQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Zhivko S.
ZS
Marketing Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

The idea is good, it should save a lot of time in theory. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

It just doen't work, the schedulled posts don't trigger, the feed doesn't update, etc. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Stay away Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

I tried it for a few weeks and then gave up on it and moved on with other tools. Review collected by and hosted on G2.com.

Elena C.
EC
Administrerende
Enterprise(> 1000 emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
Translated Using AI
What do you like best about Buffer?

An intuitive and easy-to-use interface, you will learn to handle it more quickly than other tools that manage social networks. Indefinite free plan, ideal for beginners. Possibility to schedule your posts to save time in your work, in addition to focusing this scheduling on analytics, monitoring, and engagement. You will have the possibility to observe how many times they have been retweeted, mentioned, how many times they have been clicked on, and marked as favorites all your posts, which will allow you to better understand the customer and offer what is really of interest to them in most cases. To conclude, highlight its high performance on both mobile devices and computers. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

Unfortunately, the free plan falls short in terms of features if you ultimately make Buffer your application for managing social networks. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Buffer is the simplest and easiest platform to manage your company's social media, track the performance of your content, and manage all your accounts from a single place. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

With this platform, the management of all the company's social networks has been improved, and thanks to it, the customer's behavior can be better understood, especially their needs. You can also obtain information about the areas in which your company can improve. Review collected by and hosted on G2.com.

Verified User in Non-Profit Organization Management
AN
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

Buffer is intuitive and easy to use and allows me to see all my scheduled tweets/posts at a glance. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

I dislike that sometimes Buffer rotates my verticle photos when I am scheduling to Twitter. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

This is a very easy tool to teach my interns how to use. In turn, I save a lot of time. Review collected by and hosted on G2.com.

Verified User in Food & Beverages
CF
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
(Original )Information
What do you like best about Buffer?

Buffer provides a simple way for me to cue up my Instagram posts, find the right Hashtags and get everything saved so all I have to do is post it live that day. I also Review collected by and hosted on G2.com.

What do you dislike about Buffer?

That you have to have a business account of over 10K followers for it to post for you. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

This is easy to use. You can be up and posting immediately and that was fantastic Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Buffer allowed us to take control of our Instagram and make it look professional. It was a mess before because we had no way to plan out what the content would be, and it looked very unprofessional and messy which reflected in loss of leads. We realized this one app made it all easy and essentially streamlined our work load. This gave us the chance to look like the organized company we are and powerfully get the leads we needed. Review collected by and hosted on G2.com.

Ayo O.
AO
PPC Manager
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

For the fact that you can add up to 3 social media platform to post simultaneously Review collected by and hosted on G2.com.

What do you dislike about Buffer?

The number of platforms of social media that can be added was reduced from 5 Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Absolutely, everyone can and should use Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

I don't have to log into different social media to post again, I can just log into one website and posts to many platforms simultaneously Review collected by and hosted on G2.com.

John L.
JL
Thailand editor & managing editor
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Seller invite
What do you like best about Buffer?

Buffer is amazingly good and easy to implement, but the team are even more awesome. The company has an amazing approach to customer satisfaction over profits. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

Absolutely nothing. why must I write 40 characters saying nothing? Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

We're always happy to be associated with businesses which treat their customers well. Buffer not only provides a powerful and useful product, but the company operates on a policy of customer satisfaction ahead of profits. A recipe that can only be successful. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

We are an independent, bootstrapped, news site based in Cambodia. Buffer enables us to save a minimum of four person-hours a day and a ton of stress in distributing our news and feature stories rapidly to social networks.

During our morning news roll our we are publishing one story every two minutes. 'Employing' buffer enables provides our editors with additional time to focus on other things during a stressful 30 minute period. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

East to use across the team for multiple platforms Review collected by and hosted on G2.com.

What do you dislike about Buffer?

Analytics could be better and more accurate. Several times the data is different from the platform data. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Scheduling on various platforms with various members of the team. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

Buffer is a great tool to use for scheduling to multiple platforms quickly & easily. Their free package does a lot of what you need it to. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

Buffer had no integrations with Instagram, which doesn't completely eliminate the need to log-in to multiple platforms Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

If you're looking for a simply scheduling tool for free, Buffer is a great choice. Note that it does lack in monitoring tools and Instagram integrations. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Big time saving in that you can do much from one platform as opposed to logging into multiple social platforms. Review collected by and hosted on G2.com.

EG
Product & Technology Strategist
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

The ability to create content and post to multiple social media platforms at the same time. Simplifies sharing of updates and downloads for our team efficiently Review collected by and hosted on G2.com.

What do you dislike about Buffer?

It would be good if Buffer pointed out certain details regarding which types and sizes of images can be used in posts. For exampe, Instagram prefers images that are at a 3x2 aspect ratio, which is different from a FB post or Tweet. Different sized images will look differently in the final post. If a user is unfamiliar with these details, they could be posting without the image/content looking as professional as it could. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

We are streamlining our efforts to interact with our user base. Making posts to our official social media accounts is much easier now that we use Buffer, versus logging into each individual account and making the same posts for multiple platforms. Saves us time and effort. Review collected by and hosted on G2.com.

Michael U.
MU
Owner
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

I appreciate the scheduling implementation in the app, and the Chrome plugin, both of which make for pretty painless scheduling & posting. I also really appreciate the overall 'tone' and 'attitude' of the Buffer implementation, and company communications. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

The scheduler can be a little flaky, and unfortunately, it isn't too uncommon to 'lose' a post mid-creation. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Make the effort to learn the platform instead of just winging it and plowing forward, which is what we did initially. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

Anyone who relies on social media marketing understands the necessity of frequent, regular posts, and if you're doing that across multiple platforms, as most social media marketing efforts do, it quickly adds up to a LOT of posts. If you add in the necessity of having many original posts - as opposed to 'shares' - you're talking a LOT of time & effort. This makes schedulers a must, and in my experience, Buffer offers the best compromise between features, functionality, and ease-of-use. Review collected by and hosted on G2.com.