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Buffer Reviews & Product Details - Page 30

Buffer Overview

What is Buffer?

Buffer is an intuitive, streamlined social media management platform trusted by brands, businesses, agencies, and individuals to help drive meaningful engagement and results on social media. Buffer is a team of real people, aligned with common values. Being a Buffer customer should feel like you have a whole team of people cheering for you. We want to see you succeed on social!

Buffer Details
Discussions
Buffer Community
Languages Supported
English
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Product Description

Buffer makes it super easy to share any page you're reading. Keep your Buffer topped up and we automagically share posts for you through the day.

How do you position yourself against your competitors?

Buffer places a premium on customer support, user experience, education resources, and clarity. We want to see you succeed on social media, as easily and completely as you can.

The suite of Buffer tools puts a premium on publishing and analytics.


Seller Details
Seller
Buffer
Year Founded
2010
HQ Location
San Francisco, CA
Twitter
@buffer
945,458 Twitter followers
LinkedIn® Page
www.linkedin.com
226 employees on LinkedIn®
Description

The most flexible social media toolkit from the most flexible company. ✨Create, schedule, publish, and analyze your posts in one place.


Mike E.
ME
Overview Provided by:

Recent Buffer Reviews

StartupStage S.
SS
StartupStage S.Small-Business (50 or fewer emp.)
3.5 out of 5
"Great software solution for managing Social media!"
Simplcity of sending and adjusting tone and hastags by platform. However I did notice a a 20% decrease when I start using the feature. I am unsure ...
Anne O.
AO
Anne O.Small-Business (50 or fewer emp.)
4.5 out of 5
"Buffer manages your social media pipeline"
I love that I can customize the posts for each different platform I plan to post on. It really helps cater the message to the audience that uses di...
Cori F.
CF
Cori F.Small-Business (50 or fewer emp.)
5.0 out of 5
"Great for building a social media presence"
You can connect most of your social media platforms and create a schedule. It allows you to cusomize the posts so while they may be similar, you're...
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Buffer Media

Buffer Demo - Social media planning and publishing
Plan your social schedule ahead of time with a calendar view or queue view.
Buffer Demo - Reply to comments
Engage with your Instagram and Facebook audiences.
Buffer Demo - Create your own Start Page
Build a link in bio page in minutes.
Buffer Demo - Easy to understand analytics
Get insights and answers to help you optimize your content.
Answer a few questions to help the Buffer community
Have you used Buffer before?
Yes

Video Reviews

1,008 Buffer Reviews

4.3 out of 5
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1,008 Buffer Reviews
4.3 out of 5
1,008 Buffer Reviews
4.3 out of 5

Buffer Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for BufferQuestion

Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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Shaily H.
SH
Social Media Marketing Specialist
Marketing and Advertising
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: Organic
Verified User in Computer Software
AC
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

The UI, UX along with it's flexibility to use on any device is beautiful. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

I've experienced a couple of times scheduled posts didn't go through. This was on facebook Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

This is a tool that you might want to consider in case if you are managing your own brands, in case you are using it with an agency ensure they use your license only for your brand or understand how they have managed the licensing bit. Else it's a nice tool and meets end requirements Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

1. Scheduling helps to manage in odd hours

2. Managing multiple brands and their multiple accounts at a single view is beautiful

3. Collaborative work makes it easy to manage Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
Translated Using AI
What do you like best about Buffer?

This tool has a very easy and simple way to schedule your posts on any social network, and one of its advantages is that you can manage all your accounts from a single place. Buffer allows you to create visually stunning graphics to share easily on social networks. With Buffer, you can also manage, with great performance, your social networks from anywhere through your mobile since it has an app for Android and iOS. The technical support is perfect, I have never had any problems. And regarding price, its PRO version is cheap for any company, its prices are ultimately very attractive. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

I don't see anything I don't like, buffer seems like the perfect tool to manage my social media. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Buffer is the best and easiest tool to use for managing your company's social media. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

With this tool, I have been able to manage my social networks perfectly and, above all, I have been able to optimize my time on them. Review collected by and hosted on G2.com.

SH
Marketing Executive
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Review source: Organic
What do you like best about Buffer?

Buffer is an excellent service. The best thing about the buffer is its UI- very intuitive and easy to use a calendar-style interface. Scheduling posts is fairly simple and supports all the major channels including facebook, twitter, Instagram and LinkedIn. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

-A bit buggy regarding the posting. The post scheduled in BST time gets posted 4 hours later.

-If you accidentally click somewhere else when creating a post, the post gets deleted and then you have to create the post all over again.

-There is no option to make one post and schedule it on all the social media channels in one click.

-There is no option to view all the calenders at once. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

The benefit of Buffer is that it has eliminated the process of posting on multiple sites simultaneously and has helped us in sticking to a schedule. Review collected by and hosted on G2.com.

TL
Executive Assistant to the owner
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best about Buffer?

Very simple and straight forward...and free Review collected by and hosted on G2.com.

What do you dislike about Buffer?

Sometimes changing settings takes longer than it should. literally had to search for 1-20 minutes before I could figure out how to change my timezone. Just a waste of time to have to search out something so simple. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

The SM accounts on the left side are difficult o differentiate from each other easily. Could you make the icons larger for FB and Insta, etc.? Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

keeping the expenses in check while scheduling our SM accounts. Perfect for a small business like us. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Small-Business(50 or fewer emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

What I like best about Buffer is the publishing feature. It helps me schedule posts ahead of time and across different platforms at the same time. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

One thing that I dislike about Buffer is, unlike other similar tools, it does not clearly separate social media accounts by client, although they have "groups" which do a similar thing. Working at a marketing agency, it sometimes gets confusing when all of our clients social accounts are in the same place. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

With Buffer, I am able to schedule posts out way ahead of time. It also cuts the process back on time because I don't have to log in and out of all of my acounts. Review collected by and hosted on G2.com.

JM
Miss
Mid-Market(51-1000 emp.)
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Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

It does the job, and is easy to navigate- I would say that almost anyone could work out how to get through the site and utilise it as a tool to benefit their business. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

It's just a bit tedious when it doesn't do the task you've set, to the requirements you set out. Review collected by and hosted on G2.com.

Recommendations to others considering Buffer:

Check your work thoroughly, and if there are any issues you're having, get in touch with support as the reviews I've heard about their team are great. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

It's got a lot lacking- the reliability of it leaves a lot to be desired and it often posts to the wrong channels, or not at all. Review collected by and hosted on G2.com.

IB
Traning Assistant
Small-Business(50 or fewer emp.)
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Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

It is very easy to use. I have it synched with facebook and linkedin on both personal and company profiles. The ui is very simple. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

the constant logging out of my social account as i have to sync it everytime i go to buffer Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

ease of having to schedule content for our daily feed. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Verified Current User
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

My favorite thing about Buffer is how easy it is to use. I've used a lot of different social media management tools before, and I always go back to Buffer because it's easy to use and has all the tools I need. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

I wish it had better analytics for it's basic plans. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

It's helping me plan out my social media posts on one platform, and lets my team see it all and work together. Review collected by and hosted on G2.com.

Eric C.
EC
Senior Digital Content Strategist
Marketing and Advertising
Mid-Market(51-1000 emp.)
More Options
Validated Reviewer
Review source: G2 invite
Incentivized Review
What do you like best about Buffer?

The UX is simple and easy to navigate. Very user friendly. Review collected by and hosted on G2.com.

What do you dislike about Buffer?

The fact that Buffer Reply and Analyze are (somewhat) separate platforms so it doesn't feel all inclusive in the user experience. Review collected by and hosted on G2.com.

What problems is Buffer solving and how is that benefiting you?

When I used it at my former employer (working on-site with the client), we used it as an enterprise platform where 50+ users were able to create and publish content on their social media channels. Review collected by and hosted on G2.com.