(18)
4.8 out of 5
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AW
Verified User in Warehousing
Mid-Market(51-1000 emp.)
What do you like best about BenchmarkONE?
Using tags and automations are simple. Maybe too simple for some Review collected by and hosted on G2.com.
What do you dislike about BenchmarkONE?
The main question should be what don't I dislike? For a "CRM & Email Marketing" tool, Hatchbuck doesn't even come close to having the basics.
* Menus and UIs are sometimes incredibly hard to see because of how light EVERYTHING is (even for those with 20/20 vision)
* Doesn't have reoccurring tasks for sales reps (our CRM from 1998 had that!)
* Doesn't let you select a primary contact without creating a custom field yourself (again, 1998 CRM had that)
* Can't even add a contact on the mobile site - and having a mobile site for our outsides sales reps was the #1 REASON we went with Hatchbuck
* Reports are incredibly lackluster; some let you actually click into the report to see what contacts are on a campaign, who clicked, etc, but not all. It's a complete guessing game on what reports are ACTUALLY useful
* Can't sort by user tasks from the contact or company screen
* Very very VERY contact and B2C focused. We can do purchases, but can't customize anything in that space. Absolute dealbreaker for us as a B2B service company
* Incredibly buggy email and form builders. Just earlier my form refused to delete a field I tried to get rid of. Then it refused to edit a field I wanted to keep and deleted it!
* Forms aren't mobile-friendly, especially if embedding into a webpage
* Doesn't let you handle email preferences without designing it yourself or using a different problem.
The last one with email preferences was the last straw for me. You can't handle opt-downs, so if anything hits Unsubscribe it blanket unsubs them from EVERYTHING and you can never email them again. No option if they want to unsubscribe from all emails or only select lists. Every email marketing platform I've ever used has had that functionality for at LEAST the past 10 years.
And if you want to create a form or use a system that CAN handle opt-downs and proper best practice opt-ins/opt-outs? Sucks, can't change the unsubscribe link in any of your Hatchbuck emails.
The CRM side is incredibly underpowered and almost useless to our team, and the email marketing is "meh" at best. I don't know how Hatchbuck could ever consider more advanced drip-emails (which doesn't exist for them by the way - if you want a time delay between campaigns starting, for example, you have to manually calculate when you want the email to send. No inserting "wait 3 days." No real paths to say "if this then this" like drip emails are supposed to work.
I don't ever see Hatchbuck thinking about adding features like dynamic content and advanced segmentation - which are available in similar tools for the same or slightly LESS of a price. Review collected by and hosted on G2.com.
186 out of 187 Total Reviews for BenchmarkONE
4.5 out of 5
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Overall Review Sentiment for BenchmarkONE
Time to Implement
<1 day
>12 months
Return on Investment
<6 months
48+ months
Ease of Setup
0 (Difficult)
10 (Easy)
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JJ
Jim J.
President, Managing Partner
Staffing and Recruiting
Small-Business(50 or fewer emp.)
What do you like best about BenchmarkONE?
Easy to use and track contacts. Good product that hasn't kept up with technology advances. Review collected by and hosted on G2.com.
What do you dislike about BenchmarkONE?
It's email sending platform blew up my main email address resulting in most all emails ending up in spam. Also had an impact on my direct office phone line ID becoming potential spam. Review collected by and hosted on G2.com.
CI
Verified User in Information Services
Enterprise(> 1000 emp.)
RN
Ramkumar N.
Salesforce Developer
Information Technology and Services
Enterprise(> 1000 emp.)
What do you like best about BenchmarkONE?
BenchmarkONE provides us the liberty to create any type of automation just with a few clicks. Its interface allows us to segment all our contacts properly so that we can organize our client interactions & improve our deliverables. We can also map our customer journey entirely so that we recognize what would be required to promote customer satisfaction & build business solutions. Integration with other tools also is comfortable & we feel satisfied with its automation features, landing pages and email campaigns for meeting our marketing goals. Review collected by and hosted on G2.com.
What do you dislike about BenchmarkONE?
Nothing in particular to dislike about BenchmarkONE's support for our retail organization. We are impressed with the deep insights and forecast offered based on customer preferences, products and services which need more attention. We also feel good about its personalizing feature for sale in a single pane of glass, which effectively simplifies list creation for all our targeted marketing conversations. Review collected by and hosted on G2.com.
AE
Angelika E.
Marketing & Sales Lead, Retail (Brick and Mortar) Gift Cards
Enterprise(> 1000 emp.)
What do you like best about BenchmarkONE?
The notification feature of this platform is accurate and fast. The customer support system is responsive as compared to other applications. E-mails can be put by drag and drop feature which is easy to use. It is quite affordable for many users. It attracts many users’ by offering rich features. for the users as it cost low and offers all the new and updated features in a single place with just one click. Review collected by and hosted on G2.com.
What do you dislike about BenchmarkONE?
It should be users’ choice and preference to make edits and campaigns. There is no mobile application for this platform at this time. Users cannot delete the tags and cannot merge the contacts as per their preference. Review collected by and hosted on G2.com.
RC
Rhonda C.
Executive Assistant
Mid-Market(51-1000 emp.)
What do you like best about BenchmarkONE?
The sorting and ability to personalize your columns on your views. The filters are pretty thorough and aids in retrieving the right information that you are looking for. Review collected by and hosted on G2.com.
What do you dislike about BenchmarkONE?
not being able to do any adhoc reports in the software Review collected by and hosted on G2.com.
MF
Matthew F.
Account Executive
Mid-Market(51-1000 emp.)
What do you like best about BenchmarkONE?
Benchmark one does a beautiful job of helping automate your email prospecting. The dashboard helps track opens so you are able to make targeted phone calls following up to your emails. IT helps create a targeted approached to contacting customers! Review collected by and hosted on G2.com.
What do you dislike about BenchmarkONE?
The new prvacy settings to apple made it harder to track specific prospect's open rates. Initially I was worried that this would cause a more significant issue; however, it has not been too impactful. Review collected by and hosted on G2.com.
JP
Jackie P.
Marketing Specialist
Mid-Market(51-1000 emp.)
What do you like best about BenchmarkONE?
Email System, CRM and Marketing Automation all in one place. Love the ability to create forms. The interface is very user-friendly. Review collected by and hosted on G2.com.
What do you dislike about BenchmarkONE?
It would be helpful if you could assign multiple contacts (email addresses) to multiple companies. Would also love the ability to have more marketing automation options, such as if someone doesn't open and email, then send them another email. I also have been having issues with bot activity and not being able to tell if someone actually opened or clicked on an email. Review collected by and hosted on G2.com.
SS
Skye S.
Executive Assistant
Small-Business(50 or fewer emp.)
What do you like best about BenchmarkONE?
As a brand new BenchmarkOne user, I came in with a lot of questions. The team has been fantastic in working with me and meeting my, and our company's needs. Review collected by and hosted on G2.com.
What do you dislike about BenchmarkONE?
The service is not cheap; however, it has met our marketing needs thoroughly! Review collected by and hosted on G2.com.
TN
Trish N.
Executive Director
Small-Business(50 or fewer emp.)
What do you like best about BenchmarkONE?
We have only had BMO for three weeks. We have just started to see all it can do for our small non-profit. We have yet to integrate any of our other software programs such as Quickbooks etc. Review collected by and hosted on G2.com.
What do you dislike about BenchmarkONE?
Everything is tailored for sales and potential sales that someone can make. Review collected by and hosted on G2.com.
SW
Soraya W.
VP Sales & Marketing
Small-Business(50 or fewer emp.)
What do you like best about BenchmarkONE?
My favourite thing about Hatchbuck is the support. I have gone through the initial onboarding, the videos, phone support, email support, and now chat support. I've always gotten an immediate response! The other thing I love about Hatch is its simplicity. It's very easy to navigate and was easy to train my team to use it.
They have also taken our feedback and implemented new changes, which have been very helpful for our growing team. Review collected by and hosted on G2.com.
What do you dislike about BenchmarkONE?
While Hatch is a great CRM, I'd like to see a few usability and features be added eventually. I don't like that I have to click 3-4 times to send an email out (I understand why its like this but it would be great to have an option to just send) - I'd like better views (filters) and be able to save my filter views with whatever columns I choose (It doesn't stick so I have to change it every time) - I'd like to be able to view better reporting - and I have a few other ideas if someone would like contact me to go over. Review collected by and hosted on G2.com.
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