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Afluencer Features

What are the features of Afluencer?

Influencer Marketing

  • Influencer Recruitment
  • Influencer Scoring
  • Audience Analysis
  • Influencer Segmentation
  • Influencer Collaboration
  • E-Commerce Integration

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Database

Media Database

Provides tools to help identify and house media oppurtunties and potential influencers.

Not enough data

Contact/Campaign Management

Allows users to manage campaigns, as well and media opportunities and influencer information.

Not enough data

Newsroom

Provides a centralized hub for all media opportunities and current news regarding relevant influencers.

Not enough data

Outreach

Media Distribution

Gives visability into multiple media channels, allowing for optimal media exposure.

Not enough data

PR Planner

Helps the public relations process with planning tools to capatilize on media opportunities.

Not enough data

Social Media Services

Provides tools that help engage influencers and increase media contacts.

Not enough data

Reporting

Monitoring

Provides analysis on media and influencer contacts, as well as the effectiveness of each action.

Not enough data

Response Desk

Helps respond to media inquires through automation features.

Not enough data

Impact Measurement

Measures the full impact of campaigns, as well as each individual influencer and media opportunity.

Not enough data

User Rights/Roles

Version Control

Helps establish a permissions workflow, allowing and restricting access to different company materials.

Not enough data

Team Collaboration

Gives visability and allows team members to communicate effectively and collaboratively.

Not enough data

Influencer Marketing

Influencer Recruitment

As reported in 428 Afluencer reviews. Locate and recruit social influencers through a proprietary influencer marketplace or across social networks. Build digital profiles of relevant influencers with information about them and their audience.
89%
(Based on 428 reviews)

Influencer Scoring

Based on 425 Afluencer reviews. Utilize a proprietary algorithm to score influencers and asssess their authority within your target market.
88%
(Based on 425 reviews)

Audience AnalysisView full feature definition

See feature definition
Analyze the demographic and psychographic characteristics of influencers and their audience to understand their brand affinities and interests. This feature was mentioned in 423 Afluencer reviews.
89%
(Based on 423 reviews)

Influencer Segmentation

As reported in 420 Afluencer reviews. Segment influencers into groups based on their work on specific brand initiatives and campaigns. Activate individual segments and assign levels of ownership.
88%
(Based on 420 reviews)

Influencer Collaboration

Engage and collaborate with influencers around influencer marketing marketing campaigns. Maintain records of past partnerships and communications. 458 reviewers of Afluencer have provided feedback on this feature.
90%
(Based on 458 reviews)

E-Commerce Integration

Based on 400 Afluencer reviews. Integrates with e-commerce platforms, which can allow access to product catalogs, product samples, and sales tracking.
88%
(Based on 400 reviews)