Super easy to add and amend code. Freedom of structuring folders and content to your own preference. Reseña recopilada por y alojada en G2.com.
Sometimes can be glitchy when switching between creatives. Reseña recopilada por y alojada en G2.com.
La capacidad de utilizar el Intelligence Suite para ejecutar diversas campañas y programar informes ofrece un análisis en profundidad. Hay múltiples opciones de visualización de informes disponibles, como paneles de control y mapas de calor. Reseña recopilada por y alojada en G2.com.
Los errores pueden ocurrir cuando se suben imágenes que incluyen espacios en el nombre. Reseña recopilada por y alojada en G2.com.
El aspecto visual de la plataforma es fácil de usar. Acceso fácil para todo el equipo. Reseña recopilada por y alojada en G2.com.
Puede ser algo tedioso cambiar un error ortográfico en un correo electrónico y luego tener que volver a cargar el creativo. Reseña recopilada por y alojada en G2.com.
The account management team are happy to help with any queries or help building segments, they also provide valuable insight on a regular basis and have no trouble in keeping in touch with regular meetings. The data feed enables us to use in branch data as well and with older systems in place this is something we are really glad to have. The data held by the platform is vast and there is a lot of potential to unlock. Namely the opportunity for remarketing and the ability to share segments as a cookie to create targeted on site experiences. The mobile responsiveness of emails is great. Use of gifs, videos, timers are all available in email at an additional cost. On hand support with html is also really helpful and generally the platform does what is needed. Deliverability is always positive and never an area for concern. Webinars hosted by Redeye of late have provided some additional learning too. The Redeye design team are also very easy to work with. Designing the look and feel of emails is a positive process and they take ideas and comments and form great emails. Reseña recopilada por y alojada en G2.com.
Platform itself is very clunky, feels old and isn't user friendly / intuitive. Missing mainstream features like drag and drop design, send time optimise, workflow building and reporting is difficult to navigate to those that are not in the platform often. Limited control when it comes to creating anything new. Proofing process is not logical and takes additional time. No where in the platform for lead scoring or to easily show customer scoring, customer lifetime value, frequency of purchasing and customer engagement is not easily accessible. No direct access to their dedicated tech team, hugely reliant on account managers. Reseña recopilada por y alojada en G2.com.
I find it useful that the system generates new segments automatically based on people's behaviour. This will be useful for us going forward. I also like the modular way in which you build emails, dragging and dropping rows in - it makes building multiple emails each week easy. Reseña recopilada por y alojada en G2.com.
Some aspects are a little frustrating. The templates do not autosave as you are editing them and Contour will often time you out if you are on another tab doing something else. This means changes can be lost. Also you are not able to search for an image outside of a particular folder - it would be useful to search for an image you know you have already uploaded to template builder without having to first find the folder. Reseña recopilada por y alojada en G2.com.
RedEye is an incredibly powerful platform. The segment builder is vast and allows you to target customers in an incredibly precise manner. It also includes a useful built in reporting tool, which captures a range of data so you can analyse anything you need to (subject lines performance, schedule specific or campaign specific performance, send time performance, etc.). The team at RedEye are also really responsive and, when you face an issue, are very fast to resolve problems. Reseña recopilada por y alojada en G2.com.
The UI seems outdated - building segments is not always intuitive, building emails is clunky, etc.
Folder management is near on impossible - you can't delete folders, moving them is glitchy (sometimes you can move folders into a sub folder, other times you can't) and sometimes it won't let you name a folder something, even if the name isn't previously used.
Dynamic content is virtually unusable, as the platform frequently crashes while trying to create dynamic builds.
Sometimes a schedule won't calculate the respondents. If you remove any rules on the schedule, and then re-add them, it calculates them.
The heatmap reporting is quite glitchy - sometimes you just cant see the heatmap, other times, you can, but the "engagement" metrics are shown on different areas of the email than if you look at the engagement on the summary at the bottom of the heatmap.
You cant delete campaigns, or rename them, once you've made them, even if the campaign is empty.
A/B testing is somewhat limited, and you can't do tests such as send time optimisation tests in an intuitive way. Reseña recopilada por y alojada en G2.com.
The team at RedEye are really friendly and are always there to support you if you have any questions. This is key when trying to set up campaigns as there is no waiting around. The platform itself is really easy to use and allows us to create campaigns for lots of different brands. Reseña recopilada por y alojada en G2.com.
We wouldn't say there are any downsides. Reseña recopilada por y alojada en G2.com.
The account management is the best we have come across. On the rare occasion we encounter any issues they are resolved quickly, often within hours. The platform itself is fantastic and is allowing us to take the next steps in marketing automation. Onboarding remotely due to the pandemic proved slick and straightforward. Reseña recopilada por y alojada en G2.com.
Ongoing training on features as and when they are needed is naturally more difficult remotely. Workshops would have run more smoothly face-to-face but this is not unique to Redeye. Reseña recopilada por y alojada en G2.com.