Al evaluar las dos soluciones, los revisores encontraron que Zeotap CDP es más fácil de usar, configurar y administrar. Sin embargo, prefirieron hacer negocios con Tealium Customer Data Hub en general.
I like that the user interface for defining audiences, enriching data, and actioning on the data is intuitive and easy to use. They just launched a redesign and it is even better now.
If I could do it over, I would definitely not choose to buy Tealium. The Salesforce connector has been down for 3 months, and the customer support team has been very slow to help. It's basic functionality we need. Tealium introduced a production bug that...
If you are looking for Analytics & Data Science angle Zeotap is the goto platform, as the Data Clean Rooms is an awesome place to build your Propensity Models, this is again available with the Full stack solution.
Integración con sistemas de gestión de contenidos
I like that the user interface for defining audiences, enriching data, and actioning on the data is intuitive and easy to use. They just launched a redesign and it is even better now.
If you are looking for Analytics & Data Science angle Zeotap is the goto platform, as the Data Clean Rooms is an awesome place to build your Propensity Models, this is again available with the Full stack solution.
If I could do it over, I would definitely not choose to buy Tealium. The Salesforce connector has been down for 3 months, and the customer support team has been very slow to help. It's basic functionality we need. Tealium introduced a production bug that...
Integración con sistemas de gestión de contenidos