Compare Traackr and Upfluence

Save
    Log in to your account
    to save comparisons,
    products and more.
At a Glance
Traackr
Traackr
Star Rating
(375)4.3 out of 5
Market Segments
Small-Business (36.7% of reviews)
Information
Entry-Level Pricing
No pricing available
Learn more about Traackr
Upfluence
Upfluence
Star Rating
(139)4.5 out of 5
Market Segments
Small-Business (69.6% of reviews)
Information
Entry-Level Pricing
Starting at $478.00 1 Search and Contact Module Per Month
Learn more about Upfluence
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Traackr excels in its Blogger Database with a score of 9.1, making it a strong choice for brands looking to connect with bloggers. In contrast, Upfluence's database is not rated, which may limit its effectiveness in this area.
  • Reviewers mention that Upfluence shines in User-Generated Content (UGC) Management, scoring an impressive 9.4, while Traackr falls short with a score of 7.1. This indicates that Upfluence may provide better tools for leveraging UGC in campaigns.
  • G2 users highlight Upfluence's superior Influencer Recruitment capabilities, scoring 8.9 compared to Traackr's 7.9. This suggests that Upfluence may offer more effective strategies for finding and engaging influencers.
  • Users on G2 report that Upfluence's Content Approval process is notably efficient, scoring 9.2, while Traackr's score of 6.6 indicates potential challenges in this area, which could impact campaign timelines.
  • Reviewers say that Upfluence provides better Campaign Analytics with a score of 9.1, compared to Traackr's 8.1. This difference suggests that Upfluence may offer more comprehensive insights into campaign performance.
  • Users report that Traackr's Data Importing and Exporting Tools score of 7.2 is less favorable than Upfluence's 9.1, indicating that Upfluence may facilitate smoother data management and integration for users.
Featured Products
Pricing
Entry-Level Pricing
Traackr
No pricing available
Upfluence
Modular Custom Pricing
Starting at $478.00
1 Search and Contact Module Per Month
Learn more about Upfluence
Free Trial
Traackr
No trial information available
Upfluence
Free Trial is available
Ratings
Meets Requirements
8.0
308
8.7
118
Ease of Use
8.0
312
8.7
119
Ease of Setup
8.3
178
8.5
57
Ease of Admin
8.2
143
8.5
50
Quality of Support
8.7
292
9.2
116
Has the product been a good partner in doing business?
8.7
137
8.5
48
Product Direction (% positive)
9.1
299
8.7
104
Features by Category
Not enough data
9.3
35
Identify
Not enough data
9.1
33
Not enough data
9.3
34
Not enough data
9.2
33
Manage
Not enough data
9.2
30
Not enough data
9.4
12
Not enough data
9.0
28
Not enough data
9.3
25
Not enough data
9.7
13
Results
Not enough data
9.5
13
Not enough data
9.4
29
Not enough data
9.4
27
Influencer Marketing PlatformsHide 14 FeaturesShow 14 Features
7.4
253
9.0
85
Influencer Marketing
7.9
213
|
Verified
8.9
81
|
Verified
8.1
235
|
Verified
8.9
83
|
Verified
8.4
229
|
Verified
8.9
85
|
Verified
8.0
235
|
Verified
8.8
84
|
Verified
7.8
213
|
Verified
9.0
78
|
Verified
7.0
191
9.3
53
6.6
193
|
Verified
9.2
70
|
Verified
8.2
230
|
Verified
9.1
74
|
Verified
8.0
230
|
Verified
9.0
74
|
Verified
7.4
215
|
Verified
9.0
70
|
Verified
7.0
170
|
Verified
9.2
40
|
Verified
6.7
167
|
Verified
9.1
41
6.6
162
|
Verified
8.9
18
6.2
159
|
Verified
9.0
24
Categories
Categories
Shared Categories
Traackr
Traackr
Upfluence
Upfluence
Traackr and Upfluence are categorized as Influencer Marketing Platforms
Unique Categories
Traackr
Traackr has no unique categories
Upfluence
Upfluence is categorized as Blogger Outreach
Reviews
Reviewers' Company Size
Traackr
Traackr
Small-Business(50 or fewer emp.)
36.7%
Mid-Market(51-1000 emp.)
28.0%
Enterprise(> 1000 emp.)
35.3%
Upfluence
Upfluence
Small-Business(50 or fewer emp.)
69.6%
Mid-Market(51-1000 emp.)
20.3%
Enterprise(> 1000 emp.)
10.1%
Reviewers' Industry
Traackr
Traackr
Marketing and Advertising
30.2%
Cosmetics
23.2%
Public Relations and Communications
12.4%
Consumer Goods
9.2%
Apparel & Fashion
3.2%
Other
21.8%
Upfluence
Upfluence
Marketing and Advertising
18.1%
Retail
6.5%
Health, Wellness and Fitness
6.5%
Consumer Goods
6.5%
Apparel & Fashion
5.8%
Other
56.5%
Most Helpful Reviews
Traackr
Traackr
Most Helpful Favorable Review
JT
Judy T.
Verified User in Internet

I love the ability to easily organize and track large amounts of influencers, and deep-dive into their social activity in one place. Their tool is extremely user-friendly and didn't require too much training to get acclimated. Having purchased other...

Most Helpful Critical Review
Verified User
G
Verified User in Information Technology and Services

I don't love the discoverability of influencers and I don't think their database is updated frequently enough to reflect the most up-to-date information.

Upfluence
Upfluence
Most Helpful Favorable Review
Verified User
G
Verified User in Marketing and Advertising

Easy to use and good insights - I have recommended to my wider team.

Most Helpful Critical Review
JS
Jessica S.
Verified User in Retail

- We had a 3 person team working full time to make this work plus we spent north of 3k a month on Upfluence fees. We sent out at a minimum 100 influencer outreaches to 4 different brands that we represented during this trial. We used attribution links...

Alternatives
Traackr
Traackr Alternatives
CreatorIQ
CreatorIQ
Add CreatorIQ
GRIN
GRIN
Add GRIN
Aspire
Aspire
Add Aspire
Captiv8
Captiv8
Add Captiv8
Upfluence
Upfluence Alternatives
Sprout Social Influencer Marketing
Sprout Social Influencer Marketing
Add Sprout Social Influencer Marketing
CreatorIQ
CreatorIQ
Add CreatorIQ
GRIN
GRIN
Add GRIN
#paid
#paid
Add #paid
Discussions
Traackr
Traackr Discussions
What does Traackr do?
1 comment
TB
Traackr is the influencer marketing platform for data-driven influencer marketers. The platform enables influencer discovery, campaign management and...Read more
Monty the Mongoose crying
Traackr has no more discussions with answers
Upfluence
Upfluence Discussions
Can I contact influencers directly within the platform?
1 comment
Official Response from Upfluence
Upfluence software is an all-in-one influencer software that allows you to identify influencers, contact them at scale, and manage your campaign all in one...Read more
How can I manage my campaign on Upfluence Software?
1 comment
Official Response from Upfluence
With Upfluence software, you can manage your influencer campaign from start to finish. Once you have defined your campaign objectives, you can create and...Read more
How can I analyze my campaign’s performance?
1 comment
Official Response from Upfluence
Upfluence Software includes a social stream tool that allows you to monitor your brand mentions across social media and measure the impact of your campaign....Read more