Compare MonsterInsights and Semrush 
At a Glance
Market Segments
Small-Business (87.1% of reviews)
Small-Business (66.5% of reviews)
Entry-Level Pricing
No pricing available
$0.00 Per Month
MonsterInsights
Star Rating
(33)4.4 out of 5
Market Segments
Small-Business (87.1% of reviews)
Entry-Level Pricing
No pricing available
Learn more about MonsterInsightsSemrush
Star Rating
(2,441)4.5 out of 5
Market Segments
Small-Business (66.5% of reviews)
Entry-Level Pricing
$0.00 Per Month
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Semrush excels in SEO Auditing with a score of 9.2, while MonsterInsights offers a solid performance at 8.8. Reviewers mention that Semrush's SEO Alerting feature is particularly beneficial for tracking changes in website performance.
- Reviewers mention that MonsterInsights shines in Ease of Setup, scoring 9.4 compared to Semrush's 8.6. Users on G2 appreciate the straightforward installation process of MonsterInsights, especially for those who are less tech-savvy.
- Users say that Semrush provides superior Competitor Analysis tools, scoring 9.0, while MonsterInsights scores 8.9. Reviewers highlight that Semrush's detailed insights into competitor strategies help in crafting effective marketing campaigns.
- G2 users report that MonsterInsights has a better user experience with an Ease of Use score of 9.1, compared to Semrush's 8.4. Users mention that the intuitive interface of MonsterInsights makes it easier to navigate and utilize its features.
- Reviewers mention that Semrush's Custom Reports and Dashboards feature, scoring 9.0, allows for extensive customization, which is a significant advantage for users needing tailored analytics. In contrast, MonsterInsights scores 7.9 in this area, indicating less flexibility.
- Users on G2 report that both platforms have comparable Quality of Support, each scoring 8.6. However, reviewers mention that Semrush's support team is often praised for their responsiveness and depth of knowledge, which can be crucial for troubleshooting complex issues.
Featured Products
Sponsored
UserEvidence
(40)
Market Intelligence
Visit Website
Sponsored
Cloud Campaign
(132)
Market Intelligence
Visit Website
Sponsored
nDash
(33)
Market Intelligence
Visit Website
Pricing
Entry-Level Pricing
MonsterInsights
No pricing availableSemrush
Free
$0.00
Per Month
You can use Semrush with a free account, but the number of features and amount of data will be limited.
- Position Tracking: 10 keywords, updated daily
- Site Audit: 100 pages per month
- Social Media profiles: track 5, post to 2 (schedule 10 posts)
Free Trial
MonsterInsights
No trial information availableSemrush
Free Trial is available
Ratings
Meets Requirements
9.1
23
8.9
1,939
Ease of Use
9.1
23
8.4
1,953
Ease of Setup
9.4
11
8.6
1,171
Ease of Admin
8.7
10
8.6
1,002
Quality of Support
8.6
21
8.6
1,675
Has the product been a good partner in doing business?
9.2
10
8.8
985
Product Direction (% positive)
8.9
21
8.9
1,849
Features by Category
Metrics
8.9
18
8.3
312
8.4
18
8.3
307
9.2
17
7.9
294
8.7
17
7.7
268
8.2
15
7.4
257
8.6
18
7.6
255
8.9
18
7.5
256
8.1
16
7.6
265
7.7
15
7.2
250
Reporting
9.0
17
8.1
305
8.2
17
8.2
293
8.0
15
7.9
278
8.3
14
7.8
281
8.1
17
7.8
277
8.8
15
7.8
257
7.9
16
8.2
293
Other
8.7
18
7.9
269
8.2
16
8.1
283
7.9
16
7.8
273
7.6
14
8.1
275
8.1
13
7.6
244
7.1
15
7.2
226
7.9
15
7.7
244
Administration
8.1
13
7.7
252
7.1
12
7.5
244
8.8
16
8.5
295
8.7
15
8.3
287
Social Analytics
Not enough data
8.9(won by default)
244
Not enough data
8.5(won by default)
226
Not enough data
8.8(won by default)
231
Not enough data
8.2(won by default)
200
Not enough data
Feature Not Available
Not enough data
8.1(won by default)
170
Not enough data
8.1(won by default)
167
Reports & Dashboards
Not enough data
8.4(won by default)
230
Not enough data
8.9(won by default)
237
Not enough data
8.7(won by default)
224
Not enough data
7.9(won by default)
163
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Grammar
Not enough data
8.8
85
Not enough data
8.5
86
Not enough data
8.7
84
Formatting
Not enough data
8.4
84
Not enough data
8.2
79
Not enough data
8.0
76
Content
Not enough data
8.6
93
Not enough data
8.4
85
Not enough data
7.7
71
Product Type
Not enough data
8.5
79
Not enough data
8.0
78
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Listing Management
Not enough data
8.6
174
|
Verified
Not enough data
8.2
170
|
Verified
Not enough data
8.3
173
|
Verified
Not enough data
8.5
185
|
Verified
Performance
Not enough data
8.2
191
|
Verified
Not enough data
8.8
195
|
Verified
Local Search Optimization
Not enough data
8.9
430
|
Verified
Not enough data
8.4
394
|
Verified
Not enough data
8.5
365
|
Verified
Not enough data
8.4
376
|
Verified
Not enough data
8.1
366
|
Verified
Not enough data
8.9
422
|
Verified
Platform Basics
Not enough data
8.5
391
Not enough data
8.7
407
Platform Data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
366
Platform Content
Not enough data
7.5
310
Platform Reporting
Not enough data
8.1
379
Not enough data
8.5
389
Platform Basics
Not enough data
8.7
86
Not enough data
8.2
83
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
75
Not enough data
8.5
86
Content Planning
Not enough data
Feature Not Available
Not enough data
8.3
79
Not enough data
8.8
90
Marketing Campaign Performance
Not enough data
8.4
64
Not enough data
8.7
66
Other Features
Not enough data
8.5
87
Not enough data
8.9
73
SEO Auditing & Monitoring
Not enough data
8.8
670
Not enough data
9.2
521
Not enough data
9.0
507
Not enough data
9.0
508
SEO Content & Rankings
Not enough data
8.2
1140
Not enough data
9.1
1239
Not enough data
8.8
1166
Not enough data
8.4
589
Not enough data
8.6
499
SEO Reporting
Not enough data
8.9
1216
Not enough data
8.7
669
Not enough data
8.4
625
Not enough data
8.0
510
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Content & Collaboration
Not enough data
8.8
164
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
151
Not enough data
Feature Not Available
Not enough data
8.3
133
Social Management
Not enough data
8.8
196
Not enough data
8.8
190
Not enough data
Feature Not Available
Not enough data
8.4
187
Not enough data
7.8
164
Not enough data
8.0
138
Not enough data
7.6
110
Media Channels
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.6
95
Geographic Coverage
Not enough data
Feature Not Available
Not enough data
8.3
81
Not enough data
8.2
73
Reporting
Not enough data
9.0
112
Not enough data
Feature Not Available
Not enough data
9.0
101
Not enough data
9.2
110
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Platform Interoperability
Not enough data
8.5
68
Social Functionality
Not enough data
8.8
80
Campaign Management
Not enough data
9.1
79
Not enough data
8.8
78
Not enough data
8.7
79
Not enough data
8.6
72
Not enough data
8.6
73
Not enough data
8.5
74
Not enough data
8.5
72
Not enough data
8.4
74
Not enough data
8.3
73
Not enough data
8.6
77
Not enough data
8.4
73
Not enough data
8.1
71
Not enough data
8.3
74
Targeting
Not enough data
8.6
76
Not enough data
8.4
73
Not enough data
8.5
71
Not enough data
8.7
71
Platform
Not enough data
8.4
74
Not enough data
8.7
81
Not enough data
9.0
80
Not enough data
9.0
81
Not enough data
8.7
77
Not enough data
8.6
76
Not enough data
8.4
71
Not enough data
8.5
73
Not enough data
8.5
76
Grammar Tools
Not enough data
8.4
16
Not enough data
9.1
18
Not enough data
8.0
15
Writing Support
Not enough data
7.1
16
Not enough data
8.1
15
Not enough data
7.1
16
Not enough data
7.5
16
Software Availability
Not enough data
8.4
16
Not enough data
8.1
15
Not enough data
7.0
16
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Data collection
Not enough data
7.8
138
Not enough data
8.3
165
|
Verified
Not enough data
8.4
156
|
Verified
Not enough data
7.7
138
|
Verified
Not enough data
8.2
156
Segment Trending
Not enough data
8.8
186
|
Verified
Not enough data
8.2
176
|
Verified
Not enough data
8.4
181
|
Verified
Not enough data
7.6
144
Analysis
Not enough data
8.4
176
Not enough data
8.7
198
|
Verified
Not enough data
8.3
159
|
Verified
Platform
Not enough data
8.8
199
|
Verified
Not enough data
8.4
179
|
Verified
Not enough data
7.7
155
|
Verified
Not enough data
8.4
178
|
Verified
Not enough data
8.1
153
|
Verified
Not enough data
8.3
149
Platform Basics
Not enough data
8.7
104
Not enough data
7.7
89
Not enough data
8.3
105
Platform Data
Not enough data
8.2
93
Not enough data
8.5
99
Not enough data
8.8
107
Not enough data
8.4
94
Audio
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Video
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Image
Not enough data
Not enough data
Not enough data
Not enough data
Text
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Planning
Not enough data
7.8
142
Publishing
Not enough data
7.7
145
Social Media
Not enough data
7.7
145
Planning
Not enough data
8.0
264
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Tools
Not enough data
Feature Not Available
Not enough data
8.2
529
Not enough data
Feature Not Available
Metrics
Not enough data
Feature Not Available
Not enough data
8.2
521
Not enough data
8.3
509
Not enough data
8.1
451
Not enough data
7.9
447
Not enough data
9.0
582
Marketing Operations
Not enough data
7.9
264
|
Verified
Not enough data
8.5
281
|
Verified
Not enough data
8.2
276
|
Verified
Not enough data
8.0
253
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Campaign Activity
Not enough data
8.5
267
|
Verified
Not enough data
8.8
303
|
Verified
Not enough data
8.0
244
|
Verified
Not enough data
8.3
258
|
Verified
Not enough data
8.4
280
|
Verified
Not enough data
8.1
234
|
Verified
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
MonsterInsights and Semrush are categorized as Digital Analytics
Unique Categories
MonsterInsights has no unique categories
Semrush is categorized as Paid Search Intelligence, Marketing Calendar, Competitive Intelligence, AI Writing Assistant, Content Creation, Local Listing Management, Local SEO, Marketing Analytics, Market Intelligence, Content Analytics, Media Monitoring, Social Media Advertising, SEO Tools, Social Media Analytics, Social Media Suites, Social Media Management, and Proofreading
Reviews
Reviewers' Company Size
MonsterInsights
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Semrush
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
16.1%
Writing and Editing
9.7%
Information Technology and Services
9.7%
Manufacturing
3.2%
Consulting
3.2%
Other
58.1%
Marketing and Advertising
30.4%
Information Technology and Services
8.8%
Computer Software
8.0%
Internet
4.6%
Retail
3.5%
Other
44.7%
Most Helpful Reviews
MonsterInsights
Most Helpful Favorable Review
Verified User in Writing and Editing
It's the best Analytics Plugin available. Very simple to use gives the accurate analysis. And the main advantage is its real time.
Most Helpful Critical Review
Verified User in Marketing and Advertising
The free version of MonsterInsights is nothing more than a well designed dashboard that gives you basic analytic info about your site visitors. That's fine, but not really worth adding another plugin and its just a way to get their foot in the door to...
Semrush
Most Helpful Favorable Review
Paul B.
Verified User in Education Management
What I enjoy the most about this tool is how the dashboard is constructed. It's put together in a logical sequence of how you would most likely use the tool. Just like someone searching the web, you start with a broad term to see what results you get....
Most Helpful Critical Review
Cort T.
Verified User in Marketing and Advertising
All of the estimates and analytics. I've plugged in multiple clients to this tool and it's definitely not accurate.
Verified User in Writing and Editing
It's the best Analytics Plugin available. Very simple to use gives the accurate analysis. And the main advantage is its real time.
Paul B.
Verified User in Education Management
What I enjoy the most about this tool is how the dashboard is constructed. It's put together in a logical sequence of how you would most likely use the tool. Just like someone searching the web, you start with a broad term to see what results you get....
Verified User in Marketing and Advertising
The free version of MonsterInsights is nothing more than a well designed dashboard that gives you basic analytic info about your site visitors. That's fine, but not really worth adding another plugin and its just a way to get their foot in the door to...
Cort T.
Verified User in Marketing and Advertising
All of the estimates and analytics. I've plugged in multiple clients to this tool and it's definitely not accurate.
Alternatives
Discussions
Is MonsterInsights any good?
1 comment
RA
Yes. It shows you visitors coming to your website and pages.Read more
MonsterInsights has no more discussions with answers
Nuclear Power & Lighting Electrical Engineers Ltd
3 comments
HM
Nuclear Power Lighting Electrical EngineeringRead more
What can SEMrush do?
3 comments
SR
SEMrush can help you to optimize your website for search engines, including keyword research, site audits, and link building. It offers a variety of features...Read more
Does SEMrush have a free plan?
3 comments
BB
Yes they have a free plan where you can add 1 website.Read more
Hunting for software insights?
With over 2.5 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
or continue with
Gmail.com addresses not permitted. A business domain using Google is allowed.
By proceeding, you agree to our Terms of Use and Privacy Policy
