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- Maropost Marketing Cloud-vs-V12 Data
Compare Maropost Marketing Cloud and V12 Data 
At a Glance
Market Segments
Small-Business (69.6% of reviews)
Small-Business (60.0% of reviews)
Entry-Level Pricing
Contact Us
No pricing available
Maropost Marketing Cloud
Star Rating
(144)4.4 out of 5
Market Segments
Small-Business (69.6% of reviews)
Entry-Level Pricing
Contact Us
Browse all 3 pricing plansV12 Data
Star Rating
(43)4.1 out of 5
Market Segments
Small-Business (60.0% of reviews)
Entry-Level Pricing
No pricing available
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Maropost Marketing Cloud vs V12 Data
When assessing the two solutions, reviewers found Maropost Marketing Cloud easier to use, set up, and administer. Reviewers also preferred doing business with Maropost Marketing Cloud overall.
- Reviewers felt that Maropost Marketing Cloud meets the needs of their business better than V12 Data.
- When comparing quality of ongoing product support, reviewers felt that V12 Data is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Maropost Marketing Cloud over V12 Data.
Pricing
Entry-Level Pricing
Maropost Marketing Cloud
Essentials
Contact Us
- Segmentation
- Journey Builder
- Dynamic Content
V12 Data
No pricing availableFree Trial
Maropost Marketing Cloud
No trial information availableV12 Data
No trial information availableRatings
Meets Requirements
8.7
114
7.2
31
Ease of Use
8.3
114
7.5
31
Ease of Setup
8.5
57
7.2
13
Ease of Admin
8.8
56
6.7
13
Quality of Support
9.0
112
9.2
31
Has the product been a good partner in doing business?
9.2
58
7.7
13
Product Direction (% positive)
8.7
113
7.0
31
Features by Category
Email Marketing
8.4
56
|
Verified
Not enough data
8.9
57
|
Verified
Not enough data
8.3
58
|
Verified
Not enough data
8.7
47
|
Verified
Not enough data
Online Marketing
7.9
32
|
Verified
Not enough data
7.7
39
|
Verified
Not enough data
7.8
46
|
Verified
Not enough data
8.5
44
|
Verified
Not enough data
8.3
31
|
Verified
Not enough data
Lead Management
8.3
31
Not enough data
8.1
37
|
Verified
Not enough data
8.6
48
|
Verified
Not enough data
8.1
24
|
Verified
Not enough data
8.0
27
|
Verified
Not enough data
7.7
27
Not enough data
8.2
26
|
Verified
Not enough data
8.1
32
|
Verified
Not enough data
Campaign Management
8.4
33
Not enough data
8.3
25
Not enough data
8.4
22
Not enough data
8.5
20
Not enough data
Social
8.4
18
Not enough data
8.2
23
|
Verified
Not enough data
8.0
22
|
Verified
Not enough data
7.9
21
Not enough data
8.3
20
|
Verified
Not enough data
Reporting & Analytics
8.1
54
|
Verified
Not enough data
7.7
37
|
Verified
Not enough data
7.6
24
|
Verified
Not enough data
7.7
25
|
Verified
Not enough data
8.1
20
Not enough data
Platform
8.5
29
|
Verified
Not enough data
8.5
27
|
Verified
Not enough data
8.8
28
|
Verified
Not enough data
8.7
18
Not enough data
8.3
21
|
Verified
Not enough data
8.9
28
|
Verified
Not enough data
8.8
20
|
Verified
Not enough data
Integration
8.6
25
|
Verified
Not enough data
8.5
28
|
Verified
Not enough data
8.4
20
|
Verified
Not enough data
Data Integration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Data Analysis & Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Administration
9.4
6
Not enough data
9.7
5
Not enough data
9.2
6
Not enough data
9.7
6
Not enough data
9.7
5
Not enough data
9.4
6
Not enough data
Integrations
9.7
5
Not enough data
9.7
5
Not enough data
9.3
5
Not enough data
9.7
6
Not enough data
Platform
9.7
6
Not enough data
9.4
6
Not enough data
9.3
5
Not enough data
9.7
6
Not enough data
9.4
6
Not enough data
9.2
6
Not enough data
9.7
5
Not enough data
9.7
6
Not enough data
Visitor Behavior
8.2
10
|
Verified
Not enough data
7.7
11
|
Verified
Not enough data
7.6
7
Not enough data
Templates
8.0
10
Not enough data
8.2
12
Not enough data
8.5
12
Not enough data
Personalization
7.8
10
|
Verified
Not enough data
8.3
11
|
Verified
Not enough data
6.9
8
|
Verified
Not enough data
Feature Not Available
Not enough data
7.4
9
|
Verified
Not enough data
8.1
9
|
Verified
Not enough data
8.5
14
|
Verified
Not enough data
8.9
12
|
Verified
Not enough data
Multichannel
8.7
9
|
Verified
Not enough data
9.5
13
|
Verified
Not enough data
7.1
8
|
Verified
Not enough data
Administration
8.6
13
|
Verified
Not enough data
8.2
14
|
Verified
Not enough data
8.1
13
|
Verified
Not enough data
8.3
13
|
Verified
Not enough data
Templates
8.2
19
|
Verified
Not enough data
Feature Not Available
Not enough data
8.2
13
Not enough data
7.9
7
Not enough data
Edit
8.8
15
Not enough data
8.4
24
|
Verified
Not enough data
8.6
22
|
Verified
Not enough data
Logistics
7.9
24
|
Verified
Not enough data
7.9
22
|
Verified
Not enough data
8.3
22
|
Verified
Not enough data
7.5
6
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Text Messaging
Not enough data
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
SMS Platform
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Not enough data
Not enough data
Marketing Operations
8.6
21
|
Verified
Not enough data
8.7
22
|
Verified
Not enough data
8.3
21
|
Verified
Not enough data
8.4
20
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.5
23
|
Verified
Not enough data
8.5
25
|
Verified
Not enough data
8.5
21
|
Verified
Not enough data
8.2
18
|
Verified
Not enough data
8.9
22
|
Verified
Not enough data
Feature Not Available
Not enough data
Categories
Categories
Shared Categories
Maropost Marketing Cloud and V12 Data share no categories
Unique Categories
Maropost Marketing Cloud is categorized as Email Template Builder, Personalization, E-Commerce Personalization, Marketing Analytics, Marketing Automation, SMS Marketing, Transactional Email, and Marketing Platforms
V12 Data is categorized as Data Management Platform (DMP)
Reviews
Reviewers' Company Size
Maropost Marketing Cloud
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
V12 Data
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
25.7%
Health, Wellness and Fitness
16.2%
Retail
5.9%
Online Media
5.1%
Internet
5.1%
Other
41.9%
Marketing and Advertising
55.0%
Information Technology and Services
7.5%
Accounting
7.5%
Renewables & Environment
5.0%
Insurance
5.0%
Other
20.0%
Most Helpful Reviews
Maropost Marketing Cloud
Most Helpful Favorable Review
Mike H.
Verified User in Marketing and Advertising
The Maropost delivery has been above and beyond any system we have used to date. Their teams knowledge of delivery needs, combined with their contacts inside of the necessary companies, has been instrumental in ensuring all of our clients receive maximum...
Most Helpful Critical Review
Lynn M.
Verified User in Health, Wellness and Fitness
My manager emailed asking kindly to cancel. The ceo accidentally responded to her and an employee telling them to ignore it. When my manager replied back to the CEO she was upset and said if they didn't cancel our account she'd take this to the BBB. He...
V12 Data
Most Helpful Favorable Review
Nathan V.
Verified User in Marketing and Advertising
I've found Launchpad extremely useful in generating direct mail lists. The interface is very easy to use and the lists are generated almost instantly.
Most Helpful Critical Review
Ruben L.
Verified User in Marketing and Advertising
Some of the features are still pretty limited and the pricing I've seen thus far is geared towards end user mailers and not the trade. I tried to perform a match and append with emails to a file and it was a bit cumbersome, and then it automatically...
Mike H.
Verified User in Marketing and Advertising
The Maropost delivery has been above and beyond any system we have used to date. Their teams knowledge of delivery needs, combined with their contacts inside of the necessary companies, has been instrumental in ensuring all of our clients receive maximum...
Nathan V.
Verified User in Marketing and Advertising
I've found Launchpad extremely useful in generating direct mail lists. The interface is very easy to use and the lists are generated almost instantly.
Lynn M.
Verified User in Health, Wellness and Fitness
My manager emailed asking kindly to cancel. The ceo accidentally responded to her and an employee telling them to ignore it. When my manager replied back to the CEO she was upset and said if they didn't cancel our account she'd take this to the BBB. He...
Ruben L.
Verified User in Marketing and Advertising
Some of the features are still pretty limited and the pricing I've seen thus far is geared towards end user mailers and not the trade. I tried to perform a match and append with emails to a file and it was a bit cumbersome, and then it automatically...
Alternatives
Discussions
What is pricing?
1 comment
RP
Hey Melodie,
Please email me at ross@maropost.com as i would need to know more in terms of volume etc... to provide a quote.
Cheers,
Ross AndrewRead more
What is Maropost Marketing Cloud used for?
1 comment
Official Response from Maropost Marketing Cloud
Maropost Marketing Cloud is a powerful tool for managing email, SMS, and social media campaigns. It helps you segment your audience, personalize messages,...Read more
Maropost Marketing Cloud has no more discussions with answers
Most commonly used feature(s)?
1 comment
ML
Hello! We have a wide spectrum of clientele who utilize all varying functions within our platform. However, our Email, Lead builder, Simple Ads/Display Ads...Read more
V12 Data has no more discussions with answers
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