Compare Magnite, for Sellers and OpenX 
- Users report that OpenX excels in its Floor Price functionality, receiving a score of 8.5, which allows sellers to set competitive pricing effectively. In contrast, Magnite, for Sellers, scored 7.2 in this area, indicating it may not offer the same level of flexibility.
- Reviewers mention that OpenX has a more robust Advertiser Restrictions feature, scoring 8.0 compared to Magnite's 6.5. This suggests that OpenX provides better control over who can advertise, which is crucial for maintaining brand safety.
- G2 users highlight that Magnite, for Sellers, shines in its Ease of Setup, scoring 7.9, while OpenX scored lower at 6.5. This indicates that users may find it easier to get started with Magnite, which can be a significant advantage for new sellers.
- Users on G2 report that OpenX has a slight edge in SSP Functionality with a score of 6.8, while Magnite scored 7.0. However, the difference is minimal, suggesting both platforms offer solid SSP capabilities, but Magnite may have a slight advantage in this area.
- Reviewers mention that OpenX's Campaign Management features are well-received, particularly for its personalized segmentation capabilities, which help sellers target their audiences more effectively. Magnite, while also offering campaign management, does not receive the same level of praise in this specific area.
- Users say that both platforms have similar overall G2 ratings of 3.2, but OpenX's lower scores in areas like Quality of Support (6.5) compared to Magnite's (6.8) suggest that users may find better assistance and resources when using Magnite.
Rubicon provides great reporting application, with in platform graphs and tools. It makes easy to quickly review performance without need to export to excel. Feature that I love the most is Vantage - it's browser add-on that highlights Rubicon's ads on...
Too many steps, hard to understand and navigate.
Good targeting and campaign management; fairly easy to deploy; excellent customization ability; as a free solution, an excellent value
The system tends to get slow sometimes, Also sometimes changes to live order do not save, if order is not paused for the time to make changes. OpenX does not provide ad review center on RTB and dealing with ad issue can get a long process. I would like to...
Rubicon provides great reporting application, with in platform graphs and tools. It makes easy to quickly review performance without need to export to excel. Feature that I love the most is Vantage - it's browser add-on that highlights Rubicon's ads on...
Good targeting and campaign management; fairly easy to deploy; excellent customization ability; as a free solution, an excellent value
Too many steps, hard to understand and navigate.
The system tends to get slow sometimes, Also sometimes changes to live order do not save, if order is not paused for the time to make changes. OpenX does not provide ad review center on RTB and dealing with ad issue can get a long process. I would like to...
