Introducing G2.ai, the future of software buying.Try now
Compare Looker and Omni Analytics 
Featured Products
At a Glance
Market Segments
Mid-Market (60.8% of reviews)
Small-Business (46.6% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Looker
Star Rating
(1,588)4.4 out of 5
Market Segments
Mid-Market (60.8% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about LookerOmni Analytics
Star Rating
(61)4.8 out of 5
Market Segments
Small-Business (46.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about Omni AnalyticsSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Looker excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Omni Analytics. Users appreciate its ability to create interactive and visually appealing reports, with one user highlighting the "super easy, keen, and customizable interface" that enhances their reporting capabilities.
- According to verified reviews, Looker has a much larger user base, with over 1,500 reviews compared to Omni Analytics' 61. This suggests that Looker's feedback is more reliable and reflective of a broader range of user experiences, making it a more trusted choice for potential buyers.
- Users say that Looker provides a more robust set of features for data visualization, with reviewers noting its effectiveness in tracking sales performance and trends over time. In contrast, while Omni Analytics offers a user-friendly experience, some users feel it lacks the depth of features that Looker provides.
- Reviewers mention that Looker has a quicker implementation process, which is a significant advantage for teams looking to get up and running fast. Users have praised its intuitive onboarding wizard, making it easier to start creating reports and dashboards without extensive training.
- Users highlight that Omni Analytics shines in its AI capabilities, particularly its chat feature that provides quick insights. However, while this feature is appreciated, it doesn't seem to compensate for the overall performance and satisfaction levels that Looker delivers.
- According to recent feedback, both products have their strengths in ease of use, but Omni Analytics edges out slightly in this area. Users appreciate its drag-and-drop interface and the ability to create dashboards quickly, although many still prefer Looker's comprehensive reporting tools for more complex data needs.
Pricing
Entry-Level Pricing
Looker
No pricing availableOmni Analytics
No pricing availableFree Trial
Looker
Free Trial is available
Omni Analytics
Free Trial is available
Ratings
Meets Requirements
8.7
1,088
9.1
57
Ease of Use
8.2
1,093
8.7
58
Ease of Setup
8.2
572
8.7
42
Ease of Admin
8.3
430
8.9
36
Quality of Support
8.6
926
9.9
56
Has the product been a good partner in doing business?
8.9
408
9.9
38
Product Direction (% positive)
8.8
1,020
9.8
56
Features by Category
Reports
8.6
657
|
Verified
9.0
48
8.2
613
|
Verified
8.9
45
8.2
654
|
Verified
9.0
48
8.3
525
|
Verified
8.6
42
8.7
657
|
Verified
9.1
45
Self Service
8.4
619
|
Verified
9.0
45
8.6
635
|
Verified
9.2
45
8.4
609
|
Verified
8.9
47
8.1
613
|
Verified
8.1
44
8.3
586
|
Verified
8.7
45
7.7
498
|
Verified
8.2
42
Advanced Analytics
7.6
427
|
Verified
Feature Not Available
8.4
628
|
Verified
9.0
48
8.0
509
|
Verified
8.4
44
Building Reports
8.3
383
|
Verified
8.5
33
8.3
394
|
Verified
9.1
33
8.0
353
|
Verified
9.4
29
8.1
327
|
Verified
7.0
23
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
8.6
657
|
Verified
9.0
48
8.2
613
|
Verified
8.9
45
8.2
654
|
Verified
9.0
48
8.3
525
|
Verified
8.6
42
8.7
657
|
Verified
9.1
45
Reports
8.5
109
9.0
30
8.5
108
9.1
32
8.0
102
8.9
28
Generative AI
7.0
101
7.2
21
7.1
101
7.0
21
Visualization
8.5
112
9.0
29
8.4
111
8.6
27
8.7
112
9.0
28
8.3
110
8.8
26
Data Updates
8.1
108
7.3
24
8.3
107
8.3
29
Collaboration
8.4
107
8.9
29
8.0
107
Feature Not Available
8.0
103
8.3
25
Data Updates
7.8
137
7.2
27
8.0
141
8.5
31
8.5
144
9.0
30
Reports
8.6
657
|
Verified
9.0
48
8.2
613
|
Verified
8.9
45
8.2
654
|
Verified
9.0
48
8.3
525
|
Verified
8.6
42
8.7
657
|
Verified
9.1
45
Data Preparation
8.4
281
|
Verified
8.7
35
8.3
259
|
Verified
8.9
35
Data Modeling and Blending
8.5
309
|
Verified
9.5
38
8.7
327
|
Verified
9.2
39
8.4
309
|
Verified
8.8
36
Generative AI
7.1
88
7.0
27
7.1
86
6.9
27
Agentic AI - Analytics Platforms
7.2
39
6.7
12
7.3
38
6.7
11
7.3
38
6.3
10
7.1
39
6.8
10
7.3
39
7.6
12
7.4
38
6.0
10
7.6
37
6.1
11
Self Service
8.4
619
|
Verified
9.0
45
8.6
635
|
Verified
9.2
45
8.4
609
|
Verified
8.9
47
8.1
613
|
Verified
8.1
44
8.3
586
|
Verified
8.7
45
7.7
498
|
Verified
8.2
42
Deployment & Integration - Analytics Platforms
8.0
37
9.4
8
8.1
34
8.8
8
7.7
33
7.4
7
8.3
36
9.3
7
Advanced Analytics
7.6
427
|
Verified
Feature Not Available
8.4
628
|
Verified
9.0
48
8.0
509
|
Verified
8.4
44
Performance & Scalability - Analytics Platforms
8.1
38
9.0
8
8.0
35
9.4
8
Advanced Analytics & Modeling - Analytics Platforms
7.9
35
9.4
6
7.2
34
2.3
5
7.3
34
4.7
5
Agentic AI Capabilities - Analytics Platforms
7.2
34
7.7
5
7.5
34
7.8
6
7.7
34
6.0
5
7.4
34
8.0
5
Personalized Intelligence - Analytics Platforms
7.7
34
7.7
5
7.2
35
5.3
5
7.6
34
8.3
6
Building Reports
8.3
383
|
Verified
8.5
33
8.3
394
|
Verified
9.1
33
8.0
353
|
Verified
9.4
29
8.1
327
|
Verified
7.0
23
Reports
8.6
657
|
Verified
9.0
48
8.2
613
|
Verified
8.9
45
8.2
654
|
Verified
9.0
48
8.3
525
|
Verified
8.6
42
8.7
657
|
Verified
9.1
45
Self Service
8.4
619
|
Verified
9.0
45
8.6
635
|
Verified
9.2
45
8.4
609
|
Verified
8.9
47
8.1
613
|
Verified
8.1
44
8.3
586
|
Verified
8.7
45
7.7
498
|
Verified
8.2
42
Building Reports
8.3
383
|
Verified
8.5
33
8.3
394
|
Verified
9.1
33
8.0
353
|
Verified
9.4
29
8.1
327
|
Verified
7.0
23
Metrics
8.8
237
Not enough data
8.7
238
Not enough data
8.4
224
Not enough data
8.4
226
Not enough data
8.4
215
Not enough data
8.3
225
Not enough data
8.4
219
Not enough data
8.5
230
Not enough data
8.3
222
Not enough data
Reporting
8.4
241
Not enough data
Feature Not Available
Not enough data
8.6
242
Not enough data
8.6
245
Not enough data
8.1
199
Not enough data
8.4
204
Not enough data
9.0
254
Not enough data
Other
8.7
226
Not enough data
8.6
209
Not enough data
8.4
201
Not enough data
8.7
215
Not enough data
8.7
206
Not enough data
8.2
178
Not enough data
8.3
191
Not enough data
Agentic AI - Digital Analytics
7.6
16
Not enough data
7.9
16
Not enough data
7.8
16
Not enough data
7.9
16
Not enough data
Administration
8.4
217
Not enough data
8.3
193
Not enough data
8.5
245
Not enough data
8.6
240
Not enough data
Agentic AI - Sales Analytics
7.0
11
Not enough data
7.6
11
Not enough data
6.7
11
Not enough data
7.4
12
Not enough data
7.3
11
Not enough data
Data Sourcing
8.8
203
Not enough data
8.8
220
Not enough data
8.6
188
Not enough data
8.8
225
Not enough data
8.7
208
Not enough data
Predictive Analytics
8.3
152
Not enough data
8.2
148
Not enough data
8.2
146
Not enough data
8.0
164
Not enough data
Sales Management
8.4
161
Not enough data
8.2
140
Not enough data
8.6
170
Not enough data
8.7
168
Not enough data
Deployment & Integration - Semantic Layer Tools
Not enough data
Not enough data
Not enough data
Not enough data
Data Connectivity & Federation - Semantic Layer Tools
Not enough data
Not enough data
Not enough data
Not enough data
Data Modeling & Metrics - Semantic Layer Tools
Not enough data
Not enough data
Not enough data
Not enough data
Performance Optimization - Semantic Layer Tools
Not enough data
Not enough data
Not enough data
Not enough data
Governance - Semantic Layer Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Intelligence - Semantic Layer Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI Enablement - Semantic Layer Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
8.6
221
|
Verified
Not enough data
8.7
241
|
Verified
Not enough data
8.5
228
|
Verified
Not enough data
8.9
245
|
Verified
Not enough data
8.4
130
Not enough data
Feature Not Available
Not enough data
Campaign Activity
8.6
231
|
Verified
Not enough data
8.8
261
|
Verified
Not enough data
8.5
212
|
Verified
Not enough data
8.5
213
|
Verified
Not enough data
8.4
199
|
Verified
Not enough data
7.9
119
|
Verified
Not enough data
Agentic AI - Marketing Analytics
6.8
14
Not enough data
7.7
15
Not enough data
7.4
15
Not enough data
Categories
Categories
Shared Categories
Looker and Omni Analytics are categorized as Embedded Business Intelligence, Analytics Platforms, and Data Visualization
Reviews
Reviewers' Company Size
Looker
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Omni Analytics
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
11.7%
Information Technology and Services
11.0%
Marketing and Advertising
8.2%
Financial Services
7.6%
Internet
6.2%
Other
55.3%
Computer Software
25.4%
Information Technology and Services
15.3%
Marketing and Advertising
8.5%
Health, Wellness and Fitness
5.1%
Consumer Goods
5.1%
Other
40.7%
Discussions
Is looker an ETL tool?
3 Comments
AP
No, Looker is not an ETL tool. It is a Business Intelligence (BI) and Data Analytics platform that helps users visualize, explore and analyze data.Read more
Best way to start on visualizations?
2 Comments
AG
Looker has a built-in set of visualizations that you can automatically apply to any dataset that they work with. Once you setup your initial connection to a...Read more
Which databases does Looker work with?
1 Comment
Official Response from Looker
Looker works with any SQL readable data store, including Hadoop. Looker sits in-database allowing you to access all of your row level data and leverage the...Read more
Omni Analytics has no discussions with answers
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
