Compare Kentico and Episerver CMS 
At a Glance
Market Segments
Mid-Market (37.9% of reviews)
Mid-Market (51.1% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Kentico
Star Rating
(329)4.4 out of 5
Market Segments
Mid-Market (37.9% of reviews)
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about KenticoOptimizely Content Management System
Star Rating
(146)3.9 out of 5
Market Segments
Mid-Market (51.1% of reviews)
Entry-Level Pricing
No pricing available
Learn more about Optimizely Content Management SystemSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Optimizely Content Management System excels in Web Analytics with a score of 8.9, while Kentico also performs well but does not match this level of analytics capability.
- Reviewers mention that Kentico shines in Developer Tools, achieving a remarkable score of 9.6, significantly higher than Optimizely's score of 7.6, indicating a more robust offering for developers.
- G2 users highlight that Kentico's Content Scheduling feature is rated at 8.4, which is superior to Optimizely's score of 7.9, suggesting a more user-friendly experience for managing content timelines.
- Users on G2 report that Optimizely's Customizable Templated Workflows received a perfect score of 8.9, showcasing its flexibility in workflow management, while Kentico's offerings in this area are less emphasized.
- Reviewers say that Kentico's Compliance features are rated exceptionally high at 9.8, indicating a strong focus on regulatory adherence, which is a critical factor for many businesses.
- Users mention that Kentico's Multi-CMS Support is rated at 9.6, making it a standout choice for organizations needing to manage multiple content management systems, whereas Optimizely does not emphasize this capability as strongly.
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Pricing
Entry-Level Pricing
Kentico
No pricing availableOptimizely Content Management System
No pricing availableFree Trial
Kentico
Free Trial is available
Optimizely Content Management System
No trial information availableRatings
Meets Requirements
8.8
245
7.9
120
Ease of Use
8.4
247
7.8
120
Ease of Setup
7.8
122
7.1
83
Ease of Admin
8.2
130
7.3
79
Quality of Support
8.6
225
7.6
104
Has the product been a good partner in doing business?
8.4
123
7.9
69
Product Direction (% positive)
8.4
243
7.2
109
Features by Category
Content
8.7
195
|
Verified
8.2
101
|
Verified
8.4
197
|
Verified
7.8
101
|
Verified
8.3
178
|
Verified
7.9
95
|
Verified
7.8
182
|
Verified
7.0
93
|
Verified
8.4
174
|
Verified
7.4
85
|
Verified
8.4
176
|
Verified
8.0
93
|
Verified
8.1
185
|
Verified
7.4
94
|
Verified
7.7
183
|
Verified
6.8
97
|
Verified
8.4
182
|
Verified
7.7
92
|
Verified
Design
7.5
164
|
Verified
6.5
78
|
Verified
7.8
164
7.3
81
|
Verified
8.1
166
7.5
78
|
Verified
8.6
183
7.6
88
|
Verified
Platform
8.3
162
|
Verified
7.2
84
8.2
178
|
Verified
7.6
89
8.3
173
|
Verified
7.6
92
|
Verified
8.7
190
|
Verified
7.8
96
|
Verified
8.7
171
|
Verified
8.1
78
|
Verified
8.6
157
|
Verified
7.9
80
|
Verified
8.0
161
|
Verified
6.9
85
|
Verified
8.4
171
|
Verified
7.6
85
|
Verified
Analytics
8.9
82
Not enough data
8.8
83
Not enough data
9.0
81
Not enough data
9.0
84
Not enough data
9.0
40
Not enough data
8.6
40
Not enough data
Content Management
8.9
84
Not enough data
8.9
83
Not enough data
9.1
84
Not enough data
Design & Development
8.3
81
Not enough data
8.4
83
Not enough data
8.7
82
Not enough data
Functionality
9.6
38
7.6
7
9.5
38
6.9
6
9.6
38
7.9
7
Management
9.4
38
7.3
8
9.2
37
8.8
8
9.5
39
7.4
7
Support
9.4
38
7.5
8
Feature Not Available
8.1
6
9.8
36
7.1
7
Publishing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Development
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Kentico and Optimizely Content Management System are categorized as Web Content Management and WebOps Platforms
Unique Categories
Kentico is categorized as Digital Experience Platforms (DXP)
Optimizely Content Management System is categorized as Headless CMS
Reviews
Reviewers' Company Size
Kentico
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Optimizely Content Management System
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Pharmaceuticals
12.1%
Information Technology and Services
11.1%
Marketing and Advertising
10.0%
Computer Software
7.6%
Hospital & Health Care
4.2%
Other
55.0%
Information Technology and Services
16.2%
Computer Software
10.0%
Financial Services
6.9%
Marketing and Advertising
6.2%
Retail
5.4%
Other
55.4%
Most Helpful Reviews
Kentico
Most Helpful Favorable Review
Andy T.
Verified User in Internet
Kentico allows our developers to get off the ground with a new project incredibly quickly. It's a full-features platform for website development, rather than just a coding framework, so a lot of the boring, repetitive stuff is taken care of "out of the...
Most Helpful Critical Review
Pavel H.
Verified User in Banking
Login and rendered html contentent inside Kentico.
Optimizely Content Management System
Most Helpful Favorable Review
Marija J.
Verified User in Information Technology and Services
What I love about the platform is that it does not reinvent the wheel - as a developer, you are free to leverage any of the newest and coolest frameworks and packages without much hassle. Yet, you have a support of a reliable system underneath.
Most Helpful Critical Review
Nicholas H.
Verified User in Marketing and Advertising
This CMS absolutely requires an in-house .NET resource. Deploying aesthetic changes and creating new pages types is impossible without an employee that fully understands the .NET framework. Our company hired an agency to build our website using EPiServer....
Andy T.
Verified User in Internet
Kentico allows our developers to get off the ground with a new project incredibly quickly. It's a full-features platform for website development, rather than just a coding framework, so a lot of the boring, repetitive stuff is taken care of "out of the...
Marija J.
Verified User in Information Technology and Services
What I love about the platform is that it does not reinvent the wheel - as a developer, you are free to leverage any of the newest and coolest frameworks and packages without much hassle. Yet, you have a support of a reliable system underneath.
Pavel H.
Verified User in Banking
Login and rendered html contentent inside Kentico.
Nicholas H.
Verified User in Marketing and Advertising
This CMS absolutely requires an in-house .NET resource. Deploying aesthetic changes and creating new pages types is impossible without an employee that fully understands the .NET framework. Our company hired an agency to build our website using EPiServer....
Alternatives
Discussions
Who uses Kentico?
2 comments
JK
Kentico has more than 500 digital solution partners and powers over 35,000 websites across 120 countries. Customers working with Kentico include Allergan,...Read more
Is there any way how I can share content automatically?
1 comment
BK
With the frequency of social media changing their API's, it's not viable to have a CMS support this as a major feature when other tools can do similar...Read more
Is kentico a good CMS?
1 comment
MR
Out of the box, I wouldn't say good. It has the potential to be good, but with incompatible and incomplete major releases you are somewhat left to filling...Read more
Does Episerver offer product education?
2 comments
EN
I am also interested in resolving this issue. Thank you for your request. Indeed, this product seems to me to be quite effective for learning. I also often...Read more
Is Episerver open source?
1 comment
JB
The main product itself is closed source; however, there are open-source first and third-party addons.Read more
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