Compare HubSpot Sales Hub and folk 
At a Glance
Market Segments
Small-Business (61.9% of reviews)
Small-Business (98.1% of reviews)
Entry-Level Pricing
$0.00
Starting at $20.00 1 Users Per Year
HubSpot Sales Hub
Star Rating
(12,211)4.4 out of 5
Market Segments
Small-Business (61.9% of reviews)
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansfolk
Star Rating
(262)4.5 out of 5
Market Segments
Small-Business (98.1% of reviews)
Entry-Level Pricing
Starting at $20.00 1 Users Per Year
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that HubSpot Sales Hub excels in its Email Marketing capabilities, particularly with features like Automated Email Responses and Manage Email Deliverability, which received high ratings of 7.7 and 8.3 respectively. In contrast, folk's email marketing features are perceived as less robust, with a lower overall score in this area.
- Reviewers mention that HubSpot Sales Hub's Sales Force Automation tools, such as Opportunity & Pipeline Management and Task / Activity Management, are highly rated at 8.5 and 8.5, respectively. Users on G2 highlight that folk's corresponding features, while functional, do not match the depth and usability of HubSpot's offerings.
- G2 users indicate that HubSpot Sales Hub provides superior Customer Support, with a quality rating of 8.6 for Quality of Support and 8.4 for Case Management. In comparison, folk's support features, including Customer Support Portal, received lower ratings, suggesting a less satisfactory experience for users seeking assistance.
- Users say that HubSpot's Marketing Automation tools, particularly in Email Marketing and Campaign Management, are rated at 8.8 and 8.6, respectively, showcasing a strong capability in driving marketing efforts. Conversely, folk's marketing automation features are seen as lacking, with lower scores in similar categories.
- Reviewers mention that HubSpot Sales Hub shines in Reporting & Analytics, with features like Reporting and Dashboards rated at 8.2 and 8.4, providing users with valuable insights. Users on G2 express that folk's reporting capabilities do not offer the same level of detail or user-friendliness, making it harder to derive actionable insights.
- Users report that HubSpot Sales Hub's Integrations are extensive, particularly with Email Integration rated at 9.1, allowing seamless connectivity with other tools. In contrast, folk's integration options are perceived as limited, with lower ratings in Integration APIs and CRM Integration, which may hinder users looking for a comprehensive ecosystem.
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Pricing
Entry-Level Pricing
HubSpot Sales Hub
Free HubSpot CRM
$0.00
A foundational CRM that helps businesses organize their interactions, and create great experiences for their customers.
- Contact management
- Contact website activity
- Companies
folk
Standard
Starting at $20.00
1 Users Per Year
- 📇 Unlimited contacts
- 👥 Unlimited members
- 💌 Up to 2000 Emails Sent
Free Trial
HubSpot Sales Hub
Free Trial is available
folk
Free Trial is available
Ratings
Meets Requirements
8.6
9,160
8.4
259
Ease of Use
8.7
9,579
9.0
261
Ease of Setup
8.4
3,635
8.9
212
Ease of Admin
8.6
2,912
8.7
94
Quality of Support
8.6
8,256
9.1
214
Has the product been a good partner in doing business?
8.8
2,868
9.0
90
Product Direction (% positive)
8.7
8,741
9.7
258
Features by Category
Sales Force Automation
8.7
5640
|
Verified
8.6
215
Feature Not Available
7.9
203
8.5
5492
|
Verified
8.4
212
8.5
5690
|
Verified
7.4
207
7.8
3813
|
Verified
Feature Not Available
8.5
4664
|
Verified
8.4
212
7.8
2876
|
Verified
Feature Not Available
7.9
2785
|
Verified
Feature Not Available
8.2
2079
7.1
197
Marketing Automation
8.7
5005
|
Verified
7.6
200
8.5
4681
|
Verified
7.3
194
8.8
4811
|
Verified
8.5
211
8.2
4078
|
Verified
Feature Not Available
Customer Support
8.3
3271
|
Verified
Feature Not Available
8.2
2105
Feature Not Available
8.5
2935
|
Verified
Feature Not Available
8.1
2927
|
Verified
Feature Not Available
8.3
3164
|
Verified
Feature Not Available
Reporting & Analytics
8.2
5398
|
Verified
6.9
32
8.4
5754
|
Verified
7.2
32
8.0
3939
|
Verified
Feature Not Available
Mobile & Social
8.0
3471
|
Verified
7.2
196
8.2
2126
|
Verified
7.7
205
7.7
3791
|
Verified
7.0
32
Platform
8.0
2543
|
Verified
7.9
213
8.3
2157
|
Verified
7.9
211
8.5
2619
|
Verified
8.0
209
8.2
1938
|
Verified
Feature Not Available
7.6
1637
Feature Not Available
8.0
2235
|
Verified
Feature Not Available
8.7
2628
|
Verified
8.7
213
8.1
1335
Feature Not Available
Integration
8.4
1973
|
Verified
8.5
200
8.2
2079
|
Verified
7.5
196
8.2
1944
|
Verified
Feature Not Available
Generative AI
Feature Not Available
7.0
177
Email Marketing
Not enough data
7.9
88
Not enough data
8.4
88
Not enough data
8.0
85
Not enough data
8.5
84
Not enough data
8.3
85
Not enough data
8.2
85
Not enough data
7.7
84
Not enough data
7.9
82
Not enough data
6.9
78
Reporting & Analytics
Not enough data
6.6
82
Not enough data
7.5
80
Platform
Not enough data
8.1
88
Not enough data
7.7
83
Not enough data
8.6
90
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Integration
Not enough data
8.4
86
Not enough data
7.4
82
Not enough data
7.1
82
Not enough data
7.9
82
Not enough data
7.0
81
Not enough data
6.6
79
Configuration
9.2
64
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.1
65
Not enough data
9.1
65
Not enough data
9.1
70
Not enough data
Pricing
8.9
60
Not enough data
8.7
63
Not enough data
Feature Not Available
Not enough data
9.0
61
Not enough data
9.0
67
Not enough data
Feature Not Available
Not enough data
Quoting
Feature Not Available
Not enough data
Feature Not Available
Not enough data
9.2
64
Not enough data
9.1
64
Not enough data
9.1
62
Not enough data
9.2
64
Not enough data
Admin
Feature Not Available
Not enough data
7.9
198
Not enough data
8.5
266
Not enough data
8.3
238
Not enough data
Channels
8.8
63
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Platform
8.6
284
Not enough data
8.3
227
Not enough data
8.4
199
Not enough data
8.7
285
Not enough data
8.6
274
Not enough data
Feature Not Available
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
8.4
480
Not enough data
8.6
576
Not enough data
8.9
603
Not enough data
8.9
610
Not enough data
Organization
9.0
632
Not enough data
8.8
618
Not enough data
8.7
556
Not enough data
Performance Analysis
8.4
511
Not enough data
8.8
619
Not enough data
Sales Analysis
8.5
516
Not enough data
8.8
571
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Integrated Workflows
8.9
1357
Not enough data
9.0
1398
Not enough data
8.3
1173
Not enough data
8.3
1078
Not enough data
8.9
1250
Not enough data
8.8
1111
Not enough data
8.6
1043
Not enough data
Repeatability and Reportability
8.6
1214
Not enough data
8.8
1278
Not enough data
8.6
1254
Not enough data
8.2
1134
Not enough data
Feature Not Available
Not enough data
AI and Automation
8.4
988
Not enough data
8.3
957
Not enough data
8.3
945
Not enough data
7.9
828
Not enough data
7.8
775
Not enough data
Generative AI
Feature Not Available
Not enough data
Call Analytics
8.3
261
Not enough data
8.0
229
Not enough data
8.2
239
Not enough data
Feature Not Available
Not enough data
Agent Performance Management
Feature Not Available
Not enough data
7.7
204
Not enough data
7.9
214
Not enough data
Generative AI
Feature Not Available
Not enough data
Customer Requirements
8.7
181
Not enough data
8.8
172
Not enough data
8.5
173
Not enough data
Contracts
8.7
159
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Revenue
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Integrations
8.4
432
Not enough data
9.1
626
Not enough data
8.5
497
Not enough data
8.6
486
Not enough data
7.9
401
Not enough data
Branding & Customizatio
8.6
536
Not enough data
8.8
556
Not enough data
8.5
481
Not enough data
Automatic Rules & Configurations
8.8
532
Not enough data
8.9
540
Not enough data
8.5
498
Not enough data
Generative AI
Feature Not Available
Not enough data
Data Sourcing
8.4
1164
Not enough data
8.5
1235
Not enough data
8.3
1106
Not enough data
8.7
1361
Not enough data
8.4
1200
Not enough data
Predictive Analytics
8.2
1161
Not enough data
8.2
1122
Not enough data
7.9
953
Not enough data
8.0
1083
Not enough data
Sales Management
8.8
1376
Not enough data
8.0
1067
Not enough data
8.5
1228
Not enough data
8.9
1438
Not enough data
Content Management
8.4
686
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
698
Not enough data
8.4
685
Not enough data
Analytics
8.5
763
Not enough data
8.5
767
Not enough data
8.5
710
Not enough data
8.3
687
Not enough data
Presentation
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Calling
8.6
1089
Not enough data
8.2
883
Not enough data
8.6
1052
Not enough data
8.7
1082
Not enough data
Contacts
8.7
1156
Not enough data
8.5
1000
Not enough data
8.7
1061
Not enough data
Insights
9.1
1246
Not enough data
8.7
1089
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
994
Not enough data
Analytics
8.7
1883
8.1
59
8.8
1876
8.0
58
Feature Not Available
7.6
58
Customizations
8.9
1927
8.4
59
8.9
1927
7.2
56
8.8
2020
7.9
57
Feature Not Available
7.3
57
8.9
2005
8.0
58
Generative AI
Feature Not Available
Feature Not Available
Incentives
8.1
636
Not enough data
8.3
713
|
Verified
Not enough data
7.8
584
|
Verified
Not enough data
8.5
808
Not enough data
Personalization
8.5
830
Not enough data
8.6
957
|
Verified
Not enough data
8.9
1056
|
Verified
Not enough data
8.6
852
|
Verified
Not enough data
Administrative
8.7
887
|
Verified
Not enough data
8.5
767
|
Verified
Not enough data
8.5
726
Not enough data
Categories
Categories
Shared Categories
HubSpot Sales Hub and folk are categorized as Email Tracking and CRM
Unique Categories
HubSpot Sales Hub is categorized as Sales Acceleration Platforms, Sales Platforms, Quote-to-Cash, Conversation Intelligence, Sales Engagement, AI Sales Assistant, Sales Enablement, Outbound Call Tracking, Sales Analytics, Visitor Identification, Sales Performance Management, CPQ, and Business Scheduling
folk is categorized as Google Workspace for Sales and Email Marketing
Reviews
Reviewers' Company Size
HubSpot Sales Hub
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
folk
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
16.1%
Information Technology and Services
12.1%
Marketing and Advertising
10.0%
Financial Services
4.3%
Education Management
3.2%
Other
54.4%
Marketing and Advertising
11.5%
Consulting
10.0%
Computer Software
9.6%
Financial Services
6.9%
Venture Capital & Private Equity
6.1%
Other
55.9%
Most Helpful Reviews
HubSpot Sales Hub
Most Helpful Favorable Review
Calandria A.
Verified User in Insurance
HubSpot CRM is one of the best CRM tools of market and serve any kinds of sales business perfectly. It work as single place where user can keep product information and contact lists of customers. User can stay in touch with customer and contact with anytime...
Most Helpful Critical Review
Verified User in Events Services
The manner in which you interact with this crm is confusing, and it seems like a giant upsell to Hubspot's other services. During the set up process and when using it, you are bombarded with upgrade suggestions. Further, it also seems like it is solely for...
folk
Most Helpful Favorable Review
David D.
Verified User in Consulting
I like the ability to use the same CRM database to have multiple views and workflows. Also the AI auto fill is fantastic for filling out missing data in my contacts.
Most Helpful Critical Review
Verified User in Consulting
Still rough around the edges and having some issues regarding the bulk email sending and related analytics not working.
Calandria A.
Verified User in Insurance
HubSpot CRM is one of the best CRM tools of market and serve any kinds of sales business perfectly. It work as single place where user can keep product information and contact lists of customers. User can stay in touch with customer and contact with anytime...
David D.
Verified User in Consulting
I like the ability to use the same CRM database to have multiple views and workflows. Also the AI auto fill is fantastic for filling out missing data in my contacts.
Verified User in Events Services
The manner in which you interact with this crm is confusing, and it seems like a giant upsell to Hubspot's other services. During the set up process and when using it, you are bombarded with upgrade suggestions. Further, it also seems like it is solely for...
Verified User in Consulting
Still rough around the edges and having some issues regarding the bulk email sending and related analytics not working.
Discussions
Can I automate multiple scheduled sales email sends based on the suggested optimized send times?
6 comments
JF
Yes, you can schedule automated emails at suggested optimized times. You can send single emails or sequences.Read more
Will Hubspot connect well with variety of accounting softwares?
5 comments
CM
There aren’t any native integrations that I’m aware of. There are a few you can set up through Zapier. A word of caution: HubSpot isn’t currently compliant...Read more
Is there any way to email and add a call task on the same day in sequences?
4 comments
KH
yes you can use sequences for email and then make a workflow for adding task same day .Read more
folk has no discussions with answers
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