Compare GRIN and Trend 
At a Glance
Market Segments
Small-Business (66.4% of reviews)
Small-Business (95.2% of reviews)
Entry-Level Pricing
No pricing available
Starting at $100.00 With One-Time Purchase
GRIN
Star Rating
(434)4.5 out of 5
Market Segments
Small-Business (66.4% of reviews)
Entry-Level Pricing
No pricing available
Learn more about GRINTrend
Star Rating
(64)4.5 out of 5
Market Segments
Small-Business (95.2% of reviews)
Entry-Level Pricing
Starting at $100.00 With One-Time Purchase
Learn more about TrendSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that GRIN excels in "Quality of Support" with a score of 9.5, while Trend follows closely with a score of 9.3. Reviewers mention that GRIN's support team is responsive and helpful, making it easier for small businesses to navigate challenges.
- Reviewers mention that Trend shines in "Ease of Use" with a score of 9.4 compared to GRIN's 8.5. Users on G2 highlight that Trend's intuitive interface allows for a smoother onboarding experience, making it more accessible for users with varying technical skills.
- Users say that GRIN offers robust "Influencer Collaboration" features, scoring 8.8, which reviewers appreciate for facilitating seamless communication and project management among team members. In contrast, Trend scores 8.9, indicating a strong performance but with slightly less emphasis on collaboration tools.
- G2 users report that GRIN's "Influencer Recruitment" feature, scoring 8.2, is effective but could benefit from more advanced filtering options. Trend, with a score of 8.9, is praised for its comprehensive recruitment tools that help users find the right influencers more efficiently.
- Users on G2 highlight that GRIN's "Campaign Analytics" feature, scoring 8.4, provides valuable insights but lacks some advanced reporting capabilities. Trend, scoring 8.0, is noted for its straightforward analytics but may not offer the depth that some users desire.
- Reviewers mention that GRIN's "Data Importing and Exporting Tools" score of 8.5 is a strong point, allowing for easy integration with other platforms. Trend, with a score of 8.1, is functional but users report occasional difficulties in data transfer, which can hinder workflow efficiency.
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Pricing
Entry-Level Pricing
GRIN
No pricing availableTrend
Credits
Starting at $100.00
With One-Time Purchase
$100 = 1 credit. You leverage credits to activate creators on Trend. Removing negotiations from the process and making payment simple.
You will be provided 5 images or 2 videos per creator -- based on what you request.
- Receive 5 images from a creator
- Get custom images: product photography, lifestyle photography, product-in-use
- Receive 2 videos from a creator
Free Trial
GRIN
No trial information availableTrend
Free Trial is available
Ratings
Meets Requirements
8.6
361
9.0
50
Ease of Use
8.5
364
9.4
50
Ease of Setup
8.2
188
9.5
20
Ease of Admin
8.7
146
9.3
20
Quality of Support
9.4
362
9.3
48
Has the product been a good partner in doing business?
9.1
146
9.4
21
Product Direction (% positive)
9.3
341
9.3
47
Features by Category
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Visual UGC
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Support
Not enough data
Not enough data
Not enough data
Not enough data
Performance
Not enough data
Not enough data
Not enough data
Not enough data
Influencer Marketing
8.1
301
|
Verified
Feature Not Available
7.7
262
|
Verified
Feature Not Available
7.9
279
|
Verified
Feature Not Available
8.2
285
|
Verified
Feature Not Available
8.7
299
|
Verified
Feature Not Available
8.1
272
|
Verified
8.3
34
|
Verified
8.1
267
|
Verified
8.2
33
|
Verified
8.3
289
|
Verified
Feature Not Available
8.2
293
|
Verified
Feature Not Available
8.4
284
|
Verified
8.1
30
|
Verified
Feature Not Available
Feature Not Available
8.3
208
|
Verified
Feature Not Available
Feature Not Available
Feature Not Available
8.3
207
|
Verified
Feature Not Available
Planning
Not enough data
Not enough data
Publishing
Not enough data
Not enough data
Social Media
Not enough data
Not enough data
Planning
Not enough data
Not enough data
Generative AI
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
GRIN and Trend are categorized as Influencer Marketing Platforms
Unique Categories
GRIN has no unique categories
Reviews
Reviewers' Company Size
GRIN
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Trend
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Consumer Goods
19.0%
Apparel & Fashion
17.9%
Health, Wellness and Fitness
13.0%
Marketing and Advertising
12.3%
Food & Beverages
10.0%
Other
27.8%
Health, Wellness and Fitness
20.3%
Retail
15.6%
Food & Beverages
15.6%
Consumer Goods
15.6%
Apparel & Fashion
9.4%
Other
23.4%
Most Helpful Reviews
GRIN
Most Helpful Favorable Review
Amy D.
Verified User in Consumer Goods
Cost of Grin was what led me to activate, ease of onboarding and their desire to keep growing.
Most Helpful Critical Review
Mike W.
Verified User in Consumer Electronics
DO NOT SUBSCRIBE to GRIN! They will not answer emails and have continued avoiding us after removing the search features. Without the ability to look for new influencers and creators, we are better off just looking on Instagram and TikTok on our own and...
Trend
Most Helpful Favorable Review
Verified User in Apparel & Fashion
Easy to use platform to find influencers. I love that they have the ability to vet quality IG influencers without dealing with the hassle. The software is easy to use.
Most Helpful Critical Review
Verified User in Retail
We dislike is not having more creators to choose from that are specifically, in the fitness, nutrition or wellness niche.
Amy D.
Verified User in Consumer Goods
Cost of Grin was what led me to activate, ease of onboarding and their desire to keep growing.
Verified User in Apparel & Fashion
Easy to use platform to find influencers. I love that they have the ability to vet quality IG influencers without dealing with the hassle. The software is easy to use.
Mike W.
Verified User in Consumer Electronics
DO NOT SUBSCRIBE to GRIN! They will not answer emails and have continued avoiding us after removing the search features. Without the ability to look for new influencers and creators, we are better off just looking on Instagram and TikTok on our own and...
Verified User in Retail
We dislike is not having more creators to choose from that are specifically, in the fitness, nutrition or wellness niche.
Discussions
What is grin influencer marketing?
3 comments
AC
Grin is a web based database and influencer management tool that allows businesses to search for, prospect, communicate with and recruit influencers and...Read more
What is grin app?
3 comments
MM
Grin did not provide us with the services we asked for and refused to let us out of a contract we signed after they purposefully hid the truth from us with...Read more
I've only used the program for 3 months now. What piece of advice would you have for new users? Anything you wish you knew from the start of using the software?
2 comments
OS
Lean on your CSM as much as possible! They can help you strategize and streamline based on your needs! Read more
Trend has no discussions with answers
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