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Compare Force24 and HubSpot Marketing Hub 
Featured Products
At a Glance
Market Segments
Small-Business (55.3% of reviews)
Small-Business (51.6% of reviews)
Entry-Level Pricing
Contact Us Per Month
$0.00
Force24
Star Rating
(194)4.4 out of 5
Market Segments
Small-Business (55.3% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us Per Month
Browse all 4 pricing plansHubSpot Marketing Hub
Star Rating
(14,367)4.5 out of 5
Market Segments
Small-Business (51.6% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that HubSpot Marketing Hub excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Force24. Users appreciate its intuitive interface and seamless integration across various business functions, making it a preferred choice for many.
- Users say that HubSpot's implementation process is notably quick and user-friendly, with many highlighting the intuitive onboarding wizard that helps new users get started efficiently. In contrast, Force24 users mention that while the platform is effective, it requires a learning curve to fully utilize its features.
- Reviewers mention that HubSpot Marketing Hub shines in its email marketing capabilities, with features like email sequencing and data management receiving high praise. Users find it particularly beneficial for managing campaigns and tracking engagement, whereas Force24 users appreciate its multi-channel campaign management but note that it can be less intuitive at first.
- According to verified reviews, HubSpot's support quality is highly rated, with users frequently commending the responsive customer service. On the other hand, Force24 users have reported quick and efficient support, but the overall volume of feedback suggests that HubSpot's support may be more robust due to its larger user base.
- Users highlight that HubSpot offers a comprehensive suite of marketing tools, including advanced analytics and reporting features that help businesses track their performance effectively. In comparison, while Force24 provides valuable insights, some users feel that its analytics capabilities are not as extensive as those offered by HubSpot.
- Reviewers note that HubSpot Marketing Hub is particularly favored by small businesses, with a significant portion of its user base coming from this segment. Force24 also serves small businesses well, but its smaller review count suggests that it may not have the same level of market penetration or user feedback as HubSpot.
Pricing
Entry-Level Pricing
Force24
Lite
Contact Us
Per Month
25K email allowance, 15K contact allowance, 2 marketing user seats, unlimited sales user seats.
- Email builder
- Email snippets library
- Bespoke send domain
HubSpot Marketing Hub
Marketing Hub Free
$0.00
For business owners and marketers who want to start generating website leads and tracking contact activity — for free.
- Forms
- Contact activity
- Contact management
Free Trial
Force24
No trial information availableHubSpot Marketing Hub
Free Trial is available
Ratings
Meets Requirements
8.5
135
8.5
9,654
Ease of Use
8.2
134
8.6
11,335
Ease of Setup
7.1
45
8.1
7,052
Ease of Admin
8.2
46
8.5
4,973
Quality of Support
9.4
135
8.7
9,131
Has the product been a good partner in doing business?
9.0
44
8.7
4,891
Product Direction (% positive)
9.3
125
8.8
9,294
Features by Category
Email Marketing
8.6
94
|
Verified
8.8
5554
|
Verified
9.2
96
|
Verified
8.9
5414
|
Verified
8.6
94
|
Verified
8.6
5393
|
Verified
8.7
79
|
Verified
8.8
5100
|
Verified
Online Marketing
8.2
77
|
Verified
8.5
5255
|
Verified
8.5
74
|
Verified
8.2
4566
|
Verified
8.2
59
|
Verified
8.1
4290
|
Verified
8.2
80
|
Verified
8.1
4811
|
Verified
8.0
50
8.1
4452
|
Verified
Lead Management
8.5
76
|
Verified
8.5
5009
|
Verified
8.3
72
|
Verified
8.1
4736
|
Verified
8.8
77
|
Verified
8.4
4846
|
Verified
8.8
71
|
Verified
8.0
4353
|
Verified
8.8
65
|
Verified
8.4
4793
|
Verified
8.4
68
|
Verified
8.2
4520
|
Verified
8.1
44
|
Verified
8.4
4496
|
Verified
8.0
55
|
Verified
8.4
4512
|
Verified
Campaign Management
8.2
44
|
Verified
8.2
4094
|
Verified
8.5
34
|
Verified
7.9
3680
|
Verified
7.8
22
7.9
3629
|
Verified
7.2
18
7.2
2774
|
Verified
Social
7.8
21
7.7
3732
|
Verified
7.8
22
|
Verified
8.1
4137
|
Verified
7.6
22
|
Verified
8.1
4106
|
Verified
7.8
22
8.0
3983
|
Verified
7.7
22
7.7
3204
|
Verified
Reporting & Analytics
8.5
80
|
Verified
8.3
5169
|
Verified
8.2
66
|
Verified
8.0
4818
|
Verified
7.6
44
|
Verified
7.6
3970
|
Verified
7.4
37
|
Verified
7.5
3653
|
Verified
7.4
21
7.7
4066
|
Verified
Platform
8.1
30
|
Verified
8.0
3513
|
Verified
8.7
23
|
Verified
8.5
3540
|
Verified
8.8
31
|
Verified
8.7
3491
|
Verified
7.9
11
8.0
2469
|
Verified
7.7
16
|
Verified
7.4
2368
|
Verified
8.4
31
|
Verified
8.6
3326
|
Verified
8.6
18
|
Verified
7.9
2542
|
Verified
Agentic AI - Marketing Automation
Not enough data
6.8
294
Not enough data
6.7
288
Not enough data
6.8
289
Not enough data
6.6
290
Not enough data
6.6
289
Not enough data
6.7
292
Integration
8.3
30
|
Verified
8.4
3514
|
Verified
7.4
28
|
Verified
8.0
3200
|
Verified
7.6
20
|
Verified
8.1
2986
|
Verified
Lead Intelligence
Not enough data
7.7
1154
|
Verified
Not enough data
7.9
1189
Not enough data
8.1
1239
Lead Management
Not enough data
8.3
1329
Not enough data
7.5
1155
Not enough data
8.0
1210
Marketing Campaigns
Not enough data
7.9
1175
Not enough data
7.3
1062
Not enough data
7.5
1118
Not enough data
7.8
1104
|
Verified
Not enough data
8.1
1265
Campaign Execution
Not enough data
7.8
1154
Not enough data
7.8
1088
Not enough data
7.7
1032
Not enough data
8.7
1403
Agentic AI - Account Data Management
Not enough data
6.3
90
Not enough data
6.7
90
Not enough data
6.6
89
Not enough data
6.7
90
Not enough data
6.4
90
Messenger
Not enough data
8.0
1215
|
Verified
Not enough data
7.4
1043
|
Verified
Not enough data
7.9
1257
|
Verified
Not enough data
7.8
1181
|
Verified
Channels
Not enough data
8.0
1442
|
Verified
Not enough data
8.1
1420
|
Verified
Not enough data
7.1
840
Not enough data
6.8
738
|
Verified
Not enough data
7.4
797
|
Verified
Customers
Not enough data
8.2
1487
|
Verified
Not enough data
8.2
1474
|
Verified
Not enough data
8.3
1619
|
Verified
Not enough data
8.4
1569
|
Verified
Not enough data
8.2
1475
|
Verified
Agentic AI - Conversational Marketing
Not enough data
6.6
68
Not enough data
6.5
67
Not enough data
6.6
68
Not enough data
6.4
68
Not enough data
6.5
67
Not enough data
6.6
68
Not enough data
6.6
69
Design and Customization
Not enough data
6.8
85
Not enough data
7.6
83
Not enough data
7.8
85
Not enough data
7.7
83
Campaigns
Not enough data
7.4
80
Not enough data
7.5
79
Not enough data
7.5
78
Not enough data
7.6
76
Integrations
Not enough data
8.0
79
Not enough data
7.1
74
Not enough data
6.9
68
Not enough data
7.5
76
Generative AI
Not enough data
6.4
75
Agentic AI - Vulnerability Scanner
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Attribution Modeling
Not enough data
8.0
282
Not enough data
7.7
275
Not enough data
7.2
255
Not enough data
7.3
249
Not enough data
6.9
246
Not enough data
7.4
259
Agentic AI - Attribution
Not enough data
6.0
37
Not enough data
6.2
36
Not enough data
6.0
37
Not enough data
5.8
38
Marketing
Not enough data
7.8
254
Not enough data
7.2
236
Not enough data
8.2
281
Not enough data
8.3
286
Reporting
Not enough data
8.4
309
Not enough data
8.3
295
Not enough data
8.1
299
Platform Basics
Not enough data
8.5
241
Not enough data
8.5
240
Not enough data
8.4
240
Not enough data
8.1
25
Not enough data
8.0
24
Platform Data
Not enough data
8.2
235
Not enough data
7.9
230
Platform Additional Functionality
Not enough data
8.3
256
Agentic AI - Account-Based Orchestration Platforms
Not enough data
7.0
27
Not enough data
7.2
27
Not enough data
6.9
26
Not enough data
6.5
26
Not enough data
6.9
26
Artificial Intelligence
Not enough data
6.8
23
Not enough data
7.2
23
Platform Basics
Not enough data
8.2
558
Not enough data
8.5
640
Platform Reporting
Not enough data
8.4
656
Not enough data
8.6
699
Content & Collaboration
Not enough data
8.3(won by default)
1275
Not enough data
8.3(won by default)
1329
Not enough data
8.1(won by default)
1020
Not enough data
8.3(won by default)
1095
Not enough data
8.7(won by default)
1406
Not enough data
8.3(won by default)
967
Social Management
Not enough data
8.2(won by default)
2193
Not enough data
8.6(won by default)
2369
Not enough data
8.4(won by default)
2105
Not enough data
8.3(won by default)
2251
Not enough data
8.0(won by default)
1672
Not enough data
8.2(won by default)
952
Not enough data
7.3(won by default)
326
Agentic AI - Social Media Management
Not enough data
6.7(won by default)
73
Not enough data
6.9(won by default)
70
Not enough data
7.0(won by default)
72
Not enough data
6.8(won by default)
69
Not enough data
7.0(won by default)
72
Not enough data
7.0(won by default)
72
Not enough data
6.9(won by default)
74
Platform Basics
Not enough data
8.1
430
Not enough data
8.0
440
Platform Data
Not enough data
8.0
436
Not enough data
7.9
433
Not enough data
8.5
484
Not enough data
8.2
438
Platform Additional Functionality
Not enough data
8.0
424
Not enough data
8.2
444
Not enough data
8.2
439
Agentic AI - Customer Journey Analytics
Not enough data
6.6
86
Not enough data
6.8
85
Not enough data
6.7
86
Not enough data
6.8
86
Platform Interoperability
Not enough data
8.0
594
Agentic AI - Social Media Advertising
Not enough data
7.0
63
Not enough data
7.2
62
Not enough data
7.0
59
Not enough data
7.0
62
Not enough data
7.0
63
Not enough data
7.4
68
Social Functionality
Not enough data
8.1
1312
Campaign Management
Not enough data
8.3
1328
Not enough data
8.2
1266
Not enough data
8.2
1191
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
1086
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.1
1118
Not enough data
8.0
1068
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Targeting
Not enough data
8.3
1193
Not enough data
8.2
1111
Not enough data
8.0
1007
Not enough data
8.0
984
Platform
Not enough data
8.3
1163
Not enough data
8.2
1310
Not enough data
8.8
1337
Not enough data
8.7
1360
Not enough data
8.6
1184
Not enough data
8.3
1310
Not enough data
8.6
1349
Not enough data
8.4
1055
Not enough data
8.4
1249
Responses
Not enough data
9.0
24
Not enough data
8.9
23
Not enough data
8.0
23
Automation - AI Agents
Not enough data
7.6
24
Not enough data
7.3
25
Not enough data
8.1
24
Not enough data
Feature Not Available
Not enough data
7.6
24
Platform
Not enough data
8.2
24
Not enough data
8.7
24
Not enough data
7.8
23
Autonomy - AI Agents
Not enough data
Feature Not Available
Not enough data
7.2
24
Not enough data
7.6
24
Not enough data
Feature Not Available
Generative AI
Not enough data
8.3
24
Not enough data
7.9
24
Page Customization
8.6
28
|
Verified
8.4
1359
|
Verified
8.3
29
|
Verified
7.9
1397
|
Verified
8.4
26
|
Verified
7.8
1281
|
Verified
8.7
28
|
Verified
8.1
1319
|
Verified
Page Optimization
8.0
16
8.1
1184
|
Verified
8.3
24
8.0
1293
|
Verified
8.5
24
|
Verified
8.1
1332
|
Verified
7.7
14
|
Verified
7.8
1221
|
Verified
Integrations
7.0
9
|
Verified
7.4
756
|
Verified
8.8
18
|
Verified
8.7
1247
|
Verified
8.7
21
|
Verified
8.5
1245
|
Verified
Generative AI
Not enough data
7.1
349
Agentic AI - Landing Page Builders
Not enough data
6.5
85
Agentic AI - Account-Based Analytics
Not enough data
6.9
77
Not enough data
7.1
76
Not enough data
6.9
77
Not enough data
7.1
78
Not enough data
7.1
77
Lead Intelligence
Not enough data
8.0
791
Not enough data
8.3
825
Not enough data
8.3
842
Lead Management
Not enough data
8.4
909
Not enough data
7.7
781
Not enough data
8.1
851
Marketing Campaigns
Not enough data
8.0
814
Not enough data
7.6
719
Not enough data
7.8
779
Not enough data
8.0
775
Not enough data
8.2
886
Not enough data
8.1
830
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
8.6
32
|
Verified
7.7
2235
|
Verified
8.9
48
|
Verified
8.3
2676
|
Verified
8.6
43
|
Verified
8.0
2446
|
Verified
8.9
44
|
Verified
8.5
2475
|
Verified
Feature Not Available
Feature Not Available
Feature Not Available
Feature Not Available
Campaign Activity
8.8
42
|
Verified
8.3
2873
|
Verified
8.7
53
|
Verified
8.3
3115
|
Verified
8.5
35
|
Verified
7.8
2374
|
Verified
7.9
30
|
Verified
8.1
2560
|
Verified
8.5
33
|
Verified
8.0
2392
|
Verified
7.5
18
|
Verified
7.5
536
Agentic AI - Marketing Analytics
Not enough data
6.6
170
Not enough data
6.8
164
Not enough data
6.6
166
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Force24 and HubSpot Marketing Hub are categorized as Marketing Automation, Landing Page Builders, and Marketing Analytics
Unique Categories
Force24 has no unique categories
HubSpot Marketing Hub is categorized as Account-Based Orchestration Platforms, Pop-Up Builder, Conversational Marketing, Customer Journey Analytics, Account-Based Analytics, Account Data Management, Attribution, Social Media Advertising, Social Media Management, AI Agents For Business Operations, and Account-Based Web and Content Experiences
Reviews
Reviewers' Company Size
Force24
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
HubSpot Marketing Hub
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Staffing and Recruiting
14.4%
Marketing and Advertising
9.0%
Financial Services
8.0%
Automotive
7.4%
Information Technology and Services
6.4%
Other
54.8%
Computer Software
15.8%
Marketing and Advertising
12.8%
Information Technology and Services
11.6%
Financial Services
5.0%
Education Management
2.5%
Other
52.3%
Alternatives
Discussions
What is the best way to ensure my emails will appear properly on different devices?
1 Comment
Official Response from Force24
Hi Annie, thanks for getting in touch!
The best way to ensure that your emails appear as intended across all devices is always to test per specific...Read more
How do I Provide Custom Fields to contacts?
1 Comment
CR
Custom fields can be added in the settings section, under "Contact Extension Fields". It's really easy to use but make sure that you plan out the data you...Read more
Force24 has no more discussions with answers
What is HubSpot marketing hub?
6 Comments
JB
Thorough , user-friendly CRM platform that helps businesses to introduce and implement automation , sales , social media and website management methods in...Read more
How do I easily remove all duplicated contacts?
5 Comments
VR
It is also possible to incorporate Google Contacts into your HubSpot ecosystem. By implementing this, you can then utilize mobile applications such as...Read more
What is the best way to use the workflow tool?
5 Comments
JS
Workflows are the most powerful (and underutilized) tool in the HubSpot marketing platform! I have so many awesome resources to share with you.
Here's a...Read more
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