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Compare Eppo and VWO Testing 
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At a Glance
Market Segments
Mid-Market (73.2% of reviews)
Mid-Market (56.5% of reviews)
Entry-Level Pricing
No pricing available
Contact Us
Eppo
Star Rating
(41)4.7 out of 5
Market Segments
Mid-Market (73.2% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about EppoVWO Testing
Star Rating
(927)4.4 out of 5
Market Segments
Mid-Market (56.5% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us
Free Trial is available
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that VWO Testing excels in its A/B Testing capabilities, scoring 9.0, which reviewers mention is user-friendly and effective for optimizing conversion rates. In contrast, Eppo also performs well with a score of 9.3, but users note that its Multivariate Testing features are particularly robust, scoring 9.2, allowing for more complex experiments.
- Reviewers mention that Eppo shines in Quality of Support, achieving a score of 9.6, with many users praising the responsiveness and helpfulness of the support team. VWO Testing, while still strong at 8.9, does not match the level of service that Eppo provides, according to user feedback.
- G2 users highlight that Eppo's Reporting and Analytics features are superior, scoring 9.1, with reviewers appreciating the depth and clarity of insights provided. VWO Testing, with a score of 8.2, is seen as less comprehensive in this area, leading to some frustration among users seeking detailed analytics.
- Users on G2 report that VWO Testing's Ease of Use is rated at 8.3, making it accessible for teams without extensive technical expertise. However, Eppo outperforms in this category with a score of 9.1, with reviewers mentioning that its intuitive interface significantly reduces the learning curve.
- Reviewers mention that Eppo's Integrations score of 9.0 is a standout feature, allowing seamless connections with various marketing tools, which users find essential for their workflows. VWO Testing, while also strong at 9.0, does not have the same breadth of integrations as reported by users.
- Users say that Eppo's Experimental Design capabilities, particularly in Concurrent Testing with a score of 9.1, are highly praised for enabling simultaneous experiments without interference. VWO Testing, with a score of 8.5, is effective but lacks the same level of flexibility, according to user reviews.
Pricing
Entry-Level Pricing
Eppo
No pricing availableVWO Testing
GROWTH
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Get started with experimenting to optimize your user experiences.
- Create A/B, MVT, and Split Tests powered by SmartStats.
- Perform advanced targeting for A/B, MVT, and split testing.
- Perform A/B, MVT, and split testing for mobile websites.
Free Trial
Eppo
Free Trial is available
VWO Testing
Free Trial is available
Ratings
Meets Requirements
9.1
38
8.5
794
Ease of Use
9.0
40
8.3
803
Ease of Setup
8.8
13
8.6
525
Ease of Admin
9.1
9
8.7
363
Quality of Support
9.6
35
9.0
766
Has the product been a good partner in doing business?
9.8
10
8.9
360
Product Direction (% positive)
9.7
40
9.0
790
Features by Category
Visitor Behavior
Not enough data
8.2
76
Not enough data
8.2
74
Not enough data
7.6
67
Templates
Not enough data
7.5
68
Not enough data
8.0
74
Not enough data
8.4
72
Personalization
Not enough data
7.6
68
Not enough data
7.9
63
Not enough data
7.0
63
Not enough data
6.8
60
Not enough data
7.0
63
Not enough data
6.9
60
Not enough data
9.0
78
Not enough data
7.7
61
Multichannel
Not enough data
7.7
69
Not enough data
5.5
56
Not enough data
7.4
61
Administration
Not enough data
7.5
60
Not enough data
8.2
73
Not enough data
7.5
70
Not enough data
7.7
69
Agentic AI - E-Commerce Personalization
Not enough data
7.2
10
Not enough data
8.0
10
Product Analytics
8.5
14
Not enough data
Feature Not Available
Not enough data
8.8
19
Not enough data
7.8
12
Not enough data
7.6
13
Not enough data
7.8
13
Not enough data
Feature Not Available
Not enough data
9.0
13
Not enough data
Agentic AI - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Segmentation
Not enough data
8.8
11
Not enough data
7.9
8
Targeting
Not enough data
8.7
10
Not enough data
8.3
10
Triggered Content
Not enough data
8.8
7
Not enough data
Not enough data
Not enough data
7.7
5
Personalized Content
Not enough data
7.7
5
Not enough data
Not enough data
Not enough data
8.5
9
Agentic AI - Personalization Engines
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
7.1
12
7.8
53
7.1
7
7.8
55
9.0
16
8.4
62
Functionality
7.1
7
8.0
57
8.7
15
8.5
65
7.8
15
8.0
62
Computing
8.7
19
8.0
435
6.0
10
6.7
389
7.8
25
7.6
467
Experimental Design
9.2
22
8.4
464
9.1
24
8.6
456
8.9
18
8.2
448
Analytics
9.1
30
8.2
514
Feature Not Available
7.6
477
Agentic AI - A/B Testing
Not enough data
6.5
79
Not enough data
7.1
78
Not enough data
6.8
78
Not enough data
7.2
78
Agentic AI - Personalization
Not enough data
7.2
13
Not enough data
7.2
13
Not enough data
6.9
13
Not enough data
6.9
13
Not enough data
6.7
13
Not enough data
7.4
13
Variation Testing
Not enough data
9.3
32
Not enough data
8.1
27
Not enough data
8.7
30
Not enough data
8.8
30
Not enough data
8.3
30
Not enough data
8.5
28
Reporting
Not enough data
8.6
29
Not enough data
8.6
32
Personalization
Not enough data
8.3
27
Not enough data
8.1
26
Not enough data
8.5
24
Administration
Not enough data
8.5
24
Not enough data
8.3
22
Not enough data
8.9
29
Not enough data
9.0
28
Categories
Categories
Shared Categories
Eppo and VWO Testing are categorized as Feature Management and A/B Testing
Unique Categories
Eppo is categorized as Product Analytics and Other Analytics
VWO Testing is categorized as Personalization, Personalization Engines, Mobile App Optimization, and E-Commerce Personalization
Reviews
Reviewers' Company Size
Eppo
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
VWO Testing
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
22.0%
Information Technology and Services
17.1%
Insurance
9.8%
Entertainment
7.3%
Internet
4.9%
Other
39.0%
Computer Software
11.7%
Marketing and Advertising
9.9%
Retail
8.3%
Information Technology and Services
6.5%
Leisure, Travel & Tourism
4.6%
Other
58.9%
Alternatives
Discussions
Eppo has no discussions with answers
How scalable is Visual Website Optimizer?
1 Comment
BS
I've used VWO on a few different sites and its pretty scablable, as long as the pagetypes align with a URL string, you should be able to test at...Read more
How do I set up click and scrollmaps?
1 Comment
SV
Heatmaps are always-on in VWO Insights. It does not require any configuration. It runs continuously and setup is as simple as a toggle-on. Scrollmaps present...Read more
Will there be any improvement of setting up goals?
1 Comment
SV
A general ‘add to cart’ goal can be setup and segmented based on conversion URL to narrow down to the specific product was added to cart. The list of...Read more
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