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Compare Demandbase One and ZoomInfo Sales 
Featured Products
At a Glance
Market Segments
Mid-Market (49.5% of reviews)
Mid-Market (48.2% of reviews)
Entry-Level Pricing
No pricing available
Contact Us 1 Seat
Demandbase One
Star Rating
(1,917)4.4 out of 5
Market Segments
Mid-Market (49.5% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Demandbase OneZoomInfo Sales
Star Rating
(9,005)4.5 out of 5
Market Segments
Mid-Market (48.2% of reviews)
Pros & Cons
Entry-Level Pricing
Contact Us 1 Seat
Free Trial is available
Browse all 3 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that ZoomInfo Sales excels in lead generation, with users highlighting its ability to quickly find accurate B2B data. One user mentioned that it "almost totally gets rid of my issue finding leads," showcasing its efficiency in saving time and effort.
- Users say that Demandbase One offers a user-friendly experience, particularly in audience segmentation and campaign creation. Reviewers appreciate its intuitive interface, stating that it allows for "creating detailed campaigns" and provides valuable performance insights.
- According to verified reviews, ZoomInfo Sales stands out for its speed and accuracy in data provision. Users commend the platform for its "latest data updating feature," which ensures they have access to the most current information, enhancing their lead quality.
- Reviewers mention that Demandbase One's implementation process is straightforward, with many users finding the initial setup simple and efficient. This ease of integration is a significant advantage for teams looking to unify their sales and marketing data.
- G2 reviewers highlight that while both platforms have strong support, Demandbase One received slightly higher ratings for its quality of support. Users noted that the service is responsive and helpful, which can be crucial for teams needing assistance during critical campaign phases.
- Users report that ZoomInfo Sales has a larger market presence, reflected in its higher total number of reviews and overall G2 Score. This suggests a broader user base and potentially more robust community support, which can be beneficial for new users seeking advice and best practices.
Pricing
Entry-Level Pricing
Demandbase One
No pricing availableZoomInfo Sales
ZoomInfo Professional
Contact Us
1 Seat
Take prospecting to the next level with best in class contact & company data.
- Comprehensive contact & company profiles
- Quick/advanced search and exporting
- Mobile numbers & business email
Free Trial
Demandbase One
No trial information availableZoomInfo Sales
Free Trial is available
Ratings
Meets Requirements
8.5
1,486
8.7
7,359
Ease of Use
8.5
1,545
8.8
7,439
Ease of Setup
8.4
700
8.9
2,187
Ease of Admin
8.5
442
8.7
1,485
Quality of Support
8.8
1,298
8.7
6,575
Has the product been a good partner in doing business?
8.8
439
8.6
1,501
Product Direction (% positive)
8.2
1,423
8.7
7,120
Features by Category
Data Availability
7.5
617
8.3
4304
|
Verified
8.4
635
8.5
4265
|
Verified
8.1
597
8.2
2903
|
Verified
7.8
86
7.9
414
Data Accuracy
7.2
616
7.7
4302
|
Verified
8.0
629
8.2
4237
|
Verified
7.8
84
7.9
405
Agentic AI - Sales Intelligence
7.5
10
7.3
133
7.7
10
7.6
133
7.2
10
7.3
134
8.1
9
7.3
135
8.1
9
7.3
133
7.8
9
7.6
133
Platform
7.5
180
7.8
426
8.2
223
8.6
1324
|
Verified
8.5
246
8.6
1622
|
Verified
8.3
180
8.2
1367
|
Verified
7.1
153
7.7
1058
|
Verified
8.1
173
8.2
1242
|
Verified
Features
8.2
480
8.4
3421
|
Verified
8.7
515
8.4
3433
|
Verified
7.7
441
8.0
3170
|
Verified
8.1
473
8.3
3459
|
Verified
8.5
601
8.6
4191
|
Verified
8.1
518
8.1
3338
|
Verified
7.9
480
Feature Not Available
8.0
418
8.0
2705
|
Verified
7.3
316
7.8
1246
|
Verified
Channel Functionality
Not enough data
Not enough data
Platform Interoperability
Not enough data
Not enough data
Agentic AI - Display Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.2
39
Not enough data
8.0
39
Not enough data
8.6
38
Not enough data
7.6
33
Not enough data
7.9
32
Not enough data
7.9
33
Not enough data
8.0
31
Not enough data
7.2
28
Not enough data
7.9
30
Not enough data
7.9
35
Not enough data
7.7
27
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Targeting
8.8
37
Not enough data
8.6
35
Not enough data
8.6
35
Not enough data
8.3
33
Not enough data
Platform
8.5
33
Not enough data
8.4
35
Not enough data
8.8
38
Not enough data
8.4
38
Not enough data
8.5
35
Not enough data
8.6
36
Not enough data
8.4
35
Not enough data
7.5
33
Not enough data
8.4
36
Not enough data
Lead Intelligence
8.8
290
|
Verified
8.6
1270
|
Verified
8.9
308
8.7
1298
8.7
234
8.6
1280
Lead Management
8.7
297
8.6
1258
8.3
279
8.3
1221
8.5
306
8.8
1311
Marketing Campaigns
8.5
264
8.0
1106
8.2
247
7.9
1096
8.4
253
7.8
1052
8.4
271
8.0
1097
8.5
276
8.3
1149
Campaign Execution
8.5
249
8.0
1068
8.7
238
8.6
1208
8.7
236
8.5
1192
8.4
203
8.3
1149
Agentic AI - Account Data Management
8.3
39
7.7
33
8.4
38
7.6
33
8.4
37
7.3
33
8.2
37
7.4
32
8.3
37
7.4
32
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
Not enough data
8.0
333
Not enough data
8.6
466
|
Verified
Not enough data
8.5
463
Not enough data
8.0
436
|
Verified
Organization
Not enough data
8.3
450
Not enough data
8.5
472
Not enough data
8.5
461
|
Verified
Performance Analysis
Not enough data
8.3
455
Not enough data
8.3
450
|
Verified
Sales Analysis
Not enough data
8.0
441
Not enough data
8.3
450
Generative AI
Not enough data
7.9
263
Not enough data
7.9
263
Agentic AI - AI Sales Assistant
Not enough data
8.0
30
Not enough data
8.0
30
Not enough data
8.2
30
Not enough data
8.0
29
Not enough data
7.9
29
Not enough data
8.0
29
Not enough data
8.2
29
Integrated Workflows
Not enough data
8.1
913
|
Verified
Not enough data
8.2
921
|
Verified
Not enough data
7.7
885
|
Verified
Not enough data
8.0
862
Not enough data
8.6
929
|
Verified
Not enough data
7.8
861
|
Verified
Not enough data
8.1
879
Repeatability and Reportability
Not enough data
8.3
890
|
Verified
Not enough data
8.3
890
|
Verified
Not enough data
8.3
873
|
Verified
Not enough data
8.1
869
Not enough data
7.4
820
AI and Automation
Not enough data
8.3
868
Not enough data
8.4
878
|
Verified
Not enough data
7.9
827
Not enough data
8.5
877
Not enough data
7.9
819
Generative AI
Not enough data
7.5
661
Agentic AI - Sales Engagement
Not enough data
7.8
60
Not enough data
8.1
60
Not enough data
8.1
59
Not enough data
8.0
60
Not enough data
7.8
59
Not enough data
7.8
58
Not enough data
8.0
59
Dialing Options
Not enough data
8.9
118
|
Verified
Not enough data
8.7
118
|
Verified
Not enough data
Not enough data
Agent Tools
Not enough data
Feature Not Available
Not enough data
8.5
113
|
Verified
Not enough data
8.4
109
|
Verified
Automation
Not enough data
8.3
100
Not enough data
Feature Not Available
Not enough data
8.5
103
Agentic AI - Auto Dialer
Not enough data
Not enough data
Not enough data
Not enough data
AI Capabilities - Auto Dialer
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Availability
7.5
130
8.4
1050
8.2
140
8.6
1049
7.2
86
7.7
709
Platform Additional Functionality
8.3
127
8.7
1013
7.9
98
8.4
757
7.5
88
8.0
702
8.1
110
8.5
785
8.2
110
8.3
794
Attribution Modeling
8.3
27
Not enough data
8.0
27
Not enough data
7.7
27
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
7.5
23
Not enough data
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
8.6
27
Not enough data
Feature Not Available
Not enough data
8.7
28
Not enough data
8.7
33
Not enough data
Reporting
8.8
33
Not enough data
8.8
32
Not enough data
8.6
32
Not enough data
Platform Basics
8.5
75
Not enough data
8.8
74
Not enough data
8.4
71
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
8.3
70
Not enough data
8.1
67
Not enough data
Platform Additional Functionality
8.5
72
Not enough data
Agentic AI - Account-Based Orchestration Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Artificial Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
8.1
46
Not enough data
8.1
40
Not enough data
Platform Reporting
8.5
55
Not enough data
8.3
55
Not enough data
Platform Basics
8.4
144
Not enough data
Platform Data
8.4
148
Not enough data
8.1
138
Not enough data
Platform Additional Functionality
7.6
126
Not enough data
8.2
142
Not enough data
Agentic AI - Account-Based Advertising
6.4
6
Not enough data
6.7
6
Not enough data
6.7
6
Not enough data
6.4
6
Not enough data
6.4
6
Not enough data
6.1
6
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Customer Journey Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Audiences
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Audience Intelligence Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Responses
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Automation - AI Agents
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Autonomy - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Lead Intelligence
8.2
22
8.6
1291
8.2
22
8.6
1278
|
Verified
8.1
23
8.5
1319
|
Verified
8.1
23
8.5
1243
7.4
21
8.7
1268
Agentic AI - Lead Intelligence
7.8
6
7.7
84
Lead Monitoring
Not enough data
8.8
1424
|
Verified
Not enough data
8.7
1352
|
Verified
Not enough data
8.6
1323
|
Verified
Agentic AI - Lead Capture
Not enough data
7.9
56
Not enough data
7.7
56
Data Capture
Not enough data
8.0
905
Not enough data
8.6
1286
|
Verified
Not enough data
8.1
1211
|
Verified
Not enough data
8.6
1344
|
Verified
Analytics
Not enough data
8.8
1439
|
Verified
Not enough data
8.5
1321
|
Verified
Customization
Not enough data
8.2
1164
|
Verified
Not enough data
8.2
1214
|
Verified
Not enough data
8.1
1185
|
Verified
Not enough data
8.7
1366
|
Verified
Data collection
7.8
61
8.1
644
8.3
64
8.5
769
|
Verified
8.0
69
8.5
757
|
Verified
8.4
65
8.7
794
|
Verified
8.4
65
8.7
775
|
Verified
Segment Trending
Feature Not Available
8.3
704
|
Verified
7.9
50
8.1
670
Feature Not Available
8.1
656
|
Verified
Feature Not Available
8.1
678
Analysis
8.5
58
8.2
702
8.8
59
8.5
739
|
Verified
8.9
58
8.6
761
|
Verified
Platform
8.3
66
8.9
830
|
Verified
8.6
56
8.7
777
|
Verified
7.9
50
7.9
672
|
Verified
8.3
60
8.4
750
|
Verified
8.5
54
8.3
705
|
Verified
8.8
55
8.4
698
|
Verified
Agentic AI - Market Intelligence
Not enough data
7.6
37
Not enough data
7.4
38
Platform Insights
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Digital Advertising Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Additional Functionality
Not enough data
Not enough data
Not enough data
Not enough data
Platform Basics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform Data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Operational Risk Management
Not enough data
Not enough data
Demand Side Platforms
8.5
28
Not enough data
Agentic AI - Demand Side Platform (DSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
8.2
39
Not enough data
8.0
39
Not enough data
8.6
38
Not enough data
7.6
33
Not enough data
7.9
32
Not enough data
7.9
33
Not enough data
8.0
31
Not enough data
7.2
28
Not enough data
7.9
30
Not enough data
7.9
35
Not enough data
7.7
27
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Targeting
8.8
37
Not enough data
8.6
35
Not enough data
8.6
35
Not enough data
8.3
33
Not enough data
Demand Side Platforms
7.3
27
Not enough data
8.3
29
Not enough data
8.2
29
Not enough data
Platform
8.5
33
Not enough data
8.4
35
Not enough data
8.8
38
Not enough data
8.4
38
Not enough data
8.5
35
Not enough data
8.6
36
Not enough data
8.4
35
Not enough data
7.5
33
Not enough data
8.4
36
Not enough data
Generative AI
Not enough data
7.7
618
Not enough data
7.4
616
Agentic AI - Email Verification
Not enough data
8.2
65
Integration - Machine Learning
Not enough data
Not enough data
Learning - Machine Learning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Lead Mining
Not enough data
7.2
66
Not enough data
7.0
67
Agentic AI - Visitor Identification
Not enough data
8.1
24
Agentic AI - Lead Scoring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution
8.2
11
Not enough data
7.5
10
Not enough data
8.0
10
Not enough data
Discovery
7.8
10
Not enough data
8.5
12
Not enough data
8.7
9
Not enough data
Management
8.3
10
Not enough data
8.0
10
Not enough data
Platform
7.8
12
Not enough data
8.3
11
Not enough data
Agentic AI - Salesforce AppExchange Apps
Not enough data
8.2
12
Not enough data
7.6
12
Not enough data
7.6
12
Not enough data
7.2
12
Not enough data
7.4
12
Not enough data
7.4
12
Not enough data
7.4
12
Agentic AI - Email Tracking
Not enough data
8.3
23
Not enough data
8.1
24
Not enough data
8.3
24
Not enough data
8.2
24
Not enough data
8.5
23
Not enough data
8.3
22
Not enough data
8.7
22
Analytics
Not enough data
8.5
508
Not enough data
8.6
502
Not enough data
8.6
464
Customizations
Not enough data
8.8
511
Not enough data
8.9
499
Not enough data
8.7
516
Not enough data
8.6
499
Not enough data
8.6
506
Generative AI
Not enough data
8.2
297
Agentic AI - Outbound Call Tracking
Not enough data
7.8
15
Not enough data
8.0
15
Calling
Not enough data
8.1
286
|
Verified
Not enough data
8.6
269
|
Verified
Not enough data
8.5
288
|
Verified
Not enough data
8.5
298
|
Verified
Not enough data
8.3
13
Contacts
Not enough data
8.6
257
|
Verified
Not enough data
8.7
288
|
Verified
Not enough data
8.8
291
|
Verified
Insights
Not enough data
8.4
287
|
Verified
Not enough data
8.6
292
|
Verified
Not enough data
8.2
284
|
Verified
Not enough data
8.5
294
|
Verified
Not enough data
8.6
288
Not enough data
8.2
13
Agentic AI - Marketing Account Intelligence
7.0
10
8.1
18
7.7
10
8.2
18
7.7
10
7.7
17
7.5
10
7.9
18
Lead Intelligence
8.4
238
8.4
981
8.6
242
8.5
1001
8.2
208
8.4
973
Lead Management
8.3
215
8.4
914
8.0
110
8.2
653
8.6
238
8.5
927
Marketing Campaigns
8.1
162
8.2
129
7.6
148
Feature Not Available
7.9
163
Feature Not Available
8.0
158
8.3
131
8.2
162
8.0
336
Data Availability - Marketing Account Intelligence
7.9
42
8.6
73
Data Accuracy - Marketing Account Intelligence
8.0
40
8.5
73
Agentic AI - Account-Based Analytics
7.9
8
Not enough data
7.7
8
Not enough data
7.7
8
Not enough data
7.5
8
Not enough data
7.7
8
Not enough data
Lead Intelligence
8.3
257
Not enough data
8.9
286
Not enough data
8.3
256
Not enough data
Lead Management
8.4
258
Not enough data
8.0
167
Not enough data
8.7
273
Not enough data
Marketing Campaigns
8.3
217
Not enough data
7.2
139
Not enough data
7.8
212
Not enough data
8.0
226
Not enough data
8.2
223
Not enough data
8.4
185
Not enough data
Statistical Tool
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Analysis
Not enough data
Not enough data
Not enough data
Not enough data
Decision Making
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Operations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Activity
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Marketing Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Functionality
8.7
19
Not enough data
8.3
19
Not enough data
8.4
18
Not enough data
8.3
18
Not enough data
8.8
19
Not enough data
Management
8.8
18
Not enough data
9.0
17
Not enough data
8.3
16
Not enough data
9.0
18
Not enough data
9.0
16
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Categories
Categories
Shared Categories
Demandbase One and ZoomInfo Sales are categorized as Marketing Account Intelligence, Buyer Intent Data Providers, Lead Capture, Account Data Management, Market Intelligence, Sales Intelligence, AI Sales Assistant, Visitor Identification, Lead Mining, and Lead Intelligence
Unique Categories
Demandbase One is categorized as AI Agents For Business Operations, Customer Journey Analytics, Demand Side Platform (DSP), Account-Based Advertising, Account-Based Web and Content Experiences, Audience Intelligence Platforms, Predictive Analytics, Account-Based Orchestration Platforms, Machine Learning, Marketing Analytics, Attribution, Account-Based Analytics, Display Advertising, Digital Advertising Intelligence, Data Quality, Lead Scoring, and Paid Search Intelligence
ZoomInfo Sales is categorized as Sales Engagement, Email Verification, Email Tracking, Salesforce AppExchange Apps, Auto Dialer, and Outbound Call Tracking
Reviews
Reviewers' Company Size
Demandbase One
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
ZoomInfo Sales
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
26.9%
Information Technology and Services
18.3%
Financial Services
6.9%
Marketing and Advertising
6.3%
Consumer Services
6.0%
Other
35.6%
Computer Software
24.3%
Information Technology and Services
22.2%
Marketing and Advertising
4.9%
Staffing and Recruiting
4.7%
Telecommunications
3.4%
Other
40.5%
Alternatives
Discussions
Can we run quieries for lists of contacts by functions, etc., and download to excel format?
2 Comments
JW
Hi Steve:
InsideView has a dedicated tool called Target that allows you to filter and download records.
JohnRead more
How often is data updated?
2 Comments
CC
Hi Irene, our data is constantly updated! How we source information is a bit different from how LinkedIn does it. We validate our data through multiple...Read more
InsideView Marketing Module (Pricing and Review)
1 Comment
WS
Our pricing is a tiered system based on # of processed records. Pricing is based on annual contract. No charges for monthly overages. We don't traditionally...Read more
What is ZoomInfo used for?
6 Comments
DT
Prospect/Company's insight, role, hierarchy and contact information. Read more
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