Users report that Google Tag Manager excels in "Custom Event Tracking," with a score of 9.0, allowing for precise tracking of user interactions, while Contentsquare's score of 8.8 indicates it may not be as robust in this area.
Reviewers mention that Contentsquare shines in "Quality of Support," achieving a high score of 9.4, which is significantly better than Google Tag Manager's score of 7.1, suggesting that users may find more reliable assistance with Contentsquare.
G2 users highlight that Contentsquare offers superior "Session Replay" capabilities, scoring 9.3 compared to Google Tag Manager's 8.9, indicating a more effective tool for understanding user behavior through session recordings.
Users on G2 note that Google Tag Manager provides excellent "Standard Event Tracking" with a score of 9.1, which is higher than Contentsquare's 8.6, making it a preferred choice for users focused on event-based analytics.
Reviewers say that Contentsquare's "User Segmentation" feature is highly rated at 9.0, which may provide more advanced options for targeting specific user groups compared to Google Tag Manager's lower score in this area.
Users report that Google Tag Manager's "Ease of Setup" is rated at 7.9, which is slightly better than Contentsquare's 7.6, suggesting that users may find Google Tag Manager easier to implement initially.
What is the difference between Google Analytics and Google Tag Manager?
2 Comments
MM
GTM: you create events/tags to use to track on GA4
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How does Google Tag Manager integrate with Google Analytics?
1 Comment
SP
Google Analytics is connected with GTM using Messuerement ID. You need to configure GA M-ID to GTM ( create config event ) in order to connect.Read more
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