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Compare Contentsquare and Google Tag Manager

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At a Glance
Contentsquare
Contentsquare
Star Rating
(491)4.7 out of 5
Market Segments
Enterprise (51.0% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Free
Free Trial is available
Browse all 4 pricing plans
Google Tag Manager
Google Tag Manager
Star Rating
(415)4.6 out of 5
Market Segments
Small-Business (53.5% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Google Tag Manager
AI Generated Summary
AI-generated. Powered by real user reviews.
  • Users report that Google Tag Manager excels in "Custom Event Tracking," with a score of 9.0, allowing for precise tracking of user interactions, while Contentsquare's score of 8.8 indicates it may not be as robust in this area.
  • Reviewers mention that Contentsquare shines in "Quality of Support," achieving a high score of 9.4, which is significantly better than Google Tag Manager's score of 7.1, suggesting that users may find more reliable assistance with Contentsquare.
  • G2 users highlight that Contentsquare offers superior "Session Replay" capabilities, scoring 9.3 compared to Google Tag Manager's 8.9, indicating a more effective tool for understanding user behavior through session recordings.
  • Users on G2 note that Google Tag Manager provides excellent "Standard Event Tracking" with a score of 9.1, which is higher than Contentsquare's 8.6, making it a preferred choice for users focused on event-based analytics.
  • Reviewers say that Contentsquare's "User Segmentation" feature is highly rated at 9.0, which may provide more advanced options for targeting specific user groups compared to Google Tag Manager's lower score in this area.
  • Users report that Google Tag Manager's "Ease of Setup" is rated at 7.9, which is slightly better than Contentsquare's 7.6, suggesting that users may find Google Tag Manager easier to implement initially.
Pricing
Entry-Level Pricing
Contentsquare
Free plan
Free
Browse all 4 pricing plans
Google Tag Manager
No pricing available
Free Trial
Contentsquare
Free Trial is available
Google Tag Manager
No trial information available
Ratings
Meets Requirements
9.0
329
9.2
338
Ease of Use
8.5
328
8.0
339
Ease of Setup
7.7
115
7.9
199
Ease of Admin
8.4
98
8.3
191
Quality of Support
9.4
325
7.1
277
Has the product been a good partner in doing business?
9.3
97
8.1
166
Product Direction (% positive)
9.3
285
8.8
329
Features by Category
8.7
185
8.7
270
Metrics
9.0
152
9.0
208
9.2
154
8.9
207
9.1
155
8.7
201
8.6
139
9.1
233
8.8
132
9.0
239
8.9
113
8.4
184
8.7
110
8.3
181
9.0
154
9.1
225
9.1
142
8.6
186
Reporting
8.6
136
Feature Not Available
8.8
117
8.4
167
8.3
130
8.0
158
8.9
159
Feature Not Available
9.0
131
Feature Not Available
8.6
107
8.6
171
8.6
146
Feature Not Available
Other
8.7
114
8.6
185
8.0
99
8.5
169
8.8
108
8.3
166
8.3
107
9.0
197
9.0
127
8.8
157
8.3
63
7.9
124
8.7
88
8.2
151
Agentic AI - Digital Analytics
8.3
5
Not enough data
7.7
5
Not enough data
8.0
5
Not enough data
8.6
6
Not enough data
Administration
8.4
105
8.8
159
8.4
94
8.7
174
8.8
136
9.0
217
9.0
126
9.1
225
8.8
29
Not enough data
User Identification
8.5
11
Not enough data
9.0
22
Not enough data
8.3
9
Not enough data
Tracking & Reporting
9.0
15
Not enough data
8.4
18
Not enough data
8.3
7
Not enough data
8.3
22
Not enough data
9.3
22
Not enough data
8.8
17
Not enough data
Metrics
9.2
26
Not enough data
9.3
23
Not enough data
8.8
20
Not enough data
8.9
16
Not enough data
9.0
25
Not enough data
8.5
143
Not enough data
User Behavior
9.4
121
|
Verified
Not enough data
8.8
112
|
Verified
Not enough data
8.9
110
|
Verified
Not enough data
A/B Testing
8.5
88
|
Verified
Not enough data
8.4
59
Not enough data
9.1
117
Not enough data
7.9
67
|
Verified
Not enough data
Visitor Information
8.0
81
|
Verified
Not enough data
8.0
81
Not enough data
Agentic AI - Session Replay
7.9
12
Not enough data
8.9
43
Not enough data
Product Analytics
8.6
26
Not enough data
8.9
32
Not enough data
9.1
39
Not enough data
9.4
38
Not enough data
8.8
30
Not enough data
8.8
26
Not enough data
8.5
24
Not enough data
8.8
26
Not enough data
Agentic AI - Product Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Digital Experience Monitoring (DEM)Hide 17 FeaturesShow 17 Features
8.9
41
Not enough data
Experience
8.9
28
Not enough data
9.4
40
Not enough data
9.6
38
Not enough data
Agentic AI - Digital Experience Monitoring (DEM)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Management
9.3
26
Not enough data
8.6
27
Not enough data
7.6
21
Not enough data
Performance
8.9
20
Not enough data
9.4
29
Not enough data
8.6
27
Not enough data
8.3
19
Not enough data
Customer Journey MappingHide 6 FeaturesShow 6 Features
8.2
94
Not enough data
Platform Basics
8.3
52
Not enough data
8.1
60
Not enough data
8.4
63
Not enough data
7.9
42
Not enough data
8.8
33
Not enough data
Agentic AI - Customer Journey Mapping
7.9
7
Not enough data
Customer Journey AnalyticsHide 13 FeaturesShow 13 Features
8.4
134
Not enough data
Platform Basics
8.7
79
Not enough data
9.0
111
Not enough data
Platform Data
8.8
115
Not enough data
8.6
81
Not enough data
8.8
117
Not enough data
8.6
81
Not enough data
Platform Additional Functionality
9.0
124
Not enough data
8.4
78
Not enough data
8.2
71
Not enough data
Agentic AI - Customer Journey Analytics
7.1
11
Not enough data
7.3
10
Not enough data
8.2
10
Not enough data
8.0
10
Not enough data
8.3
142
Not enough data
Agentic AI - Heatmap Tools
8.1
6
Not enough data
7.5
6
Not enough data
7.2
6
Not enough data
7.5
6
Not enough data
7.8
6
Not enough data
8.6
6
Not enough data
Analysis
9.0
119
Not enough data
9.0
124
Not enough data
9.1
113
Not enough data
8.9
118
Not enough data
9.1
123
Not enough data
Reporting
9.3
134
Not enough data
8.7
127
Not enough data
8.8
115
Not enough data
9.0
118
Not enough data
9.1
28
Not enough data
Metrics
9.2
26
Not enough data
9.3
23
Not enough data
8.8
20
Not enough data
8.9
16
Not enough data
9.0
25
Not enough data
Mobile App OptimizationHide 15 FeaturesShow 15 Features
9.0
21
Not enough data
Variation Testing
8.8
7
Not enough data
Not enough data
Not enough data
9.3
14
Not enough data
9.4
11
Not enough data
8.6
6
Not enough data
9.0
5
Not enough data
Reporting
9.0
15
Not enough data
9.0
16
Not enough data
Personalization
8.3
10
Not enough data
9.3
9
Not enough data
9.1
11
Not enough data
Administration
8.3
9
Not enough data
8.7
9
Not enough data
9.5
16
Not enough data
9.3
14
Not enough data
Categories
Categories
Shared Categories
Contentsquare
Contentsquare
Google Tag Manager
Google Tag Manager
Contentsquare and Google Tag Manager are categorized as Digital Analytics
Reviews
Reviewers' Company Size
Contentsquare
Contentsquare
Small-Business(50 or fewer emp.)
17.7%
Mid-Market(51-1000 emp.)
31.3%
Enterprise(> 1000 emp.)
51.0%
Google Tag Manager
Google Tag Manager
Small-Business(50 or fewer emp.)
53.5%
Mid-Market(51-1000 emp.)
35.4%
Enterprise(> 1000 emp.)
11.1%
Reviewers' Industry
Contentsquare
Contentsquare
Retail
18.5%
Apparel & Fashion
12.1%
Telecommunications
6.0%
Computer Software
5.3%
Insurance
4.6%
Other
53.4%
Google Tag Manager
Google Tag Manager
Marketing and Advertising
33.9%
Computer Software
9.0%
Information Technology and Services
8.5%
Internet
6.0%
Retail
3.0%
Other
39.4%
Alternatives
Contentsquare
Contentsquare Alternatives
Glassbox
Glassbox
Add Glassbox
Smartlook
Smartlook
Add Smartlook
Fullstory
Fullstory
Add Fullstory
Quantum Metric
Quantum Metric
Add Quantum Metric
Google Tag Manager
Google Tag Manager Alternatives
Amplitude Analytics
Amplitude
Add Amplitude Analytics
Mixpanel
Mixpanel
Add Mixpanel
Adobe Analytics
Adobe Analytics
Add Adobe Analytics
Heap
Heap
Add Heap
Discussions
Contentsquare
Contentsquare Discussions
Monty the Mongoose crying
Contentsquare has no discussions with answers
Google Tag Manager
Google Tag Manager Discussions
What is the difference between Google Analytics and Google Tag Manager?
2 Comments
Mpfariseni M.
MM
GTM: you create events/tags to use to track on GA4 Read more
How does Google Tag Manager integrate with Google Analytics?
1 Comment
Sooryaprabhath  P.
SP
Google Analytics is connected with GTM using Messuerement ID. You need to configure GA M-ID to GTM ( create config event ) in order to connect.Read more
Monty the Mongoose crying
Google Tag Manager has no more discussions with answers