Compare Canto and Pickit 
At a Glance
Market Segments
Mid-Market (50.1% of reviews)
Small-Business (44.5% of reviews)
Entry-Level Pricing
Contact Us
Free Trial 100 Users
Canto
Star Rating
(1,491)4.4 out of 5
Market Segments
Mid-Market (50.1% of reviews)
Entry-Level Pricing
Contact Us
Learn more about CantoPickit
Star Rating
(115)4.5 out of 5
Market Segments
Small-Business (44.5% of reviews)
Entry-Level Pricing
Free Trial 100 Users
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Canto's "Ease of Setup" is rated at 8.1, which some find slightly challenging compared to Pickit's higher score of 8.8, indicating a more user-friendly onboarding process.
- Reviewers mention that Canto excels in "Quality of Support" with a score of 8.8, while Pickit shines even brighter at 9.2, suggesting that users may find more responsive and helpful support with Pickit.
- G2 users highlight that Canto's "Photo Editing" feature is rated at 6.4, which is lower than Pickit's 7.0, indicating that users may find Pickit's editing capabilities more robust and user-friendly.
- Users on G2 report that Canto's "Search" functionality is rated at 8.6, but Pickit outperforms with a score of 9.2, suggesting that users may have a more efficient experience finding assets in Pickit.
- Reviewers say that Canto's "Versioning" feature is rated at 8.3, while Pickit has a lower score of 7.9, indicating that users may prefer Canto's approach to managing different versions of assets.
- Users report that Canto's "Integration with Creative Software" is rated at 7.7, which is lower than Pickit's 8.2, suggesting that users may find Pickit offers better compatibility with their existing creative tools.
Featured Products
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Air
(553)
Enterprise Content Management (ECM)
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Pricing
Entry-Level Pricing
Canto
Canto Digital Asset Management
Contact Us
Canto's platform, supported by a flexible and transparent pricing structure, caters to a diverse array of industries. It empowers companies ranging from teams of 50 employees to global enterprises to fuel their content delivery, maximizing their ROI.
- Increase content ROI
- Go to market faster
- Improve efficiency and streamline collaboration
Pickit
Pickit Enterprise
Free Trial
100 Users
Our full-scale DAM platform for 100+ users. Customize to suit your needs.
- Media Asset Management
- Document Management
- Brand Management
Free Trial
Canto
No trial information availablePickit
Free Trial is available
Ratings
Meets Requirements
8.9
1,292
8.6
63
Ease of Use
8.8
1,302
8.9
65
Ease of Setup
8.3
750
8.8
45
Ease of Admin
8.8
745
9.0
37
Quality of Support
9.0
1,108
9.3
60
Has the product been a good partner in doing business?
9.2
729
9.3
37
Product Direction (% positive)
9.0
1,256
8.9
55
Features by Category
Interface and Performance
8.6
1081
|
Verified
8.7
32
8.5
1091
|
Verified
8.6
31
8.6
1106
|
Verified
9.1
33
8.5
1093
|
Verified
8.6
31
7.7
359
7.6
21
Asset Management
9.0
1062
|
Verified
8.7
31
8.8
935
|
Verified
8.5
29
8.4
804
|
Verified
8.5
26
8.4
748
|
Verified
7.8
27
8.7
741
|
Verified
8.3
26
8.2
573
|
Verified
7.9
25
8.6
654
|
Verified
8.4
25
8.5
413
8.8
26
Media Types
8.6
904
|
Verified
8.4
27
8.6
652
|
Verified
8.1
25
9.4
1107
|
Verified
9.3
31
Administration
8.2
562
|
Verified
8.2
29
8.8
968
|
Verified
8.0
29
8.7
920
|
Verified
8.4
28
8.0
610
|
Verified
8.1
28
7.9
528
|
Verified
8.1
28
Data Management
9.3
21
Not enough data
8.6
12
Not enough data
9.2
16
Not enough data
9.6
18
Not enough data
9.4
13
Not enough data
8.6
12
Not enough data
9.8
22
Not enough data
Optimization
9.6
19
Not enough data
9.1
18
Not enough data
8.8
10
Not enough data
Analytics
8.9
15
Not enough data
7.5
6
Not enough data
9.3
19
Not enough data
Editing
6.2
59
6.9
16
7.7
62
7.9
16
5.3
58
6.4
15
6.9
56
7.1
16
Search
7.9
61
8.4
16
7.4
58
8.1
15
6.7
63
7.6
16
6.9
60
7.4
15
Permissions
8.1
61
8.0
15
8.4
60
8.6
15
8.2
60
7.9
15
Platform
7.7
59
8.3
15
8.3
59
7.8
15
7.0
59
7.8
15
File Management
Not enough data
9.7
6
Not enough data
9.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
10.0
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
10.0
5
Not enough data
Not enough data
Not enough data
9.3
7
Not enough data
9.3
7
Not enough data
Not enough data
Workflow
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
9.7
6
Not enough data
9.4
6
Not enough data
Not enough data
Not enough data
10.0
5
Not enough data
Not enough data
Categories
Categories
Shared Categories
Canto and Pickit are categorized as Brand Asset Management and Digital Asset Management
Unique Categories
Canto is categorized as Product Information Management (PIM)
Pickit is categorized as Enterprise Content Management (ECM) and Photo Management
Reviews
Reviewers' Company Size
Canto
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Pickit
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
9.6%
Non-Profit Organization Management
8.0%
Consumer Goods
7.1%
Higher Education
6.6%
Retail
5.3%
Other
63.4%
Information Technology and Services
8.2%
Computer Software
7.3%
Non-Profit Organization Management
6.4%
Marketing and Advertising
6.4%
Retail
2.7%
Other
69.1%
Most Helpful Reviews
Canto
Most Helpful Favorable Review
Julie M.
Verified User in Museums and Institutions
We researched a number of DAMS before choosing Flight, but all of them seemed too focused on how large businesses might need to manage their assets. They were feature rich, but these features came with a price tag. As a small non-profit, we didn't want to...
Most Helpful Critical Review
Verified User in Apparel & Fashion
The software is not very intuitive. The sorting by date hardly works, it is very finicky. The "zoom" boxes are more distracting than useful. Portals don't sync well. Portals should have more granular access and control. The interface is basic at best. Text...
Pickit
Most Helpful Favorable Review
Verified User in Non-Profit Organization Management
It is so easy to use, and helps me a lot to organize my information. I also can personalize the way I can search documents and media. Really recommend it if you are looking for something practical.
Most Helpful Critical Review
Verified User in Health, Wellness and Fitness
It could be time consuming to find the right assets
Julie M.
Verified User in Museums and Institutions
We researched a number of DAMS before choosing Flight, but all of them seemed too focused on how large businesses might need to manage their assets. They were feature rich, but these features came with a price tag. As a small non-profit, we didn't want to...
Verified User in Non-Profit Organization Management
It is so easy to use, and helps me a lot to organize my information. I also can personalize the way I can search documents and media. Really recommend it if you are looking for something practical.
Verified User in Apparel & Fashion
The software is not very intuitive. The sorting by date hardly works, it is very finicky. The "zoom" boxes are more distracting than useful. Portals don't sync well. Portals should have more granular access and control. The interface is basic at best. Text...
Verified User in Health, Wellness and Fitness
It could be time consuming to find the right assets
Alternatives
Discussions
Will canto provide an option to connect social media
1 comment
CO
You are currently able to share to an array of social media outlets directly from Canto (Twitter, Facebook, etc.).Read more
What is the best file structure and tagging structure?
1 comment
CK
You can use whatever structure you’d like. You can even import your current file structure directly (from server, for example). However, with DAM systems,...Read more
Can you add a feature to compose a presentation in deck format or even a reel?
1 comment
KM
Thanks for the suggestion, Camilo. I'll take this to the team!Read more
How can I get notifications around the new release of photos that are similar to my 'type'?
1 comment
BH
That's a great idea for a new feature Patrick! I'll pass it on to our develops and we'll look into it.
You might be interested to know we've now released...Read more
What is the use of PICkit?
1 comment
SB
It is a platform that allows users to centralize, organize, optimize, and distribute their content in one place with a smart, simple Digital Asset...Read more
Pickit has no more discussions with answers
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